If you have fewer than six transactions, this interactive session will help you master key sales techniques, build a solid business plan, and set achievable income goals. Learn where to find leads, brand yourself effectively, and meet customer expectations in today’s market. From hosting open houses to working with buyers, gain the tools and support to jumpstart your career!
tennis, pickleball, basketball, outdoor sports and more. Opening in fall 2026, the 30,000-square-foot clubhouse will feature indoor/outdoor dining, pools, movie theater, fitness center, and 9-hole premier putting course. Come discover Sarasota’s most
From University Parkway turn south onto Lorraine Road and follow the signs to Wild Blue at Waterside
Professional & Polished: RASM is Your Trusted Partner for Success Florida’s real estate market is among the most dynamic and diverse in the nation. With a thriving tourism industry, a steady influx of new residents, and continued demand for both vacation and retirement properties, real estate plays a critical role in the state’s economy. In such a competitive and multifaceted landscape, professionalism isn’t just an asset - it’s essential. Whether you’re a dedicated Realtor® or a valued RASM Business Partner supporting the industry, upholding high standards brings credibility, legal protection, deeper market insight, and exceptional service to clients. At RASM, we’re committed to helping our members succeed. Through ongoing education, expert resources, and community support, we provide the tools you need to thrive in Florida’s fast-paced market.
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Buying or Selling Rentals
With the continued popularity of vacation rentals in our area, it’s essential that Realtors® - and their clients - understand the legal and regulatory framework surrounding short-term rental properties.
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Getting Involved?
Getting involved - exactly what does this mean to you? More time away from your day-to-day business? Not necessarily. Getting involved means finding out what is going on in your profession first-hand.
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2025 Exciting Year for GBC
Two country spotlights were featured, the first of which was the “Spotlight on Dubai” held prior to the Dubai Trade Mission. The Spotlight on Dubai focused on the valuable opportunities available in Dubai.
RASM South - 2320 Cattlemen Road
Sarasota, FL 34232
RASM North - 2901 Manatee Ave W Bradenton, FL 34205
Phone: 941-952-3400
FAX: 941-952-3401
www.MyRASM.com
Vice President of Operations & IT:
Jesse Sunday
Vice President of Advocacy & Member Programs: Maxwell Brandow
Communications Director : Brandon Gay
Member Services Director : Jessica Montague
Professional Development Manager: Denise Ricciotti
Marketing and Communications Coordinator:
Amanda Freed
Magazine Editor: Beth Sunday
President:
Debi Reynolds, SaraBay Real Estate, Inc.
President-Elect:
David Crawford, Catalist Realty LLC
Vice President:
Anita Lambert, Sotheby’s International Realty
Treasurer:
Julia Montei, Coldwell Banker Realty
Immediate Past President:
Tony Barrett, Barrett Realty, Inc.
Chief Executive Officer: Jeff Arakelian
MISSION STATEMENT:
Empower and engage our Realtor® Community by delivering essential services, resources, education, and experiences that elevate member success and professionalism, while advocating for Realtor® initiatives and private property rights.
VISION STATEMENT:
We are an innovative and relevant association that elevates the standards of professional excellence, and are critical to our members’ success, while providing value to our community.
SUBSCRIPTIONS:
The annual dues of every member of the REALTOR ® Association of Sarasota and Manatee, Inc., includes a one-year digital subscription to ELEVATE Magazine. Editorial ideas and manuscripts are welcomed.
MAGAZINE DISCLAIMER:
Byline articles and columns express the opinions of the writers and do not necessarily reflect the policies or sentiments of the REALTOR® Association of Sarasota and Manatee, Inc., and its affiliates (together, the Association). All submitted copy is subject to editing. Copyright © 2025 REALTOR® Association of Sarasota and Manatee, Inc. All rights reserved. Reproduction in whole or in part without written permission is prohibited. Advertisements in the publication do not constitute an offer for sale in states where prohibited or restricted by law. Additionally, the Association makes no guarantee and takes no responsibility for the accuracy of any third-party advertisements in this publication. All liability with respect to actions taken or not taken based on the contents of this publication are hereby expressly disclaimed. The Association has provided the content of this publication “as is” and without warranty of any kind, express or implied, and as such, is not responsible or liable for the accuracy, content, completeness, legality, or reliability of the information.
ADVERTISING:
For information on advertising and article submissions, contact Beth Sunday, Magazine Editor, at 941-952-3417 or email Beth@MyRASM.com
By: Jeff Arakelian, RASM CEO
Each year at this time, the Association makes a call to our members for candidates for Officers and Directors to replace members who are going off our Board of Directors. We are looking for a few good leaders to help guide our Association into the future.
Strong volunteer leadership is essential for an Association’s success. To give you some insight into what our Board does, here is a little about the role of the Board of Directors in our Association.
Strategic Direction. First and most importantly, our Board of Directors sets the strategic direction of the Association. They set the vision and direction of the Association, ensuring it aligns with the needs of the industry and its members.
Engagement. A Board of well-organized volunteer leadership fosters a sense of community and involvement among members, encouraging active participation.
Advocacy. Leaders of the Association play a key role in representing the members’ interests to policymakers, regulators, and the public. Having a positive impact on public policy affecting real estate at all levels of government is vital to maintaining a market conducive to the transfer of real property and the protection of property rights.
Resource Management. The Board of Directors serves as the governing body of the Association and manages its resources. When members govern, and professional staff execute, events are well organized, and valuable services are provided.
Innovation & Growth. Good leadership promotes fresh ideas and ensures that the Association adapts to changing industry trends and challenges.
A strong group of volunteer leaders ensures the Association remains dynamic and effective. You can be one of those leaders by applying here •
Florida’s real estate market is among the most dynamic and diverse in the nation. With a thriving tourism industry, a steady influx of new residents, and continued demand for both vacation and retirement properties, real estate plays a critical role in the state’s economy. In such a competitive and multifaceted landscape, professionalism isn’t just an asset - it’s essential. Whether you’re a dedicated Realtor® or a valued RASM Business Partner supporting the industry, upholding high standards brings credibility, legal protection, deeper market insight, and exceptional service to clients.
At RASM, we’re committed to helping our members succeed. Through ongoing education, expert resources, and community support, we provide the tools you need to thrive in Florida’s fast-paced market.
Whether you’re a seasoned agent or just starting your journey, it’s essential to reflect on what it truly means to be a Realtor® - a professional bound not only by knowledge, but by a commitment to ethics, service,
and excellence. Being a Realtor® means more than just holding a license; it means adhering to the National Association of REALTORS® (NAR) Code of Ethics and committing to a higher level of professionalism.
KEY ATTRIBUTES OF A PROFESSIONAL REALTOR®
Ethical conduct and unwavering integrity
Deep market and legal knowledge
Commitment to ongoing education
Strong communication and negotiation skills
Active community and industry engagement
Market experience
Real estate is more than transactions - it’s about building trust, relationships, and community. That begins with a strong professional foundation. Every interaction is an opportunity to demonstrate your commitment to excellence and service. By continuously investing in your growth and skills, you position yourself as a reliable expert clients can count on.
At RASM, we’re committed to helping you grow as a polished and professional industry leader. That’s why we offer a wide range of educational programs, seminars, and hands-on technical sessions designed to help you build new skills, earn respected designations, and stay competitive in today’s market. Whether you prefer in-person learning or the flexibility of online courses, RASM provides accessible training to support your continued growth - at every stage of your real estate career.
We offer classes at both our North and South office locations, along with accessible online options. From licensing requirements to advanced professional designations, our programs are designed to keep you informed and prepared.
“Ongoing education and preparation are essential. Agents who invest in their professional development project both confidence and competence - and at RASM, we’re proud to provide the kind of classes that empower agents to become the trusted professionals our communities rely on,” said Denise Ricciotti, RASM Professional Development Director.
Visit https://www.myrasm.com/classes/ for information on all of RASM’s professional development classes.
Professionalism extends beyond Realtors® to the trusted Business Partners who help them succeed. RASM Business Partners are essential to our associations and industry’s success. These professional affiliates serve real estate professionals with integrity and build meaningful connections that benefit both businesses and clients. In the close-knit communities of Sarasota and Bradenton, businesses thrive through collaboration and mutual support across a wide range of industries.
Exposure to over 9,000 Realtors®, brokers, and industry leaders
Listings in the Business Partner Directory
Discounts on ELEVATE Magazine advertising
Access to exclusive networking, education, and sponsorship opportunities, and so much more.
Already a Business Partner? Expand your influence by referring other trusted professionals who help power the real estate industry.
“Our Business Partners are a dedicated group of professionals who bring tremendous value to RASM’s networking events and play an essential role in supporting our Realtor® community. Their expertise and collaboration elevate the level of service we
provide across the industry. The more we grow this trusted network, the stronger, more polished, and more successful our entire RASM community becomes,” said Jessica Montague, RASM Membership Director.
While the benefits of Business Partner membership offer valuable opportunities for connection and collaboration, today’s digital landscape presents an even broader platform to engage with our community. Social media, when used thoughtfully, can amplify those benefits - serving as both a powerful tool for outreach and a responsibility to represent our industry with integrity.
Social media has become an indispensable part of a Realtor®’s toolkit. Platforms like Instagram, Facebook, and LinkedIn allow professionals to showcase listings, share market expertise, and connect with clients.
But visibility brings responsibility. Anything posted online leaves a lasting impression. Professional Realtors® must approach social media with intention and integrity.
Avoid spreading misinformation or unverified data
Always protect client confidentiality
Never make exaggerated or misleading claims
Stay professional - even in comments and personal posts
Be mindful of the tone and message in your public content
Even seemingly unrelated personal posts can shape public perception of your professionalism. At RASM, we provide training and resources to help members navigate social platforms responsibly while enhancing their business presence. A thoughtful online presence isn’t just about avoiding missteps - it’s a powerful tool for building credibility and attracting clients.
Just as Realtors® must represent themselves professionally online, they also have a responsibility to represent the industry in broader ways. That same sense of integrity and leadership extends beyond the screen - into the halls of government, local communities, and legislative arenas where real change takes place. Professional Realtors® serve as advocates for the industry and homeowners across Florida. Through involvement in local and state associations, they:
Participate in lobbying efforts that impact property laws and taxes
Support disaster response and housing initiatives
Help shape legislation that promotes fair housing and development
“Professionalism isn’t optional - it’s the foundation of success,” said RASM CEO, Jeff Arakelian. “What you say, do, and post online all represent who you are. The Realtor® difference is rooted in integrity and consistent excellence. At RASM, we’re committed to helping our members achieve their professional goals through resources, education, and unwavering support.”
Being a Realtor® means making a pledge - to act ethically, to lead with professionalism, and to serve with integrity. It’s more than a job; it’s a responsibility to clients, peers, and the industry as a whole. It means showing up with knowledge, empathy, and unwavering dedication - every client, every transaction, every time.
RASM is proud to be the professional trade association for Sarasota and Manatee Realtors®. From educational programming to legislative advocacy and networking, we are here to support your growth. We provide the tools, resources, and community that empower you to lead with confidence and stand out as a trusted professional. The term Realtor® is more than a title - it’s a commitment. And at RASM, we help you honor that commitment with excellence every day.
For more information on all RASM member benefits, visit www.myrasm.com/member-benefits/ •
By: Bridget Clancy, Marketing Coordinator, IAS Marketing Services
At just 25 years old, Bridget Clancy has already made a significant impact as the Marketing Coordinator at IAS Marketing Services, where she has thrived for nearly three years. Originally from Cincinnati, Ohio, Bridget moved to Sarasota at the age of 7 and later earned her bachelor’s degree in Entrepreneurship, with a minor in Marketing, from Florida Gulf Coast University.
After graduating, a simple Google search for local marketing companies led her to IAS
Marketing Services, a full-service marketing company specializing in tailored solutions for Realtors® and small businesses. IAS provides a wide range of services, from print to digital marketing. Boldly reaching out to founder and CEO Tina Darling, Bridget was gratefully offered an opportunity that perfectly aligned with her passion and skills.
Today, Bridget wears many hats at IAS, focusing primarily on social media management while also stepping into a networking role. She has enjoyed building professional relationships and if you ever want to connect, you can find her at many of the RASM events.
Outside of work, Bridget loves spending time with her boyfriend and their dog, Rosie, or hanging out with friends in Sarasota and Venice. With her approachable nature and dedication to her craft, she is always ready to help businesses thrive. Need marketing assistance? Contact Bridget at 941-921-5027 or bridget@iasmarketingservices.com. Everything is a yes at IAS! •
By: National Association of REALTORS® Interpretations of the Code of Ethics Agreement Case 1-1: (Originally Case #7-1. Revised May, 1988. Transferred to Article 1 November, 1994.)
Client A complained to a Board of REALTORS® that two of its members, Realtor® B and his sales associate, Realtor® Associate® C, had failed to represent the client’s interests faithfully by proposing to various prospective buyers that a price less than the listed price of a house be offered. His complaint specified that Realtor® B, in consultation with him, had agreed that $137,900 would be a fair price for the house, and it had been listed at that figure. The complaint also named three different prospective buyers who had told Client A that while looking at the property, Realtor® Associate® C, representing Realtor® B, when asked the price had said, “It’s listed at $137,900, but I’m pretty sure that an offer of $130,000 will be accepted.”
Realtor® B and Realtor® Associate® C were notified of the complaint and requested to be present at a hearing on the matter scheduled before a Hearing Panel of the Board’s Professional Standards Committee.
During the hearing, Realtor® B confirmed that he had agreed with Client A that $137,900 was a fair price for the house, and that it was listed at that figure. He added that he had asked for a 90 day listing contract as some time might be required in securing the full market value. Client A had agreed to do this but had indicated that he was interested in selling within a month even if it meant making some concession on the price. The discussion concluded with an agreement on listing at $137,900 and with Realtor® B agreeing to make every effort to get that price for Client A.
Realtor® Associate® C said in the hearing that Realtor® B had repeated these comments of Client A and he, Realtor® Associate® C, had interpreted them as meaning that an early offer of about 10 percent less than the listed price would be acceptable to the seller, Client A. Questioning by the Hearing Panel established that neither REALTOR® B nor Realtor® Associate® C had been authorized to quote a price other than $137,900.
It was the Hearing Panel’s conclusion that Realtor® B was not in violation of Article 1 since he had no reason to know of Realtor® Associate® C’s actions. The panel did find Realtor® Associate® C in violation of Article 1 for divulging his knowledge that the client was desirous of a rapid sale even if it meant accepting
less than the asking price. The panel noted that such a disclosure was not in the client’s best interest and should never be made without the client’s knowledge and consent. •
Published with the consent of the NATIONAL ASSOCIATION OF REALTORS®. Copyright NATIONAL ASSOCIATION OF REALTORS®-All Rights Reserved.
Each month, the RASM REALTORS® Charitable Foundation (RRCF) receives support from generous donors who quietly help change lives in our community. Lyndsey Ashley, a proud member since 2019, is one such donor.
As Lead Agent and Founder of the AGNT Group at Keller Williams Coastal Living II, Lyndsey brings her passion for real estate full circle by supporting housing, education, and those in crisis through her monthly gifts to RRCF.
“I admire the cause and want to help make a difference,” she says. “All of it resonates with mehelping our own in times of need, supporting housingrelated causes, and helping young people further their education.”
Her connection to the Foundation’s mission is personal. “I’ve been a recipient of scholarships, housing help, and charitable support at different points in my life. I know those resources were made possible because someone else gave.”
For Lyndsey, monthly giving was an easy decision: “Set it and forget it. I plan to increase my donation yearly.” Though she doesn’t think about it often, she says, “The end result for me is grace. I trust that whoever receives it feels the grace and love of their higher power.”
She believes Realtors® are in a unique position to make a difference. “We get to touch people’s lives in meaningful ways. Through RRCF, we can do that even for those we’ll never meet.”
Raised in Sarasota by a proud single mother, Lyndsey understands both resilience and need. “I’m grateful for the organizations in this town that help people through all kinds of circumstances.”
To those considering monthly giving, she offers this: “You never know what life you will touch. It’s a small drop in a huge ripple.”
In one word, she describes giving as altruism - a reflection of the heart she brings to her work and her community.
We celebrate Lyndsey and all those who make our mission possible. Join us in honoring the power of giving. Visit https://www.myrasm.com/donate/ to set up a monthly or one time donation today. •
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By: Jill Bowen, Esq., Berlin, Patten, Ebling
With the continued popularity of vacation rentals in our area, it’s essential that Realtors® - and their clientsunderstand the legal and regulatory framework surrounding shortterm rental properties. Whether you’re working with buyers seeking an investment property or advising sellers on disclosure obligations, staying informed is critical to a successful transaction.
In Florida, a short-term rental generally refers to the rental of a residential property for periods of six months or less. These rentals are typically listed on platforms like Airbnb or VRBO and are subject to a unique set of rules and taxes.
To legally operate a short-term rental, property owners must first obtain a license from the Florida Department of Business and Professional Regulation (DBPR). Owners must also register with the Florida Department of Revenue in order to properly remit taxes to the state.
Local governments also impose additional registration requirements. Sarasota County, Manatee County, and the various municipalities within each county may have separate rules. For example, some jurisdictions require local business tax receipts, fire inspections, safety inspections and payment of the registration fee prior to issuing a certificate of registration. It’s essential for buyers to investigate whether the property is currently licensed and compliant, and for sellers to disclose any violations or pending applications.
Short-term rentals in Florida are subject to both state and local taxes. At the state level, the Florida Department of Revenue collects 6% sales tax plus any applicable discretionary sales surtax (based on the
county rate). In addition, owners must remit the local transient rental tax to the appropriate county:
Sarasota County: 6% Local Option Transient Rental Tax
Manatee County: 5% Local Option Transient Rental Tax
These taxes must be collected from guests and remitted directly to the county. If a management company is involved, they may handle tax collection and remittance, but it is ultimately the property owner’s responsibility to ensure compliance.
Even if a property is zoned for short-term rental use, homeowners’ associations (HOAs) and condominium associations can impose their own restrictions that override local permissibility. Many HOAs limit the number of rentals per year or set minimum lease termscommonly 30, 60, or 90 days. Others prohibit short-term rentals altogether. It’s important to carefully review association documents and bylaws before closing, and encourage your buyers to do the same.
Insurance is another often overlooked factor. A standard homeowners policy may not cover claims arising from short-term rental activity. Owners should consult with an insurance agent to obtain proper coverage, such as a landlord or vacation rental policy, to protect against liability, property damage, and business interruption.
When representing buyers, ensure they understand the local rental restrictions in the municipality the property is located in and whether it is feasible for the property to be used as a short-term rental. For sellers, full disclosure of any current use, registration status, or enforcement actions can protect both parties from legal disputes post-closing.
To help you stay informed and better serve your clients, RASM will be hosting a class at RASM South with myself and Brad Wilson of RentSiestaKey.com on Wednesday, May 29th at 10:00 a.m. We’ll take a deeper dive into short-term rental regulations, taxes, association restrictions, insurance considerations, and practical advice for navigating these transactions. Whether you work with investors or homeowners, this is a session you won’t want to miss! • This
Congratulations to the 13 outstanding professionals selected for the 2025 RASM Leadership Academy! This prestigious program is designed to develop emerging leaders within the real estate industry who are passionate about getting involved, making an impact, growing their businesses, and enhancing their leadership skills.
We’re excited to share that the 2025 Academy has officially kicked off with its Welcome Orientation and an engaging Team Building session, setting the stage for a dynamic and impactful year ahead.
Over the course of the next six months, participants will engage in a series of leadership development programs, connect with experienced mentors, and collaborate on a capstone class project to be completed before graduation in September 2025. This immersive experience prepares professionals for leadership roles both within RASM and in their broader careers and communities.
We are proud to support these dedicated professionals as they begin their leadership journey. Their commitment to growth and service reflects the spirit of excellence that drives our industry forward.
Congratulations to the Class of 2025 - we’re excited to see all that you’ll achieve! For more information about the RASM Leadership Academy, click here
Catherine Aganmayo, Keller Williams On The Water
James Ahearn, NextHome Excellence
Selina Bradley, Coldwell Banker Realty
Etta Carter, Coldwell Banker Realty
Brian Chapman, Preferred Shore, LLC
Anne Cormier, Epique Realty, Inc.
Jennifer Eastburn, EXP Realty, LLC
Ashley Fawn Sanders, Zhuzh SRQ
Jerry Holston Jr, Coldwell Banker Realty
Ed Martinez, Luminate Mortgage
Stephanie Soffer, Keller Williams On The Water
Christy Walters, Realty By Design, LLC
Jennifer Young, INNOVATE Real Estate, LLC •
By: Max Brandow, RASM Vice President of Advocacy and Member Programs
Every year, NAR takes the pulse of our state and local associations to zero in on the issues that matter most. The 2025 Policy Pulse survey makes one thing clear: the challenges facing our industry are big, complex, and require bold, coordinated advocacy.
At the top of the list? Housing supply. Realtors® across the country are united in calling for real solutions to get more homes built - but not just any homes, the kinds of homes first-time buyers can afford. The survey shows overwhelming support for federal tax incentives that would speed up permitting, reward builders for constructing starter homes, and even convert underused commercial spaces into housing. Doubling the capital gains tax exclusion also ranked high among preferred solutions.
But it’s not just about incentives, it’s about cutting red tape. 93% of respondents believe that shortening permitting times is key to unlocking new development. And while there’s a strong preference for local control of zoning, 70% say that state preemption is acceptable in certain situations. The biggest obstacle? NIMBYism. It continues to stall progress in communities coast to coast.
We’re not sitting this one out: 76% of REALTOR® Associations expect to engage in zoning reform this year. At RASM, we have spent the last few years engaged in zoning reform advocacy. Top of the list was the overhaul of the City of Sarasota’s Comprehensive Land Use Plan, which, as highlighted above, provided incentives for affordable units, sped up the development process to reduce costs of construction, and cut red tape the city previously imposed on construction projects.
Another key issue we have experienced within Florida was prevalent in the survey: skyrocketing property insurance premiums. Expensive premiums are raising alarms in nearly every state. Associations throughout the country are pushing back hard on this in 2025. Fortunately, Florida REALTORS® was a key stakeholder in pushing legislation that reformed Florida’s property insurance market. Since that reform in 2022, we’ve seen drops in homeowners’ insurance, new insurers enter the market, and positive indicators popping up throughout the market
Another red flag: institutional investors snapping up starter homes. Nearly 80% of respondents see this as a serious problem, with over a quarter calling it a major issue. But instead of reaching for punitive measures, most Realtors® favor tax incentives that would encourage these investors to sell homes to first-time buyers. It’s a smart, market-based approach that puts people ahead of portfolios.
Rent control is also on the radar, with more than 60% of associations anticipating fights over rent caps and just-cause eviction policies this year. These policies may be well-intentioned, but they often backfire - shrinking the rental supply and discouraging investment in housing. In Florida, we successfully stamped out a rent control measure that could have caught on like wildfire throughout the state had we not stood in the breach. Orange County, Florida attempted to put in rent control measures. Florida REALTORS® and the local REALTOR® Associations commissioned a study which showed the unintended consequences of such a policy, and even went further in the state legislature passing Senate Bill 102 which prevented municipalities from attempting this type of policy again in the future.
And let’s not forget the tax front. Opposition is fierce when it comes to new or increased property transfer and development taxes. More than half of state associations are prioritizing efforts to reduce property taxes, keeping homeownership within reach for more families. RASM applauds Florida REALTORS® for always advocating for a tax friendly environment in Florida, locally RASM also monitors and advocates for your clients and property owners through reductions in the municipal millages as well as individual tax incentives, we just saw one in Sarasota aimed at senior citizens
At the end of the day, Realtors® aren’t just selling homes - we’re advocating for policies that build stronger communities.
Florida CCIM invites you to attend a 2025 Florida Legislative Recap zoom call to hear what transpired during this year’s session, and how it can affect your commercial real estate business. It will be held on Thursday, May 22, 2025 from 11 am to 12 pm EST. Our special guest speaker is Representative Fiona McFarland from Sarasota. This session is free and open to all commercial real estate practitioners as well as anyone interested in the legislative process, however you must sign up to receive a special link to log on to the call. Register HERE . •
By: Brandon Gay, RASM Communications Director
Th
e REALTOR® Association of Sarasota and Manatee (RASM) has released its March 2025 real estate market report, offering a comprehensive analysis of key trends across both counties. According to data from Florida REALTORS®, the housing markets in Sarasota and Manatee counties each showed their own unique trends, setting them apart from each other and from what’s happening in the rest of the country. Despite these differences, both counties maintained relative balance within the singlefamily home sector. A balanced market presents valuable opportunities for both buyers and sellers, fostering a healthier and more competitive real estate environment. In today’s evolving market conditions, working with a trusted Realtor® is essential to navigate opportunities, negotiate effectively, and make informed real estate decisions.
Median Sale Price Trends: Median sale prices in Sarasota County continued a downward trajectory across both property types, while Manatee County median prices appear to have stabilized, indicating a potential market bottoming in that region.
Closed Sales Activity: Single-family home closed sales increased month-over-month in both Sarasota and Manatee counties; however, Manatee County remains below its closed sales volume compared to the same period last year.
Inventory Growth and Market Balance: Although certain market segments experienced an uptick in closed transactions, active inventory growth continues to slightly outpace demand, resulting in a continued rise in months’ supply of inventory and further shifting conditions toward a more balanced or buyerfavorable market.
In March 2025, Sarasota County reported 817 single-family home sales, a 38.7 percent increase compared to February and a 13.0 percent increase year-over-year. The median sale price declined by 8.8 percent from March 2024 to $469,450, marking the third consecutive month of price decreases. Cash buyers accounted for 44.7 percent of all closed sales. Despite the increase in closed sales, inventory levels rose, with a 30.8 percent year-over-year increase to 4,412 active listings, bringing the months’ supply to 6.9 months. The median time to contract and median time to sale decreased slightly from last month to 40 days and 82 days, respectively.
In March 2025, Manatee County reported 668 singlefamily home sales, a 33.6 percent increase compared to February, but an 8.5 percent decrease year-over-year. The median sale price increased by 1.5 percent from March 2024 to $506,317, the highest median sales price since June 2024. Cash buyers accounted for 32.3 percent of all closed sales.
Manatee County ended March 2025 with 3,256 active listings, representing a 5.2-month supply of inventory. The median time to contract and the median time to sale stayed constant month-over-month to 46 days and 95 days, respectively.
“No two markets are the same, and what we’re seeing in Sarasota isn’t necessarily what we’re seeing in Manatee,” said Debi Reynolds, 2025 RASM President and Managing Broker at SaraBay Real Estate. “Local knowledge matters more than ever, and our Realtors® bring that critical insight to every client they serve.”
In March 2025, Sarasota County reported 324 townhome and condo sales, a 36.7 percent increase compared to February, but a 19.8 percent decrease yearover-year. The median sale price fell 10.2 percent to $346,500, with 68.5 percent of sales being cash purchases. Inventory continued to grow with 2,714 active listings and a 9.7-month supply, continuing a further shift into a buyer’s market. The median time to contract and the median time to sale remained steady at 46 days and 84 days, respectively.
In March 2025, Manatee County reported 300 townhome and condo sales, a 19.5 percent increase compared to February, and a 6.4 percent increase yearover-year. The median sale price fell 1.3 percent to $338,395, with 52.0 percent of sales being cash purchases.
Inventory held relatively constant from February with 1,816 active listings and an 8.2-month supply. The median time to contract and the median time to sale increased to 62 days and 106 days, respectively.
As the market continues to normalize from the postpandemic surge, rising inventory levels and longer time on market point to greater flexibility and negotiating power for buyers—particularly in the townhome and condo sectors. At the same time, steady single-family home activity and strong cash buyer presence suggest sustained local demand. With distinct dynamics playing out across property types and counties, real estate decisions are becoming increasingly nuanced. As always, consumers are encouraged to work with a REALTOR® who understands the local market and can provide expert guidance through every stage of the transaction.
Monthly reports are provided by Florida REALTORS® with data compiled from Stellar MLS. For comprehensive statistics dating back to 2015, visit www.MyRASM.com/ statistics. •
By: Paula Cashi, Emeritus Realtor®, Coldwell Banker Realty
Getting involvedexactly what does this mean to you? More time away from your day-to-day business? Not necessarily. Getting involved means finding out what is going on in your profession first-hand. As we all know, each of us absorbs information in our own way. W hat you hear from one person could be completely different from what you hear from someone else - or even from what you originally believed.
When I became an agent 43 years ago, the first lesson I was taught by my trainer was to get involved. I did not know any better, so I followed orders and joined a committee at my local Association. I cannot thank him enough.
I have learned many things first-hand in this business, and I am grateful for my role as a committee member, that I did. It does not matter whether you are brand new or have been in the business for many years; you still can learn. Joining a committee at the Association is a great place to start. Pick a committee that might interest you and see where it leads. If that committee does not suit you, try another. I am fairly certain that I have been on every committee that exists. Even when I find one that I like, I still try out others just to see if there is something else I can learn or contribute to.
After a few years (or sooner), you can expand your horizons and try serving on a Florida Association of REALTORS® committee. They are extremely informative, and you learn things that have not been brought up in your local meetings yet. Did you know that the Florida REALTORS® Winter Meetings are free to attend? You can go and sit in on any of these meetings, and when you leave, you think to yourself, “Wow, am I glad I came.”
The next step is NAR, and just like FAR Mid-Year Meetings held in Orlando, the NAR Legislative Meetings are held in D.C. and are also free for you to attend. To me, that is where the meat and potatoes of our business is actually being derived from. Of course, I would suggest attending all the conventions - not only for the education, but also to connect with agents from the other side of Florida or even from other states, who one day might become valuable referral partners. Referrals can be a significant part of your income, especially in an area as transient as Florida. People are always coming and going, and connecting with other agents who take their business seriously enough to attend these meetings can lead to valuable partnerships.
True story... an agent in my office who had been in the business for several years had never gone to the National Association of REALTORS® Annual Convention. A few years ago, it was being held in Orlando, and I somehow managed to encourage him to go. He did enjoy himself considerably and learned quite a bit from the classes and sessions that were offered. At the end of conference, there had been a drawing for a brand-new Tesla plus $25,000 cash to pay for the taxes, complements of Homes.com. Can you imagine that my colleague who had never attended a NAR Convention was the winner? While I am not promising you will end up with a brand-new car, I can assure you that you will come away with a lot of knowledge that the person sitting next to you in your office probably doesn’t have! These are the steps that someone who wants to set themselves apart in real estate takes to do so! Think about it and get involved. •
By: Glo Reber, Broker, Premier Sotheby’s International Realty, Global Real Estate Advisor
Two country spotlights were featured, the first of which was the “Spotlight on Dubai” held prior to the Dubai Trade Mission.
The Spotlight on Dubai focused on the valuable opportunities available in Dubai. The speakers included a group of professionals in Dubai who provided interesting aspects of doing business in the country. Information about the trade mission and the “International Property Show” promoted by Brian Woods was available.
The next event was the “Spotlight on the Dominican Republic.” David McCoy, the National Association of REALTORS® Global Business Ambassador to the Dominican Republic, shared numerous updates on the current world market. He stressed that the islands can be quite different in their approach to world issues and economy.
Cheryl Henderson from Punta Cana was a featured guest. She is an entrepreneur in Punta Cana and has been involved in all aspects of real estate in the area. She has a widely viewed blog of interviews with key people throughout Punta Cana. She offered insights into the proper steps to follow if investing in the island. Finding the right people to assist you is of utmost importance. The prices and costs of living are lower in the Dominican Republic, making it a very
desirable place to retire. A note of importance is that the main hospital in Punta Cana accepts most American insurance.
Bob Massanova, Owner of SWF Inspections, shared his valuable insights into Cap Cana, a luxury resort area. “Whether it is for investment purposes or just sheer enjoyment, Cap Cana boasts various amenities available, including concierge services and much more. It is highly recommended for a great investment opportunity.”
A new development, “Ocoa Bay,” was introduced. It is southwest of Punta Cana and offers a luxurious hotel, a spa complex, residences, and villas. It is also the only wine resort in the Caribbean area. It currently has an infinity pool, social club restaurant, and state-ofthe-art winery, and large beach area, all surrounded by protected national parks.
The Global Business Council enjoyed an “Italian Culture Night” at Bavaro’s Pastaria. Enjoying delicious Italian appetizers, pizza and refreshing drinks, it provided a perfect atmosphere for camaraderie and conversation. Guest speakers enlightened the attendees with stories about Italy, firsthand experiences, travel recommendations, and much more!
Lastly, trade missions to other countries provide fascinating opportunities for many of our members to learn about their countries and how they conduct business. Visiting these areas, and enjoying interaction with residents and other agents, it creates lasting connections and future business.
Look for future trade missions to Dublin, Panama, Cannes, Toronto, Nigeria, and more. •
By: Vannesa Poole, Realtor®, Catalist Realty
Let’s be honestonce the snowbirds migrate north, Sarasota’s real estate scene tends to chill a little. For seasoned agents, it’s just part of the annual rhythm. But for newer agents or those still building their book of business, the slowdown can feel unsettling.
At YPN, we see it differently. The quiet season isn’t a setback - it’s a setup for growth. It’s the ideal time to double down on personal development, refine systems, and strengthen your brand so you’re not just waiting for business - you’re building it.
Here’s how YPN agents can use Sarasota’s slower season to stay sharp, stay seen, and stay ahead:
1 | Audit Your Business: Before diving into “doing,” take stock. Are your goals still aligned with where you want to be? What’s working? What needs to pivot? Summer is a great time for a business health check. Review your CRM. Clean up your database. Set or reset your goals. Then build out a daily or weekly routine that prioritizes consistency over chaos.
2 | Rebrand, Refresh, Reintroduce: When’s the last time you updated your headshot, listing presentation, or website bio? Use this time to modernize your brand - whether that’s polishing your logo, reworking your email templates, or creating a cohesive social media aesthetic.
Bonus tip: Film evergreen video content now. Market updates, FAQs, or “about me” clips can be batch-recorded and scheduled so you’re visible even when you’re out of office (or just out on the water).
3 | Sharpen Your Skills: Summer is a great time to invest in yourself. Explore RASM’s Certified Waterfront Specialist (CWS) program to master the ins and outs of Sarasota’s waterfront market. Boost your professionalism with NAR’s Commitment to Excellence (C2EX) Endorsement, or, if you’re newer to the industry, check out RASM’s BOOST series - four practical classes designed to jumpstart your real estate career.
Not sure where to start? Sign up for a class through RASM’s education calendar or come hang with us at a YPN event - whether it’s a lunch and learn or one of our legendary trolley tours, we promise it’s time well spent. And if you’re not already a YPN member, consider this your invitation - we’d love to have you!
4 | Make Time for Meaningful Touchpoints: Client care doesn’t stop just because the leads slow down. Use this window to send handwritten notes, drop off pop-up gifts, or host a casual summer event. The people you serve now - when you don’t have to - are the ones who will think of you first when their own (or their friends’) real estate needs arise.
5 | Rest Without Regret: Let’s not forget - slower seasons also create space for life. Take a short trip. Read a book you’ve been putting off. Catch your breath. Hustling hard doesn’t mean burning out fast. The most successful agents build stamina by knowing when to pause and when to push. Sarasota’s summer months may be quieter, but they don’t have to be idle. For YPN agents, they’re a built-in opportunity to reset, refocus, and reinvest in yourself and your business.
We’ll see you at the top - refreshed and ready. •
By: Dawn Bear, P.A., Realtor®, William Raveis
Nestled just east of I-75 along Clark Road, Skye Ranch is Sarasota’s newest master-planned gem. Developed by Taylor Morrison, this 850-acre community began construction in 2019. Upon completion, it will feature 1,200 singlefamily homes and 360 townhomes. Skye Ranch offers a harmonious blend of modern living and natural beauty, attracting families, professionals, and retirees alike.
The community boasts a variety of home styles, including Mediterranean-inspired villas and contemporary designs. Current listings range from $259,000 for townhomes to over $2.4 million for luxury estates. Notable neighborhoods within Skye Ranch include Cassia and Esplanade, each offering unique amenities.
Residents enjoy a wealth of recreational facilities, such as community pools, fitness centers, dog parks, and over 25 miles of fitness trails. Turner Park, a highlight of the community, features tennis and basketball courts, sand volleyball, soccer fields, and a tot lot.
Skye Ranch’s location provides easy access to Sarasota’s renowned attractions. Siesta Key Beach, famous for its powdery white sands, is just a short drive away. Nature enthusiasts can explore the nearby Myakka River State Park, offering hiking, kayaking, and wildlife viewing opportunities.
As a Realtor® committed to quality and innovation, I am thrilled to support the growth of Skye Ranch. The homes here are thoughtfully designed to meet the diverse needs of today’s homeowners, combining functionality with aesthetic appeal. With its strategic location, exceptional amenities, and vibrant community spirit, Skye Ranch stands out as a premier destination for those seeking the best of Sarasota living. •
RASM enables you to Reach Further.TM We provide a comprehensive suite of communications to keep you informed about market trends in residential real estate, member spotlights, advocacy issues and networking events.
MyRASM Portal at MyRASM.com
Located on the upper right corner of our website, the password-protected portal is your personalized home page to all things RASM, including:
• Your Member Profile
• Calendar of Events and Classes
• Searchable Member Directory
• Online Orders
• Committee History
• RASM Videos
• And more!
Check out our calendar through the MyRASM Portal to stay aware of upcoming events and courses. Visit: myrasm.com/calendar.
8:30 AM - 5 PM
Reach Further with More Earning Potential.
RASM education programs offer CE courses, hands-on workshops, and timely seminars to help members build new skills, earn designations, and stay ahead of trends in Sarasota and Manatee counties. These sessions are designed to support your professional growth and client success.
MyRASM.com/education
Denise Ricciotti education@myrasm.com (941) 952-3404
Use our website as your go-to hub for all information.
With over 70 Sarasota and Manatee waterways, REALTORS® with waterfront background and experience are in high demand. There are specific considerations and criteria that an agent must know, and knowledge they must have, when dealing with buying and selling waterfront property.
This course will cover many of these considerations, the aspects, legalities, pitfalls, and advantages of working with waterfront property. Dive deep into topics that are specific to this specialty and become a RASM Certified Waterfront Specialist.
In this class, students will learn:
• Different types of waterfront properties.
• Knowledge of bridge heights, tides, and water depths.
• Docks & Seawalls
• Riparian Rights & Water Use Rights
• And much more!
To obtain the certification you must:
• Complete RASM’s 6-Hour Class and earn a score of 70 or more on the written exam.
• Complete the CWS Application and submit the application fee ($20).
• To qualify for the certification, an applicant must have 2 qualifying waterfront transactions.
For the full curriculum and to learn more about obtaining the official Certified Waterfront Specialist certification, visit myrasm.com/CWS
By: Denise Ricciotti, RASM Professional Development Manager
At the Realtor® Association of Sarasota and Manatee (RASM), we believe that new agents are the future of the real estate industry. Each new licensee brings fresh energy, a unique perspective, and a dedication to helping clients navigate the complex real estate market. That’s why we take great pride in not only welcoming new agents, but also providing the tools and support needed for long-term success - starting from day one.
We understand that stepping into real estate can feel overwhelming. That’s why RASM offers comprehensive education and training tailored specifically for new agents. From understanding contracts to building a business plan, we provide practical, hands-on learning experiences that help build the knowledge and confidence you need to succeed.
To kickstart your journey, RASM is offering a series of FREE training classes throughout the month of May, exclusively at RASM North. These sessions are designed to help you gain real-world skills and insights right from the start:
May 7, 1:30 p.m. – Running Your Business as a Business: Learn essential business strategies including tax planning, budgeting, and time management.
May 14, 1:30 p.m. – The Art of Comps: Understand how to create a Comparative Market Analysis using available tools to price listings accurately.
May 19, 1:30 p.m. – Intro to Contracts: Get familiar with the fundamental elements of a real estate contract.
May 21, 1:30 p.m. – Marketing Yourself and Open Houses: Learn how to host effective open houses and start building your personal brand.
May 28, 1:30 p.m. – Building Your CRM: Explore Client Relationship Management platforms to help you organize leads and stay connected.
Take your training to the next level with Emergence, a two-day immersive workshop designed to equip new agents with real-world tools and strategies. In this interactive workshop, you’ll gain essential insights into what today’s clients expect, build a solid business plan, and set realistic income goals. You’ll also learn how to find leads, develop your brand, work effectively with buyers, host open houses, and more. It’s everything you need to jumpstart your real estate career with confidence. June 3 & 4, 9:00 a.m. - 5:00 p.m., RASM South, $20.
At RASM, your success is our mission. We are proud to offer the resources, training, and encouragement that help launch strong, confident real estate professionals who are ready to make an impact.
We see your potential. We value your dedication. And we’re honored to be part of your journey.
Accredited Buyer’s Representative (ABR®)
Tony Barrett, Barrett Realty, Inc.
Rachel Anne Campise, Vue Realty, LLC
Cynthia Galik, Coldwell Banker Sarasota Cent. At Home With Diversity (AHWD)
Maria Howell, REV Realty
Cassandra Yeager, Michael Saunders & Company
C2EX
Heather Cristantiello, KW Coastal Living II
Daria Luczkowski, New Haus Group LLC
Rachel McCoy, Coldwell Banker Realty
Melinda Sanchez, Coldwell Banker Realty
Cynthia Galik, Coldwell Banker Sarasota Cent. Professional Standards Administrator
Jessica Montague, RASM Resort & Second Home Property Specialist
Deanna Bosschaert-Gruhl, Premier Properties of SRQ LLC
Shana Kathleen Macri, Florida Attorney Realty Inc.
Wendy Medina, Michael Saunders & Company
Jason Moore, Michael Saunders & Company •
THURSDAY, MAY 1
8:30 a.m. GRI 202, (Day 2 of 2) tSouth 1:00 p.m. Clarifying Service Animals iOnline
FRIDAY, MAY 2
8:30 a.m. CREA Marketplace Meeting tSouth
WEDNESDAY, MAY 7
1:30 p.m. BOOST: Running Your Business as a Business NNorth
THURSDAY, MAY 8
9:00 a.m. Business Partner Membership Meeting NNorth
10:30 a.m. YPN Trolley Tour: Lakewood Ranch tSouth
FRIDAY, MAY 9
8:30 a.m. CREA Marketplace Meeting tSouth
WEDNESDAY, MAY 14
8:30 a.m. CREA Downtown Horizons iPier 22
1:30 p.m. BOOST: The Art of Comps NNorth
THURSDAY, MAY 15
9:00 a.m. Core Law tSouth
1:30 p.m. Code of Ethics tSouth
FRIDAY, MAY 16
8:30 a.m. CREA Marketplace Meeting tSouth
MONDAY, MAY 19
1:30 p.m. Intro to Contracts NNorth
TUESDAY, MAY 20
4:00 p.m. RASM After Hours iTamiami Tap
WEDNESDAY, MAY 21
1:30 p.m. BOOST: Marketing Yourself & Open Houses NNorth
THURSDAY, MAY 22
8:30 a.m. At Home with Diversity NNorth
FRIDAY, MAY 23
8:30 a.m. CREA Marketplace Meeting tSouth
TUESDAY, MAY 27
4:00 p.m. RASM After Hours iTamiami Tap
WEDNESDAY, MAY 28
1:30 p.m. BOOST: Building Your CRM NNorth
THURSDAY, MAY 29
10:00 a.m. Short Term Rentals tSouth
FRIDAY, MAY 30
8:30 a.m. CREA Marketplace Meeting tSouth
MONDAY, JUNE 2
8:30 a.m. RASM CERTIFICATION: Certified Waterfront Specialist (CWS), tSouth
TUESDAY, JUNE 3
9:00 a.m. Emergence, (Day 1 of 2) tSouth
WEDNESDAY, JUNE 4
9:00 a.m. Emergence, (Day 2 of 2) tSouth
FRIDAY, JUNE 6
8:30 a.m. CREA Marketplace Meeting tSouth
9:30 a.m. iCE: Basic Negotiating Skills for Realtors® Webinar
MONDAY, JUNE 9
9:00 a.m. Intro to Contracts NNorth
WEDNESDAY, JUNE 11
8:00 a.m. GRI 301, (Day 1 of 2) tSouth
THURSDAY, JUNE 12
8:00 a.m. GRI 301, (Day 2 of 2) tSouth
FRIDAY, JUNE 13
8:30 a.m. CREA Marketplace Meeting tSouth
TUESDAY, JUNE 17
8:30 a.m. AI for the Real Estate Life NNorth 2:00 p.m. To Team or Not to Team NNorth
WEDNESDAY, JUNE 18
___ a.m. Top Producer Team NNorth
FRIDAY, JUNE 20
8:30 a.m. CREA Marketplace Meeting tSouth
MONDAY, JUNE 23
9:00 a.m. Core Law NNorth 1:30 p.m. Code of Ethics NNorth
WEDNESDAY, JUNE 25
8:00 a.m. GRI 302, (Day 1 of 2) tSouth
THURSDAY, JUNE 26
8:00 a.m. GRI 302, (Day 2 of 2) tSouth
FRIDAY, JUNE 27
8:30 a.m. CREA Marketplace Meeting tSouth
CALENDAR KEY:
South 2320 Cattlemen Road, Sarasota, FL 34232 North 2901 Manatee Ave W, Bradenton, FL 34205 Hybrid Class offered online or at specified location. Online Class is only offered through webinar. Other Class or event is offered off site.
Learn more at myrasm.com/calendar to register.
Monday, May 12 9:00 a.m. - 12:00 p.m. [ South ]
Monday, May 12 1:30 p.m. - 4:30 p.m. [ South ]
Monday, June 9 1:30 p.m. - 4:30 p.m. [ North ]
This New Member Orientation session is REQUIRED for new Realtor® members and serves as an introduction to RASM. This 3-hour class covers key membership benefits and useful resources! Members Free. Non- CE.
Thursday, May 1 1:00 p.m. - 4:00 p.m. [ Online ]
Have you ever had a tenant looking to rent a home with a no-pet policy, a buyer hoping to purchase a condo in a pet-restricted community, or a short-term renter bringing an animal to a no-pets property? If not yet, chances are you will. This course will help you confidently navigate these scenarios by clarifying what constitutes a service animal under current regulations and how to properly handle such requests in real estate transactions. Members $10. 3 CE HRS.
BOOST: RUNNING YOUR BUSINESS AS
Wednesday, May 7 1:30 p.m. - 4:30 p.m. [ North ]
You’ve just earned your license and signed with a brokernow what? This class is designed to help new agents lay a strong foundation for long-term success. Learn essential tax strategies, how to structure your business, create effective business plans, master time management, and more. Members Free, Non-CE.
Wednesday, May 14 1:30 p.m. - 4:30 p.m. [ North ]
Developing a Comparative Market Analysis for your seller or buyer can be tricky. Creating a CMA is one of the first skills a real estate agent should learn. Discover how to use the tools available to prepare accurate pricing for your listings. Members Free, Non-CE.
Thursday, May 15 9:00 a.m. - 12:00 p.m. [ South ] Friday, June 23 9:00 a.m. - 12:00 p.m. [ North ]
Understanding real estate law is part of every real estate licensee’s business. The more a licensee knows, the better they can work with customers and safeguard them from legal complications. This course covers the latest laws, rules, and areas of focus from DBPR and FREC - plus a refresher on key pre-licensing topics and insight into where violations are happening. Members $10. 3 CE HRS.
Thursday, May 15 1:30 p.m. - 4:30 p.m. [ South ] Monday, June 23 1:30 p.m. - 4:30 p.m. [ North ] Realtors® strive to stay informed and uphold the highest standards in the industry. This course reviews the Code of Ethics, its role in protecting the public, and how Realtors® can promote professionalism by eliminating harmful practices and supporting ethical standards. Members $10. 3 CE HRS
Monday, May 19 1:30 p.m. - 4:30 p.m. [ North ] Monday, June 9 9:00 a.m. - 12:00 p.m. [ North ]
A real estate contract is a legally binding agreement that outlines the terms and conditions of a property transaction. This class introduces the basic elements of contracts and walks through the standardized forms approved by Florida REALTORS® and the Florida Bar. Members Free, Non-CE.
BOOST: MARKETING YOURSELF AND OPEN HOUSES
Wednesday, May 21 1:30 p.m. - 4:30 p.m. [ North ]
This class equips you with the tools and strategies to host a successful open house, from selecting the right property and preparing the home to engaging with prospects and effective follow-up. You’ll learn how to research the area, what to bring, and how to make a lasting impression. The course also covers essential branding and marketing techniques, including social media advertising, developing your logo and slogan, and building a strong professional image. Members Free, Non CE
(AHWD)
Thursday, May 22 1:30 p.m. - 4:30 p.m. [ North ]
The At Home with Diversity® course equips real estate professionals to work effectively with diverse clients and markets. Rooted in Fair Housing principles, this course offers practical tools for building inclusive business plans and better serving today’s dynamic consumer base. Members $46, 7 CE HRS.
BOOST: BUILDING YOUR CUSTOMER RELATIONSHIP MANAGEMENT
Thursday, May 28 1:30 p.m. - 4:30 p.m. [ North ]
This class introduces Client Relationship Management (CRM) platforms, helping you choose the best system for your needs. Learn the essential features of CRMs, explore lead generation tools, and discover strategies to organize leads and clients effectively. Members Free, Non-CE
UPCOMING CLASSES
Learn more at myrasm.com/calendar to register.
Thursday, May 29 10:00 a.m. - 11:30 a.m. [ South ]
This session covers the legal requirements for buying, selling, and renting short-term rental properties. Topics include licensing, local regulations, permissible lengths of stay, Association restrictions, insurance considerations, and more. Members Free, Non-CE
Tue., June 3 - Wed., June 4 9:00 a.m. - 5:00 p.m. [ South ]
Designed for Realtors® with fewer than six completed transactions, this workshop covers everything from branding and lead generation to hosting successful open houses and working with buyers. Learn essential sales techniques and set achievable goals to jumpstart your real estate career. Members $20, Non- CE HRS.
Friday, June 6 9:30 a.m. - 1:30 p.m. [ Webinar ]
This course explores the art of negotiation and how it can help Realtors® achieve better outcomes. Learn negotiation techniques, understand your negotiation style, and apply strategies to find solutions for clients. Members $15. 4 CE HRS.
Wed., June 11 - Thurs., June 12 8:00 a.m. - 5:30 p.m. [ South ]
GRI 301 covers property management, common ownership, the appraisal process, and 1031 exchanges in real estate. Learn how to manage properties and the basics of real estate exchanges while gaining insight into appraisal principles. Members $66, 8 CE HRS
Tuesday, June 17 8:30 a.m. - 12:30 p.m. [ North ]
Equip yourself with AI-driven tools to enhance marketing, streamline tasks, and improve client service. Learn how to use Canva and RPR for dynamic design and data-driven insights, with live demos and hands-on activities. Members $20, 4 CE HRS.
Tuesday, June 17 2:00 p.m. - 5:00 p.m. [ North ]
Explore the benefits and challenges of real estate teams, including team dynamics, compensation structures, and ethical considerations. Learn about roles, delegation, and the impact of teams on operations. Members $15, 3 CE HRS
Thurs., June 25 - Fri., June 26 8:00 a.m. - 5:30 p.m. [ South ] GRI 302 focuses on international real estate, brokerage management, single-family residential construction, and land use. Gain insights into serving international buyers, managing a brokerage, and understanding construction and environmental laws. Members $66, 8 CE HRS
These MLS required classes will now be available exclusively online: MLS Basic, MLS Compliance 101, and MLS Adding & Editing Listings. These are self-paced online classes avaialable at learn.stellarmls.com
We’re excited to introduce a new opportunity to make the most of your Stellar learning experience at RASM: “Open Door Q&A” – a dedicated time for personalized guidance and answers to all your questions after class!
After select classes, we’re opening up the floor for an informal and interactive Q&A session. Think of it as a modern twist on “office hours.”
Get personalized help with class concepts
Ask questions about tools and resources
Learn which Stellar classes and training programs can take your skills to the next level No registration required - just show up with your questions and curiosity! We can’t wait to see you there!
WEDNESDAY, MAY 28
10:00 a.m. Realist: Public Records and Reports South 12-2:00 p.m. Open Door Q&A South
WEDNESDAY, JUNE 18
10:00 a.m. Realist: Public Records and Reports NNorth 12-2:00 p.m. Open Door Q&A NNorth
WEDNESDAY, JULY 16
9:30 a.m. Buyer Agent Series 1 & 2 South
11:00 a.m. Buyer Agent Series 3 & 4 South 12-2:00 p.m. Open Door Q&A South
WEDNESDAY, AUGUST 20
9:30 a.m. Buyer Agent Series 1 & 2 NNorth
11:00 a.m. Buyer Agent Series 3 & 4 NNorth 12-2:00 p.m. Open Door Q&A NNorth •
By: Jessica Montague, Member Services Director
Krystina Jones Londeree, Compass Florida LLC
Dawn Michelle Lowden, Fine Properties
Jomarie Alicea, Preferred Shore LLC
Maria D. Alonso, Serhant
Ryan Joseph Amerson, Exit King Realty
Sharon K. Austin, Premier Sothebys Intl Realty
Mary Frances Baer, Exit King Realty
Anna Baker, Showtime Realty
Mark J. Baron, Coldwell Banker Realty
Eamonn Paul Barr, Fine Properties
Eleanor Barr, Fine Properties
Kara Berger, The Shoreline FL Realty LLC
Theresa Bockes, Edgerton Realty & Development
Tonya G. Bostick, Coldwell Banker Realty
Anja Buetergerds, KW Suncoast
John S. Buetergerds, KW Suncoast
Margaret A. Bunn, Exit King Realty
Garrett A. Byrd, Showtime Realty
Catherine Noelia Calix, Engel + Voelkers Sarasota
Michael Desidero Cella, Dalton Wade Inc.
Carol Chartier, Vue Realty, LLC
Daria Chmyl, KW Suncoast
Tonya Michelle Cleckner, Better Homes & Gardens
Real Estate
Genevieve Clews, Dalton Wade Inc.
Filomena Coviello, Coldwell Banker Sarasota Cent.
Jennifer Crager, Realnet Florida Real Estate
Rebecca Helms Dalton, Coldwell Banker Realty
Eric Davenport, Fine Properties
Jenna Drury, The Shoreline FL Realty LLC
Angela Renee DuCharme, Palm Paradise Realty
Group
Jeffrey Lee Edgerly, LPT Realty
Stephanie Anne Edgerly, LPT Realty
Cheryl L Edwards, LPT Realty
Jeremy Egglefield, Preferred Shore LLC
Chris Ekeberg, Better Homes & Gardens Real Es
Todd Golden, 54 Realty LLC
Michael Hamilton, EXP Realty LLC
Reidar Otto Hammond, Florida Attorney Realty Inc
Adam Hancock, Real Broker, LLC
Karen Harllee, Fran Maxon Real Estate
Amr Karar, Real Broker, LLC
Natasha Keshmirian, Fine Properties
Luis A. Labrador, Limitless Sky Real Estate LLC
Julieth Tatiana Lozano, EXP Realty LLC
Wendy Lynn, EXP Realty LLC
Karen Lyons Nowadly, Siesta 4 Rent
Christina Mahaffey, RE/MAX Alliance Group
Logan S. Malloy, Preferred Shore LLC
Doreen Marino, Coldwell Banker Realty
Kristine Margaret Marose-Grazziano, Wagner Realty
Sandra Jo McCourtney, Fine Properties
Stanley Clark McEwen, Coldwell Banker Realty
Keith Miles, Compass Florida LLC
Steven Moore, Michael Saunders & Company
Keith J Mosley, LPT Realty
Jessica Nehrboss, LPT Realty
Kevin Allen Nehrboss, LPT Realty
Raymond Nesci, Realty Mark Associates
Kim Nguyen, Fine Properties
Xiaoqin Q. Oram, Ayers and Associates Real Estate
Louis Pappas, Realnet Florida Real Estate
Penny D. Pelletier, Fine Properties
Barbara Peters, McGregor International Real Estate CO
Danielle Pfeil, Alliance Group Limited
Jeffrey C. Porterfield, Coldwell Banker Realty
Nicole Pojer Posada, The Shoreline FL Realty LLC
Daniel Potepa, EXP Realty LLC
Lisa Rankin, Preferred Shore LLC
Dezarae Schartiger, Keller Williams On The Water
Sarasota
Margaret Hallie Schmitt, Realty Hub
Christopher Andrew Serra, Real Broker, LLC
Marissa C. Smith, Five Star Real Estate of Florida
Desiree Solis, Preferred Shore LLC
Riley Spangler, Real Broker, LLC
Bradley Tayloe, Realnet Florida Real Estate
Pamela A. Taylor, Realty Hub
Daniel Richard Tremblay,Dalton Wade Inc.
Christine Walker, Preferred Shore LLC
Victoria Washington, KW Coastal Living II
McKenzie Weirich, Real Broker, LLC
Ruth Lizbet Cantillo, Imana Realty, LLC
Stephen Case, Acropolis Realty Group LLC
Wendy E. Dobreff, Wendy E Dobreff Licensed Real Estate Broker
Lori Lynn Neighbors, Five Star Real Estate of Flori
Michael ODonnell, SellBiz
Ivet Ortega, Layer 7 Group
Elizabeth Rodriguez-Hernandez, RE/MAX Select Group
Carol Louise Trice, Carol Louise Trice Certified Appraiser
Derek James Varnadoe, HomeSmart
Jacci D. Allen, KW Suncoast
Summer Lee Ammond, Coldwell Banker Realty
Patricia Aziz, Coldwell Banker Realty
Shawna Baker, Jennette Properties Inc.
Amy Elizabeth Banfill, Preferred Shore LLC
Alexander R. Bernt, William Glade Lic. Real Estate Broker
Jessica Christine Blaylock, Signature International
Real E
Patricia Boffill Gonzalez, SRQ International Realty LLC
Bradley Borgida, Coldwell Banker Realty
John Russell Boyce, RE/MAX Alliance Group
Nyelli Briceno, Town & Country Properties of FL
Kenneth R. Canaday, Coldwell Banker Realty
Madison Shae Cook, Exit King Realty
Marcia Counts, LPT Realty
Heather Carmella Cristantiello, KW Coastal Living II
Pat M. Cusa, Dalton Wade Inc.
James Patrick Daly, Keller Williams On The Water S
Miguel Delgado Gonzalez, SRQ International Realty LLC
Nancy L. Edwards, Dalton Wade Inc
Ryan Estock, House Match
Alison CJ Goser, Coldwell Banker Realty
Christy Griffin, Keller Williams Island Life Re
Cody Anakin Gunter, Michael Saunders & Company
Brooke Rochelle Hartman, Realty Hub
Kyleigh Hartmark, LPT Realty
Jessica Dawn Hoeper, LPT Realty
Faith Jackman, Real Broker, LLC
Stephanie Jouki, Prime Time Real Estate Inc.
Riana Kodat, Envision Realty Partners LLC
MaryAnn Koops, Neal Communities Realty, Inc.
Serafima Kosacheva, Keller Williams On The Water S
Kathleen M. Krause, Secure Capital
Amber Kuner, KW Coastal Living II
Karen Michele Lee, Reel Coastal Properties, LLC
Phung Thao Lim, Fine Properties
Rosa E. Lora, Keller Williams On The Water
Sujay Maniktala, Keller Williams On The Water
Lena Marshall, LoKation
Stephanie Lisa Mckee, Coldwell Banker Realty
Silvia Mendoza De Pacheco, WRA Business & Real Estate
Keith Miles, Compass Florida LLC
Gissel Feliza Mujica, WRA Business & Real Estate
Karen M. Nasello, EXP Realty LLC
Lisa Elizabeth Naum, Keller Williams Island Life Re
Shannon Pendleton, KW Coastal Living II
Heather Peters, Marcus & Company Realty
Cody Robert Pleszewski, KW Suncoast
Priscilla Poole, Pinnacle Realty Advisors
Shantelle D. Porack, Team Allard Realty LLC
Daniel Potepa, EXP Realty LLC
Yvonne Ravenelle, Realty One Group MVP
Stacey Reissner, Horizon Realty International
Kay’La Riddle, EXP Realty LLC
Alexander Eugene Rider, Coldwell Banker Realty
Deamrryt Antonio Rivero Rodriguez, Fidata Real Estate LLC
Clerisa Rolle, Marcus & Company Realty
Jessica Rushton, KW Coastal Living II
Mark Saleb, KW Coastal Living II
Christopher L. Sanders, Corcoran Dwellings Realty
Tina Marie Seaman, Preferred Shore LLC
Katelyn Anne Sherman, Palm Paradise Realty Group
Bryan Daniel Sinkel, Coldwell Banker Realty
Derek Sledjeski, Oceans Global Realty, LLC
Cameron Ryan Snow, EXP Realty LLC
Meridith Ann Stalnaker, Coldwell Banker Realty
Steven Szozda, Keller Williams On The Water S
Suely S. Tarr, Century 21 Beggins Enterprises
Tolga Terzioglu, Broker & Baker International Realty
Gregory Nelson Tirrell, Bright Realty
Thomas Wardzala, Dalton Wade Inc.
David Bruce Wilson, Wilson Puleo Real Estate
Joel Zisook, Jennings on the Shore LLC •
7130 225th St E. / Bradenton, Florida 34211
Representative: Derrick Adams
Email: Adamscooling@icloud.com
Keep your cool with Adams Cooling & Heating! Adams Cooling & Heating, Inc. has been a small, family owned and operated since 1983. We offer HVAC sales, and 24/7 service for UV lights, duct sanitation, compressor replacement, coil cleaning, indoor air quality, general maintenance, drain line repairs and cleaning, and more. We offer extended warranties on parts and will try assisting through the phone to get you back up and running. Call us today!
2138 Hively St. / Sarasota, Florida 34231
Representative: Stephen Sanford
Email: ADOSteve@gmail.com
We are a full-service decorating outlet committed to extraordinary communities and buildings.
5682 Fruitville Road / Sarasota, Florida 34232
Representative: Kevin Henault
Email: Kevin@CabinetsExtra.com
Your Sarasota Remodeling Team Your home should be an expression of who you are. That’s why you need a Sarasota remodeling company who reflects your style, vision, and personality. As described by Luxe Magazine, Cabex Construction masters the art of renovation by designing fully custom, breathtaking homes you truly must see to believe.
3550 S. Tamiami Trail Ste 301/ Sarasota, Florida 34239
Representative: Chris Rasmussen
Email: chrisrasmussen411@gmail.com
We’re transforming primary healthcare in Sarasota with a personalized approach that goes beyond the conventional concierge model. Our core care philosophy emphasizes proactive, preventative, and written planned care. Your internal health, external use of your body, and overall health optimization is our focus, all the while providing luxury and service.
205 N Orange Ave. / Sarasota, Florida 34236
Representative: Sheri Brown
Email: slbrown@mata-hill.com
We are attorneys and counsellors at law with a primary focus on property transfers, from seller to purchaser as well as from generation to generation. We believe that in every legal matter, there is no one-size-fits-all solution and that, as a general policy, litigation should be a course of last resort when all other avenues have been explored.
1385 West State Road 424 / Suite 102 / Longwood, Florida 32750
Representative: Edward Bailey
Email: EdBailey@servicingmortgages.com
Reliable Mortgages is not just a mortgage broker; we are your dedicated partner in the journey to homeownership. We proudly shop for you as a full-service mortgage broker and lender. With access to over 40 different investors, we meticulously compare rates and products, tailoring solutions that bring you closer to your happily ever after.
5535 1st Ave E Apt 208 / Bradenton, Florida 34208
Representative: Jose Oliveira
Email: snapshineclean@gmail.com
Count on the best cleaners in Florida to make your space shine! With nearly a decade of experience, our professionals use high-quality products to deliver stunning and efficient cleaning results
2031 Global Ct. / Sarasota, Florida 34240
Representative: Luis Reyes
Email: lreyes@stormoneclaims.com
You don’t have to go through this alone. To learn more about what we can do for you, please contact us for a casual, no pressure chat. We will be happy to answer any questions you may have regarding Public Adjusting (PA), insurance/policy coverage, property damage, or any other insurance related topic. We will do our absolute best to help you!
8202 Oak Dr. / Palmetto, Florida 34221
Representative: Paul Hines
Email: phines@trubluehousecare.com
At TruBlue, our mission is not just a statement; it’s the driving force that guides every action we take. Our unwavering commitment is to become the most trusted and respected handyman and home services company in Palmetto, Bradenton, Parish and Myakka City.
420 Country Lane / Bradenton, Florida 34212
Representative: Theresa Capuano-Scott
Email: theresa.scott@wellrive.com
Your WellRive Move Manager will work with you on every step of your journey, from developing a plan to unpacking the last box, and everything in between. Don’t let your move be a source of stress; our experienced professionals have seen it all and are prepared for any challenge, giving you the peace of mind to truly feel at home. •
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