ROOMRACCOON REPORT
2023
UNPACKING EUROPE’S INDEPENDENT HOTEL INDUSTRY TRENDS
INDEX Foreword by CEO
3
Data Deep Dive
4
Data Section 2022 - 2023 • Occupancy
6
• Length of Stay
8
• Domestic & International Travel
10
• Integrations
12
• Upselling & Cross-Selling
18
• ADR
22
• RevPAR
24
• Direct & OTA Bookings
26
• Booking Lead Time
28
Key Takeaways
30
Recap: Exciting New Features of 2023
32
Product road map 24
40
About RoomRaccoon
44
FOREWORD Dear hotelier, As we approach the off-season after an extended “peak” season, it’s a unique time to reflect, regroup, and prepare for the next wave of visitors. The good news is travel is very much back and has taken on a new rhythm. From what we’ve gathered, it seems like many of us are leaning towards frequent, shorter trips and focusing on domestic destinations. Yet, it’s important to highlight a 37% increase in bookings made by international travellers since last year. But here’s the twist – we’ve discovered that more and more people are opting for longer stays at aparthotels, Airbnbs, and hotels equipped with workspaces. It’s like a blend of work and play, and it’s pretty fascinating how this trend is evolving in 2023. As we’re all aware, the COVID-19 pandemic significantly affected the travel industry. However, there’s a positive outcome: direct bookings are maintaining momentum and holding their ground against OTA bookings. It’s exciting to see this trend.
As predicted, inflation emerged as a prominent theme in 2023. Our data dive reveals that European hoteliers made up for higher operating costs with a 10% increase in Average Daily Rate (ADR). They also achieved an impressive 20% growth in Revenue Per Available Room (RevPAR) for 2023. These numbers can be attributed to both the robust demand for travel and the effective utilisation of intelligent hotel pricing tools, such as RoomRaccoon’s hotel CompSet dashboard and the yield manager. In this report, we’ll uncover the trends and opportunities that are shaping the future of the hospitality industry to help you fine-tune your offerings, create memorable experiences, and ensure your guests have a truly exceptional stay. But hey, we can’t talk about the future of hospitality without giving a nod to the technology that empowers hoteliers, can we? So, stick around till the end, as we’ll wrap up with a feature release recap and a sneak peek into RoomRaccoon’s Product Roadmap for 2024!
Tymen van Dyl CEO & Founder RoomRaccoon
TvD
DATA DEEP DIVE
GOOD TO
KNOW
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We dug deep into hotel performance for 2023 and found some exciting travel trends and insights on traveller behaviour! We have tips to help you get the most out of the data and execute your hospitality game like a pro.
THE ROOMRACCOON SCOOP The occupancy levels leading up to Summer also increased, with the spring months boasting 51% occupancy.
Occupancy
If this trend continues, we predict that 2024 will be a busy year for hoteliers.
60%
10%
40%
80%
on prevoius year
20%
Peak season 2022
2023
The occupancy rate is up 10% from 2022 to 2023. This shows that Europe is and continues to be a popular travel destination for globe trotters. Summer is always busy in Europe, with 2023 being no exception. In August this year, average occupancy among our European clients reached 54% vs. 49% in 2022. Our data also reveals that this year, there was an extended “peak” season. The summer months brought in impressive occupancy levels. This continued through September and October, leading to a notably high average occupancy rate of 63%.
60%
40%
PT IT NL UK ES
20%
Peak season
DE
HOW HOTELS CAN WIN Occupancy is one of the best ways to measure your hotel’s success. But it takes more than listing your property on a few more booking channels to boost occupancy. Here are our top tips to increase occupancy and decrease distribution costs: • By keeping a close eye on your competitors’ rates and utilising Rate Shopper tools like RaccoonRev, you can gain the competitive edge necessary to secure more bookings and achieve greater success on OTAs like Booking.com. • With an HMS like RoomRaccoon, you can cater to demand accurately by implementing automated yield rules that optimise your rates according to room-sell probability. • Upsell room upgrades to free up your less expensive rooms, increasing occupancy and boosting revenue. • Set-up your booking engine to drive conversions with a direct booking discount, enticing add-ons and packages. It’s essential to take note of occupancy rates to inform new strategic decisions for your hotel’s performance plan. Start by learning more on how to increase your occupancy rate! 7
THE ROOMRACCOON SCOOP
Length of Stay The average length of stay has had a significant shift in the past year. The length of stay has decreased to 2 days, but not to fear – it indicates a change in travel, not a dip in travel. With an average length of stay beginning at 1.74 nights and peaking at 2.38, we see guests seeking a brilliant yet brief experience. As occupancy rose 11% from 2022, this trend reveals more about traveller behaviour. With this data, we can see that travellers are visiting more places with shorter stays. This could be a product of wanderlust or practicality. Hotel guests are craving convenience.
2.5 Days
Peak season 2 Days
1.5 Days
1 Day
0.5 Day
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
HOW HOTELS CAN WIN Are you wondering how you can persuade guests to extend their stay in 2024? In that case, it might be a good idea to provide co-working spaces to cater to the growing trend of ‘bleisure’ travel. By offering additional amenities that make working and traveling as effortless as possible, you can motivate both new and returning guests to prolong their stay. You can also encourage past guests to return with special offers. A few features that enhance the guest experience, encourage longer stays, and promote return visits at your hotel include:
2 days average length of stay in 2023
• Negotiated rates: collaborate with bookers and travel agents to secure repeat bookings for longer stays at reduced rates. • Long-stay discount packages: promote special packages with minimum stays. • Pre & post-stay emails: create and maintain a strong guest relationship with personalised communications such as a ‘returning guest booking confirmation email.’ • Stored guest preferences: previous guests’ personal information will autofill to help expedite the booking process. • Online Check-in & Check-out: allow guests to skip the queue and check in at their convenience with online check-in and check-out. 9
THE ROOMRACCOON SCOOP 150,000
Domestic & International Travel International travel has seen a resurgence in 2023, but domestic travel remains the favourite. Our data shows that 39% of bookings in 2023 were made by international travellers, up from 37% in 2022. However, overall bookings made by domestic travellers are still ruling the roost, with an average of 43% in 2023. Domestic bookings have decreased by 3% since 2022, while total reservations have skyrocketed.
Total bookings yearly average increased from 104,740 to 149,615 – that’s a significant 44,875 jump! With European countries reporting record-breaking tourism statistics, it’s no surprise total bookings have increased.
100,000
37%
international travel
50,000
2022
46%
37%
2023
43%
39%
Domestic
International
2022
2023
HOW HOTELS CAN WIN In terms of domestic and international travel trends, there’s one way to help your hotel stand out. With visibility and bookability. You can maximise your hotel’s visibility with a dynamic channel manager that connects you to local and global sales channels. You’ll be able to reach thousands of new guests all over the world. What is bookability? It boils down to two questions, is your hotel appealing online, and can a reservation be made easily? The easiest way to improve your hotel’s online appeal is to invest in a website builder. In this way, you can create an intriguing website that’s easy to use. This brings us to our next point – you need to have an integrated booking engine on your website. Bonus points if your booking engine has multi-language capabilities making it easier for all prospective guests to book direct.
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THE ROOMRACCOON SCOOP
INTEGRATIONS Top Booking Channels - Europe 2023 * = >2%
Booking.com
HostelWorld
Airbnb
50%
Google Hotels
Expedia
HRS
75%
NL
89.4% Booking.com
DE
88.9% Booking.com
PT
85.8% Booking.com
IT
86.1% Booking.com
UK
84.7% Booking.com
ES
82.6% Booking.com
27.4%
Hotelbeds
HOW HOTELS CAN WIN
Top Integration Categories 2023
Agoda
Voordeeluitjes
• • • • •
OTA (Booking Channel) POS Compliance Accounting / Finance Door Key & Guest Access 100% *
2%
2.7%
4.6%
Airbnb
Expedia
Voordeeluitjes Google Hotels
2.6%
3.1%
3.6%
1.8%
HRS - DS
Airbnb
Expedia
Google Hotels
6.5%
1.1%
Airbnb
1.4%
5.2%
Google Hotels HostelWorld
Expedia
3.1%
1.6%
*
8.6%
Google Hotels
Airbnb
Hotelbeds
Expedia
*
11.9%
1.5%
1.5%
Agoda
Expedia
Google Hotels
Airbnb
7.1%
4.9%
3.6%
1.6%
Hotelbeds
Airbnb
Expedia
HostelWorld
Unsurprisingly, OTAs are the most popular integration category of the year, followed closely by point-of-sale (POS) solutions and compliance integrations for countries such as Germany, Spain, Italy and Portugal. The accounting integration is a great way to streamline the invoice settlement process, and hoteliers are integrating with solutions offered by Flexipass, RemoteLock, Assa Abloy, and Guestkey by Hotek for hassle-free guest access. Booking.com stands out as the dominant force in the European booking channel market, serving as a primary source of visibility and revenue for the majority of hotels. RoomRaccoon’s two-way connection to the OTA giant allows for additional API connections, which in turn provides a range of benefits to users. Key benefits include the ability to manage content and respond to reviews directly within the RoomRaccoon platform, making it easier to stay on top of your property listing and guest feedback. In the niche booking channel market, HostelWorld is popular in Spain and Portugal, where hostel businesses are thriving. In the Netherlands, Voordeeluitjes is a popular local channel used to bolster bookings. 13
Spotlight:
GOOGLE HOTELS Google Hotels played a significant role in hotel bookings in 2023, and it’s not hard to understand why. It offers a cost-effective pay-per-stay model that helps hotels shift bookings from OTAs to generate more direct bookings. With more visibility of your direct rates, you can pay lower commissions, upsell guests immediately, and take control of your hotel’s cash flow. It’s important to note that bookings from Google Hotels come with a significantly reduced commission rate than most OTAs, making it a financially wise choice for your hotel in the long run. A bit more…
Google Hotels is your #1 Metasearch Channel Google Hotels is the ultimate hotel marketplace - where all OTAs and hotels can advertise rooms and availability. It’s often the first place vacation-hungry guests look for their accommodation: through a Google search. A Google Hotels listing puts your hotel front of mind (and at the top of the search results) for travellers seeking their next stay.
Get more bookings for less Google Hotels operates like an Online Travel Agent. There will always be a commission for bookings made through this service. However, the commission you will be charged from Google Hotels will be less than OTAs like Booking. com, which can charge 15% commission or more! Even better? Costs on commission are only calculated for confirmed bookings, meaning it’s pay-per-stay (not pay-per-click.) The pay-per-stay model reduces the risk of your hotel’s advertising budget being spent on click-happy travellers on the hunt. If you want to learn more about mastering the art of hotel distribution, you can read our blog.
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THE ROOMRACCOON SCOOP
INTEGRATIONS 2023 Integration Spotlight
“Akia is a 5-star integration for RoomRaccoon, building a better end-to-end guest journey with all RoomRaccoon users. Hoteliers using RoomRaccoon and Akia can easily customise their automation and guest communication flow. Integrating this with your RoomRaccoon account will really change how you operate.”
Stevie Reffin
“I am really excited for RoomRaccoon to offer direct integration to VRBO and its sister companies to our Vacation Rental and Property Management Groups. VRBO is the leading booking platform for Vacation Rentals, and this partnership enhances our offering worldwide to this vital market.”
HEAD OF PARTNERSHIPS steven.reffin@roomraccoon.com
“We here at RoomRaccoon are delighted to have Roommatik as our first Kiosk Integration partner, which also reaches a global audience. Roommatik, like RoomRaccoon, is the best-in-class solution for hotels worldwide, Giving hoteliers the highest level of automation and quality.”
Join forces with RoomRaccoon as a partner and unlock a world of exciting opportunities! Explore our partnership programme here.
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THE ROOMRACCOON SCOOP Timeless Classics
Upselling & Cross-Selling RaccoonUpsell is our most popular upgrade feature — and for good reason! The digital guest service menu automates the process of upselling guests during the pre-arrival stage, leading to greater efficiency and increased revenue. Every year, we dive into RaccoonUpsell reports to uncover the top add-ons and room upgrades.
The most popular services are those that guests traditionally expect and enjoy, making their stay more comfortable and convenient.
Top 10 add-ons in 2023 • Breakfast 61.1%
2023’s Top Hotel Add-Ons
• Parking 10.6%
Innovative Collaborations
• Late check-out 7.7%
• Dinner 8% • Early check in 4.1%
This year’s popular trend is to team up with local businesses and entrepreneurs, offering guests added value during their stay. Photoshoots Amusement Park Tickets Luxury Tours
• Champagne/Wine 3.7% • Airport transfer 1.4% • Linen/Bedding 1.2% • Massage 1.1% • Pet surcharge 0.9%
61.1%
Breakfast
10.6% Parking
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8%
Dinner
4.1%
Late check-out
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1836% investment return
A Success Story
LEARN MORE
Steenhof Suites in the Netherlands lets travellers create the stay they want with added options such as late check-out, wine, bathrobes, and champagne breakfasts. To drive additional spending, Steenhof Suites used RaccoonUpsell to facilitate targeted upsells with minimal effort. This resulted in an 1836% return on investment!
HOW HOTELS CAN WIN
Maximising Space The trend of earning extra revenue by utilising additional space is becoming more popular. RoomRaccoon’s unique Grey Rooms feature allows hoteliers to sell spaces beyond traditional rooms.
Parking Conference Room
Modern travellers are no longer satisfied with just a room night. Take the quintessential ‘bleisure’ guest as an example, seeking long-stay packages with a workspace complete with good Wi-Fi and unique experiences. This presents a key opportunity for hotels to maximise profitability with offerings that go beyond rooms. A key metric gaining significance in this context is TrevPAR (total revenue per available room). To boost TrevPAR and stay competitive, hotels should diversify their revenue streams.
Wedding Reception Room Upgrades By upgrading, guests create more availability for budgetfriendly rooms, allowing for increased occupancy. Through RaccoonUpsell, hoteliers successfully upsold selected room categories.
Get inspired and explore the top add-ons that hoteliers are offering to their guests. Choosing to upsell your guests is a smart, cost-effective move compared to relying solely on new business. And hoteliers often overlook the potential benefits of offering room upgrades, such as freeing up cheaper rooms and increasing occupancy rates.
703 Room upgades
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THE ROOMRACCOON SCOOP
€200
ADR In 2023, a substantial occupancy increase led to a corresponding increase in RevPAR and ADR.
€150
€150
UK
IT NL
€100 €100 DE ES
PT
€50
Peak season 2022
€50 2023
Challenges posed by inflation on a global scale and the need to cover high operating costs led to an Average Daily Rate (ADR) increase of €11 (10%) in 2023, bringing it up to €120 on average.
The country with the highest ADR was the UK, with a 12% increase, amounting to €17, which brought the average rate to €150. Italy recorded the second-highest ADR at €148 with an 8% increase, equivalent to €11. Meanwhile, Germany had the lowest ADR in 2023, with only a 3.47% increase amounting to €3, bringing the average rate to €91.
10% on prevoius year
Peak season
There was an expected seasonal increase in room rates. The graph shows a noteworthy surge in ADR during the peak months of July and August. In July, the UK’s highest ADR rate soared to an impressive €181.
23
THE ROOMRACCOON SCOOP Hotels rely heavily on Revenue Per Available Room (RevPAR) as a key performance metric, considering occupancy and ADR. In 2023, RevPAR showed an impressive increase of 20%, or €11, reaching an average of €66, indicating that the strong travel demand and improved room pricing strategies were key factors for hotel success despite higher room rates. The data reflects a spike in RevPAR over the European summer season, peaking at €98 in August.
RevPAR €100
20% on prevoius year
Boasting the highest ADR and an average occupancy of 52%, the UK stands out in the EU. Unsurprisingly, these impressive figures translated into the highest RevPAR among the surveyed countries. With a remarkable 21% increase of €50
€150
€100
€50 €0
Peak season
2022
2023
€0
HOW HOTELS CAN WIN €14, the UK achieved an average RevPAR of €80. The Netherlands ranked close second with a 17% increase of €12, resulting in an average RevPAR of €78. It’s worth highlighting the significant surge in RevPAR for Italy and Portugal during the summer season. Germany had the lowest RevPAR among the surveyed countries, with an average increase of €9 or 21%, bringing it to €51.
Despite the economic challenges, our desire to travel has remained strong, resulting in consistently high occupancy rates across the EU. However, travellers are now prioritising value for money when choosing accommodation, leading to more price-conscious bookings. To meet expectations, hotels should base their rate decisions on intelligent and real-time data rather than guesswork. Learn more about hotel pricing tools
DOWNLOAD
Hoteliers can enhance guest satisfaction and loyalty by offering value-packed hotel packages that provide extra amenities and experiences, giving your guests more bang for their buck. Keeping an eye on what your competitors are charging is key to ensuring that you’re always offering the best value to your customers. Additionally, hoteliers should anticipate fluctuations in demand for upcoming events like the UEFA Euro 2024 and the Paris Summer Olympic Games and have contingency plans in place to effectively capture demand. Learn more about Yield Management and discover 5 setand-forget yield rules to use in your pricing strategy here.
Peak season PT
IT
NL
UK
DE
ES
25
THE ROOMRACCOON SCOOP
Direct & OTA Bookings Hotels experienced an uplift in bookings. The question is: did guests primarily use Online Travel Agencies (OTAs), or did they book directly with the hotel?
With a nearly equal 50-50% split, hotels are not putting all their eggs in one basket but instead spreading the love between direct bookings and using OTAs, casting the net far and wide while remaining primed to welcome direct bookers seeking that extra touch.
2022
44%
56%
2023
49%
51%
Online Travel Agency
In 2023, we observed a 5% decline in direct bookings, while bookings through OTAs saw a 5% uptick. The reassuring takeaway is that, among our independent hoteliers, direct booking methods are holding their own against OTA giants.
Direct Booking
HOW HOTELS CAN WIN In the epic duel of bookings, OTAs are like trusty sidekicks for hotels, but direct bookings remain supreme, not only for the cost-effectiveness but also for delivering a seamlessly connected guest experience! Hotels can maintain direct booking momentum in 2024 by partnering with Google Ads that shift visibility to your direct rates, allowing you to compete head-on with OTAs, pay fewer commissions and win more direct business. One way to increase the likelihood of guests following through with their booking is to simplify the booking process. If potential guests come across your hotel website but find booking to be complicated or untrustworthy, improvements should be made. For this reason, it’s essential to prioritise an easy and secure booking and payment process with a leading and reliable booking engine engineered with features that increase your direct booking conversion rate such as: • • • • •
Visible discount code OTA vs direct price comparison widget Secure online payment processing Bookable add-ons for a custom stay Dynamic pricing functionality
For younger travellers, peer reviews and property content significantly impact their decision-making. 27
THE ROOMRACCOON SCOOP
Booking Lead Time Our confidence to plan holidays and book in advance is back with an average booking lead time of 25 days in 2023. The average lead time for bookings increased by a week in 2023 compared to the previous year.
25
days advanced bookings
30 Days
20 Days
10 Days
0 Days
Peak season 2022
Travellers booked the furthest in advance for August (30 days), while they booked the shortest time in advance for March (18 days).
2023
HOW HOTELS CAN WIN Travellers are the most winnable consumers in the world right now. Hotels must seize the opportunity to entice potential guests already researching and planning their trips for 2024. Here’s how to win more early bookings:
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• Promote early-bird rates and seasonal packages on your website and social media channels as much as possible so that travellers are aware of it and can book in advance. • Create visually appealing content that highlights the benefits of booking in advance, such as cost savings or exclusive perks. Make sure this information is easily accessible to potential travellers. • Implement flexible cancellation policies that give guests the confidence to book early. • Encourage past guests with exclusive, limited-time deals and promotional codes. • Incorporate dynamic pricing to optimise revenue based on demand and other factors.
days on previous year
29
KEY TAKEAWAYS Occupancy
Domestic & International Travel
There was an extended “peak” season as high occupancy rates continued through September and October, leading to a notably high average rate of 54%. Hoteliers can prepare by setting up dynamic pricing to manage the influx of bookings.
Travel surged in the past year with total reservations rising by 44,875. To delight all guests and boost bookings, local and global, invest in a multi-language booking engine. This creates a personalised and convenient guest journey for all.
Length of Stay
Integrations
With length of stay declining, guest experience is more important than ever. By prioritising guest experience, you can increase return guests who travel more frequently, resulting in more reservations and revenue.
Booking.com stands out as the dominant force in the European booking channel market. Google Hotels played a significant role in hotel bookings in 2023, offering a cost-effective pay-per-stay model that helps hotels shift bookings from OTAs to generate more direct bookings.
Upselling & Cross-Selling
ADR
Hoteliers are exploring ways to diversify their revenue streams by offering innovative add-ons. They are partnering with businesses to provide guests with options such as photoshoots and tours. They also utilise additional space for bookable meeting rooms, and parking spaces. As far as add-ons go, get creative and reflect on your best-sellers.
As summer reached its peak, the months of July and August saw a significant surge in ADR. In August, the UK, in particular, witnessed an impressive escalation in ADR, which soared to a fantastic €181.
RevPAR
Direct & OTA Bookings
Hoteliers are bringing home the bacon, RevPAR has risen by 20% in 2023 - or €11 - to an average of €66. To ensure your RevPAR is being maximised, use a revenue management tool with competitor monitoring to ensure you have the best rate.
In 2023 our data reflects an impressive 51% direct booking rate, that’s more than half of bookings with no commission paid to OTAs. The most effective way to boost direct bookings is by utilizing a PMS that includes a robust booking engine to drive website conversions.
Booking Lead Time With an average booking lead time of 25 days in 2023, guests are back to planning ahead. Try to win early bookings from guests with flexible booking T&Cs, seasonal discounts and limited-time deals.
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2023 RECAP EXCITING NEW FEATURES
Experience a new level of hotel management excellence with RoomRaccoon’s 2023 feature releases. Designed to exceed your guests’ expectations, our updates aim to improve operations and boost revenue.
NEW FEATURE
Room Allotment Managing group bookings have never been easier with Room Allotment. This feature lets you create a group booking by allocating availability to a group profile in just a few simple steps. You can also accommodate different types of group business with a custom booking engine link.
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NEW FEATURE
Booking Proposal Enquiries taking up too much time? Generate provisional bookings and share booking proposals with your potential guests. Upon confirmation and prepayment, the system will automatically approve the booking and transform the reservation status from ‘Provisional’ to ‘Confirmed’.
ENHANCEMENT
Revenue Reports We enhanced our Revenue Reporting to help hoteliers gain a better understanding of their revenue sources. With this update, hoteliers can create revenue groups for add-ons for better visibility of their revenue streams in Detailed and Daily Revenue reports. We have also added TrevPAR and Grey Room columns to our revenue reports. Please refer to page 21 for more information on this.
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NEW FEATURE
F&B List Stay on top of your Food & Beverage (F&B) requirements - now including an overview of breakfast, lunch & dinner. We’ve introduced activation toggles in the add-on set-up section to easily assign addons for meal service times in the F&B list. You can easily distribute your daily F&B plan to your team by printing it out or sending it via email.
NEW FEATURE
Online Self Check-Out As a hotelier, you can make the check-out process for your guests stress-free by sending them an online check-out request link. By doing this, your guests can settle any outstanding payments online through a secure payment portal without having to visit the front desk, which can be time-consuming and cause unnecessary delays.
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NEW FEATURE
Price Checker Travellers don’t make quick booking decisions; they like to compare options and pricing. Introducing Raccoon Price Checker, a handy price comparison widget in the booking engine that compares your rates on popular booking channels (Booking. com, Expedia, Agoda, and Airbnb) to your direct booking rate. This helps guests see they’re getting a better deal by booking directly, and you avoid hefty commission fees.
SHOW AVALIBLITY
Book Direct
195
Airbnb
210
Booking.com
210
Agoda
210
Expedia
210
NEW FEATURE
Multi-Property Booking Engine Do you run a multi-property hotel? Showcase all your properties on a single booking engine page. The convenient dropdown menu lists your property locations, maximising occupancy across your entire portfolio.
2+ Language Currency
39
STAY TUNED
PRODUCT ROADMAP
3 24
In the world of hospitality, things are constantly changing, and we’re right there with you, innovating to keep up with today’s guests’ ever-evolving expectations. We’re revving up to turbocharge your operations with a thrilling lineup of cutting-edge features, enhancements, and seamless integrations coming your way in 2024.
UPCOMING FEATURE UPCOMING FEATURE
Mid-Stay Move
Next year, you will have the flexibility to seamlessly transition guests to different rooms during their stay, whether due to maintenance needs or a desired room upgrade. You will be able to split the reservation across different rooms.
Child Policy Functionalities for Enhanced Booking Management
This functionality will enable you to create multiple child policies, specifying details such as city taxes and surcharge amounts, and assign these policies to specific room categories. You will also be able to create scheduled policies to accommodate seasonal changes in surcharges and city taxes. With the introduction of child policy, guests can book seamlessly through an improved booking engine with a brand new search criteria, accounting for adults and children.
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UPCOMING FEATURE
Moving towards Accrual-Based Accounting Methodology
We’re working towards integrating accrual-based accounting as an addition into the RoomRaccoon system. By integrating accrual based accounting methods, you can precisely account for revenue on the day it is generated, rather than the day it is invoiced. In 2023, we enhanced the management of add-ons in the system, enabling you to assign add-ons to specific days and rooms. Early next year, you will be able to close-off revenue for a specific day, up to a specific date. This guarantees that the financial data for the reservation is up to date and is set in stone, preventing any additional revenue from being added or past revenue figures from being altered. This approach enhances the clarity of daily financial reporting, a crucial aspect for hoteliers in understanding revenue distribution over multiple days.
“As part of an ongoing project, our product team is actively overhauling the user interface (UI) and user experience (UX) to elevate the overall interaction for users. At the same time, we are meticulously rearchitecting the underlying codebase to deliver the world’s best all-in-one hotel management system.” Tymen Van Dyl, RoomRaccoon CEO & Founder
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NEWSLETTER
About RoomRaccoon
RoomRaccoon empowers independent hoteliers with an integrated platform to maximise revenue, control operations, and delight guests through process automation. The core product combines a hotel-first PMS, channel manager, booking engine, and a wide range of modules and upgrades for payments, housekeeping, reporting, and digital guest services. All of these features are seamlessly integrated, allowing hoteliers to manage their entire operation from a single platform. RoomRaccoon was awarded the Best Hotel Channel Manager in 2023 by the World Travel Tech Awards. Discover more, and book your demo today!
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