Retail News|October 2016|www.retailnews.ie|57
Irish Quality Food and Drink Awards Lidl Celebrates Award Wins LIDL lifted five Irish Quality Food & Drink Awards across a diverse range of products, as well as winning one silver award, five bronze awards, 22 Highly Commended products and 13 Commended. The success at this year’s awards is a culmination of Lidl’s work in bringing great quality items at low prices to everyday products that customers demand. The winning products included Lidl’s Deluxe Seafood Chowder, produced by Galmere Fresh Foods in Galway; Deluxe Beetroot Relish, produced by Follain in Cork, and Lidl’s Deluxe Sri Lankan Chicken Soup, produced by Ballymaguire Foods in Co. Dublin, to name just a few! “We are delighted that so many of our products won awards at this year’s Irish Quality Food and Drink
Awards,” noted Tracy Vaughan, Brands Manager at Lidl Ireland. “As one of the most respected award schemes in Ireland, recognition of our products at this level is a clear indication of the emphasis our local buying team places on sourcing and producing the highest quality products at great value prices. We would like to say a big thank you to all of our dedicated suppliers for their tireless efforts to bring top quality food to your table.” Lidl is committed to working with Irish suppliers to bring the best of local produce to their network of 146 stores and almost 50% of all grocery sales in Lidl’s Irish stores are generated from products sourced from Irish suppliers, producers and manufacturers.
Lidl enjoyed massive success at this year’s Irish Quality Food & Drink Awards.
Awards, including the Tesco Finest Ribera Del Duero Reserva, from Felix Solis SA, which won in the Red Wines Over €10 category and Tesco Finest Vintage Champagne, from O. Moore & Co., winner in the Rosé and Sparkling Wines Category. Spar Select Sea Salt & Cider Vinegar Crisps, from Golden Wonder, were the winners in the Bagged Snacks - Savoury category, while Spar Select Gluten Free Porridge, from Grandma Henvey, won in the Porridge section. As former winners can testify, picking up an Irish Quality Food and Drink Award is a powerful marketing tool, with many winners using the awards’ logos on their packaging and in national press, television and outdoor advertising. Mairead Finnegan runs and owns Roll It Pastry, Blackwater No.5 Gin whose Sweet from Blackwater Shortcrust Distillery: winner Pastry won the in the Other Spirits Frozen Food Category. Sweet category last year. “Winning in my category two years in a row has not only allowed me to grow in confidence but sales increased quite significantly in Awards, including the Tesco Finest Ribera Del Duero Reserva, from Felix Solis SA, which won in the Red Wines Over €10 category and Tesco Spar Select Sea Salt & Cider Finest Vintage Champagne, from O. Vinegar Crisps, from Golden Moore & Co., winner in the Rosé and Wonder, were the winners in the Bagged Snacks - Savoury Sparkling Wines Category. category. Spar Select Sea Salt & Cider
Helen Lyons, IQFDA, and Rachel Allen present the Value Q Ambient Award to Tracey O'Keeffe, Quality Assurance Coordinator, Lidl, for Lidly Simply Tortilla Chips.
Miriam Crowley, Product Developer, Musgrave Retail Partners, accepts the Award for Coffee from Charlie Fleury, MD, Dairymaid, and Rachel Allen.
Jane Milton, IQFA Chair, and Rachel Allen present the Frozen Food - Savoury Award to Breda Coppinger, Technical Manager, Tesco (centre).