APEX Experience 7.4 September/October 2017

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CRI

PUBLIC REL ATIONS

SI S MO D E HOW AN AIRLINE RESPONDS WHEN THINGS GO WRONG G CAN DETERMINE WHETHER AN INCIDENT IS SHRUGGED OFF OR TURNED INTO A PUBLIC L IC RELATIONS E L A N CRISIS. S I S. BY ARI MAGNUSSON

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| V7 E4 | APEX.AERO

Airline Passenger Experience Association


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APEX Experience 7.4 September/October 2017 by Spafax - Issuu