Modern Recipe: Brand Summary

All day food for modern living Brand Summary

Modern Recipe is helping workplaces attract, nourish and retain talent through inspiring food, so people can feel their best, perform their best and work with the best.

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Modern Recipe

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There’s a reason why great ideas get written on napkins.

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Modern Recipe

Because we’re at our best when we’re at ease, in good company, eating well. Modern Recipe brings together the ingredients that feed our best selves: Food that’s in tune with our bodies and our planet, spaces that bring us together and keep our day flowing.

This is all day food for modern living.

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Cornerstones One

Modern Recipe

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Everyday Delicious

Hybrid Formats

Inspiring

Flexible

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Hospitality Culture

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When 75% of US consumers to help protect the environ It’s clear that today’s values

Technology Integration

s wish they had healthier food at work… When 65% want nment… And when 57% of young workers feel isolated… s demand a different kind of food at work.

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Food As Medicine

Plant Forward

Healthy

Responsible

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Wellness Coaching

Local Partners

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Inspiring everyday delicious Featuring Brooke Williamson Culinary Ambassador Celebrity Chef and Modern Recipe Culinary Ambassador

“I love creating things that make people happy, and I’ve found that food genuinely does that. I’m excited to bring Modern Recipe guests food that connects people, inspires them, and keeps their day flowing.”

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Modern Recipe

Culinary Ambassador Brooke Williamson is as passionate as we are about the joy of eating and connecting over good food. Brooke brings her signature California culinary style to our extensive all day menu, created from scratch daily with the freshest, seasonal ingredients.

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Inspiring hospitality culture At Modern Recipe, every personal interaction matters. We designed the Luxe training to empower Modern Recipe colleagues to create memorable human experiences.

The Luxe culture is emphasized by a Hospitality Host, who creates positive impressions for every guest.

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Modern Recipe

Featuring Raabia Shafi Hospitality Ambassador Culture Strategist and Modern Recipe Hospitality Ambassador

“Our most powerful competitive advantage is taking care of our team, so that they can take better care of our guests. Our Luxe experience ensures we create that ‘taken care of’ feeling you get with luxury brands.”

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Flexible hybrid formats

Market

Food Hall

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Modern Recipe

Kitchenette

Restaurant

Modern Recipe addresses evolving consumer behaviors and new business dynamics. Developed with our space design partners, ROWE Creative Union, these new formats enable our award-winning brand to meet guests wherever they are.

Smart Fridge

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Flexible technology integration

Modern Recipe integrates digital ordering, delivery and scan and go to unleash a powerful shopping experience of choice, flexibility and convenience through our proprietary Everyday app.

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Healthy food as medicine Featuring Eve Turow-Paul Sustainability Ambassador Executive Director, Food for Climate League and Modern Recipe Wellness & Sustainability Ambassador

“Food culture is a conduit to finding and cultivating well-being (physically and emotionally), especially during these anxiety-provoking days.”

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Modern Recipe

Today, well-being means much more than counting calories. It’s about feeding your best self, making sustainable daily choices and focusing on abundance, joy and connection. Modern Recipe’s Food as Medicine philosophy incorporates sciencebacked ways of eating, using nutrient-dense whole foods and high-quality, fresh ingredients that nourish your body and make you feel good.

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Healthy wellness coaching Currently in development, Modern Recipe dietitians will offer clients and guests wellness advice on topics ranging from functional nutrition, gut health, immunity boosters and more.

Virtual Sessions Monthy discussions that align with Modern Recipe’s philosophy and support seasonal LTOs.

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Modern Recipe

1:1 Coaching Private functional nutrition sessions, customized to fit an individual’s needs, preferences, challenges and goals.

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Responsib plant forward

Modern Recipe is committed to caring for the planet and reducing our environmental impact.

Our 50% plant-rich planet-friendly menu is inspired by the Eat-Lancet Commission’s diet for planetary health.

We always act sustainably in our everyday practices, purchasing local and seasonal produce, as well as sustainable seafood, Fair Trade coffee and tea and cage-free eggs.

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Modern Recipe

ble “Changing how and what we eat is a powerful — yet often overlooked — tool for climate action.

Plant-based eating could positively impact human and planetary health while opening up a world of culinary experiences.”

- Eve Turow-Paul

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Responsib local partners

Modern Recipe minimizes its carbon footprint by purchasing from local, small and diverse businesses, and also through group meal delivery powered

by Foodee to bring favorite local restaurants onsite.

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All day food for modern living