Saunders.com | HamptonsRealEstate.com /SaundersAssociates /SaundersAssociates /HamptonsRealEstate /SaundersRE /SaundersRE /SaundersRE 33 sunset avenue westhampton beach (631) 288-4800 14 main street southampton village (631) 283-5050 2287 montauk highway bridgehampton (631) 537-5454 26 montauk highway east hampton (631) 324-7575 764-4 montauk highway montauk (631) 668-2211 PROPOSED MARKETING PLAN 30 QUARTER COURT, WESTHAMPTON
EXCLUSIVE SUPPORT
Database Shared Online (Hamptons Brokers)
MLS Long Island (New York State Brokers)
Property Signage
Drone Aerial Photography
Exterior Drone + Interior Property Video
Interior/Exterior Photography
Precise Floorplan Measurements
New York Title Abstract Land Use Report
Multi Page Property Brochure
Digital Online Flipbook
FEATURED WEBSITES
Property URL
HamptonsRealEstate.com
MLSLI.com | OneKeyMLSNY.com
Hamptons.com
HamptonsRE.com
WallStreetJournal.com
MansionGlobal.com
Realtor.com
OutEast.com | Zillow.com | Trulia.com
SOCIAL MEDIA
Saunders Social Media Sites
Facebook - Twitter - LinkedIn - Instagram
Facebook and Instagram Network/AI Sponsored Posts
DIRECT MARKETING
Email Campaigns (Hamptons Agents)
PRINT ADVERTISING
Southampton Press
INITIATIVES Feb-24 Mar-24 Apr-24 May-24
Inside Front Cover Placement) PROPOSED MARKETING
(A2
Jun-24 Jul-24 Aug-24 Sept-24 Oct-24 Nov-24 Dec-24 MARKETING PLAN
HamptonsRealEstate.com | Saunders.com | @HamptonsRealEstate
optimized for online
Over 90% of buyers and renters of Hamptons properties start their real estate search online, and our site is consistently optimized to rank highly on all search engines.
One of our strongest assets, HamptonsRealEstate.com, is a cinematic, user-friendly, internationally promoted, luxury-minded website. “Hamptons Real Estate” is the #1 and most dominant search phrase for real estate in the Hamptons on Google.
Winning acclaim and industry awards, HamptonsRealEstate.com is designed to provide an immersive and attractive experience for luxury buyers and renters. Our website’s consistent, clean presentation illustrates Saunders & Associates’ commitment to a higher form of real estate for buyers, sellers, and agents.
Cinematic video and compelling property photography immediately engage and invite viewers to explore all types of homes for sale and rent. Within the site, we provide a robust portrait of the Hamptons to assist in discovering the best aspects of the surrounding neighborhood. With a majority of our customers visiting our mobile site, we ensure their experience is as easy to use and visually impactful as the desktop version.
HamptonsRealEstate.com | Saunders.com | @HamptonsRealEstate
19,500+ Followers @SaundersAssociates 40,000+ Followers @HamptonsRealEstate 1,100+ Followers @SaundersRE 750+ Followers @SaundersAssociates Daily Organic Postings Live Video Streaming Posted to Saunders Channel Live Video Streaming Posted to Saunders Channel Daily Organic Postings Weekly Email Newsletter Daily Market Alerts Daily Display Ad Network Listing Event Promotion Daily Organic Postings Daily Organic Postings HAPPENING in The Hamptons HamptonsRealEstate.com | Saunders.com | @HamptonsRealEstate
targeted social media marketing
Data-driven behavioral retargeting is our specialty.
Social Media Marketing is an essential extension of the Saunders brand and we use numerous platforms to share our content and message, tailoring our posts to suit each individual site. Implementing geographic and behavioral targets, we market our listings through paid search, display, and social media advertising.
youtube.com
Saunders reaches millions of highly targeted Youtube viewers daily by creating beautiful 15, 30, and 60-second videos with dedicated ad buys. Capitalizing on this large viewership, Saunders markets properties to customized audiences whose behavior and location show interest in “Real Estate.”
facebook and instagram
Saunders uses the power of social media to amplify our brand’s reach by engaging our followers, website visitors, and other interest groups. @HamptonsRealEstate, Saunders & Associates’ attractive and polished Instagram has been recognized as one of the top luxury real estate firms to follow.
Views
600,000+
@SaundersRE
@SaundersAssociates h h 75,000+ Subscribers HappeningInTheHamptons 2,500+ Local Email Hamptons Local Agents
| Saunders.com | @HamptonsRealEstate
615+ Videos
HamptonsRealEstate.com
digital media
Our in-house marketing team develops, produces, and publishes high-quality and captivating content for our agents in promoting their properties and attracting new buyers. Digital media is integral to Saunders marketing, including traditional and short-form video, visual and editorial content for our website, our agents’ websites, and our social media platforms.
cutting-edge content creation
Highly polished video content is a unique hallmark for our company and provides a compelling way to present our properties and agents in their best light. Increasingly important to buyers, our interior video tours transport potential buyers on-site and inside houses of interest to them. Beyond beautiful homes, we produce videos that allow agents to share insight into the beauty of the Hamptons and the distinctive lifestyle here.
email marketing
Our robust email marketing efforts further extend the reach of our brand and provide our clients, customers, and colleagues with critical information in real time. We create a weekly dedicated blog, Happening in the Hamptons, to highlight local events in the Hamptons.
editorial coverage
In addition to exclusive editorial coverage and content available to Saunders properties on Hamptons.com, Saunders will write a comprehensive press release on select properties to highlight their unique and special qualities. Previous publications have included:
NEWSPAPERS
Southampton Press
East Hampton Press
Sag Harbor Express
Wall Street Journal
East Hampton Star
James Lane Post
New York Times
New York Post
Newsday
MAGAZINES
Hamptons Real Estate Showcase
Hamptons Cottages & Gardens
Hamptons Life
Hamptons
Social Life
Spotlight
The Daily
Purist
Quest
REAL ESTATE BLOGS
HappeningInTheHamptons.com
BehindTheHedges.com
JamesLanePost.com
NewYorkPost.com
TheRealDeal.com
Hamptons.com 27East.com
Patch.com
Dirt.com
| Saunders.com | @HamptonsRealEstate
HamptonsRealEstate.com
Behavioral re-targeting utilizes the power of social media, engages our followers, visitors to our website and other interest groups. Your property will be placed within this paid network of advertisements which will perform across these powerful network, creating a social media awareness to the target audience.
MEDIA ARTIFICIAL INTELLIGENCE SPONSORED
SOCIAL
POSTS
HamptonsRealEstate.com | Saunders.com | @HamptonsRealEstate
Using a proprietary set of audiences and retargeting methods, including recently searched phrases on Google, we customize digital display ads across many bluechip websites, including NYTimes. com; NYPost.com; CNN.com; WSJ.com; FoxNews.com; TheDailyMail.com; TheRealDeal.com; and Bloomberg.com, among others. HamptonsRealEstate.com | Saunders.com | @HamptonsRealEstate
BEHAVIORAL DISPLAY AD NETWORK
THE HAMPTONS’ LEADING
REAL ESTATE BROKERAGE FIRM
$20 BILLION SOLD AND RENTED
Saunders & Associates’ unique model for getting our listings seen and sold continues to capture market share and establish new performance milestones.