Offbeat and On Target
SHEP OGDEN HAS HIS FINGER ON THE PULSE OF TODAY’S DIGITAL MEDIA-SAVVY GENERATION Story by ALLEN ALLNOCH Photos Courtesy of UGA ALUMNI ASSOCIATION
Shep Ogden, CEO and co-founder of Off beat Media Group, accepts the award for fastest-growing business on the 2022 Bulldog 100 list.
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s CEO of Atlanta-based Offbeat Media Group, Shep Ogden leads a digital media company with a client list of heavy hitters such as TikTok, McDonald’s, Twitch, Netflix and Warner Music Group. While he’s immersed in that vast online landscape, however, Ogden is grounded by strong roots in his hometown of Jesup. “My closest circle of friends and family are still in Wayne County, and have always been my biggest supporters,” says
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Ogden, a 2014 graduate of Wayne County High School. “No matter what crazy idea I’ve had, my family and my best friend, Chase Williams, have always helped me believe it was possible.” Ogden majored in finance at the University of Georgia, with minors in computer science and new media. The 2018 graduate co-founded Offbeat Media Group with two fellow Terry College of Business alumni, COO Bailey Grady and CCO Christopher Travers. Their firm,
SHOWCASING WAYNE COUNTY'S PERSONALITY
which specializes in building and brokering media content for a digital generation, recently was named No. 1 in the Bulldog 100 ranking of the fastest-growing businesses owned or operated by UGA alumni. “Being the No. 1 fastest-growing company owned by UGA alumni was quite the honor and nothing I would’ve expected this early on,” Ogden says. “It has certainly opened up more opportunities for us, helped us get press, and led to
