Sourcey M Onboarding Gifts

ONBOARDING GIFTS

A no-brainer’s guide to why you should give them to your new starters.

ONBOARDING

GIFTS

You’re seeing it more than ever before; people in your network sharing pictures of incredible company swag when they start a new role at an (in most cases) tech firm. Branded tees, note pads, chocolate, mouse pads, reusable coffee cups, even headphones for calls and massage vouchers quickly replace first-day jitters with a sense of belonging and loyalty from the minute they clock on. And let’s not forget how jelly the rest of us feel while scrolling LinkedIn as we mentally take notes on dream places to work.

All this happens in a second or two; such is the power of THE ONBOARDING GIFT PACK.

WHAT IS ONBOARDING?

Onboarding is the term given to welcoming new employees into a company. It’s a relatively new process, gaining traction amongst top start-ups and forward-thinking companies. And we reckon nothing showcases it better than through a corporate onboarding pack. But let’s not leave this concept solely in the swag-

AND LET’S NOT FORGET THE CURRENT BUZZ TERM, THE ‘GREAT RESIGNATION’.

According to the U.S. Bureau of Labor Statistics, 4.25 million Americans quit their jobs in January 2022, up from 3.3 million in 2021. Experts suggest a similar movement may hit our shores soon if we don’t pivot (see what we did there, so pandemic-era of us!) fast and figure out ways of keeping our best and brightest minds engaged and loyal.

If you flip this idea on its head, the ‘Great Retention’ should be your top focus NOW—thinking of ways to welcome, encourage and keep your people, then putting plans in place. It’s better to be proactive rather than simply fearing the unknown!

It’s better to be proactive rather than simply fearing the unknown!

WHAT THE LATEST GLOBAL & AUSTRALIAN EMPLOYMENT STATS SAY

Did you know that while over an astonishing one-third of employees leave their jobs each year in the US, replacing a highly trained employee can cost over 200% of their annual salary? OUCH. (PeopleKeep, 2022)

Victor Lipman, global management expert and author featured in Forbes, Harvard Business Review and Psychology Today, wrote in late 2020 that “64% of (US) employees feel recognition and appreciation from management are more important than ever in a pandemic” and a new way of working. He suggests employees want “work-fromhome gifts”, “office supplies to help set up a home office”, and intangible perks of feedback and regular check-ins. He also condemns managers that are “emotionally stingy” (yikes, who wants to be labelled as that!?).

Australian organisations also need to improve in this area. A 2021 report by Achievers Employee Platform in Australia found that just 23% of homegrown employees experienced a strong sense of belonging at their organisation. They also concluded, “New hires need to be welcomed aboard—introduced, inducted and incorporated into the organisational team and the culture”. And there, dear friends, is where the incredibly on-trend and welcoming onboarding pack comes in!

In short, appreciation matters! And never underestimate the power of belonging!

THE TOP 5 REASONS TO GIFT ONBOARDING PACKS TO YOUR NEW EMPLOYEES

Need more convincing on whether to invest in branded onboarding gifts? Here are 5 top reasons you’d be mad not to spread some workplace love:

It’s unexpected. And it’s a gift!

An onboarding pack is not standard in most industries, so new employees will probably not expect anything. Cue the surprise and endorphins when they receive a box filled with some beautifully branded and personalised items!

The bonus to all this? Choose your corporate swag well, and they’ll stay with the employee long after they’ve settled in, serving as a reminder of the first day at work and all of those good times.

You’re showing new employees that you value & respect them

As the ‘Great Resignation’ threatens to tip corporate recruitment on its’ head, undervaluing employees is so last season. Now is the chance to create a lasting impression by showing respect to your employee and giving them a feeling of exclusivity. Like they’ve joined a ‘club’ that all their friends only wish they could, too.

It strengthens your company culture

These days, it’s a jobseeker’s market, and salary no longer trumps quality of worklife. Having a tangible example of your employee-first ethos will do wonders for the company culture every business aspires to have. Do this, and you’ll be helping attract the best and brightest to your business because they’ve heard (and seen) that it’s a brilliant place to work.

You’re making them feel at home and well equipped to do their job

Everything in its place; all lovely and branded and tres useful. Think of a curated onboarding hamper as the equivalent of a house-warming gift; you’ll help your new staffer brighten up their desk and equip them with all the useful bits to help them in their new role.

And remember what global management expert Victor Lipman says: this is fundamental to their sense of inclusion and belonging at work.

5

You’re amplifying your social media reach

Your employees are not only your best asset, but they are your storytellers, too. Every photo posted, liked and shared is exposure for your recruitment process and guess what—onboarding gift packs are ALWAYS received favourably.

EY’s 2021 Work Reimagined Employee Survey 2021 found Millennials are more than twice as likely to quit as Baby Boomers. And Millennials love Insta-worthy products and experiences, which double as fabulous PR opportunities for your brand and future employees!

In addition, in 2021, Open University found that 79% of job applicants use social media in a job search. So what are you waiting for?!

BUT THAT’S NOT ALL.

After they’ve onboarded, curated branded merch packs also make epic incentives and milestone gifts.

Think intra-company brand, team, or platform launches (and re-launches), tenure milestones or mid-year ‘thank yous’ to reinforce your employee-first culture and sense of belonging amongst your greatest asset, your people.

Innovative, carefully designed products they’ll use over and over, like reusable coffee cups, eco-friendly drink bottles, high-quality apparel, and luxe branded office supplies, will ensure your staff and their mates stay close to your company and vision. As Paul Rand, the designer and brain behind logos for IBM, Enron and Westinghouse, once said, “Design is the silent ambassador of your brand”. And fast forward to the 21st century, marketing legend Seth Godin further reinforces this with, “Word of mouth is all that matters”.

OK. HOW CAN SOURCEY.M HELP WITH ALL THIS?

Thanks to our dedicated team of merch experts, we specialise in out-of-the-box gifting solutions tailored to every business, budget, and end goal.

We use our local and on-shore network to provide the highest quality, most useful, beautiful and sustainable lifestyle products—meaning less landfill and happier recipients!

3

We send onboarding packs your way—to your HQ or directly to your employee’s home from our warehouse; it’s up to you!

1 2 4 hello@sourceym.com

GIVE STAFF A SENSE OF BELONGING & INCLUSION, AND SEE LOYALTY RISE

If you are an HR manager or business owner, onboarding is a great way to begin a long-term love story. You make an instant impression on their first day at work, and a curated, useful and sustainable array of home office branded merch will do wonders for your people and brand. And longer-term—keeping the high calibre employees you already have is key.