YouTube SEO services Our YouTube SEO services provide your business with a turnkey solution for video optimization for YouTube. As part of your YouTube optimization services, our team (and your dedicated account manager) take several steps to help your video gain shares, views, traffic, and even sales. Here are some of the steps in our process: 1. Keyword research Keyword research is an integral part of content optimization and just as important for YouTube SEO. To determine the terms searched by users on YouTube, our YouTube SEO agency will perform keyword research. We will be able to have an overview of other expressions searched by users in relation to the ones you want to target. But what do keywords have to do with your SEO success on YouTube? Your target keywords should appear in places like your video titles, video tags, and your video description. Optimizing your videos with your target keywords will help you move up the rankings for the terms you want to rank for. 2. Optimize video thumbnails Did you know that the click-through rate (CTR) of your videos has a lot to do with the thumbnail you choose? If it's not engaging and encouraging, users will likely click on another video. The thumbnail is the photo you choose as the cover for your video, and the image people will see when they scroll through search results. Our agency will provide video thumbnail optimization as one of its YouTube SEO services to encourage clicks and views.