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Contents 16 Transworld Business Snowboard news, notes from the floor. 22 Ski Boots Is hybrid the all-mountain future? 26 Helmets Fusion of safety, style, lighter weights. 34 Dining Your walk-to cuisine guide. 38 & 40 Supplier Q&A Burton’s Greg Dacyshyn, K2’s Anthony DeRocco. 48 Retailers, reps honored
Cole Sports, Ed Green earn SIA accolades.
50 & 52 New Exhibitors Sommeregger, Madshus, Hookease and adidas, Voile, Helmet Band-its. ON THE COVER: Front row, Annelise Loevlie of Icelantic Skis, Kim Miller of Scarpa. Back row: Joel Gomez of Sessions, Josh Reid of Rome Snowboards, Tim Petrick of Rossignol Group, Yeti of Sessions, Cindi Busenhart of Sessions, Mike Noonan of Marker Völkl USA Photo by Ben Fullerton
Published by SNEWS and snewsnet.com Editor & Publisher Andy Bigford managing editor Peter Kray Art Director Jacqueline McCaffrey On-Floor Writers Eugene Buchanan, Cindy Hirschfeld, Courtney Holden, Mike Horn, Doug Schnitzpahn Contributor Krista Crabtree Photographers Ben Fullerton, Morgan Varon Advertising Sales Sharon Burson, Andy Bigford Group Production Director Barb Van Sickle Production Hillary Kerrick Distribution Jarrod Gustin Read the digital version of the Snow Show Daily at snewsnet.com or snowsports.org Snow Show Daily is part of Active Interest Media’s Outdoor Group Jon Dorn, Vice President, Outdoor Group Michael Hodgson, President, SNEWS Matthew Bates, Design Director, Outdoor Group Active Interest Media 2520 55th St, Suite 210, Boulder, CO 80301 303.625.1600 Chairman & CeO Efrem Zimbalist III Group Publisher & COO Andrew W. Clurman Senior Vice President & CFO Brian J. Sellstrom Senior Vice President, Operations Patricia B. Fox Copyright 2012 by Snow Show Daily
snewsnet.com SNOW SHOW Daily | Day 1
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