SchoolCEO Summer 2023

Page 40

REFERENDUMS ON THE RISE

STORIES OF SUCCESSFUL SCHOOL TAX ELECTIONS Passing a school bond right now—against a backdrop of political tension and economic anxiety—may seem like a Herculean task. But in 2022 alone, 2,146 American school districts ran bond campaigns, and about 75% of them passed. Despite our current climate, schools are still succeeding—and yours can do the same. Of course, no two districts are exactly alike, so no two bond campaigns will be, either. What works for one campaign may not work for another. But each passed school bond offers us a model for what a strong, thorough campaign can look like. Here, we’re highlighting just three districts that rallied enough support to pass their bonds. Our hope is that you’ll find encouragement in their successes—to keep going, to try out new strategies, and to find success of your own.


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