FLORENCE DESIGN ACADEMY
DESIGN PARTNERS
Snigdha Guntuka
Chandana Raviprakash
Sreelaasya Kosoori
The company was founded as Samsung Sanghoe by Byung-Chull Lee, in the city of Taegu in Korea. The name itself translates to "Three Stars", a concept which is taken from the divine lore of Sanxing, the three gods of fortune - Prosperity (Fu), Status (Lu), and Longevity (Shou). They initially exported dried local vegetables , fruits and fish.
Exported Noodles, dried fish, vegetables and fruits
The Future of Electronics and The Age of rapid Expansion
Computers and Telecommunications Company's evergrowing ambition and success.
Samsung started with humble beginnings selling noodles and dried fish and slowly expanded into electronics, semiconductors and computers and telecommunications. Today it showcases a diverse and wide range product lines of consumer electronics
Samsung is a definition of high quality, high-tech electronic products.
Samsung strategies focus on differentiation competitive advantage -offer more variety/choice for a given requirement/budget
Apple and Samsung
Fundamentally a competition of iOS and the Google Android mobile platforms
2/3 of smart phone users use the Android system Also, Apple outsources the manufacturing of its components while Samsung makes its own
Samsung and LG
LG is South Korea’s second largest electronic enterprise but second only to Samsung. The Samsung mobile phone has overtaken its contemporary by leaps and bounds
Samsung believes in shared responsibility for people, the planet, and society, which is reflected in their supply chain standards. They invest in reducing greenhouse gases, having already reduced emissions by 40% from 2009 levels through a $4.8 billion investment between 2009 and 2013..
Samsung values innovation that encompasses not only advanced technology and improved product features, but also social responsibility. Their commitment to energy-saving features, like the dimming screen when not in use, and environmental certifications, demonstrate their dedication to sustainability. Samsung's accolades as the world's most sustainable technology company and as a three-time ENERGY STAR 'Partner of the Year' illustrate their ongoing efforts towards environmentally-conscious practices.
• Interactive
• Creative
• Inspiring
• Contemporary
• Rustic
• Ergonomic, Recyclable and multipurpose Furniture
• Short-term & immediate-term storage
• Kitchen
• Fun break-out areas
• Sustainable design
• Acoustic treatment
Warm and relaxing environment
Close and convenient
Immediate adjacency
Minor relationship
Walnut Bamboo Cobalt Blue
Tough Glass
Bamboo
Polished Concrete
Ivory White
Sand Gravel Stone Moss Bamboo Marble
• white painted wood floors
• mango yellow, blue & red
