Eyes Wide Open, an awareness campaign to educate and empower against human trafficking
Parsons The New School for Design, Strategic Design + Management BBA program. Semester-long, team based junior undergraduate studio project. Students were asked to reflect upon current events and how the United Nations Universal Declaration of Human Rights articles relate to these events, identify specific areas within the articles and brainstorm ideas. While critically evaluating "the design process" from others, they were asked to create a brand for themselves as a design firm and come up with their own methodology for their work. Students were guided through an in depth examination and evaluation of the entire design process and to be sure to document each phase as they followed. The proposal is a multi- platform solution to help both children and adults in the problem of Human Trafficking in the United States. by Initial Design: Daniella Pena, Rosalind Louvet, Taylor Conophy, Dom Crockett Robert