The power of relationships
I SIT IN A VERY UNIQUE POSITION BOTH WITHIN SBC AND AS PART OF THE GLOBAL BETTING AND GAMING COMMUNITY OVERALL
FROM WHERE I SIT: THE IMPORTANCE OF MICRO-COMMUNITIES SBC’S VERY OWN KELLY KEHN reflects on her experiences
of the global betting and gaming community and the power of building strong relationships
BY KELLY KEHN
M
y first regular column. What an honour! As someone who loves this industry and has personally learned so much from the people in it, I’m incredibly proud to have been asked to give my thoughts to the readers SBC Leaders on a regular basis. I’ll do my best to add value to your experience while you are here.
38 SBC LEADERS • AUGUST 2021
I sit in a very unique position both within SBC and as part of the global betting and gaming community overall. My role is to build relationships relationships between businesses, across countries and certainly with the people who work here. As someone who has been in this industry since 2004 both in North America and Europe, I’ve met a lot of people, I know a good amount of you
fairly well and I’d love to get to know more of you better. I care deeply about people and will use this space to give my personal thoughts on the personal side of the industry. “From Where I Sit” will be about my personal perspective on topics that cover our industry’s people. And I’ll welcome your personal thoughts as part of this column. Yes, that’s an open invite to call, connect or email me as and when you have a great idea, something weighing on your mind or just want to see more of a certain topic in our media. Let’s talk. Before 2020, my job was about bringing people together at live events.