MoreYou - Issue 1 by Sienna X

SUMMER Issue 1

GLOW GETTER Your summer tan plan

sienna-x.co.uk

Brand New for Summer Instant Bronzing Gel

TAN TALKS

with celeb spray tanner, James Harknett

sienna X Must-Haves The products the experts canâ&#x20AC;&#x2122;t live without

Underwater Sequins & Spray Tans

editorial `

#siennaxsummer

Nicky’sNotes

Editors Letter

Welcome to , since starting sienna X over eight years ago it has been my desire to create a successful tanning brand that delights our customers and delivers fantastic results. We are now at an exciting stage of sienna X and I am thrilled to launch the first issue of to tell you all about it.

Welcome to the very first magazine with sienna X.

sienna X is about you and is all about giving you confidence. The confidence to make you feel and look your best at all times.

This issue we’re excited to welcome the extremely talented spray tan specialist, James Harknett as official sienna X brand ambassador. Read all about James’ life as a celeb spray tanner on page 4 and find out who tans the tan man himself.

Recently, we revealed the next generation of sienna X, I am immensely proud of the result, still the same great award winning, natural looking products, but contained in a new high end look. To celebrate the launch of our new look sienna X we have introduced instant bronzing gel to the range, find out all about it on page 6 and buy it now at sienna-x.co.uk.

It wouldn’t be summer without showing off a great tan. If the thought of baring your legs makes you want to hide out til winter, don’t panic, help is on hand on page 8 with our ‘quick fix solution to great legs’. You’ll be ditching those tights in no time.

Have a fabulous sienna X summer; we hope you love the new look as much as we do.

Nicky x

We hope you enjoy reading , but more importantly, we hope you enjoy your sensational sienna X summer tans.

Official spa tan partners

Nicola Matthews CEO and Founder of sienna X

Jenna

Jenna Lloyd Editor

contents latest news

More News

We share the ins, outs and whereabouts of the sienna X team and the stars they’ve been spraying. Bronzing James Bond sienna X were recently invited to Turkey to tan the cast of the new James Bond movie, Skyfall. How could we refuse the chance to tan the gorgeous Daniel Craig? A secret spy told us that he's promised female fans to bare all in this ﬁlm!

summer tan plan

Have you seen the brand new sienna X website? • Top tanning tips • Celeb Fans • Purchase the products www.sienna-x.co.uk

Underwater Sequins & Spray Tans The dancing may have taken place underwater but the show couldn’t go on without the sequins and spray tan for the contestants of Strictly Underwater. As ofﬁcial tanning sponsors of ‘Strictly’ our team sprayed stars of the show, Harry Judd and Chelsee Healey before they donned their scuba gear and elegantly waltzed beneath the water for Sport Relief.

A product SPF with a high ure for sun expos is a must. longevity of Maximise the by using a tan your sunless formula cream based an rather than oil one.

We’re very proud to announce that sienna X has been awarded Best Tanning Supplier in the Guild Awards 2012 as voted by the beauty industry, this makes an incredible three years running! It’s great to know how highly our customers think of us, thank you for your votes and your on-going support.

Lusting after an SJP New York caramel hue or a Middleton mid-tone tan? Celebrity spray tanner and ofﬁcial sienna X Brand Ambassador, James Harknett is the spray tan man that can.

Why we love having a pre-holiday glow

ON SET

Having a sunless tan is safer. It won’t damage your skin like sun exposure, which can lead to and cause premature ageing.

Brazilian Bronze No day is ever the same at sienna X. We were recently called to the set of new Formula 1 movie, ‘Rush’ featuring Olivia Wilde and Chris Hemworth, to create an amazing 1970’s Brazilian bronze tans for over 40 ﬁlm extras. We can’t wait to see the results on the big screen!

MoreYou sienna-x.co.uk

#siennaxsummer

MoreYou More News All the latest from sienna X

Your holiday wardrobe will look great on you from day one, even that white bikini you’ve been yearning to wear since you bought it in last year’s summer sale.

You can use the days to sleep off last night’s partying, shop or sightsee, knowing that in the evening you’ll still have a fabulous tan with no awkward white tan lines.

MoreYou sienna-x.co.uk

Glow Getter Your summer tan plan

Want a gorgeous tan but

run out of time? “ The sienna X instant bronzing gel is so easy to use, it smoothes on evenly and smells divine.” “It’s perfect for when you’re in a hurry and want a quick tan. I use mine before I go on stage for a gorgeous golden glow.”

Book a tan flawless

Why he’s the best in the business: “An in-depth consultation is the most himself with the man important part of any l at the beautifu Hotel, spray tan appointment, at the W Away Spa or which is why I created the Leicester Square London ‘tailored tan.’ I like to ﬁnd BobSoho, out as much information have with my clients are about my client, from the based just as much on trust as products they use at home, how the they are the great tans they receive skin tans naturally, to the event the tan is from me every time” James continues. for. This enables me to deliver a fantastic tan that’s tailored to the client’s needs” Who tans the tanner? “Having a tan explains James. makes me look and feel so much better. The Sun-kissed celebs: Working on a tonal undercurrent of the sienna X tan suits number of productions such as X my fair skin perfectly and lasts up to 10 Factor, the BRIT Awards and the Take days. My long suffering partner tans me That Circus Tour, James is never short twice a month, he’s not quite as good as of a celeb or two to tan. With an array me, but he's getting there!” shares James. of celebs knocking at his door, A masterclass: James doesn’t keep his including Denise Van Outen and spray tan secrets to himself. Working in Christine Bleakley, James doesn’t like to conjunction with sienna X, James has divulge his client list. “Unless a celeb created a spray tanning masterclass for has mentioned me publically then I professionals who want to take it to the don’t like to drop names, discretion is next level in tanning application, sharing my number one rule,” he shares. is knowledge in an expert class, from “Having a spray tan is an intimate contouring to attaining different ‘celebrity looks.’ beauty treatment, the relationships I

sienna X must-haves

#siennaxsummer

Instanttan-eous

James and tanning fan, Scott Mills at this year's BRIT awards

We managed to tear James away from his busy schedule to share with us his secrets to achieving the perfect sunless tan and why the celebs continually ﬂock to his studios for a sienna X spray tan.

Add some extra sparkle to your tan in the evenings with shimmer spray (75ml £4.95), available in gold and silver. It’s your holiday and it’s your time to shine!

sienna X Best Tanning Supplier 3 Years Running

brand new bronzing

The Spray Tan Man

Obviously, you want your tan to last, so it’s essential to pop a maintenance kit in your suitcase for touch ups. radiance body balm (200ml £11.95) will keep skin hydrated and lock your colour in. The quick and easy application of express tanning mist (150ml £15.95) means you can top up your tan throughout the holiday, giving you a deep, golden tan.

Spraying Steps Thank goodness tanning expert and sienna X brand ambassador, Victoria Patterson was on hand to spray a little sienna X magic on Steps for their recent comeback tour; a blotch job tan could have been a ‘tragedy’ (Sorry, we couldn't resist).

tan talks

#siennaxsummer

Jet Setter A day or so before your holiday is the best time to have a spray tan. If it’s an early morning ﬂight two days before is ideal, so you’re not washing off the tan too early. It’s crucial to leave your tan on overnight, so it can penetrate to its deepest shade. However, if you are short of time, the sienna X’s Tonight’s the Night spray tan will develop in 2-4 hours and last up to ﬁve days. If you're unsure, ask your sienna X expert who will be able to advise you.

Jet setting abroad or staying at home this summer, we’ve got a tan plan for you that will ensure your tan glows on and on.

Mollie King The Saturdays

sienna X’s brand new instant bronzing gel delivers a flawless tan in next to no time, ideal for last minute plans where a golden glow is a must!

we speak with some of best in the business to find out the products

they can’t live without.

Sending ripples of excitement across the music industry when it was exclusively previewed backstage at the BRITs Spa, sienna X instant bronzing gel saw makeup artists and performers alike dying to get their hands on the new must-have gel.

Editor’s Prize

As with all sienna X products, the fragrance is fabulous. The non-transferable formula is deliciously scented with pomegranate and vanilla orchid, meaning you really can apply and go.

I need a quick fix solution to great looking legs

What the beauty director loves...

We have to agree with the award winning beauty journalist, we love the gorgeous holiday look this self-tan gives you. The silky smooth cream with 4% DHA gives the perfect sun-kissed colour, in a matter of hours so you can enjoy that holiday feeling, every day! gradual glowing self-tan (200ml £15.95)

#siennaxsummer

Help!

BUY the products...live the experts can't without at sienna-x.co.uk

GLAMOUR magazine beauty director Alessandra Steinherr and sienna X fan recently took to twitter to share her love for the sienna X gradual glowing self-tan, describing it as an “extremely natural, golden glow that doesn’t flake!”

Easy and quick to apply, the wash off formula can be customised to any skin tone, from a light gloss for porcelain beauties, to a double layer for a deeper colour. Created with patchouli to hydrate and moisturise, this luxurious gel not only blends easily, but is also infused with sweet orange oil that encourages youthful looking skin.

essential advice

sienna X Must-Haves

Ideal

for smooth ing uneven skin

Your legs have been hiding out in opaque tights all winter (and spring with the weather we’ve had). Now the sun is shining, sort of, it’s time to brave it and bare your legs.

Stop panicking! It’s not as scary as it sounds. Our pin prepping guide will give you the conﬁdence, to reach for your summer dress or city shorts and show your legs off in no time.

Firstly, a leg facial Dry, bumpy and – dare we say it – corn beef looking legs causing problems? What you need is a leg facial, in the comfort of your own home.

1 Start, by deep cleansing your legs using a hot ﬂannel and balance body wash (200ml £11.95).

2 Massage legs with polishing

What the pop star picks...

body scrub (200ml £11.95) to get rid of dry skin and boost circulation. Bursting with ginger and lemongrass, this scrub will increase skin radiance and naturally soften and improve skin tone.

She may want to ‘do it like a dude’ but Jessie J is like any other girl and enjoys some serious pampering, “ I love sienna X moisturising balm ” confesses The Voice coach.

Helps

your tan last longer

Using a good moisturiser is essential if you want to extend the life of your tan. Full of anti-oxidants, shea butter and coconut oil, the sienna X radiance body balm glides on skin and locks your tan in. With subtle gold ﬂecks in the luxurious, non-greasy balm, no wonder Jessie’s a fan!

3 Slather skin with an ultra-hydrating moisturiser, our favourite is radiance body balm (200ml £11.95). Containing Shea butter, vitamin E and sweet almond oil, it restores elasticity and smoothness, which will protect your pins against premature ageing.

radiance body balm (200ml £11.95)

What the professional prefers...

If you’re a spray tan professional...

NEW

ie X Moll

and would like to book a place on James’ masterclass then call the sienna X academy on

T 0333 600 1200 Local landline and mobile call rates.

MoreYou sienna-x.co.uk

Tan Talks With spray tan specialist James Harknett

We’d love to hear what you think of Like us on facebook.com/siennaxofficial

Expert spray tanner, James Harknett has tested nearly every brand on the market during his 10 years in the industry. “The sienna X professional spray is by far the most phenomenal tan I’ve used. The 10% DHA formula gives a ﬂawless ﬁnish” he says.

“ I also recommend the sienna X express mist for those clients who want to top up their tans 5-7 days after a spray tan to give them a deeper, longer lasting glow” James continues.

instant bronzing gel (200ml £12.95) Buy it now at www.sienna-x.co.uk

MoreYou sienna-x.co.uk

for toppin up your tang

MoreYou sienna-x.co.uk

#siennaxsummer

Brand New Bronzing Instant bronzing gel by sienna X

r Find you nearest

spray tan sienna X list specia s and buy product at online now k sienna-x.co.u

Perfect

express tanning mist (150ml £15.95)

sienna X Must-Haves Products the experts can’t live without

MoreYou sienna-x.co.uk

Essential Advice Your tanning questions answered

. Join in the sienna X conversation online! Follow us on twitter.com/siennaxofficial

Copyright © 2012. sienna X, Unit B Sherriff St Commercial Complex, Sherriff Street, Worcester WR4 9AB. All rights reserved. Reproduction in whole or in part without permission is strictly prohibited. Not for resale

latest news

More News

Have you seen the brand new sienna X website? • Top tanning tips • Celeb fans • Purchase the products www.sienna-x.co.uk

Underwater Sequins & Spray Tans The dancing may have taken place underwater but the show couldn’t go on without the sequins and spray tan for the contestants of Strictly Underwater. As official tanning sponsors of ‘Strictly’ our team sprayed stars of the show, Harry Judd and Chelsee Healey before they donned their scuba gear and elegantly waltzed beneath the water for Sport Relief.

sienna X Best Tanning Supplier 3 Years Running We’re very proud to announce that sienna X has been awarded Best Tanning Supplier in the Guild Awards 2012 as voted by the beauty industry, this makes an incredible three years running! It’s great to know how highly our customers think of us, thank you for your votes and your on-going support.

#siennaxsummer

ON SET Brazilian Bronze No day is ever the same at sienna X. We were recently called to the set of new Formula 1 movie, ‘Rush’ featuring Olivia Wilde and Chris Hemworth, to create an amazing 1970’s Brazilian bronze tans for over 40 film extras. We can’t wait to see the results on the big screen!

MoreYou sienna-x.co.uk

summer tan plan

#siennaxsummer

Jet Setter A day or so before your holiday is the best time to have a spray tan. If it’s an early morning flight two days before is ideal, so you’re not washing off the tan too early. It’s crucial to leave your tan on overnight, so it can penetrate to its deepest shade. However, if you are short of time, the sienna X’s Tonight’s the Night spray tan will develop in 2-4 hours and last up to five days. If you're unsure, ask your sienna X expert who will be able to advise you.

Jet setting abroad or staying at home this summer, we’ve got a tan plan for you that will ensure your tan glows on and on.

t A produc PF S h with a hig osure xp for sun e st. m is a u f e longevity o Maximise th n by using a ta your sunless d formula se a b cream an rather than oil one.

Add some extra sparkle to your tan in the evenings with shimmer spray (75ml £4.95), available in gold and silver. It’s your holiday and it’s your time to shine!

Why we love having a pre-holiday glow Having a sunless tan is safer. It won’t damage your skin like sun exposure, which can lead to and cause premature ageing.

MoreYou sienna-x.co.uk

Your holiday wardrobe will look great on you from day one, even that white bikini you’ve been yearning to wear since you bought it in last year’s summer sale.

You can use the days to sleep off last night’s partying, shop or sightsee, knowing that in the evening you’ll still have a fabulous tan with no awkward white tan lines.

Embarrassing Bodies’ Dr Christian Jessen advises ‘fake is safer, I love my sienna X tan’

Simple Staycation Tan

The perfect facial glow Your face should always be slightly lighter than the rest of your body, open pores and blemishes tend to be emphasized or even darkened by fake tan. Running an ice cube over your face before application will seal and close pores, whilst a dab of moisturiser over blemishes will prevent product build up.

Staying at home this summer but still want that holiday glow?

ho needs the beach to get a beautiful tan when you could have a gorgeous glow all summer long without even having to set foot on a plane? The secret to a flawless self-tan is all about prep and application. Firstly ensure you wax or shave, exfoliate and moisturise 24 hours before you tan. Applying sienna X dark glowing self-tan (200ml £23.95) couldn’t be easier, especially once you master trickier tanning areas such as face, hands and feet.

Hands and feet

A perfect tan...

without the beach

For hands and feet mix your self-tan with a bit of moisturiser, this dilutes the product, making sure it doesn’t ‘grab’ to hard and dry areas, especially ankles and heels. Avoid orange palms by popping a bit of self-tan, diluted with radiance body balm (200ml £11.95) on the back of one hand and use the back of the other hand to move it around. It’s easy with practice and you’ll be an expert in no time.

The Perfect Accessories to enhance your tan

• Add a little colour to your tan, we love ORLY’s oh so cool Feel the Vibe collection, the mani-mini set (4pc £12.95) is perfect for popping in your bag. • Makeup artist to the stars Daniel Sandler says: “Using multiple-use products are ideal when on holiday as you can go from pool to party by changing how and where you apply your make up with minimal product. In humid weather silicon-based ingredients in cream to powder formulas stay-put on skin, as do baked pressed powders such as my Billion Dollar Body Shimmer (£20.00) which enhances a tan, giving your body a deeper colour but also highlighting with millions of golden particles when swept over your body, creating the 'ultimate golden goddess' look!” • Hairdresser Lee Stafford says, “The perfect summer look for pulling off a fabulous tan is to make a statement with a swept back ponytail. Simply brush hair back away from the forehead making sure you have no parting and fix into a ponytail just below the crown with a snag free brand. Finish off with a quick mist of my Lee Stafford Hold Tight Firm Hold Hairspray (£5.49) to keep any frizzy strands at bay.”

#siennaxsummer

MoreYou sienna-x.co.uk

tan talks

The Spray Tan Man Lusting after an SJP New York caramel hue or a Middleton mid-tone tan? Celebrity spray tanner and official sienna X Brand Ambassador, James Harknett is the spray tan man that can.

James and tanning fan, Scott Mills at this year's BRIT awards

We managed to tear James away from his busy schedule to share with us his secrets to achieving the perfect sunless tan and why the celebs continually flock to his studios for a sienna X spray tan.

Book aan st flawles

Why he’s the best in the business: “An in-depth consultation is the most an himself with the m utiful important part of any at the bea l, spray tan appointment, the W Hote ay Spa at are or w A which is why I created the qu Leicester S ndon Lo , ‘tailored tan.’ I like to find BobSoho out as much information have with my clients are about my client, from the based just as much on trust as products they use at home, how the they are the great tans they receive skin tans naturally, to the event the tan is from me every time” James continues. for. This enables me to deliver a fantastic tan that’s tailored to the client’s needs” Who tans the tanner? “Having a tan explains James. makes me look and feel so much better. The Sun-kissed celebs: Working on a tonal undercurrent of the sienna X tan suits number of productions such as X my fair skin perfectly and lasts up to 10 Factor, the BRIT Awards and the Take days. My long suffering partner tans me That Circus Tour, James is never short twice a month, he’s not quite as good as of a celeb or two to tan. With an array me, but he's getting there!” shares James. of celebs knocking at his door, A masterclass: James doesn’t keep his including Denise Van Outen and spray tan secrets to himself. Working in Christine Bleakley, James doesn’t like to conjunction with sienna X, James has divulge his client list. “Unless a celeb created a spray tanning masterclass for has mentioned me publically then I professionals who want to take it to the don’t like to drop names, discretion is next level in tanning application, sharing my number one rule,” he shares. is knowledge in an expert class, from “Having a spray tan is an intimate contouring to attaining different ‘celebrity looks.’ beauty treatment, the relationships I

MoreYou sienna-x.co.uk

If you’re a spray tan professional... and would like to book a place on James’ masterclass then call the sienna X academy on

T 0333 600 1200 Local landline and mobile call rates.

... more you book your bridal spray tan fitting for the perfect wedding day glow

www.sienna-x.co.uk

brand new bronzing

#siennaxsummer

Instanttan-eous

Want a gorgeous tan but

sienna X’s brand new instant bronzing gel delivers a flawless tan in next to no time, ideal for last minute plans where a golden glow is a must! Sending ripples of excitement across the music industry when it was exclusively previewed backstage at the BRITs Spa, sienna X instant bronzing gel saw makeup artists and performers alike dying to get their hands on the new must-have gel. Easy and quick to apply, the wash off formula can be customised to any skin tone, from a light gloss for porcelain beauties, to a double layer for a deeper colour. Created with patchouli to hydrate and moisturise, this luxurious gel not only blends easily, but is also infused with sweet orange oil that encourages youthful looking skin. As with all sienna X products, the fragrance is fabulous. The non-transferable formula is deliciously scented with pomegranate and vanilla orchid, meaning you really can apply and go.

NEW

X e i l Mol 06

MoreYou sienna-x.co.uk

instant bronzing gel (200ml £12.95) Buy it now at www.sienna-x.co.uk

sienna X must-haves

sienna X Must-Haves we speak with some of best in the business to find out the products

they can’t live without. Editor’s Prize

BUY the ... products't live n the experts ca at without k sienna-x.co.u

What the beauty director loves... GLAMOUR magazine beauty director Alessandra Steinherr and sienna X fan recently took to twitter to share her love for the sienna X gradual glowing self-tan, describing it as an

“extremely natural, golden glow that doesn’t flake!”

Idea

for smooth l i uneven ski ng n

What the pop star picks... She may want to ‘do it like a dude’ but Jessie J is like any other girl and enjoys some serious pampering, confesses The Voice coach.

“ I love sienna X moisturising balm ”

Helplsast

your tan longer

Using a good moisturiser is essential if you want to extend the life of your tan. Full of anti-oxidants, shea butter and coconut oil, the sienna X radiance body balm glides on skin and locks your tan in. With subtle gold flecks in the luxurious, non-greasy balm, no wonder Jessie’s a fan! radiance body balm (200ml £11.95)

What the professional prefers... Expert spray tanner, James Harknett has tested nearly every brand on the market during his 10 years in the industry. “The sienna X professional spray is by far the most phenomenal tan I’ve used. The 10% DHA formula gives a flawless finish” he says.

“ I also recommend the sienna X express mist for those clients who want to top up their tans 5-7 days after a spray tan to give them a deeper, longer lasting glow” James continues.

Perfect for t oppin up your ta g n

express tanning mist (150ml £15.95)

#siennaxsummer

MoreYou sienna-x.co.uk

essential advice

Help!

I need a quick fix solution to great looking legs

#siennaxsummer

Your legs have been hiding out in opaque tights all winter (and spring with the weather we’ve had). Now the sun is shining, sort of, it’s time to brave it and bare your legs.

Stop panicking! It’s not as scary as it sounds. Our pin prepping guide will give you the confidence, to reach for your summer dress or city shorts and show your legs off in no time.

Firstly, a leg facial Dry, bumpy and – dare we say it – corn beef looking legs causing problems? What you need is a leg facial, in the comfort of your own home.

1 Start, by deep cleansing your legs

ur Find yost neareray tan

sp sienna X list c spe ia roducts and buy p at online now .co.uk sienna-x

MoreYou sienna-x.co.uk

using a hot flannel and balance body wash (200ml £11.95). 2 Massage legs with polishing body scrub (200ml £11.95) to get rid of dry skin and boost circulation. Bursting with ginger and lemongrass, this scrub will increase skin radiance and naturally soften and improve skin tone. 3 Slather skin with an ultra-hydrating moisturiser, our favourite is radiance body balm (200ml £11.95). Containing Shea butter, vitamin E and sweet almond oil, it restores elasticity and smoothness, which will protect your pins against premature ageing.

essential advice Fake it ‘til you make it If you’re a bit behind on your gym routine or avoid exercise like the plague, having a little glow will take the edge off, and help hide imperfections like bruises, spider veins, and cellulite. When you’re moisturised and glowing, the light will hit your skin in a different and more complimentary way. The battle to beat the cellulite and have perfect pins is a fight that many of us end up losing unfortunately. Don’t stress about it, take the pressure off and book a spray tan. Having a gorgeous glow will help to disguise your dimply areas and even out patchy skin tone in just 10 minutes!

Times

dark glowing self-tan (200ml £23.95) has won ‘Best Slimming Fake Tan’ with Closer, ‘Best Scented Tan’ by Heat and most importantly ‘Best for Anti-Cellulite’ by Bella magazine.

Flawless, glowing skin is often the ultimate beauty desire for a bride to be. Get a picture perfect tan by applying the same rules as you would with your hair and makeup to your tan. Trial your tan a few weeks or months before your wedding, ensuring that your spray tan specialist understands the look you want. Once you’ve had your trial, make a note of the day that you liked your tan the most, and use this as a guide to work out the day to have your spray tan before the big day.

Prefer to tan at home?

Longing to be a bronzed bride but concerned about taking your tan too far?

Calling all muscle loving men! Maximise the appearance of muscle tone with a tan. Using a dark lotion on these areas will emphasise worked out parts of the body and immediately appear toned, while highlighting the outline of muscles. If you don’t believe us, just take a look at the Strictly Come Dancing guys, Robbie Savage and Harry Judd who were big fans of the man tan during their stint on the show, and after.

Fair skinned

and afraid of tanning? A healthy glow looks great on most skin types; the key is not to overdo it. Applying one even application of the award winning sienna X gradual glowing self tan (200ml £15.95) will leave a subtle hue on the skin and deliver a natural golden glow, without having to harm fair skin in the sun. Fair skinned beauty and songstress, Ellie Goulding loves a bit of bronze:

” The gradual tan in the sienna X range is a mazing. I'm quite slap happy when it comes to self-tan so this is perfect for me as it doesn't go streaky at all. ” #siennaxsummer

MoreYou sienna-x.co.uk

imPRESSive reviews...

... more you