30 Quarter Court_MarketingPlan_PRINT

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Saunders.com | HamptonsRealEstate.com /SaundersAssociates /SaundersAssociates /HamptonsRealEstate /SaundersRE /SaundersRE /SaundersRE 33 sunset avenue westhampton beach (631) 288-4800 14 main street southampton village (631) 283-5050 2287 montauk highway bridgehampton (631) 537-5454 26 montauk highway east hampton (631) 324-7575 764-4 montauk highway montauk (631) 668-2211 PROPOSED MARKETING PLAN 30 QUARTER COURT, WESTHAMPTON

EXCLUSIVE SUPPORT

Database Shared Online (Hamptons Brokers)

MLS Long Island (New York State Brokers)

Property Signage

Drone Aerial Photography

Exterior Drone + Interior Property Video

Interior/Exterior Photography

Precise Floorplan Measurements

New York Title Abstract Land Use Report

Multi Page Property Brochure

Digital Online Flipbook

FEATURED WEBSITES

Property URL

HamptonsRealEstate.com

MLSLI.com | OneKeyMLSNY.com

Hamptons.com

HamptonsRE.com

WallStreetJournal.com

MansionGlobal.com

Realtor.com

OutEast.com | Zillow.com | Trulia.com

SOCIAL MEDIA

Saunders Social Media Sites

Facebook - Twitter - LinkedIn - Instagram

Facebook and Instagram Network/AI Sponsored Posts

DIRECT MARKETING

Email Campaigns (Hamptons Agents)

PRINT ADVERTISING

Southampton Press

INITIATIVES Feb-24 Mar-24 Apr-24 May-24
Inside Front Cover Placement) PROPOSED MARKETING
(A2
Jun-24 Jul-24 Aug-24 Sept-24 Oct-24 Nov-24 Dec-24 MARKETING PLAN
HamptonsRealEstate.com | Saunders.com | @HamptonsRealEstate

optimized for online

Over 90% of buyers and renters of Hamptons properties start their real estate search online, and our site is consistently optimized to rank highly on all search engines.

One of our strongest assets, HamptonsRealEstate.com, is a cinematic, user-friendly, internationally promoted, luxury-minded website. “Hamptons Real Estate” is the #1 and most dominant search phrase for real estate in the Hamptons on Google.

Winning acclaim and industry awards, HamptonsRealEstate.com is designed to provide an immersive and attractive experience for luxury buyers and renters. Our website’s consistent, clean presentation illustrates Saunders & Associates’ commitment to a higher form of real estate for buyers, sellers, and agents.

Cinematic video and compelling property photography immediately engage and invite viewers to explore all types of homes for sale and rent. Within the site, we provide a robust portrait of the Hamptons to assist in discovering the best aspects of the surrounding neighborhood. With a majority of our customers visiting our mobile site, we ensure their experience is as easy to use and visually impactful as the desktop version.

HamptonsRealEstate.com | Saunders.com | @HamptonsRealEstate
19,500+ Followers @SaundersAssociates 40,000+ Followers @HamptonsRealEstate 1,100+ Followers @SaundersRE 750+ Followers @SaundersAssociates Daily Organic Postings Live Video Streaming Posted to Saunders Channel Live Video Streaming Posted to Saunders Channel Daily Organic Postings Weekly Email Newsletter Daily Market Alerts Daily Display Ad Network Listing Event Promotion Daily Organic Postings Daily Organic Postings HAPPENING in The Hamptons HamptonsRealEstate.com | Saunders.com | @HamptonsRealEstate

targeted social media marketing

Data-driven behavioral retargeting is our specialty.

Social Media Marketing is an essential extension of the Saunders brand and we use numerous platforms to share our content and message, tailoring our posts to suit each individual site. Implementing geographic and behavioral targets, we market our listings through paid search, display, and social media advertising.

youtube.com

Saunders reaches millions of highly targeted Youtube viewers daily by creating beautiful 15, 30, and 60-second videos with dedicated ad buys. Capitalizing on this large viewership, Saunders markets properties to customized audiences whose behavior and location show interest in “Real Estate.”

facebook and instagram

Saunders uses the power of social media to amplify our brand’s reach by engaging our followers, website visitors, and other interest groups. @HamptonsRealEstate, Saunders & Associates’ attractive and polished Instagram has been recognized as one of the top luxury real estate firms to follow.

Views
600,000+
@SaundersRE
@SaundersAssociates h h 75,000+ Subscribers HappeningInTheHamptons 2,500+ Local Email Hamptons Local Agents
| Saunders.com | @HamptonsRealEstate
615+ Videos
HamptonsRealEstate.com

Making Virtual A Reality

Virtual Showings
3D Tours
Brochures
Market Alerts
Conferencing
Live
Dynamic
Interactive
Daily
Video

digital media

Our in-house marketing team develops, produces, and publishes high-quality and captivating content for our agents in promoting their properties and attracting new buyers. Digital media is integral to Saunders marketing, including traditional and short-form video, visual and editorial content for our website, our agents’ websites, and our social media platforms.

cutting-edge content creation

Highly polished video content is a unique hallmark for our company and provides a compelling way to present our properties and agents in their best light. Increasingly important to buyers, our interior video tours transport potential buyers on-site and inside houses of interest to them. Beyond beautiful homes, we produce videos that allow agents to share insight into the beauty of the Hamptons and the distinctive lifestyle here.

email marketing

Our robust email marketing efforts further extend the reach of our brand and provide our clients, customers, and colleagues with critical information in real time. We create a weekly dedicated blog, Happening in the Hamptons, to highlight local events in the Hamptons.

editorial coverage

In addition to exclusive editorial coverage and content available to Saunders properties on Hamptons.com, Saunders will write a comprehensive press release on select properties to highlight their unique and special qualities. Previous publications have included:

NEWSPAPERS

Southampton Press

East Hampton Press

Sag Harbor Express

Wall Street Journal

East Hampton Star

James Lane Post

New York Times

New York Post

Newsday

MAGAZINES

Hamptons Real Estate Showcase

Hamptons Cottages & Gardens

Hamptons Life

Hamptons

Social Life

Spotlight

The Daily

Purist

Quest

REAL ESTATE BLOGS

HappeningInTheHamptons.com

BehindTheHedges.com

JamesLanePost.com

NewYorkPost.com

TheRealDeal.com

Hamptons.com 27East.com

Patch.com

Dirt.com

| Saunders.com | @HamptonsRealEstate
HamptonsRealEstate.com

Behavioral re-targeting utilizes the power of social media, engages our followers, visitors to our website and other interest groups. Your property will be placed within this paid network of advertisements which will perform across these powerful network, creating a social media awareness to the target audience.

MEDIA ARTIFICIAL INTELLIGENCE SPONSORED
SOCIAL
POSTS
HamptonsRealEstate.com | Saunders.com | @HamptonsRealEstate
Using a proprietary set of audiences and retargeting methods, including recently searched phrases on Google, we customize digital display ads across many bluechip websites, including NYTimes. com; NYPost.com; CNN.com; WSJ.com; FoxNews.com; TheDailyMail.com; TheRealDeal.com; and Bloomberg.com, among others. HamptonsRealEstate.com | Saunders.com | @HamptonsRealEstate
BEHAVIORAL DISPLAY AD NETWORK

THE HAMPTONS’ LEADING

REAL ESTATE BROKERAGE FIRM

$20 BILLION SOLD AND RENTED

Saunders & Associates’ unique model for getting our listings seen and sold continues to capture market share and establish new performance milestones.

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