World Drowning Prevention Day Report Brazil 2024

Page 1


29 years preventing drownings

1.366

Collabs and SOBRASA

Posts at Social Media

167.903,27

38,4 million

€ 13.960,16

Execution investment

It does not include 8,000 hours of volunteer work and individual expenses, as well as expenses from institutional partners

Declared by the United Nations in 2021, July 25th was chosen to remind us that PREVENTION is the solution to drowning worldwide.

In Brazil, SOBRASA organized the campaign to raise awareness of this alarming data:

Every 90 minutes, a Brazilian die by drowning in the country.

The problem in the WORLD

One of the most impactful diseases on global health and the economy.

235,600 Deaths per year.

Top 10 causes of death for ages 5 to 14.

SOBRASA

estimates that it is over 500,000 worldwilde.

In low- and middle-income countries, over 90% occur in rivers, lakes, wells, homes, and swimming pools.

50% of all deaths occur under the age of 25.

3 X more deaths in low-income and low per-capita income countries.

37 deaths per hour.

Global Map of drowning deaths per 100,000 inhabitants.

The problem in Brazil Brazilians ie by drowning every day. 15

Teenagers have the highest risk of drowning death.

47% of drowning deaths occur before the age of 29. David Szpilman & board of directors Sobrasa 2022-26. Drowning – Epidemiological Bulletin in Brazil 2023. Brazilian Lifesaving Society - SOBRASA – Mortality tables from DATASUS, acessed in July 2023. Published online at http://www.sobrasa.org, july 2023

Men die, in average, 7 times more.

41% occur in the summer.

The problem in Brazil

Every 3 days ONE child dies by drowning at home.

3 children die by drowning daily.

Children aged 4 to 12 who know how to swim die more often due to pool pump suction.

62% of deaths in the 1 to 9 year old occur in pools and residences.

David Szpilman & board of directors Sobrasa 2022-26. Drowning – Epidemiological Bulletin in Brazil 2023. Brazilian Lifesaving Society - SOBRASA – Mortality tables from DATASUS, acessed in July 2023. Published online at http://www.sobrasa.org, july 2023

The problem in Brazil

Drowning is the 2nd leading cause of death for ages 1 to 4 and the 4th leading cause for ages 5 to 24.

Drowning have a risk 200 times higher than traffic incidents.

The problem in Brazil

The Northern region of Brazil has the highest mortality rate.

Every 2 days, a TOURIST dies in Brazil.

Children over 10 Years old and adults drown more often in natural waters rivers reservoirs, and beaches).

Each drowning death costs Brazil R$ 210,000.00. 70% of drowning deaths occurs in rivers lakes, and reservoirs.

A 51% reduction in drowning mortality over 43 years (1979-2022) indicates that EDUCATION IN PREVENTION is the right path in the fight against this endemic issue.

4 MAJOR ACTIONS TAKEN

1 2 3

CARRYING OUT

A PREVENTION ACTION in my CITY

5,050 volunteers carrying out a prevention action in their city, posting a tip on their social media, and lighting up their monuments in blue.

CELEBRATING WORLD DAY

with prevention interactions to 8,000 visitors at AquaRio in Rio de Janeiro, from 10am to 4pm.

CHALLENGING with UNITY

“At arm ´ s length, I take care of my greatest treasure” join a unity movement by taking strokes along the journey around the blue planet.

4 FINDING the best solutions

Debate and presentation of the drowning problem and its solutions in a 90-minute live stream with distinguished guests, broadcast starting at 6 PM via YouTube.

FOR THE REDUCTION OF DROWNINGS

“I am part of the solution, not the problem”

CARRYNG OUT A PREVENTION ACTION in my CITY

5,050 volunteers carrying out a prevention action in their city, posting a tip on their social media, and lighting up their monuments in blue.

IDENTIFY THE BIGGEST PROBLEM related to DROWNING in your area

Download our 2024 Bulletin.

CARRY OUT AN IN-PERSON ACTION that would effectively adresses your local issue. Any action saves lives, no matter how small it may seem. (see the options)

POST ON YOUR SOCIAL MEDIA, a prevention tip or a photo with others at arm ´ s length, or gather a group and embrace a DROWNING RISK AREA. – write “At ARM´S LENGTH” and use our oficial seal. Download here.

CONTACT the city’s monuments using our invitation letter so that on the day, they ILLUMINATE IN BLUE.

REPORT your actions in the SOBRASA

Telegram group so that everyone can participate and tag us on their social media to help spread the word: @sobrasa #sobrasa #DrowningPrevention #drowning #afogamento @who.

FOR THE RECUCTION OF DROWNINGS

CARRYNG OUT a prevention action in my

FROM NORTH TO SOUTH – FANTASTIC RESULTS

Estádio Olímpico PARÁ

Palácio BURITI DISTRITO FEDERAL

Cristo Redentor RIO DE JANEIRO

Palácio do Governo ALAGOAS

Palácio Iguaçu PARANÁ

NORTHERN REGION

NORTHEASTERN REGION

CENTRALWESTERN REGION

SOUTHEASTERN REGION

SOUTH Region

CELEBRATING WORLD DAY

With the prevention interactions with 8,000 visitors at AquaRio in Rio de Janeiro, from 10am to 4pm.

In the LARGEST MARINE AQUARIUM IN SOUTH AMERICA, with 4,5 million liters of water, 2,000 inhabitants from 350 species from Brazil and Around the world.

Our volunteers interacting with 8,000 visitors.

EXHIBITING MATERIALS FOR DROWNING PREVENTION, RESCUE, AND FIRST AID

Inflatable manequins, beach umbrella, tent, rescue board, rescue tubes, fins, sunscreem, rescue bag, ring buoy, institutional banner, and more...

INTERACTING WITH THE PUBLIC trough prevention activities with comic books, children’s tattoos, bracelets, masks, crowns, memory games, and puppet theaters.

COMMUNICATING trough social media, media relations, audiovisual documentation, and live streams.

FOR THE REDUCTION OF DROWNINGS

CELEBRATING WORLD DAY

With the prevention interactions with the 8,000 visitors at AquaRio in Rio de Janeiro, from 10am to 4pm.

Media on TV

CELEBRATING WORLD DAY

With the prevention interactions with the 8,000 visitors at AquaRio in Rio de Janeiro, from 10am to 4pm.

Photos

2

CELEBRATING WORLD DAY

With the prevention interactions with the 8,000 visitors at AquaRio in Rio de Janeiro, from 10am to 4pm.

In Partnership with ASAS and DHL, we held a SOBRASA KIDS event with PWDs in Saquarema.

ASAS received as a donation from DHL: Three amphibious chairs for PWDs and 30meters beach access mat.

CHALLENGING with UNITY

“At arm ´ s length, I take care of my greatest treasure” Join a unity movement by taking strokes along the journey around the blue planet.

WE TOOK PART IN A GREAT CHALLENGE

Stroke by stroke, we swam, paddled, surfed, and tracked the distance we covered together as we traveled the blue planet in the fight to reduce drownings, each one in their city. It took place in pools, at the beach, lakes, rivers, and reservoirs. We started on April 26 and finished on July 25 (90 days).

HOW IT WAS DONE?

• The volunteer registered on 'Google Forms' with their name, gender, age, activity (swimming, paddling, surfing, or sailing), distance covered, city, and state.

• This data was compiled on a world map, with daily updates until July 25th.

70,005 Km covered

See the resuts next page

FOR THE REDUCTION OF DROWNINGS

“I am part of the solution, not the problem”

3

CHALLENGING with UNITY

“at arm ´ s length, I take care of my greatest treasure” Join a unity movement by taking strokes along the journey around the blue planet.

70,005 Km

Covered (almost 2 laps around de planet)

2,758 people

92 teams

90 individual participants

People participation in other sports

88 2

99% through Swimming, accounting for 91% of the participants

Average Age: 39 years old

CHALLENGING with UNITY

“at arm ´ s length, I take care of my greatest treasure” Join a unity movement by taking strokes along the journey around the blue planet.

70,005 Km

covered

Participation by state

Longest distance by state

1st place

2nd place

4th place

5th place

Longest distances by team

KM

Team

1st place 53,520 Tijuca Tenis Clube (RJ) 2nd place 8898 ACQUA (RJ)

3rd place 2238 GNU (RS)

Longest individual distances

1st place – 417 KM Priscilla de Andrade Magalhaes (RJ) Swimming

2nd place – 380 KM André de Souza Ferraz Alves (PE) rowing

3rd place – 125 KM Henrique Teixeira (SP) swimming

4 FINDING the best solutions

Debate and presentation of the drowning problem and its solutions in a 90-minute live stream with distinguished guests, broadcast starting at 6 PM via YouTube.

We discussed the drowning problem and the best solutions.

A 90-minute live stream with celebrities and influencers, broadcast on a SOBRASA YouTube channel.

A hostess, 5 guests in the studio, and 23 other testimonies online, both national and international .

The WHO representative in Geneva sent us a message, congratulating us for our leadership and the reduction of drownings in Brazil (Podcast 1).

FOR THE REDUCTION OF DROWNINGS

“I am part of the solution, not the problem”

FINDING the best solutions

Debate and presentation of the drowning problem and its solutions in a 90-minute live stream with distinguished guests, broadcast starting at 6 PM via YouTube.

FINDING the best solutions

Debate and presentation of the drowning problem and its solutions in a 90-minute live stream with distinguished guests, broadcast starting at 6 PM via YouTube.

Thank you all for your partnership

Anyone can drown, no one should.

To the INSTITUTIONAL PARTNERSHIPS

Across the 27 STATES

Acre (AC)

Alagoas (AL)

Amapá (AP)

Amazonas (AM)

Bahia (BA)

Ceará (CE)

Distrito Federal (DF)

Espírito Santo (ES)

Goiás (GO)

Maranhão (MA)

Mato Grosso (MT)

Mato Grosso do Sul (MS)

Minas Gerais (MG)

Pará (PA)

Paraíba (PB)

Paraná (PR)

Pernambuco (PE)

Piauí (PI)

Rio de Janeiro (RJ)

Rio Grande do Norte (RN)

Rio Grande do Sul (RS)

Rondônia (RO)

Roraima (RR)

Santa Catarina (SC)

São Paulo (SP)

Sergipe (SE)

Tocantins (TO)

Year 2023

28 years preventing drownings

Three achievements were highlighted by SOBRASA during the webinar with the World Health Organization:

1.UNITED BRAZIL IN DROWNING REDUCTION.

2.PRODUCED SCIENCE ON DROWNING FOR SOLUTIONS.

3.GATHERED 3,500 VOLUNTEERS who carry out over 15 different drowning prevention programs.

DISCOVER

CARRIED OUT IN 2023

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