WITH summer now in full swing and a long stretch in the evenings, welcome to the latest edition of Retail News, your premier source for the latest insights, trends, and innovations in the FMCG retail industry.
Inside, we report from the inaugural conference from Ireland’s Agri-Food Regulator, where the findings of its first supplier survey were revealed, having gathered feedback from agri-food suppliers on their experiences of trading with eight specific buyers in the retail and wholesale sectors (Page 14). Maria Svejdar, Head of Retail, GS1 Ireland, explains how the new QR codes powered by GS1 are a key enabler for connectivity and engagement (Page 18), and we report from Bord Bia Bloom, where business was brisk for the food and drink exhibitors over the Bank Holiday weekend (Page 52).
We also examine a number of categories in-store, including Snack Food (Page 24), Tobacco and Nicotine Products (Page 40) and the Tea & Coffee sector, highlighting the current Lyons Tea campaign (Page 46).
As the retail landscape continues to evolve, our insights offer a valuable perspective for anyone looking to stay ahead of the curve in today’s competitive market.
We hope this edition of Retail News equips you with the knowledge to thrive in a dynamic retail environment.
Brian Clark Advertising & Marketing Director, Retail News
Warmer weather driving consumer spending; Irish Grocers Benevolent Fund Annual General Meeting. 5 Alcohol consumption in Ireland continues to decline; Bank of Ireland launch online sustainability platform for SMEs.
6 Lidl announce Ireland’s first Net Zero Energy supermarket; SuperValu unveil new campaign; 70% decrease in gum litter since 2007.
7 Tesco scoop 10 Monde Selection awards; New CSNA President unveiled. 8 Musgrave launch 2025 'Gives Back' drive; Mace launch awareness campaign for rare skin condition.
Agri-Food Regulator Conference
14 Ireland’s Agri-Food Regulator recently held its inaugural conference, revealing the results of its first supplier survey from the Irish grocery market.
QR Codes
18 Prepare for the next generation of digital product data and connectivity with GS1 Digital Link QR codes, writes Maria Svejdar, Head of Retail, GS1 Ireland.
Purepower Nutrition
20 Purepower Nutrition is launching four new ready-meals across major retailers.
Retail Ireland Skillnet
22 Unlock your team's potential with the Apprenticeship in Retail Supervision and Degree in Retail Management Practice from Retail Ireland Skillnet.
Guaranteed Irish
28 June is Food & Drink Month for Guaranteed Irish, who are celebrating with a €50,000 media bursary sponsored by SuperValu.
Waste Management & Sustainability
32 The latest developments from innovators Kelsius and Bia Energy, plus free sustainability training from Uisce Éireann.
BWG Foods
37 BWG Foods’ retail brands have raised over €2 million for Irish charities since 2020.
Forecourt Focus: Maxol
45 Maxol offer two tailored fuel card options to suit different business needs for all fleet sizes.
Bord Bia Bloom
52 Bord Bia Bloom 2025 welcomed 100,000 visitors, with business flourishing for food and drink exhibitors at the annual event.
Employment Law
56 Linda Hynes, Employment Partner at Lewis Silkin Ireland, highlights what retail employers need to be aware of when managing employees’ Data Subject Access Requests.
Retailers fight back against licensing fees
AFTER being “ignored and excluded” in the Government’s decision to raise tobacco license fees, retailers are fighting back in court.
A High Court judge has given the Convenience Stores and Newsagents Association (CSNA) a pledge to proceed with a Judicial Review against the Government’s increase in tobacco licensing fees. CSNA’s action against Stephen Donnelly, former Minister for Health, alleges the Minister “acted unlawfully” in the “arbitrary nature” of setting the licensing fee and in his suggestion the license should act “as a disincentive for some retailers to stock these products”.
In January 2025, Donnelly and Colm Burke, former Minister of State, announced the new licensing system, which falls under the Public Health (Tobacco Products and Nicotine Inhaling Products) Act 2023. Currently, retailers wishing to sell tobacco products for one or more outlets must register and pay a one-off €50 fee. There are no current requirements for retailers selling nicotine inhaling products. From February 2, 2026, retailers must pay an annual license fee of €1,000 for the sale of tobacco products and €800 for vapes.
to regard this fact when determining the appropriate licence fee.”
According to CSNA calculations, the system will generate over €22 million from small retailers and represent a 3,500% increase in fees.
The CSNA’s submission questions the Minister’s mechanism for setting the license fee. A specific section of the Tobacco Act allocates the creation of a license fee to cover administrative charges but does not give permission for “any sum of money chosen on a discretionary basis by the Minister”, claim CSNA.
“The fees had to cover the administrative cost of the licensing, not function as a punitive tax,” explained Vincent Jennings, CEO at CSNA. “There must be a rational connection between the licence fee and the costs of administering the new licensing system.”
According to CSNA’s affidavit, the Government misunderstood the purpose of the specific section of the Tobacco Act when enacting the system: “The Minister failed
Under the new rules, the HSE has the power to issue licenses: another bone of contention for retailers as Revenue already keeps a register with these details. “Every individual selling tobacco must have an economic operator's license or a number from Revenue. So they already have all the names, the addresses, their tax clearance certificates, everything,” Jennings stated.
When the new licensing system was announced last January, the Minister expressed his desire that “the introduction of an annual fee from next year for the sale of tobacco products will act as a disincentive for some retailers to stock these products at all.”
Retailers believe they are "being punished for selling legal products” and describe the Minister’s intention, to dissuade retailers from selling tobacco, as unlawful. This intention “disregarded and misunderstood the correct purpose of section 18 of the 2023 Act”, according to the court submission.
“Implementing a licensing fee as a
disincentive was not the purpose in the bill,” Jennings argued. “If you wanted to reduce the number of licenses, then you would have a separate set of criteria.”
CSNA claim they were “ignored and excluded” from discussions around the formation of the Tobacco Act: "From day one, we’ve sought engagement – not to oppose licensing but to ensure it is fair, transparent and workable.” The association wrote submissions to the Joint Oireachtas Committee on Health requesting prelegislative input but was “not invited to present its case”, forcing it to complain to the Office of the Ombudsman.
CSNA also claim they submitted “multiple formal requests for meetings” with Stephen Donnelly and Colm Burke but these were “either ignored or denied”.
“We were deliberately excluded,” said Jennings. “Neither ourselves, Retail Ireland, Retail Excellence Ireland, RGDATA, vendors, wholesalers or the 12,500 outlets that are currently registered, were invited, even though the bill was primarily about tobacco.”
In a recent survey, 96% of CSNA
tobacco
members (from a pool of 423 respondents) described the new licensing fees as “unfair” and said they were not properly consulted before the Government introduced the fees. 80% said they were ready to support legal action or advocacy to challenge the fees.
Vincent Jennings, CEO, CSNA.
As part of the new rules, all retail workers selling tobacco and vaping products will need to be over 18 years of age “with some exception for family members”. The National Environmental Health Service is given the power to publish the names of businesses convicted of tobacco control offences. In late March 2025, Government outlined details around the licensing fees in a letter sent to retailers, including a reminder to retailers “that if they import nicotine inhaling products into Ireland from another country outside the European Union, including Great Britain, they have extra legal responsibilities, including ensuring the safety and quality of products you obtain and sell to the public.” Breaching tobacco legislation, according to the letter, could result in a fine “up to €5,000 or to an imprisonment term up to 12 months or both, depending on the offence committed”.
CSNA and other retail groups are not opposed to a licensing fee. “But we want to see a fair fee based upon the cost of administrating it,” said Vincent Jennings. “This is out of kilter with countries with more stringent tobacco control rules, such as Australia and New Zealand. They don't go anywhere near the cost of ours. It goes beyond what the law was allowing.”
The state must now respond to CSNA’s affidavit by July 22 before a judge will set a date (likely October or November) for a full hearing of the merits of the case. “The judge has satisfied herself that we have a case. They set high bars but we have passed those. Taking a case against the state is not something that judges will just say, ‘Go ahead and do it’.”
Retail News sent the Department of Health a list of questions pertaining to the new licensing fees, CSNA’s court action, and the association’s allegations of being “ignored or denied” from discussions around tobacco legislation. A Government spokesperson said they could not comment “on a matter currently the subject of legal proceedings”.
New CEO at Tesco Ireland and Northern Ireland
TESCO have announced changes to their management team in Ireland. Geoff Byrne, Tesco Ireland’s Chief Operating Officer since 2014, has been appointed Chief Executive of Tesco’s business in Ireland and Northern Ireland, from early June. Reporting to Group CEO Ken Murphy, Geoff will also join Tesco Group’s Executive Committee.
Geoff has worked for Tesco for over 30 years and has held a variety of leadership roles across retail, people and online functions of the business.
Geoff replaces Natasha Adams, who is taking up the role of Group Strategy & Transformation Officer on Tesco’s Executive Committee, after three successful years as CEO in Tesco Ireland & Northern Ireland. Natasha led the business through a period of expansion and growth, with market share gains for 39 consecutive periods and more than 30 new store openings in the Republic of Ireland, and an extensive store refresh programme in Northern Ireland.
“Under Natasha’s leadership, our business in Ireland has thrived: we are winning in a highly competitive market by delivering unbeatable value for customers, and we are well set up for long-term growth,” noted Ken Murphy, Tesco Group CEO. “I would like to thank Natasha for her exceptional leadership and the impact she has made. In her new role, Natasha will help us further accelerate the delivery of our strategic ambitions and drive our innovation and transformation agendas.
“I am delighted to announce Geoff Byrne as our new CEO for Ireland and Northern Ireland,” he added. “With over 30 years’ experience in Tesco, Geoff knows our business better than anyone. Geoff takes over a business with strong momentum, and I believe his deep understanding of our customers, together with his extensive retail experience, will help us build further growth in Ireland.”
Geoff Byrne said: “I have spent my entire career in Tesco; I love this business, and I am so proud to now have an opportunity to lead it. I’m really excited about the opportunities ahead: we are winning in a highly competitive market; we have the best people on our team, and we are delivering unbeatable value to our customers. I’d like to thank Natasha for her exceptional leadership… I have a hard act to follow!”
Natasha Adams described the role of Tesco CEO in Ireland as “a privilege” and stressed her pride in leading such an “amazing” team: “Thanks to the hard work and expertise of our colleagues, we have grown our business by continuing to invest for our customers, expanding our store estate, and improving our offer for colleagues. I am delighted to pass on the baton to Geoff, who is the best person to lead our businesses into this next phase.”
Geoff Byrne, Chief Executive of Tesco’s business in Ireland and Northern Ireland.
Warmer weather driving consumer spending
WARMER weather, longer days and time spent outdoors is driving consumer spending, according to the latest grocery data from Kantar. Take-home value sales in Ireland over the four weeks to May 18, 2025, increased by 6.6% compared to the same period last year. During May, shoppers were in-store an average of 22.3 times, contributing an additional €17 million to the market’s overall performance.
Grocery price inflation currently stands at 4.96% compared to the same 12-week period last year. Inflation has increased 2.4 percentage points since the same time last year.
“Rising prices are influencing both sales performance and consumer behaviour,” noted Emer Healy, Business Development Director at Kantar. “Although households have been adjusting their spending for some time now, what we’re seeing is a clear ‘tipping point’ when inflation goes above 3% to 4%. This is when shoppers really start to feel it in their wallets, and they change their behaviour. As a result, supermarkets are having to be more creative in the way they attract shoppers in-store and online – offering quality products at the right price.”
rising by 8% year-on-year and shoppers spending an additional €15.9 million through this channel. Over the latest 12-week period, shoppers purchased their groceries more often online, up by 10.4%, contributing €20.3 million to its overall performance.
Shoppers spent an additional €124 million on promotional lines over the last 12 weeks compared to the same period last year, according to Kantar, which recorded the highest share of packs on promotion over 22%; the highest level since May 2021. While the total promotional market grew by 17.6%, key categories including table sauces, skin care, deodorant, soft drinks, frozen confectionery and chocolate all grew ahead of this with double digit growth.
Despite the added pressure on household budgets, Irish shoppers continue to prioritise quality. This is evident with both brands and own label performing strongly – up 5.6% and 5.2% respectively – with shoppers spending an additional €174 million on these ranges compared to last year.
Brands still hold a higher value share of the total market at 47.4%, compared to own label, with 47.1% value share. With double digit growth (+12.6%) over the 12 weeks, premium own label continues to grow faster than the market as a whole (+6.1%).
Premium own label currently holds 4.1% value share of the total market compared to 3.9% last year.
“Irish shoppers enjoyed a warm and sunny start to May,” added Emer Healy. “With many firing up the BBQ and dining al fresco for the first time this year, shoppers spent an additional €14 million on typical summer fare, including sausages, coleslaw, antipasti, potato salad, non-alcoholic drinks, fabs & mixers, pickles, beer & cider and ice cream. With shoppers taking full advantage of the sunshine, we saw an additional €50,000 spent on suncare compared to this time last year.”
Total online holds 6% value share of the market, with sales
During the latest 12-week period, Dunnes maintain a 23.8% market share, with sales growth of 7.2% year-on-year. Dunnes shoppers picked up more volume per trip, up 0.7%, alongside making more frequent trips, up 1.8%, which contributed a combined €20.2 million to their overall performance.
Tesco claim 23.3% of the market, with value growth of 7.1% yearon-year. Shoppers increased their trips to store by 5.3%, which contributed €41.3 million to overall performance.
SuperValu hold 20.3% of the market with growth of 5.4%.
Consumers made the most shopping trips to this grocer, averaging 24.9 trips over the latest 12 weeks, helping to contribute an additional €38.9 million to their performance.
Lidl claim 13.8% market share, up 6.3%, with larger trips driving an additional €12.9 million in sales. Aldi hold 11.7% market share, up 6.8%. Increased trips to store and new shoppers drove an additional €24.2 million in sales.
Notice to Members: Irish Grocers Benevolent Fund Annual General Meeting
THE Annual General Meeting of the Irish Grocers Benevolent Fund will take place on Tuesday, October 14, 2025. The meeting will be conducted virtually. For further details please contact Gus O‘Reilly: gus.oreilly@igbf.ie.
Alcohol consumption in Ireland continues to decline
ALCOHOL consumption by Irish adults fell significantly last year, continuing the major downward trend recorded over the last quarter of a century, according to a new report, authored by economist Anthony Foley. The report shows that average alcohol consumption per adult fell by 4.5% last year to 9.49 litres of pure alcohol. This is a drop of more than one third (34.3%) since 2001.
Total consumption in Ireland fell by 2.4% last year to 41.5 million litres which results in an overall 4.5% drop in alcohol intake per person, when last year’s 2.3% increase in population is taken into account.
The report also shows that consumption habits and tastes have continued to evolve amongst Irish consumers over the last year. Beer was the country’s most popular alcohol last year. Its market share increased by 0.4% to 43.3% despite an overall drop in beer consumption. Wine was the second most popular drink, increasing its market share by 0.1% to 28.2% in 2024. Wine’s popularity has increased significantly since 2000 (13.2%). Spirits fell by 0.4% to 22.3% and cider fell by 0.1% to 6.1%.
The report was commissioned by the Drinks Industry Group of Ireland (DIGI), which said the figures demonstrated that Irish people are increasingly drinking alcohol in moderation.
The report follows other recent data which showed that alcohol consumption in Ireland is now at average European levels.
“Today’s figures offer clear proof of what many of us already know – Irish people are increasingly drinking in a restrained manner, with consumption continuing the downward trajectory that has been recorded since the millennium,” noted Donall O’Keeffe, Secretary of DIGI and CEO of The Licensed Vintners Association. “In contrast to the negative stereotypes that once existed, alcohol consumption in Ireland is now at average European levels, with the purchase of non-alcoholic drinks continuing to increase.”
Donall argued that the continued downward trend “raises the obvious question” as to why Ireland continues to have the second highest excise rates on alcohol in Europe: “Given that we now consume alcohol at average European levels, it makes sense that we should pay excise at average European levels also. This is particularly true following the introduction of minimum unit pricing, which prevents the sale of strong alcohol at low prices in supermarkets and shops.” He argued that a cut in excise would offer
hundreds of small businesses across the country “an opportunity to continue acting as vital hubs in their communities, as well as a crucial part of our tourism product. DIGI will be seeking a 10% cut in excise in this year’s Budget as an urgent measure to give these businesses a fighting chance of survival.”
The DIGI report was compiled by Anthony Foley, Associate Professor Emeritus at Dublin City University (DCU), using data from the CSO population and migration estimates for April 2024 and the Revenue Commissioners’ alcohol clearances data.
Bank of Ireland launch online sustainability platform for SMEs
BANK of Ireland have launched a new Sustainable Business Coach online platform, a free digital tool designed to support SME business customers with sustainability planning and to identify their ESG priorities.
Sustainable Business Coach, which is unique in the Irish market, is designed as an ESG questionnaire, with businesses answering a series of multiple-choice questions. The results of the online assessment, which can be conducted at a pace that suits each business, provide a concise summary of their current sustainability position and cover key action areas, such as greenhouse gas (GHG) emissions, employee engagement, energy usage, procurement, water & waste management.
Recent research conducted by Bank of Ireland revealed that a majority of SMEs are unclear on how to implement sustainable growth plans, with over 70% concerned about the impact ESG requirements could have on their own enterprises. Sustainable Business Coach provides SMEs with a structured roadmap to make meaningful progress in the sustainability space, with the online platform underpinned by a globally recognised framework based on the UN’s Sustainable Development Goals.
“Many of our business customers face time and resource challenges,” noted John Feeney, CEO, Corporate and Commercial, Bank of Ireland. “'Our goal is to deliver an easy-to-use online tool that can provide businesses with a practical and quick plan to support sustainability decision making.”
For more information, visit sbc.bankofireland.com/lp/boi-sbc-landingpage
Pictured at the launch of Bank of Ireland’s new Sustainable Business Coach online platform are Colette Shirley, Director of Sustainability, Corporate and Commercial, Bank of Ireland; John Feeney, CEO, Corporate and Commercial, Bank of Ireland; and Louise Cluskey, Director, Customer Products & Solutions, Corporate and Commercial, Bank of Ireland.
Donall O’Keeffe, Secretary of DIGI and CEO of The Licensed Vintners Association.
Lidl announce Ireland’s first Net Zero Energy supermarket
LIDL Ireland have announced the investment of more than €10 million in the construction of Ireland’s first Net Zero Energy supermarket, situated in Maynooth, Co. Kildare.
This first-of-its-kind Lidl store is set to make history as it aims to become the first BREEAM-accredited Net Zero Energy supermarket in Ireland, targeting an Outstanding rating, as recognised by the Irish Green Building Council.
This state-of-the-art supermarket will be the first retail space in Ireland to produce all its operational energy from onsite renewable sources, while also fully offsetting the embodied carbon associated with its construction through renewable energy generation. The store will feature a 575 kWp solar panel system installed on both the roof and within the car-park, further cementing Lidl's position as the owner of the largest rooftop solar array in the country.
The building will incorporate concrete made from 50% recycled materials, sustainable glulam timber roof beams and lower embodied carbon roof panels. Additionally, stone from Lidl’s original Maynooth store has been 100% recycled on-site to further reduce emissions and will be reused as part of the build.
Construction of this groundbreaking concept store is currently underway, supporting 150 construction jobs. The transformational new store is scheduled to open to Lidl customers in November 2025.
Minister for Climate, Environment and Energy, Darragh O’Brien TD described the announcement as “another step toward a more sustainable future”. He commended the entire team at Lidl for
SuperValu unveil new campaign
SUPERVALU have launched a new brand campaign, ‘The Difference is Real’, a celebration of the real expertise, quality and care that have made SuperValu Ireland’s trusted leader in fresh food.
From expert butchers and early rising bakers to teams handpicking the best of Irish produce, SuperValu are ahead of the game as they put quality food front and centre delivered by real experts.
Central Services Director, Lidl
Robert Ryan, CEO of Lidl Ireland & Northern Ireland; Minister for Climate, Environment and Energy, Darragh O’Brien TD; Sorcha Hynes, Construction Director, Lidl Ireland; and Naoise O Cearúil TD.
“their vision in developing this innovative store, demonstrating that economic growth and environmental stewardship can go hand in hand.”
Robert Ryan, CEO of Lidl Ireland and Northern Ireland, said that this store “will serve as a test bed for sustainable innovations, helping us identify scalable improvements that can be rolled out across our entire network to deliver greater energy and carbon savings.”
70% decrease in gum litter since 2007
SuperValu's new Food Brand Ambassadors: award-winning chef Gareth Mullins and bestselling author and home cook Sarah Butler.
To further bring the campaign to life, SuperValu proudly welcomed two new Food Brand Ambassadors: award-winning chef Gareth Mullins and bestselling author and home cook Sarah Butler.
Together, Gareth and Sarah will showcase the best of SuperValu ingredients, sharing inspiring recipes, spotlighting seasonal ingredients and appearing at major events, including SuperValu’s headline activation at Taste of Dublin in June.
Musgrave Consumer Insight and Innovation Director, Edel Russell said the new campaign “shines a spotlight on what sets us apart – a real commitment to quality food, real expertise and real value. This campaign celebrates our leadership in fresh food and produce, our trusted relationships with local suppliers, and the dedication of our independent retailers and their teams that go the extra mile each day for their shoppers."
GUM now makes up just 8.6% of all litter, according to a new report by the Gum Litter Taskforce (GLT). Launched at the kick-off of the Gum Litter Taskforce’s Summer Roadshow, the report also found that 92% of people now report properly disposing of their gum litter.
A collaboration between industry, government and local authorities, and funded by Mars Wrigley, GLT has seen gum litter reduce by almost 70% since 2007, via a sustained public engagement and education campaign.
Pictured at the site of Lidl Ireland’s first Net Zero Energy Store in Maynooth are: Cllr Donna Phelan; Tomas Cowman, Senior
Ireland;
Minister Alan Dillon with Avril Donlon, Gum Litter Campaign Manager at Food Drink Ireland (left), and Anne Sheehan, Corporate Affairs Manager, Mars Wrigley, kicking off the 2025 Gum Litter Taskforce campaign.
Tesco scoop 10 Monde Selection awards
TESCO Ireland’s 100% Irish beef range has been recognised for its incredible quality and flavour at the Monde Selection Awards in Brussels, with the retailer taking home 10 awards for their products.
Three Tesco Finest products were awarded Grand Gold - Tesco Finest Certified Irish Angus Ribeye Joint with Irish Atlantic Sea Salt & Black Pepper Rub and Sauce (32 Days Matured), Tesco Finest Angus Rib Eye Steak and Tesco Finest Angus Rib on The Bone. Grand Gold awards signify the highest level of quality recognition, awarded only to products that demonstrate exceptional quality, surpass stringent industry standards and deliver an outstanding experience for customers.
The retailer also took home Gold awards and International High Quality Trophy awards for their Finest fillet barrel, chateaubriand, fillet, striploin and rib eye steaks.
“The quality of fresh Irish beef is second to none worldwide,” said John Brennan, Fresh Food Category Director at Tesco. “Partnering with the Irish Angus Society and our suppliers ABP, we bring the very best beef to Irish customers for their everyday meals and for those special occasions. These awards really recognise the passion we have for food at Tesco, and the amazing range of fresh food products customers can enjoy from our stores.”
Meanwhile, Tesco Ireland shoppers can now choose to donate their deposit return refunds to Irish children’s charitable organisations at the reverse vending machines in all 183 Tesco stores nationwide. Aligned to Tesco’s community strategy supporting children’s health, seven national children’s charities will benefit initially from these
New CEO at WRAP
GLOBAL environmental action NGO WRAP has appointed Catherine David as CEO to lead the organisation in its work around the world. Catherine, WRAP’s former Director for Behaviour Change & Business Programmes, said, “At WRAP, we are on a mission to embed circular living in every board room and every home, and it is a huge privilege to take on the job of leading the wonderful team as CEO. I look forward to working with WRAP’s partners and stakeholders across the world to take action, at a crucial time for our planet and for all of us who call it home.”
Catherine David, CEO, WRAP.
donations. Childline by ISPCC, Children’s Health Foundation, the Jack & Jill Foundation, LauraLynn Children’s Hospice, Make-A-Wish Ireland, Barretstown, and Barnardos will all equally share from the generosity of customers donating their refunds.
“We are excited to offer our customers another convenient way to contribute to meaningful charities,” said Darrin Honer, Country Operations Manager at Tesco. “This programme not only encourages recycling but also empowers our customers to make a difference in their communities and to the lives of children in Ireland.”
New CSNA President unveiled
SARA Orme from Daybreak, Delvin, Co. Westmeath, was revealed as the new president of the Convenience Stores & Newsagents Association (CSNA) at their annual dinner, held recently in the Castleknock Hotel, Dublin, taking over from Gus O’Hara. Flora Crowe from Crowe’s Gala, Sixmilebridge, Co. Clare, is the newly elected CSNA Vice President.
At the event, Sara outlined some of the challenges facing convenience store owners in 2025, including the high cost of doing business here, while guest speaker Peter Burke TD, Minister for Enterprise, Trade & Employment, stressed the Government’s willingness to listen to the concerns of retailers. The Minister highlighted his Department’s response so far, including delaying the introduction of pension autoenrolment.
Retail News will feature an extended interview with Sara and Flora in the coming months.
Pictured at the CSNA Annual Dinner are Flora Crowe, CSNA VicePresident; Vincent Jennings, CSNA CEO; and Sara Orme, CSNA President.
Musgrave launch 2025 'Gives Back' drive
MUSGRAVE have officially kicked off their 2025 Musgrave Gives Back campaign – a powerful, people-powered fundraiser set to deliver real impact for Irish charities.
What began as the Musgrave Triathlon in 2002 has grown into a national movement, raising an incredible €5.5 million for vital causes over two decades.
In 2024 alone, Musgrave Gives Back raised €190,000 for four standout charities making a difference every day:
• Breakthrough Cancer Research used funds to support six PhD cancer research scholarships – with a seventh in the pipeline for 2025.
• Oscar’s Kids brought joy to young cancer patients through dream-fulfilling ‘Magic Moments’ and uplifting ‘Mini Moments’.
• Anam Cara are now opening a bereavement centre in Munster, expanding grief resources and training frontline professionals.
• Order of Malta purchased a new Cork-based ambulance to bolster community emergency response.
For 2025, the initiative is back – bigger, bolder, and more ambitious. This year’s partner charities are Breakthrough Cancer Research, HUGG, MS Ireland, and Homeless Help, each nominated and championed by Musgrave colleagues across Ireland.
Pictured is Luke Hanlon, Managing Director of SuperValu and Centra, with Breakthrough Cancer Research staff, one of the recipients of funds raised through the 2024 Musgrave Gives Back programme.
The campaign will build throughout the year with a mix of grassroots fundraisers and major events, including the highly anticipated Musgrave Fun Day at SuperValu Páirc Uí Chaoimh, taking place on August 22.
Mace launch awareness campaign for rare skin condition
A 14-YEAR-OLD girl from Co. Meath is the driving force behind a new nationwide campaign being run by Mace to raise awareness of epidermolysis bullosa (EB), a rare and currently incurable genetic skin condition often referred to as ‘butterfly skin’.
Sophia Dawson, who was diagnosed with EB shortly after birth, has designed a limited-edition tote bag that is now on sale in Mace stores across Ireland, with proceeds going to Debra, the national charity supporting those living with EB, their families, and carers.
Sophia’s special design features a butterfly as the symbol often associated with the fragility of skin affected by EB, reflecting both the reality of her daily experience and her determination to raise awareness and grow support for others with the condition. Despite living with constant blistering and pain, particularly on her feet, Sophia plays as a goalkeeper for her local football team in Donacarney, where fellow players and coaches have rallied around her with unwavering support.
“I wanted to create something that would help people understand EB and what it’s like to live with it every day,” said Sophia Dawson. “Designing the tote bag was a way for me to turn something painful into positive action. I hope people will carry it with pride and help spread the word.”
Sophia’s mother, Aisling, thanked Debra and all the Mace retailers for their support in helping Sophia share her design and experience: “We hope it can lead to greater recognition of EB and more consistent state support for families that are impacted.”
Keith Crawford, Sales Director at Mace, said: “We are immensely proud to be partnering with Sophia and Debra on this campaign. She has demonstrated incredible creativity and resilience and our retailers around Ireland have been resounding in wanting to support her and Debra with this initiative. We know there will be a positive response from our customers in communities all over the country. We can’t wait to see our Mace Debra tote bag being used throughout the country!”
The limited-edition tote bags are available now in Mace stores, with proceeds going toward essential services, research and advocacy efforts led by Debra Ireland.
Sophia Dawson (14) from Co. Meath pictured with her mother Aisling and Keith Crawford, Sales Director at Mace, displaying the specially designed tote bag.
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Distinctive new ice cream brand called Lickety Split.
Succulent rotisseriespun chicken, served in delicious signature sandwiches and healthy salad bowls.
Distinctive ice cream brand called Lickety Split.
Succulent rotisseriespun chicken, served in delicious signature sandwiches and healthy salad bowls.
Coca-Cola partners with Premier League
THE Coca-Cola Company have announced a new three-year partnership with the Premier League, signalling the brand’s return to the world’s most-watched football league. The partnership will bring supporters closer to the action through exclusive fan activations, centre circle experiences, access to tickets, as well as becoming a partner of the upcoming Premier League Summer Series. Coca-Cola will activate the sponsorship across multiple brands within their portfolio, including Coca-Cola Original Taste, Coca-Cola Zero Sugar, Powerade, and Smartwater. The partnership will launch for the 2025/26 season, with an exclusive on-pack promotion in stores across the UK and Ireland. “We are thrilled to be partnering with the Premier League, the most competitive and compelling football league in the world,” said Javier Meza, President of Marketing, Europe, Coca-Cola.
Fyffes reveal ‘Ireland’s Fittest School’
COUNTY Cork’s Ballyhass National School has been crowned ‘Ireland’s Fittest School 2025’, by Irish fruit importer Fyffes, following a three-month competition, in which hundreds of schools from all over Ireland, north and south, took part. The purpose of the competition, launched last December and now in its fourth year, was to promote the importance of exercise, fitness and healthy eating amongst young people. “It was really encouraging to see so many incorporating the exercises into their PE classes as a means to keep fit, whilst having so much fun doing it,” noted Emma Hunt-Duffy, Fyffes Head of Marketing. “Our sincere thanks to all involved for their enthusiasm, commitment and support”. Emma is pictured with Áine McElroy, Fyffes Marketing Executive, and Irish fitness trainer, Sharon Flanagan, and Irish Olympian sprinter, David Gillick.
Grenade and Andrew Porter launch sports campaign
LEADING high-protein performance brand Grenade has launched a new campaign, ‘Join the Revolution’, aimed at supporting grassroots sports across Ireland. As part of the campaign, Grenade will sponsor kits for 20 sports teams, offering them full branded kits, product hampers, and custom team banners to supercharge their community spirit and performance.
Fronting the campaign is Irish rugby player Andrew Porter, Grenade ambassador. Porter, known for his powerhouse performances on the field and his advocacy for mental health, is lending his voice to support local clubs that are often the heartbeat of Irish towns and communities. Teams can submit their application by scanning the QR code instore, or visiting www.grenade.com/pages/join-the-revolution-ie
Centra launch ‘Sharpshooter’ hurling competition
CENTRA have launched a nationwide search for hurling’s next sharpshooter. Fittingly, the competition is fronted by Ireland’s top two scorers in the hurling Championship, Kilkenny’s TJ Reid and Cork’s Patrick Horgan.
Four lucky winners will enjoy an unforgettable day at Croke Park as flagbearers in the All-Ireland Hurling Semi-Finals and support their GAA club with a €1,000 prize. “The GAA Sharpshooter competition is all about celebrating young talent, skill, and ambition, values that lie at the heart of hurling and of our brand,” noted Des O’Mahony, Interim Marketing Director of Centra. “We are so proud to be the longest serving sponsor of the All-Ireland GAA Hurling Senior Championship, extending our commitment up to the 2029 season.”
Cork’s Patrick Horgan and David O’Mahony are pictured launching Centra's new Seanie's Sharpshooter competition to search for hurling’s next generation heroes.
Rosie & Jim land major Morrisons UK deal
IRISH breaded chicken brand, Rosie & Jim, have secured a major retail breakthrough in the UK market, landing a significant supply deal with UK supermarket chain Morrisons. Their Chicken Fillet Burger and Crispy Shredded Chicken products hit the frozen shelves in 410 and 89 Morrisons stores respectively in March, with Garlic Chicken Kiev and Breaded Chicken Goujons launching to the chilled category in up to 300 outlets in June. Meanwhile in Germany, Europe’s largest grocery market, Rosie & Jim have achieved unprecedented penetration, becoming the only Irish gluten-free brand nationally listed across all food and drink categories, and the only Irish frozen product range available nationwide. “To be listed in the UK’s fourth largest supermarket chain and simultaneously expand into Germany’s top three retailers, is a remarkable achievement for our Dublin based family business,” admitted Jimmy McLoughlin, founder (pictured with fellow founder Rosie McLaughlin).
Gala Retail celebrate the sweet taste of success
THE very first Gala Retail and Virgin Media Television Best Baker competition has officially crowned its winners, with talented home bakers from across the country recognised for their baking skills. Taking home the title of Ireland’s Best Baker with Gala Retail was Mary Buckley from Rathcoole, Co. Cork, who won a €3,000 cash prize, and 16-year-old Leah Mallinson from Newbridge, Co. Kildare, picked up the title for Best Junior Baker and €1,500 in cash. “Gala stores are at the heart of communities across Ireland, and this competition has highlighted the incredible baking talent within those communities,” noted Gary Desmond, CEO of Gala Retail, who is pictured with: TV baking expert, Catherine Leyden; Ireland’s Best Junior Baker, 16-year-old Leah Mallinson from Newbridge, Co. Kildare; Ireland’s Best Baker, Mary Buckley from Rathcoole, Co. Cork; and TikTok baking star Alice Kelly. For more information, visit www.gala.ie/bestbaker
Tesco strengthen partnership with Crust & Crumb
TESCO pizza supplier, Crust & Crumb, are to double the size of their production facility in Co. Cavan, creating 120 new jobs, thanks to a strengthened partnership with Tesco Ireland. The partnership began five years ago, when the retailer looked to bring production of its pizza range to Ireland, and continues to flourish, with 35% year-on-year volume growth in 2024 and an annual contract now worth over €10 million. “The partnership with Crust & Crumb highlights Tesco's long-standing commitment to supporting Irish suppliers and helping to grow jobs in local communities. The quality of the products that Crust & Crumb produce for us means we can ensure that our customers have access to the finest premium products, made locally,” noted Joe Manning, Commercial Director of Tesco Ireland, pictured with Mark McCaffrey, CEO of Crust & Crumb.
Lidl Ireland open new store in Claregalway
LIDL have opened the doors to their brand-new store in Claregalway in Co. Galway, taking the retailer’s store count to 11 in the county and creating 30 new jobs in the local area. Representing an investment of €7 million into the community, Lidl’s new Claregalway store is located in the centre of the village. The store features state-of-the-art facilities, including a spacious shop floor with wide aisles, self-service check-outs, long tills, an off licence, and Lidl’s much loved in-store bakery offering fresh baked goods daily. Galway county LGFA players Nicola Ward, Kate Slevin and Kate Geraghty joined the Lidl Claregalway store team, including Edgars Juksinskis, Lidl Claregalway store manager, and Neil McLoughlin, Lidl Area Manager, at the official opening.
Aramark supplier showcase highlights SMEs
ARAMARK Ireland, a leading integrated provider of facilities management, property, food services, recently hosted their annual Supplier Showcase, bringing together 50 innovative Irish SMEs with senior Aramark operators and business leaders from across their operations nationwide. The Supplier Showcase gives Irish businesses a valuable opportunity to present new products directly to decision-makers, helping SMEs secure contracts and expand their operations. “By channelling over €200 million annually into Irish SMEs, we're actively investing in local job creation, fostering regional economic stability, and enabling innovative businesses to thrive,” said Stephen Brennan, Supply Chain Director at Aramark Ireland. “This approach strengthens our service offering and delivers tangible, sustainable benefits to both our clients and communities.” Pictured are Stephen Brennan, Aisling O’Kennedy, and Jason Keegan from Aramark Ireland.
10 years of The Sunday Times 100 Best Restaurants
THE Sunday Times celebrated 10 years of ‘The Sunday Times 100 Best Restaurants’ list with a special evening event at the award winning restaurant Allta, located in Dublin City Centre. Guests from the worlds of business, fashion, culture, technology, interiors and lifestyle enjoyed delicious bites, bespoke cocktails, fine wines, and live music at the event, which marked the start of the exciting summer season. The annual 100 Best Restaurants list is compiled by renowned food critics John and Sally McKenna, who were also in attendance. Pictured are Editor of The Sunday Times, Kieran McDaid, and Deputy Features Editor Róisín Healy.
The Irish Sun teams up with Barnardos for Big Toddle Art Competition
THE Irish Sun, Ireland’s bestselling daily tabloid newspaper, has again teamed up with children’s charity Barnardos for the Big Toddle Art Competition. Youngsters across the Republic of Ireland can enter the Big Toddle Art Competition by downloading and colouring in a picture from top illustrator Chris Judge available on thesun.ie. The grand prize for the art competition will see a family of four (two adults and two children 12 and under) win an Enchanted Escape Sunway Package to Lapland, which includes husky sled rides, snowmobiling, reindeer sleigh journeys through the wilderness and of course meeting Santa Claus himself. Host of ‘The Morning Show with Kathryn Thomas on Dublin’s Q102’ and TV star Kathryn Thomas was joined by her own Little Hero, three-year-old daughter Grace, to help kick off the competition.
TESCO Ireland have launched Stronger Starts Cooks, a brand-new, free six-week programme aimed at supporting children’s health and wellbeing. This programme will be delivered to almost 3,000 primary school pupils across 42 primary schools this year, giving them hands-on experience with food and nutrition. Tesco Ireland commissioned a survey of parents, which revealed that 92% of parents would welcome more food education in the primary school curriculum to give children a stronger start in life. Stronger Starts Cooks is a curriculum-aligned educational programme that aims to inspire a lifelong love of food and cooking, educate on nutrition, and show the value of home-made meals among primary school children. Pictured at the launch of Tesco Stronger Starts Cooks in Merrion Square Park are campaign ambassador Donncha O’Callaghan with Maverick Hernandez Sanchez, Alicia Ottun, and sisters Katie and Ellie Talbot.
Lidl reopen refurbished Ballyfermot store
LIDL Ireland have opened the doors to their newly developed Ballyfermot store, following a brief closure to facilitate works, transforming the store, and offering customers a premium shopping experience with updated facilities. The new and improved Lidl store provides customers with an enhanced shopping experience, with high ceilings, wider aisles, new self-service checkouts, two Deposit Return Scheme machines, and a larger in-store bakery and premium wine selection. Dublin Ladies Gaelic Footballer Éilish O’Dowd joined store manager Lar and manager James to cut the ribbon.
Cadbury launch colour-changing packaging
CADBURY Ireland are igniting a great debate this summer, asking is chocolate better from the fridge or the press? Cadbury are turning up the cool with the launch of four limited-edition Dairy Milk Summer Edition bars and a brand-new Cadbury Dairy Milk Iced Latte flavour. As a further surprise for chilled chocolate lovers, for the very first time Cadbury are bringing temperature-activated packaging to their chocolate bars, which visually transforms when chilled. The cold-activated packs feature the same Cadbury Dairy Milk that consumers love, but have four vibrant summer-themed designs that appear when chilled in the fridge. Using thermochromic technology, the wrapper transforms colour to reveal a deep blue design.
M&S
‘Farm to Foodhall’ is back
M&S Farm to Foodhall is back with a new campaign featuring Co. Monaghan based Oakham Gold chicken farmer Malachy Traynor, his mother Mary Traynor and M&S Food Ambassador Mark Moriarty. “Our Farm to Foodhall campaign continues to champion the incredible work of our M&S Select farms in Ireland,” said Laura Harper, Trading Director for M&S Ireland and Northern Ireland. “We are delighted to share the story of Malachy Traynor’s farm in County Monaghan, highlighting how his welfare-based approach guarantees our customers delicious tasting and trusted chicken every time.”
Agri-Food Regulator publishes findings of first supplier survey
Ireland’s Agri-Food Regulator recently held its inaugural conference, where the results of its first supplier survey were revealed, while presentations also focused on the issues of fairness and transparency in the UK and EU supply chains.
IRELAND’S Agri-Food Regulator, An Rialálaí Agraibhia, held its inaugural conference in May at Johnstown Estate, Co. Meath, where the Regulator released the findings of its first supplier survey, having gathered feedback from agri-food suppliers on their experiences of trading with eight specific buyers in the retail and wholesale sectors.
Conducted by Coyne Research, the AgriFood Regulator’s Suppliers Survey covered two main areas: compliance with the Unfair Trading (UT) Regulations and other general trading issues.
The survey, which provided feedback on over 940 trading relationships, found:
A high overall level of supplier satisfaction with how buyers conduct their business;
• High levels of compliance with the UT Regulations, but one in seven respondents still report being subject to an unfair trading practice;
• Requiring the supplier to pay for loss or product deterioration and delayed payments were the two most common issues faced by respondents;
Lack of awareness on rights and the wish to maintain long-term relationships were the key reasons for suppliers in not raising issues with buyers;
• Cost increases and inflation raised as the biggest concern facing suppliers in the year ahead (70%).
Niamh Lenehan, CEO, Agri-Food Regulator, revealed that the Regulator plans these findings to be the first in an annual suppliers’ survey, and thanked the six businesses who co-operated by distributing the survey to their agri-food suppliers: Aldi Ireland, BWG Foods, Lidl Ireland, Marks and Spencer Ireland, Musgrave Group and Tesco Ireland.
“Their willingness to engage ensured that this survey gave a voice to their suppliers and the findings allow the Regulator and the businesses themselves to get a better understanding of the current operating landscape – capturing both the positives and the challenges,” noted Niamh Lenehan.
The survey findings will be used to
inform the Regulator’s work programme for the year ahead, according to the CEO. This will include using the information received to progress the development of guidelines for buyers and the conducting of further risk-based inspections with respect to compliance with unfair trading law.
“There is a lot to be positive about regarding the survey findings and I note that a majority of the respondent suppliers expressed satisfaction with how buyers conduct their business,” she said.
“However, I am concerned that 14% of respondents reported experiences that they characterised as unfair trading practices.
As the Regulator, we need to ensure full compliance with the regulations in place.
“In particular, it is concerning that some suppliers reported that they may not raise a potential breach of UT Regulations with either their buyer or with the Regulator itself.”
Fear of retaliation and potential damage to trading relationships are clear concerns expressed and which then potentially impact negatively on the efficient
Agri-Food Regulator Conference
at the Agri-Food Regulator’s inaugural conference are Niamh Lenehan, CEO, Agri-Food Regulator; Mark White, Groceries Code Adjudicator, UK; and Joe Healy, Chair of the Agri-Food Regulator.
functioning of the supply chain, according to the CEO, who highlighted the fact that the Regulator operates a confidential complaint process.
Niamh Lenehan led a panel discussion on the supplier survey findings, alongside Conor Kilduff, Executive Director, Love Irish Food, and Niamh Brennan, Senior Policy Executive, Irish Farmers’ Association, and event MC, broadcaster Jonathan Healy.
Inaugural conference
The conference also examined wider aspects of the agri-food landscape, including the biggest challenges facing suppliers in the year ahead, and the progress being made at national and EU level towards greater transparency and fairness for primary producers, following the recent publication of the EU Commission’s ‘Vision for Agriculture and Food’.
Guest speakers included Michael Healy-Rae TD, Minister of State at the Department of Agriculture, Food and the Marine, Patricia Reilly, Cabinet of President Ursula von der Leyen at the European Commission, and Mark White, Groceries Code Adjudicator, UK.
Joe Healy, Chair of the Agri-Food Regulator, welcomed guests to the conference, the Regulator’s first major public event since its establishment in December 2023.
“The foundation of the Agri-Food Regulator is rooted in a very simple yet
powerful principle: fairness,” he noted, highlighting how the conference provides an opportunity to engage, to listen and to set a course for real progress.
“In the eyes of the Agri-Food Regulator, transparency is not optional; fairness is not a luxury,” Joe stressed. “For a proper functioning food supply chain – these are both necessities.”
Additional powers for the Regulator Minister for Agriculture, Food and the Marine, Martin Heydon TD, in a video presentation, noted how the Agri-Food Regulator has marked “a significant step forward in promoting fairness and transparency across the food supply chain”. He stressed how the Regulator has “hit the ground running with a number of
Niamh Lenehan leads the panel discussion with Conor Kilduff, Executive Director, Love Irish Food, Niamh Brennan, Senior Policy Executive, Irish Farmers Association, and event MC, broadcaster Jonathan Healy.
Pictured
Agri-Food Regulator Conference
significant achievements already”, noting how the Regulator has already undertaken very active enforcement of the law on unfair trading practices, including initiating legal proceedings.
Minister Heydon acknowledged that while the Regulator has enjoyed cooperation from most stakeholders, “it has encountered some difficulty in obtaining the full range of data it has sought” and has called for additional powers to be able to obtain the data it needs.
“The Programme for Government commits to give the Agri-Food Regulator enhanced powers to ensuring transparency in the food supply chain, with regard to providing market information,” noted the Minister. “I am currently in detailed discussions with the Agri-Food Regulator and other key stakeholders to see how this can be achieved, taking account of the appropriate legislative and consultative processes.”
Learnings from the UK
Mark White explained his role as the UK’s Grocery Code Adjudicator, ensuring that 14 large UK grocery retailers, all designated by the Competition and Markets Authority, treat their direct suppliers fairly and lawfully, complying with the UK Groceries Code.
“My aim is to prevent a range of negative behaviours by retailers set out in the Code, including delaying payments, delisting products without reasonable notice and handling promotions incorrectly,” he noted.
He stressed the importance of the GCA’s
annual supplier survey, which he explained “help me to better understand supplier concerns, and to focus my engagement to ensure the retailers treat all suppliers fairly and lawfully. They also inform my priorities for the year ahead and help me understand if issues are unique to certain retailers or are affecting the whole sector.”
He explained that retailers themselves now “set increasing store by the survey results as a barometer of how well they are executing their commercial strategies”, and celebrate publicly when they have done well.
The European viewpoint
Patricia Reilly, Cabinet of President Ursula von der Leyen at the European Commission, joined the conference virtually from Brussels, sharing the EU Commission’s Vision for Agriculture and Food, a strategic roadmap that puts primary producers at the heart of agri-food policy for the next five years, which was launched on February 19, 2025, by Commissioner for Agriculture and Food, Christophe Hansen.
Patricia reflected on the farmers’ protests across Europe in recent years, which have called for “much more equitable balance of power in the food chain”. She acknowledged that farmers “have always been a vulnerable link” in the supply chain, and that vulnerability has become much more acute over the last four years.
She described the EU proposals as balanced, upholding the fundamental freedom of free price formation, but also ensuring the rights of the parties aren't restricted beyond what's absolutely necessary.
She noted how proposed amendments to the Common Market Organisation are specific and limited, and could be implemented before the next CAP reform. These fall into three main areas: enhanced cooperation within producer organisations and their associations; a reinforced framework for written contracts to ensure transparency and stability in that relationship between farmers and buyers, and in price transmission mechanisms; the promotion of voluntary approaches, increasing the possibilities to collaborate on improved social sustainability.
Joe Healy, Chair, Agri-Food Regulator, addresses attendees.
Michael Healy-Rae TD, Minister of State at the Department of Agriculture, Food and the Marine (centre), with Niamh Lenehan and Joe Healy.
Agri-Food Regulator Conference
Fairness and transparency within the EU Patricia was then joined by Kevin Hanrahan, Principal Research Officer, Teagasc; Karen Lynch Shally, Assistant Professor of Law, Maynooth University; and Maria Dunne, Assistant Secretary General, Department of Agriculture Food and the Marine, for a lively panel discussion on fairness and transparency within the EU.
The panel discussed the impact of food inflation within the EU, with Kevin Hanrahan stressing that when food inflation is divided by general inflation, the trend has been downwards. “The European food system is delivering affordable food,” according to Kevin, a view echoed by Patricia, who noted that food is no more expensive now relatively than when Ireland joined the EU, citing the example of customers being able to purchase a chicken for €5.
The panel then discussed the costs of adopting ESG practices into the supply chain, noting that consumers are generally
not willing to pay a premium for more sustainable food, with the result that the costs of ESG are being pushed to primary producers, who are the least able to afford these hikes. Kevin stressed that we need to persuade not just the Irish but the European consumer to pay more for sustainable, well produced food.
The panel discussed the establishment of the Agri-Food Chain Observatory (AFCO) within the EU, whose purpose is to promote a better functioning and sustainable food chain. The Observatory will also help to provide expertise and to identify trading practices and contractual arrangements that can either positively or negatively impact the functioning of the agri-food supply chain.
Highlighting the progress made Michael Healy-Rae TD, Minister of State at the Department of Agriculture, Food and the Marine, reflected on the evolution of
Patricia
Agriculture
Irish agriculture and highlighted the great progress we have made, and paid tribute to the farmers who have helped that to happen. He praised the resilience of the agri-food sector, particularly in recent years with the successive challenges of Brexit and Covid and the impact of these events on supply chains and the market.
He stressed the importance of fairness and transparency in the food supply chain in order to continue to see the sector thrive and noted how the establishment of the Agri-Food Regulator has been “a landmark step” in this regard: “The Regulator, in the short time since it was established, has already shown that it listens and delivers successful outcomes. Such successes send a clear message that unfair trading practices will not be tolerated in Ireland's agri-food system.”
He stressed that Ireland’s stellar reputation for the quality of our food and drink products is based on trust, and the work of the Regulator will help to cement trust in Irish producers: “The regulator can help to shine more light on the agrifood sector by providing sectoral price and market analysis reports.”
He acknowledged that there has been “much positive engagement with the regulator”, but warned the “minority of operators” who have not provided the requested data that this is “not good enough”, and advised them to provide the data needed so “we can all work better and in a more productive way”.
A future of collaboration
In her closing address, Niamh Lenehan, described the journey of the Agri-Food Regulator from its official formation in December 2023 to now, emphasising how their work is about building relationships and increasing trust along the supply chain.
She described the conference as an important day in the journey to increased fairness and transparency in terms of the “evolution of cultural change”. One of the key roles of the Regulator, she noted, is to facilitate opportunities for learning, understanding and discussion.
She stressed that the Agri-Food Regulator will work with buyers to followup on the findings of the survey, and stressed that suppliers can reach out to the regulator with complete anonymity if they suspect or are worried that they are victims of an unfair trading practice. She finished by noting how they're looking for all stakeholders to collaborate and actively engage with the Regulator to make its work a success for everyone involved.
Reilly, Cabinet of President Ursula von der Leyen at the European Commission (on screen), with Maria Dunne, Assistant Secretary General, Department of
Food and the Marine; Kevin Hanrahan, Principal Research Officer, Teagasc; Karen Lynch Shally, Assistant Professor of Law, Maynooth University; and MC Jonathan Healy.
Niamh Lenehan, CEO, Agri-Food Regulator, stressed the need for collaboration to ensure fairness and transparency throughout the supply chain.
Managing the transition to QR codes
Prepare for the next generation of digital product data and connectivity with GS1 Digital Link QR codes, writes Maria Svejdar, Head of Retail, GS1 Ireland.
WHATEVER your goal is - whether it’s to share your product’s sustainability credentials, to build brand loyalty with consumers, to enhance your trading partner relationships, or to reduce waste in the supply chain - the new QR codes powered by GS1 are a key enabler for connectivity and engagement.
Brands & producers
For brands and producers, why switch to a GS1-compliant QR code on pack? QR codes with a GS1 Digital Link can help brands to connect with customers, build loyalty and
unlock efficiency benefits.
A standardised QR code, with a URL structured in accordance with the GS1 Digital Link standard enables: Direct consumer engagement with access to enhanced content, promotions, recipes and extended product ranges;
• Access to vital product information including ingredients, allergens and declarations;
• The sharing of sustainability and traceability credentials and ESG data; The better management and digital provision of warranty and returns information;
• More effective recall management;
• Better trading partner collaboration with enhanced, standardised product data provision;
• Retail point-of-sale scanning.
Suppliers:
Suppliers, consider how GS1 Digital Link QR codes could provide value to your business by unlocking cost saving, marketing and brand loyalty benefits.
Next step: Check if your QR codes are GS1compliant. Plan ahead to include them on any new product launches or packaging.
Retailers:
QR codes with a GS1 Digital Link can help retailers to improve safety and efficiency within their operations.
A standardised QR code, with a URL structured in accordance with the GS1 Digital Link standard, enables: Better inventory management and visibility from backdoor to checkout; More effective recalls and management of expired and short shelflife products in the warehouse and at the point of sale;
• Enhanced consumer shopping experiences with automated discounts and access to promotions and product information;
• Sustainability initiatives to reduce waste;
• More effective returns management; Improved business-to-business processes for data sharing; Point-of-sale scanning and data capture.
QR codes with a GS1 Digital Link can help brands to connect with customers, build loyalty and unlock efficiency benefits.
Retailers, consider your most pressing challenges and how GS1 Digital Link QR codes could provide value to your business by unlocking efficiency, cost saving and customer service benefits.
Next step: Check if your scanning hardware and software is 2D ready. Work with your solution providers to meet the 2027 deadline.
A pivotal moment for the retail industry
The transition to GS1 QR codes in the coming years will be a pivotal moment for the retail industry. By embracing this technology, brands and retailers alike can enhance consumer engagement, meet regulatory demands, and drive operational efficiency. As we look towards a future where every product is a gateway to information and interaction, GS1 QR codes
promise to unlock new levels of retail success.
Ambition 2027 – the timeline for implementation
There is a rapidly increasing demand from consumers, trading partners and regulators for more information about the products we use and consume.
To meet this demand, industry globally has set a goal that, by the end of 2027, all retail POS systems should be capable of reading and processing a defined set of 2D barcodes with GS1 standards, in addition to existing linear barcodes.
The roll-out in Ireland forms part of a broader global transformation. GS1 is supporting pilots in 48 countries, covering 88% of global GDP. Major international brands and retailers, including Walmart, Amazon, PepsiCo and L’Oréal, are already using QR codes powered by GS1 to deliver digital transparency, supply chain resilience and regulatory readiness.
With awareness rising, implementation accelerating and the benefits increasingly evident, the shift to QR codes powered by GS1 is becoming a reality for businesses across Ireland, the UK and around the world. At GS1 Ireland, we are proud to support all retailers and the wider supplier community in preparing for this new era of retail.
Take action today
Maria Svejdar, Head of Retail, GS1 Ireland, is leading the migration to 2D barcodes programme in Ireland. For a one-to-one discussion about what your company needs to do, book a Teams call today by scanning this QR code.
ranges.
GS1 Digital Link QR codes offer direct consumer engagement with access to enhanced content, promotions, and extended product
Fuelling Ireland’s fitness revolution
Purepower Nutrition is launching four new ready-meals across major retailers, which showcase taste and creativity alongside an understanding of nutritional science.
IRELAND is in the midst of a health and fitness renaissance, and leading the charge is Purepower Nutrition, the country’s fastest-growing sports and health food brand.
With the release of four innovative new ready-meal lines across major retailers, Purepower continues to redefine what it means to eat well, train hard, and live strong.
From elite athletes to everyday fitness enthusiasts, consumers are becoming more aware of the link between nutrition and performance. Purepower Nutrition has been at the forefront of this shift, offering not only healthy, protein packed meal choices but now a rapidly expanding supplement range of clean, convenient, and great tasting wellbeing products that support an active lifestyle.
The latest additions to the Purepower meal range showcase both culinary creativity and a deep understanding of nutritional science. The Thai Green Chicken Curry is a standout; a fragrant, protein-packed meal bursting with flavour and balanced macros. For those who love a twist on a classic, the Clean Breaded Chicken Katsu Curry delivers all the comfort of the popular Japanese dish, reimagined with health-conscious
ingredients. The Chicken and Bacon Carbonara offers a high-protein take on Italian indulgence, while the Southern Chicken Stack, inspired by the deep American South, brings bold, hearty flavours without the usual nutritional compromise.
A holistic approach to nutrition
But Purepower’s expansion into the readymeal market is more than a business strategy; it’s a natural evolution of the brand’s mission. Having built a loyal following in the chilled ready meal sector, Purepower is now using that momentum to offer a holistic approach to nutrition - one that doesn’t just focus on healthy meal choices but one that complements these with a clean supplement offering that includes pre-workouts and protein powders that the company is proud to say are packed with clean ingredients and contains no bulkers, no gums, no fillers, no emulsifiers and no thickeners.
“Our goal has always been to simplify nutrition for people who care about their health,” says Daniel Galvin, Sales Director, who has played a pivotal role in the brand’s explosive growth. “By combining performance-focused supplementation with restaurant-quality meals made from clean
Purepower Nutrition offer healthy, protein packed meal choices, as well as a rapidly expanding supplement range of clean, convenient, and great tasting wellbeing products that support an active lifestyle.
ingredients, we’re helping our customers meet their goals, whether they’re in the gym, the office, or at home.”
The brand’s rapid rise reflects a broader trend in consumer behaviour: a desire for convenience without compromise. Purepower meals are high in protein, low in fat, and calorie counted, but perhaps most importantly, they taste as good as they perform. That balance of taste and function is what’s winning over health-conscious shoppers across Ireland.
As the market continues to evolve, Purepower Nutrition is positioning itself not just as a supplement brand or a food producer, but as a lifestyle partner, one committed to helping its customers perform at their best in every area of life.
With innovation at its core and authenticity at its heart, Purepower is more than a brand. It’s a movement. And it’s just getting started.
For more information, visit purepowernutrition.com
Real world training from Retail Skillnet
Unlock your team's potential with The Apprenticeship in Retail Supervision and Degree in Retail Management Practice from Retail Ireland Skillnet.
RETAIL Ireland Skillnet, the country’s leading retail education and training provider, is currently enrolling for its hugely popular Apprenticeship in Retail Supervision and Degree in Retail Management programmes, which commence in September 2025.
Backed by 25 years of industry experience, these practically-focused, highly-subsidised programmes are designed in partnership with retailers to meet the real-world challenges of today’s competitive retail environment.
Retailers choose Retail Ireland Skillnet training for a number of reasons:
• Free or highly funded impactful training, meaning minimal cost, maximum return.
• Focused on practical application of learning in the workplace and idea generation.
• Upskill your team, boost retention, and develop future managers in-house. Trusted by hundreds of Irish retailers, from independent shops to national chains.
Become an employer of choice. Invest in your team – and your future.
Find out more and secure your place for September 2025, visit www. retailirelandskillnet.com
Apprenticeship in Retail Supervision
The Level 6 Apprenticeship in Retail Supervision is a two-year programme designed for current and aspiring retail supervisors who work full-time. Apprentices from every county in Ireland participate, attending classes 24 days per year (15 in person and 9 online) in Dublin, Galway, or Cork.
Retail Ireland Skillnet is trusted by hundreds of Irish retailers, from independent shops to national chains.
Key features include:
• Eligibility: Retail employees aged 18+ working in full-time roles; Cost: No cost to employer or employee - 100% funded; Employer incentive: €4,000 grant per enrolled employee;
• Next start date: September 2025 (applications now open);
• Key learning areas: Customer Experience, Selling, IT, Legal Issues, Emerging Tech, Digital Marketing, Retail Supervision, Retail Security & Loss Prevention, Merchandising, and much more;
• Assessment: Work-based projects with real store impact;
• Support: Dedicated support officers for learners;
• Workplace learning: Apprentices receive further support from mentors (e.g. managers) in the workplace;
• Numbers: Almost 200 retail employees from every county in Ireland and from all types and sizes of retail organisations will commence this programme in September.
Testimonials
Retail Ireland Skillnet has received a number of extremely positive testimonials from companies who have taken part in the Apprenticeship in Retail Supervision.
“We wholeheartedly encourage other employers to embrace the Apprenticeship in Retail Supervision programme,” said Thomas Macken, Regional Trainer at Dealz. “The support from Retail Ireland Skillnet is exceptional, offering expert guidance and the chance to connect with other businesses. For us, this programme has been a cornerstone of our Colleague Retention Strategy, leading to increased engagement and satisfaction among our staff.”
Retail Ireland Skillnet’s programmes are designed in partnership with retailers to meet the real-world challenges of today’s competitive retail environment.
Hilary O Toole, Assistant Store Manager, Corrib Oil, said: “One of the best decisions I’ve made in my career was joining the Retail Apprenticeship Programme. This apprenticeship has pushed me out of my comfort zone, helped me develop new skills, and boosted my confidence in my abilities. I now apply what I’ve learned every day at work, things I might never have discovered otherwise.
To reserve a place or for more information, email the Programme Manager, Roisin Woods, at roisin.woods@ibec.ie. Act today as places are limited and offered on a firstcome basis.
Degree in Retail Management Practice
The Degree in Retail Management Practice is a Level 7 programme delivered over 1921 days per year (combination of classroom days delivered in Dublin City and live online days) for three years. It targets existing and aspiring store managers, regional managers and business owners.
Key features include:
• Delivery: Delivered by Atlantic Technological University;
• Eligibility: Full-time retail professionals
seeking career progression;
• Cost: Highly subsidised – only €1,200 per year;
• Next Start Date: September 2025 (applications now open);
• Learning Areas: Customer Engagement, E-commerce, Data Analysis, CSR, Digital Marketing, Consumer Behaviour, Innovation, Finance, IT, HR, Management, Supply Chain, and much more;
• Assessment: Work-based projects with real store impact – with few exams;
• Reputation: Preferred management development programme for the majority of leading retail organisations in Ireland;
• Track Record: Over 700 graduates to date from retailers nationwide.
Outstanding Development Opportunity
Aaron Wynne, HR Executive with BWG Foods, explained what the Degree in Retail Management Programme means to the company: “At BWG, we encourage enrolment of employees annually on the Retail Degree Programme and consistently find it to be an outstanding development opportunity. The programme equips employees with essential retail management and leadership skills through
a highly practical, applied learning approach. What sets it apart is its direct relevance to the day-to-day operations of our stores, resulting in immediate, tangible improvements on the ground.”
One of the current students on the degree programme, BWG’s Sandra O’Reilly, revealed what the programme has meant for her life: “Returning to college after 30 years seemed intimidating at first, but it’s one of the best decisions I’ve made! As an adult juggling work, family, and other responsibilities, I know the challenges that come with making this change. But age really doesn’t matter - it’s never too late to invest in your future. I’m working fulltime while pursuing the Degree in Retail Management, and I’m excited to see where this journey takes me. Although I was nervous on my first day, I quickly realised that my life experience has helped me in the classroom. My past work experiences have boosted my confidence, and it’s been rewarding to see how they enrich my studies and benefit my classmates.”
To reserve a place or for more information, email the Network Manager, Theresa Gallagher, at Theresa.gallagher@ibec.ie. Early booking is recommended as places are limited.
For more information or to secure a place for September 2025, visit www.retailirelandskillnet.com.
Retail Ireland Skillnet delivers expert guidance and the chance to connect with other businesses.
Snack to the future
Irish consumers’ love affair with snack foods shows no signs of slowing down.
IRISH consumers love savoury snacks, as evidenced by the fact that so many homegrown brands are regulars in shopping trollies, baskets and as an immediate impulse treat.
With the country having a strong tradition in potato production, the savoury snacks market in Ireland is largely represented by companies of Irish origin. Tapping into the desire of consumers to support locally produced snacks, brand manufacturers are increasingly communicating their Irish roots, aiming to build brand loyalty, according to the latest report into the savoury snack foods market in Ireland from Euromonitor International. The report further predicts that healthpositioned snacks will see the strongest growth in the coming years.
Tayto
2025 has been an exciting year for Ireland’s leading snacks brand, Tayto (Source: Based in part on data reported by NIQ through Nielsen IQ Database for Crisps, Snacks, Nuts & Popcorn market for 52 week period ending April 20, 2025, for Ireland Multiples and Retail Channels).
Key highlights include the return of ATL advertising for Ireland’s number one lentil chips, Tayto Lentil Chips, alongside the re-release of Tayto Hearts for Valentine’s Day. Tayto also reduced packaging on select multipacks by over 30%. Additionally, fan favourites Jonnie Onion Rings and
Tayto Prawn Cocktail were launched in convenient multipack formats.
Following the 2024 success of Tayto Cornados, the brand introduced a new spicy flavour to the range in 2025, backed by a high-impact campaign across May and June. A bespoke, light-hearted national TV ad showcased how Tayto Cornados “blow you away” with their crunch and bold taste. This energetic campaign was further amplified with PR, social media, sampling, and in-store/online retail activations. And there's more excitement ahead for Cornados later this year.
Limited edition flavours continue to drive strong demand, and Tayto is back with a bold new launch: Tayto Thai Rings Flavour Crisps. Delivering Tayto’s signature crunch
with the spicy, sweet, and tangy kick of Thai Rings, this limited edition is one crisp fans won’t want to miss. Hitting shelves in mid-June, the launch will be supported by a dynamic PR and social media campaign, so be sure to stock up on what’s sure to be another sell-out hit.
As always, Mr. Tayto never rests on his laurels and there’s plenty more in store for 2025. Stay stocked, and stay ready for what’s next from the nation’s favourite!
O’Donnells O'Donnells Hand Cooked Crisps have established themselves as Ireland’s leading hand-cooked crisp brand, holding a 12% share of the value market (Source: Based in part on data reported by NIQ through
Tayto remains Ireland’s leading snacks brand.
Snack Foods
O’Donnells have earned an impressive array of awards, with 12 in 2024 alone.
NielsenIQ Database for Crisps & Snacks for 52-week period ending April 20, 2025). For the past 15 years, O'Donnells have won the loyalty of Irish consumers through their exceptional quality and a premium selection of flavours.
The O’Donnell family hails from Seskin Farm, Co. Tipperary, and has over 300 years of expertise, passed down through seven generations, perfecting the art of potato growing, yielding the finest quality hand-cooked crisps that fans of the brand have come to expect.
Recognised as Ireland’s most celebrated crisp brand, O’Donnells have earned an impressive array of awards -12 in total in 2024, including four Great Taste Awards, three Irish Quality Food Awards, and five Free From Food Awards. These prestigious honours highlight the exceptional standards that have made it Ireland’s favourite handcooked crisp brand.
As we enjoy the summer months, O’Donnells will feature on national radio with lunchtime sponsorship of the Louise Cantillon show on Today FM, weekdays from 12pm to 2pm, helping to boost brand awareness during the popular lunchtime snacking window.
O'Donnells crisps are the perfect choice to elevate any occasion this summer.
As always, O’Donnells crisps are gluten free and suitable for vegetarians, with no artificial colours or flavours and no MSG/ GM ingredients.
Pringles
After weeks of taste-testing and speculation, Pringles have revealed that their mystery flavour is Spicy Pickle. Launched in Ireland in April as part of a partnership with gaming icon, Super Mario, the partnership saw Pringles launch a new, limited-edition “mystery flavour” in a distinctive silver can featuring one of the Super Mario universe’s signature Question Blocks. The partnership also saw Mario,
Luigi and friends appearing on Pringles’ iconic tubes, including Original, Salt & Vinegar, Texas BBQ and Sour Cream & Onion.
One lucky winner, who correctly identified Spicy Pickle as the new flavour, has secured a trip to New York City worth over €8,000, including return flights for two adults to the Big Apple, six nights' accommodation, roundtrip airport transfers and spending money.
“We’re incredibly excited to reveal Spicy Pickle as our mystery product at Pringles, a flavour journey inspired by the boldest tastes and trends emerging globally,” said Ann Rose Eng, Senior Brand Activation Manager, Pringles. “Spicy Pickle captures
Pringles revealed their mystery flavour as Spicy Pickle.
New Energy Balls from The Happy Pear
THE Happy Pear have launched brandnew Energy Balls in Choc Date Caramel Crisp and Peanut & Cranberry flavours. These mouth-watering bites are plantbased, sources of fibre, and gluten-free, making the perfect, satisfying snack for any time of day.
The Choc Date Caramel Crisp energy balls are made up of a divine blend of dates, creamy peanut butter, crispy soya puffs, and a hint of sea salt, all enveloped in rich, velvety dark chocolate. These wholesome delights contain only 95 kcals per ball, ideal for an afternoon sweet treat or tasty dessert.
New from The Happy Pear: mouthwatering Energy Balls in Choc Date Caramel Crisp and Peanut & Cranberry flavours.
The Peanut and Cranberry balls are just as tempting and delicious. The balls contain a blend of dates, roasted peanut butter, fragrant desiccated coconut, crunchy peanut pieces, nutritious chia-seeds, and tangy cranberries. With only six ingredients and 102 calories, these bursts of flavour will crush cravings and fuel your day.
The Happy Pear Energy Balls are the ideal snack for hectic days in the sun, pre-workout bursts, and boosts of nutrition on-the-go.
the tangy, spicy, and utterly craveable essence of the #pickle phenomenon we are seeing across social.
“The energy around this campaign has been phenomenal, we’ve loved seeing the enthusiasm from our fans as they tried to unravel the flavour puzzle. Congratulations to our grand prize winner – we hope they have an amazing time in New York.”
Guaranteed Irish spotlight Irish food and drink
June is Food & Drink Month for Guaranteed Irish, who are celebrating with a €50,000 media bursary sponsored by SuperValu.
GUARANTEED Irish are proud to announce the return of Guaranteed Irish Food & Drink Month this June 2025, spotlighting the vital contribution of homegrown food and drink businesses to the Irish economy. This nationwide campaign champions innovation, trends, and the importance of buying local, while also supporting the next generation of standout Irish producers.
Guaranteed Irish businesses contribute almost €60 million to social initiatives every year, including sponsorship of local sports clubs, support to local charities and participating in sustainability initiatives.
Guaranteed Irish & SuperValu media bursary
Proudly sponsored by SuperValu, this year’s campaign will see the launch of
the Guaranteed Irish & SuperValu Media Bursary, a €50,000 fund designed to boost the media presence of a standout Guaranteed Irish food or drink member. This €50,000 bursary will allow a Guaranteed Irish member to advertise their product in SuperValu stores on instore digital and till screens, as well as other communications mediums.
Open to all Guaranteed Irish members in the food & drink sector, applicants are invited to submit user-generated content (UGC) in the form of a post or reel on Instagram or TikTok, showcasing how the Guaranteed Irish symbol (‘G’) helps them win business.
Membership of Guaranteed Irish continues to deliver measurable impact, both economically and socially. For every €1,000 generated by member businesses,
a further €500 is supported in the wider Irish economy through supply chains. Every 100 jobs created by Guaranteed Irish members support an additional 49 jobs indirectly in a similar way.
“SuperValu are proud to be partnering with Guaranteed Irish to support local Irish producers,” explained Luke Hanlon, Managing Director of SuperValu. “This initiative not only highlights the incredible innovation and quality across the sector but also provides a real opportunity for emerging brands to grow their presence and connect with customers in a meaningful way.”
Helping Irish brands to stay ahead Members of the Food & Drink sector in Ireland will meet this June in the Dean Hotel in Cork to see new producers
Ishka Irish Spring Water leading the way in sustainable bottling AS one of Ireland’s leading bottled water brands, Ishka Irish Spring Water are proud to be at the forefront of sustainable business development in the sector. Based in Ballyneety, Co. Limerick, Ishka are nearing completion of a major green energy initiative - the installation of solar panels across 95% of their available roof space. Once fully activated, this system will power the majority of the facility’s operations, dramatically reducing its carbon footprint. This investment, together with electric fork truck fleet and shunter trucks, marks a bold step forward in Ishka’s long-term commitment to environmental responsibility, combining local heritage with future-focused innovation - and setting a strong example of what sustainable manufacturing can look like in Ireland’s modern industrial landscape.
showcase their products, and listen to an educational panel consisting of representatives from Musgrave, Uber Eats, and Matheson, along with producers Coole Swan and SiSu. Entitled ‘The Future of Food: Innovation and On-Demand Delivery’, this event will explore how Irish food and drink brands can stay ahead in an era of rapid technological change and evolving consumer expectations.
Bríd O’Connell, CEO of Guaranteed
Irish, also commented on the campaign: “The ‘G’ symbol is the national symbol of trust supporting jobs, local communities and provenance. Guaranteed Irish Food & Drink month provides us with an opportunity to further celebrate our Irish producers who contribute so much to the Irish food and drink sector and overall Irish economy. Trust is now more important than ever.”
Bríd O’Connell, CEO of Guaranteed Irish, and Luke Hanlon, Managing Director of SuperValu, pictured at SuperValu Togher, Co. Cork.
Keogh’s launch new flavour: can you handle the heat?
KEOGH’S have seen phenomenal growth in 2024, growing eight times ahead of the market, with unique flavour profiles and quality being key drivers of the grá for the Irish brand in the hearts and minds of consumers (Source: Nielsen 12 weeks, w/e 29/12/2024).
Keogh’s are thrilled to share their new innovation for summer 2025 – Ghost Chilli & Sour Cream. This flavoursome fusion delivers a tantalising taste experience unlike any other; the fiery heat of ghost chillies is perfectly balanced with the cooling tang of sour cream.
So, what is a ghost chilli? Ghost chillies are known as one of the hottest peppers on the planet, packing a serious punch. Keogh’s have turned to their long-time partners at Taylor’s of Lusk for their expertise. The Taylor family have been farming at Chapel Farm, Lusk, Co. Dublin, since the early 1800s and grew a special crop of ghost chillies just for this new flavour sensation. Taylor’s firepower combined with Keogh’s signature crisp perfection will not disappoint.
Crafted in small batches on the family farm in North County Dublin, Keogh’s select only the best potatoes for superior quality and taste, gently cooked using the finest quality of high oleic sunflower oil. Their partnerships with local Irish suppliers create the delicious flavours and distinctive taste Keogh’s are world-famous for.
Keogh’s Limited Edition Ghost Chilli & Sour Cream sharing bags are available in-store from June and of course direct from the farm on their online farm shop, www.Keoghs.ie.
Ishka are nearing completion of the installation of solar panels across 95% of their available roof space at Ballyneety, Co. Limerick.
New Keogh’s Ghost Chilli & Sour Cream flavour delivers a tantalising taste experience unlike any other, where the fiery heat of ghost chillies is perfectly balanced with the cooling tang of sour cream.
Retail Ireland: Monthly Update
Tackling retail crime: Retail Ireland drives action with Government and Gardaí
RETAIL crime is no longer a background concern - it’s an acute challenge facing retailers across Ireland. From persistent theft and organised shoplifting to rising incidents of abuse and assault targeting retail workers, the impact on businesses, staff morale, and public confidence is increasingly severe.
In response, Retail Ireland has been stepping up its advocacy efforts, most recently through a high-level meeting with senior Government Ministers and Garda officials.
This included a recent meeting with Minister for Justice Jim O’Callaghan TD, Minister of State with responsibility for Retail Alan Dillon TD, and senior members of An Garda Síochána.
At the meeting, the sector called for immediate, decisive action to address the surge in retail crime and ensure that the welcome commitments outlined in the Programme for Government to address the issue are not only honoured but expedited.
A co-ordinated strategy on the horizon
At the meeting, the Government Ministers confirmed that a new Retail Crime Strategy will be developed. This initiative, which will involve collaboration between the Department of Justice and the Department of Enterprise, should put in place a more co-ordinated national response to the issue. Retail Ireland welcomed this development but stressed the need to avoid undue delay.
Legislative reform in focus
Minister O’Callaghan also outlined several legislative measures currently under discussion:
• Exclusion orders: Planned reforms to the Public Order Act would allow courts to issue exclusion orders, barring persistent offenders from retail premises.
• Retail defamation protections: The upcoming Defamation Bill will provide statutory protections for retailers when asking customers for proof of purchase, a frequent flashpoint for confrontations and legal threats. While a proposed “serious harm” threshold for corporate defamation cases has been dropped due to constitutional concerns, the Bill is still expected to offer additional reassurances for retail businesses.
• Assault on retail workers: A Private Members’ Bill has been introduced in the Seanad that would create specific criminal offences for assaulting or threatening retail workers. While not yet official Government policy, the Minister acknowledged the unique vulnerabilities faced by frontline staff and the merits of providing additional safeguards.
Setting retail crime priorities
Building on this momentum, Retail Ireland is developing a set of high-level priorities to shape the forthcoming strategy. These fall under four core pillars:
1. Strengthen legal deterrents: Retail Ireland is advocating for legislative changes that would give
the courts more power to deter repeat offenders. This includes amending public order laws, introducing targeted community sanctions, and ensuring meaningful sentencing for prolific shoplifters and aggressive individuals.
2. Enhance Garda visibility and responsiveness:
A visible Garda presence is a powerful deterrent. Retail Ireland is calling for a significant increase in Garda recruitment - at least 5,000 new officers over five years - alongside better deployment planning, to ensure officers are present and active in key retail zones.
3. Improve collaboration between retailers and Gardaí: Retailers need effective channels to report crime, share intelligence, and support investigations. Retail Ireland is recommending the creation of a national data-sharing platform that would allow businesses to upload incident details, share offender images, and contribute to joint investigations in real time. A new grant scheme to support in-store security and anti-theft technology is also being proposed.
4. Address city centre safety:
While retail crime is a national issue, Dublin city centre has become a particular flashpoint. Retail Ireland is urging full implementation of the Dublin City Centre Taskforce’s recommendations and the expansion of similar interventions to other towns and cities. Key measures include expanding CCTV coverage, tackling open drug use, and enhancing Garda presence on public transport through the new Transport Security Force.
A sector-wide priority
Retail Ireland’s work reflects the growing pressure felt across the sector. For many retailers, crime is no longer an occasional challenge but a constant threat to staff safety, inventory, and customer experience. With Government actively engaged on the issue and a national strategy set to be developed, the coming months will be critical in turning policy into practice.
Tel: 01-6051558 | www.retailireland.ie
Need more?
For more information about Retail Ireland and details of how your retail business can benefit from our unique services and supports, please visit us at www.retailireland.ie
Waste Management: Kelsius
Digital HACCP solutions from Kelsius
Retailers can reduce food waste through digital HACCP and wireless temperature monitoring.
FOOD waste remains a persistent challenge for the food retail sector. Digital solutions can offer a practical pathway for retailers to address the problem. But with so many other challenges, such as rising costs and labour shortages, it’s important for retailers to consider solutions that can help to improve efficiencies on multiple fronts.
Automated HACCP solutions not only support food safety and regulatory compliance but also offer real-time insights that help businesses reduce spoilage and enhance efficiency.
Kelsius is a leading provider of digital HACCP and wireless temperature monitoring systems, and their solutions enable food retailers to meet many challenges head-on. Their fully automated solutions are designed to streamline food safety procedures, reducing the administrative burden on staff, while ensuring consistent and accurate data logging. With less manual input required, retailers can maintain higher standards of food safety with fewer resources, freeing staff to focus on customer service and other core tasks.
Alerting staff in real time
The Kelsius system provides a range of alerts options for food retailers if stock is at risk should temperatures fluctuate unexpectedly. If fridge or freezer equipment fails or a power outage occurs, Kelsius automated sensors alert staff in real time. This provides staff with the opportunity to take immediate action to avoid the loss of food due to spoilage. Alerts are delivered 24/7 via automated voice calls, emails, an A/V alarm, or push notifications via the Kelsius app.
This proactive approach gives management and supervisors peace of mind that stock is being protected, even when issues arise. The data collected is securely stored and easily accessible, providing a clear audit trail for audits, EHO inspections and internal reviews. One of the key advantages of digital HACCP systems like those provided by Kelsius is their ease of use. Retailers report that the systems are intuitive and require minimal training. This supports broader adoption among staff, whether full-time, part-time or seasonal. This accessibility helps ensure that food safety practices are consistently followed, improving overall compliance and reducing the risk of foodborne incidents.
Reducing food waste
As well as the operational benefits, implementing automated temperature monitoring and HACCP systems contributes to broader sustainability goals. By reducing unnecessary waste, food retailers can decrease their environmental impact and demonstrate a commitment to responsible practices, a growing concern among consumers and stakeholders alike.
For food retailers seeking to optimise operations, safeguard food quality, and reduce waste, digital HACCP and wireless temperature monitoring offer a proven, scalable solution. These systems not only enhance food safety but also deliver measurable cost savings, helping businesses thrive in a competitive and compliance-driven environment.
To learn more, visit www.kelsius.com
Bia Energy support clean energy transition
Bia Energy are calling on retailers to reduce food miles and support Ireland’s clean energy transition.
BIA Energy, Ireland's largest waste-torenewable gas company, are supporting Ireland’s clean energy transition, by transforming unavoidable food waste from food processing, retail and hospitality sectors into renewable gas and organic fertiliser for the farming sector. Whilst some food waste is inevitable, Bia Energy are offering retail partners the opportunity to manage waste and costs, while also enhancing their retail partners’ brand reputation, building their customer loyalty and implementing a rigid ESG policy.
Located just off the M50 in Dublin, the Bia Energy plant provides a local, circular and sustainable solution for unavoidable food waste, whilst minimising the food miles associated with the common practice of transporting it to Northern Ireland for processing.
Bia Energy’s state-of-the-art Anaerobic Digestion (AD) plant can produce 120 GWh of renewable gas annually, enough to
power nearly 11,000 homes. The company’s innovative solutions help:
Retail, hospitality, and food producers: implement a circular solution for organic waste management, lower costs, and meet ESG targets.
• Agriculture: Access organic fertilisers, reduce chemical fertiliser; thereby providing a circular solution.
• Ireland’s energy sector: Replace fossil fuels with indigenous renewable gas, advancing national climate objectives.
Tackling Northern Ireland’s phosphorus surplus
Phosphorous surplus is a well-documented major environmental issue in Northern Ireland, with an annual phosphorus surplus exceeding 10,000 tonnes from agricultural sources, further exacerbated by phosphorous contained in the food waste Ireland ships north.This excess phosphorus
About Bia Energy
BASED in Dublin, Bia Energy are Ireland's largest waste-to-renewable gas company, dedicated to transforming food waste into renewable fuel and biofertiliser. Through cutting-edge technology and strong industry partnerships, Bia Energy are shaping a cleaner, greener future for Ireland.
Recent developments highlight Bia Energy’s growing impact, including their selection as an industry partner in the prestigious €2.5 million Research Ireland ‘Industry Research, Development, and Innovation Fellowship’ (IRDIF) Programme, and their role in creating new opportunities for farmers in Dublin and Meath.
pollutes waterways, promotes harmful algal blooms, degrades water quality, and poses long-term risks to ecosystems and the agricultural sector.
On top of the excess phosphorus, transporting food waste to Northern Ireland also increases the carbon footprint of the waste-producing business. Bia Energy’s anaerobic digestion (AD) plant, therefore, presents a promising, local opportunity to convert organic materials like farm waste and food scraps into renewable biomethane. Bia Energy produce renewable energy, sustainably manage waste and alleviate Northern Ireland’s nutrient pollution, whilst reducing the carbon footprint resulting from current waste management practices.
Ireland’s flagship AD facility
Recognising this opportunity, Bia Energy have made significant investment into developing Ireland’s flagship AD facility. As Northern Ireland urgently explores sustainable pathways to address its phosphorus surplus, local Irish AD offers a timely, practical, and climate-aligned solution, which in turn will make a lasting impact.
“This is about turning a major environmental threat into a climate and economic opportunity,” explains Stephen Nolan, Bia Energy Technical Lead. “By combining waste management with clean energy production, local anaerobic digestion offers a scalable path to reduce carbon footprints for businesses, supporting agriculture, and driving the circular economy.”
Bia Energy’s pioneering work not only exemplifies Ireland’s commitment to a sustainable future but also creates tangible economic and environmental benefits that will resonate across communities and industries nationwide.
Bia Energy’s plant provides a local, circular and sustainable solution for unavoidable food waste.
Ireland’s largest Anaerobic Digestion Plant
With our new waste collection service see how much carbon you can save by sending your food waste to Bia Energy at biaenergy.ie
Discover how Irelands largest Anaerobic Digestion plant are leading the way at biaenergy.ie We want your Food Waste
Sustainability: Uisce Éireann
Empowering retailers to conserve water – free training from Uisce Éireann
IN a retail environment where sustainability is becoming increasingly important, businesses of all sizes can now access free expert training to reduce water use, save money, and support environmental goals.
Uisce Éireann’s Water Stewardship Programme is fully funded and open to all business customers. Designed with flexibility in mind, it offers scalable solutions for the retail sector, from small shops to large chains. Whether you manage a convenience store, a supermarket or a retail park, the programme equips you with practical tools to manage water wisely.
Practical tips for retailers
In their recent Water Conservation for the Retail Industry campaign, Uisce Éireann shared valuable sector-specific insights. Retailers were encouraged to:
• Regularly check for leaks, especially in staff toilets and kitchens;
Fit sensor taps or push taps to save
water at sinks;
• Use waterefficient appliances in food preparation areas;
• Review outdoor water use, including hosepipes and landscaping;
• Educate staff on simple water-saving habits.
Uisce Éireann’s Water Stewardship Programme is fully funded and open to all business customers
These changes can lead to significant reductions in operating costs, while building brand credibility among environmentally conscious consumers.
For bespoke advice tailored to the retail sector, visit: water.ie/retail
Protect Your Business. Protect Our Water.
Water Stewardship Training – Fully Funded for Your Business
To join the Water Stewardship Programme and start making an impact, register today at water.ie/stewardship. Let’s protect your business - and our water - together.
Take action on water conservation today. Our expert-led programme is free to business customers, helping you cut water use, reduce costs, and protect the environment.
• Reduce your water bills
• Lower your environmental impact
• Tackle water scarcity in Ireland
• Hit your sustainability targets
• Bespoke training for all sizes of business
BWG Foods’ €2 million support for Irish charities
BWG Foods’ retail brands have raised over €2 million for Irish charities since 2020.
BWG Foods are proud to announce that their family of retail brands, including Spar, Eurospar, Mace, Londis, and XL, have surpassed €2 million in cumulative funds raised for Irish charities over the last five years. This significant milestone reflects the collective efforts of BWG Foods’ nationwide network of over a thousand independent retailers, their teams and local customers, who have supported a diverse and wide range of charity and community initiatives over the years.
The funds have been directed towards several impactful organisations, including Debra, Irish Hospice Foundation, the Simon Community and the National Breast Cancer Research Institute (NBCRI).
Coming together for a common cause
“Our retailers are deeply embedded in their local communities and their commitment to supporting these vital charities is truly commendable,” said Suzanne Weldon, Chief Marketing and Communications Officer, BWG Foods. “Reaching the €2 million mark is a testament to the generosity of our customers, along with the dedication and values of our store owners. The success of these campaigns shows the positive impact
Reaching the €2 million mark is a testament to the generosity of our customers, along with the dedication and values of our store owners. The success of these campaigns shows the positive impact that can be achieved when our retailers and communities come together for a common cause.
that can be achieved when our retailers and communities come together for a common cause. We are proud to play a role in supporting organisations that make a real difference in people’s lives.”
BWG Foods remain committed to fostering strong community ties and supporting charitable causes that are close to the hearts of both retailers and customers, continuing to make a lasting impact across Ireland.
Charity highlights Highlights of BWG’s charitable partnerships include:
• Spar and Eurospar: In partnership with the National Breast Cancer Research Institute (NBCRI), Spar and Eurospar launched the innovative ‘Breast Before Dates’ campaign to promote regular self-examination for breast cancer (breastcancerresearch.ie).
• Mace: Mace retailers have demonstrated unwavering support for Debra, the Butterfly Skin Charity, with fundraising that will aid in providing essential services and advocacy for individuals with EB (www.debra.ie).
• Londis: Londis retailers have committed to supporting the Irish Hospice Foundation with their partnership and donations focusing on enhancing end-of-life care and bereavement support services across the country (hospicefoundation.ie).
• XL: Through their collaboration with the Simon Community, XL have contributed to initiatives aimed at alleviating homelessness and supporting vulnerable individuals in Ireland (XLstores.ie).
Spar and Eurospar retailers, pictured with Professor Michael Kerin, Research Director, National Breast Cancer Research Institute (NBCRI), and Caroline Loughnane, Chair of NBCRI.
safefood for business is a FREE food safety eLearning tool for small businesses in the food industry - from manufacturing to catering and service.
Train your staff in basic food safety over 8 short and practical modules. Plus, you can track their progress across any device as they work towards a certificate of completion.
Scan the QR code to sign up for food safety training and get access to online resources
Tobacco and Nicotine Products
Retailers call for freeze in excise on tobacco
Retailers Against Smuggling are calling for a freeze in excise in Budget 2026 to tackle Ireland’s spiralling black market in tobacco.
THE Irish Government is losing the battle against Ireland’s spiralling market in illicit tobacco, according to Retailers Against Smuggling (RAS).
The Revenue Commissioner’s Illegal Tobacco Products Research Survey 2024, published recently, found that 37% of cigarette packs in circulation had no Irish excise duty paid as they were either illegal or purchased outside Ireland. In the case of the Roll-Your-Own tobacco market, the proportion of products in circulation with no Irish duty paid was a staggering 49%. Based on Revenue's survey, RAS estimates the retail value of Ireland’s untaxed market is now worth a staggering €790 million.
The Revenue Commissioner’s survey further concludes that the scale of illegal cigarette sales in 2024 resulted in €590 million in lost taxes to the exchequer. RAS estimates that a further €249 million was lost on the 11% travel purchases of cigarettes, and a further €95 million lost in taxes on RYO Tobacco resulting in an astounding €934 million in lost taxes in 2024.
RAS hand-delivered their pre-budget submission to the Department of Finance ahead of Budget 2026. The RAS prebudget submission includes detailed proposals to:
• Introduce a freeze on Tobacco Product Tax;
• Recruit 250 additional frontier staff and purchase additional scanners to detect illegal tobacco and to enforce duty-free and travel allowances;
• Increase the fines and prison sentences for court convictions for illegal smuggling.
Retailers Against Smuggling spokespersons Benny
and Shane
delivering the pre-budget submission to the Department of Finance.
Gilsenan
Gleeson
“One of the main reasons Ireland’s untaxed cigarette market has grown so large is because continuous increases in excise are driving people to purchase the cigarettes from the black market or abroad.”
“Ireland’s black market in tobacco is spiralling out of control – and it’s taking business away from legitimate Irish retailers,” said Benny Gilsenan, RAS National Spokesperson. “One of the main reasons Ireland’s untaxed cigarette market has grown so large is because continuous increases in excise are driving people to purchase the cigarettes from the black market or abroad. What’s worse, the latest Revenue figures don’t reflect the whopping €1 excise on cigarettes in last year’s budget.”
RAS are calling on the Government to take “tough and decisive action” in Budget 2026 to protect legitimate retailers from tobacco smuggling and the “out-ofcontrol” black market in tobacco, noted Gilsenan: “This needs to include a freeze in excise to tobacco to try to halt the flight of consumers to the black market and to allow the Government and Revenue Commissioners to get on top of the problem before it gets any worse.”
Retailers Against Smuggling represents over 3,000 small and medium sized retailers across the country. Retailers Against Smuggling aims to generate widespread awareness amongst the public, media and decision makers of the impact of smuggled alcohol, tobacco products, solid fuel, and other products on legitimate local retailers in Ireland.
Amber Leaf
As Ireland’s number one Roll-Your-Own (RYO) brand, Amber Leaf has consistently delivered quality, value, and innovation to both adult smokers and trade partners
(Source: Correct at time of printing, NIQ
Tobacco and Nicotine Products
Amber Leaf: Ireland’s number one Roll-Your-Own brand.
Scan Track, RYO SOM, YTD April 20, 2025).
Over the past four years, Amber Leaf has strengthened its position with a series of engaging on-pack promotions, rewarding trade members, whilst strengthening its position as market leader.
With interactive campaigns such as ‘Drop to Win’, ‘Pull to Win’, and ‘Spin to Win’, Amber Leaf has seen remarkable participation, reflecting the enthusiasm and loyalty of trade members.
In 2025, Amber Leaf promotions are getting bigger and more engaging! Sign up to ‘Collect’, JTI’s exclusive trade platform for even more chances to win through promotions, prize draws, and tailored rewards just for you!
cigarette brand (Source: NielsenIQ ROI extended Scantrack, RMC SOM YTD February 23, 2025). Silk Cut’s commitment to excellence, ensures a consistent delivery of high-quality products that provide Irish adult smokers with the smoothest and most refined smoking experience, allowing them to enjoy their moments to the fullest.
Available in Purple, Blue, and Silver, Silk Cut offers King Size and 100s formats, along with various pack sizes. Silk Cut is also available in Silk Cut Choice Green, Silk Cut Choice Super Line Green, and Silk Cut Red.
Benson & Hedges
For over 150 years, Benson & Hedges has been synonymous with premium quality, setting the benchmark for excellence in Ireland. With a heritage built
Benson & Hedges Gold King Size 20s has been Ireland’s top-selling cigarette SKU since 1990.
Stay stocked up, stay engaged, and be ready because 2025s Amber Leaf promotion is just around the corner!
Silk Cut
Silk Cut remains Ireland’s number one
on craftsmanship and consistency, B&H continues to deliver a refined smoking experience that stands the test of time.
B&H Gold KS 20s remains Ireland’s top-selling cigarette SKU since 1990, a testament to the brand’s enduring loyalty
Silk Cut’s commitment to excellence ensures a consistent delivery of highquality products that provide Irish adult smokers with the smoothest and most refined smoking experience.
Tobacco and Nicotine Products
Flavour face-off from Nordic Spirit: Dark Fizz VS Melon Fresh
FOR the first time ever, Nordic Spirit is handing the power over to consumers. The nation’s favourite nicotine pouch (Source: NielsenIQ Extended Scantrack, Nicotine Pouches Volume April '25) understands that flavour innovation is what consumers want. That’s why, as part of their new interactive ‘Fizz or Fresh?’ campaign, consumers can decide Nordic Spirit’s next big flavour.
Nordic Spirit are launching two bold, limited-edition Intense+ flavours, Dark Fizz and Melon Fresh. Both flavours are available in Strong, and the mechanic is simple; trial, vote, and decide which one earns a permanent place in their portfolio.
So, what’s it going to be? Dark Fizz: the unmistakable taste of cola with a sweet, slightly tangy twist and deliciously fresh; or Melon Fresh: a fresh melon flavour that’s cooling, naturally sweet, and effortlessly refreshing.
Here’s the twist: only one can stay. The flavour with the most votes at the end of the campaign wins.
Consumers can scan the QR code or visit nordicspirit.ie to cast their vote and enter the draw for the chance to win €5,000 worth of prizes.
This new interactive campaign is just one of the latest expansions, allowing consumers to directly shape the Nordic Spirit portfolio to fit their preferences, creating the ultimate experience. Stock up on Dark Fizz and Melon Fresh now and give your consumers the chance to ‘choose it or lose it!’.
Follow nordicspirit.ie on Instagram or visit nordicspirit.ie to keep up with the campaign and find out which flavour will be crowned Ireland’s next favourite.
among adult smokers (Source: NIQ Scan Track, SOM, YTD February 23, 2025). From B&H Gold to B&H Select, the full portfolio upholds the same commitment to quality, ensuring there’s an option for every preference.
Stay stocked with B&H and continue to offer your customers the exceptional standard they expect because when it comes to quality, nothing less than gold will do.
Mayfair
Irish consumers have the chance to shape the future of Nordic Spirit and win €5,000 worth of prizes by picking their favourite flavour from Dark Fizz and Melon Fresh.
Mayfair continues to lead the way as Ireland’s best-selling value cigarette brand, offering unbeatable quality at an affordable price (Source: NIQ Scan Track, SOM, YTD February 23, 2025). Built on a reputation of trusted quality, Mayfair is known for offering a satisfying experience for consumers at great value.
Mayfair Original continues to offer uncompromised quality across an abundance of pack sizes.
blends and pack formats.
With an enriched portfolio, Mayfair continues to offer premium quality for those who enjoy more for less, across a range of
Mayfair Original, the timeless ‘classic’ blend, continues to offer uncompromised quality across an abundance of pack sizes, from King Size and Superkings to the innovative Big Box and ‘Giga-Box’ formats.
Mayfair Sea Green offers a unique, fresh blend, while Mayfair’s Sky Blue is a smooth
tasting alternative. Both are available in King Size and Superking formats. With strong consumer loyalty and a range that caters to every preference, Mayfair remains the favourite for Irish consumers, so ensure your shelves are stocked because when it comes to quality and affordability, think Mayfair.
Irish Distillers partner with Ballymaloe Farm and Earthworm Foundation
Bulmers 0.0 launches new campaign
IRISH Distillers, producers of some of the world’s most well-known and successful Irish whiskeys, have announced a three-year partnership with Ballymaloe Farm and Earthworm Foundation. This partnership will support the implementation and scale-up of regenerative farming practices for barley, led by the efforts of Darren Allen, owner of Ballymaloe Farm. Barley cultivated on Ballymaloe Farm will now be grown using regenerative agricultural practices, which include minimising soil disturbance, increasing crop diversity and reducing chemical inputs. When implemented effectively, these measures have the potential to reduce the carbon footprint associated with barely growing and enhance biodiversity on the farm. Pictured at the launch are (l-r): Graham Caulwell, Head of Sustainability & Compliance, Irish Distillers; Padraig Shevlin, Director, Plant & Soil Solutions for Earthworm Foundation; Patrick Hennessy, Procurement Manager, Irish Distillers; Ciara Egan, Sustainability & Responsibility Specialist, Irish Distillers; and Darren Allen, Barley Farmer, Ballymaloe Farm.
Coca-Cola HBC partner with RNLI
BULMERS have unveiled a bold new campaign for their non-alcoholic cider, Bulmers 0.0, celebrating golden moments shared with pals, without sacrificing the next morning. Entitled ‘Tonight’s Zero, Tomorrow’s Hero’, the nationwide 360-marketing campaign taps into a growing cultural shift. More people are choosing balance: saying yes to midweek drinks, Friday nights out, or post-match pints, while still wanting to feel fresh the next day. With Bulmers 0.0, they don’t have to compromise. With creative direction from Boys + Girls, the campaign spans TV, out-of-home (OOH), digital, social media, and in-store activations. “Bulmers is built on celebrating those easy, golden moments that come with good friends and good cider,” said Siobhan Casey, Senior Brand Manager at Bulmers. “With Bulmers 0.0, we’re giving people even more choice in how they enjoy them. This campaign is about showing that you don’t have to compromise. You can enjoy your evening and still feel like a hero the next day.”
COCA-COLA HBC Ireland and Northern Ireland have announced the Royal National Lifeboat Institution (RNLI) as their official charity partner until December 2027. The three-year charity partnership will see Coca-Cola HBC Ireland and Northern Ireland provide donations to the lifesaving charity, as well as support through their volunteering programme. “The RNLI offer lifesaving services for people across the island of Ireland every day. We are thrilled to welcome them as our charity partner until 2027,” noted Simon Fitzpatrick, General Manager, Coca-Cola HBC Ireland and Northern Ireland, pictured with RNLI volunteer lifeguards Sinead Sharpe, Stephen Conway, and Paddy McLaughlin.
Hinch Distillery launch inaugural Single Malt whiskeys
HINCH Distillery have launched two new whiskey products, Hinch Single Malt and Hinch Peated Single Malt, marking the first time the County Down distillery has released whiskey made entirely from their own spirit. The new expressions reflect years of patient craftsmanship and cask selection at Hinch’s state-of-the-art distillery, located between Belfast and Ballynahinch. Heather McCracken from Hinch Distillery is pictured with the two new whiskey products.
A.G. Barr celebrate 150 years
AS A.G. Barr celebrate their 150th anniversary, the iconic soft drinks business is marking the milestone year with a renewed commercial push across their key brands - Boost, Irn-Bru, Rubicon, and Funkin Cocktails - in the Republic of Ireland and Northern Ireland. “We’ve experienced significant international expansion in recent years, but the island of Ireland remains a key strategic priority for us,” revealed Gavan Morris (pictured), A.G. Barr’s International Business Director. To mark 150 years in business, the company will launch a limited-edition Birthday Cake flavour from the Barr Family range and run their largest-ever on-pack promotion in partnership with the soon-to-be released Hollywood blockbuster, Jurassic World Rebirth.
Forecourt Focus: News
Applegreen to launch Taco Bell in Ireland
APPLEGREEN are to open Ireland’s first Taco Bell Mexican-inspired restaurant, following a new partnership agreement with the US-based company.
Applegreen will open Ireland’s first Taco Bell restaurant this summer and plan to open Taco Bell outlets at a number of their Irish locations over the next five years.
“We are really excited to announce this partnership to launch the iconic Taco Bell brand in Ireland,” said Seamus Stapleton, Managing Director of Applegreen’s Republic of Ireland business. “This partnership underscores our commitment to bringing world-class roadside hospitality to our customers, offering them greater choice and quality while they travel. We are constantly investing in our locations, and I’m sure Irish consumers will be very excited at the arrival of Taco Bell.”
Applegreen will open Ireland’s first Taco Bell restaurant this summer and plan to open Taco Bell outlets at a number of their Irish locations over the next five years.
atmosphere.”
Applegreen have also recently introduced Taco Bell restaurants at several of their Welcome Break motorway service areas in the UK.
Taco Bell, which is based in Irvine, California, have over 8,700 restaurants worldwide. Known for their craveable and bold Mexican-inspired flavours, Taco Bell’s menu offers a variety of delicious products and unique tastes. Consumer favourites include the famous Crunchy Taco plus Burritos, Quesadillas, Nachos, and the iconic Crunchwrap Supreme.
“We are thrilled to bring Taco Bell’s innovative and flavourful menu to Ireland. This expansion is a testament to our commitment to growing our brand globally and delivering exceptional dining experiences to new markets,” said Matthew Johnson, New Market Lead for Taco Bell Europe. “We believe that our unique offering will resonate with consumers in Ireland, providing a new and exciting dining option that celebrates bold flavours and a fun, vibrant
The move to bring Taco Bell to Ireland is part of Applegreen’s €1 billion expansion programme over the next five years. The company plans to grow their business in Ireland, the UK and the United States, as they redevelop existing sites and add new locations in each of these three markets.
Applegreen opened their first service station in Ballyfermot in Dublin in 1992 and now operate almost 200 locations in the Irish market. Applegreen typically invest more than €30 million every year in the Irish market on new store openings, upgrades, and improvements.
Applegreen also have a significant business overseas, with operations in Britain and the United States, and a total of more than 430 locations and more than 700 branded food offers across their global network.
The Applegreen business currently employs about 16,000 people and has further plans for growth in all of its major markets.
The company had a turnover of almost €4 billion last year and serves about 180 million customers annually.
The company’s expansion plans are focused on acquiring and developing new sites in the markets in which they already operate, as well as upgrading and rebranding their existing locations.
In the UK, Applegreen’s Welcome Break business operates 60 sites, including 36 motorway service areas, and 31 hotels. In the US, Applegreen have 181 sites, and more than 300 branded food outlets. They are also planning a major €85 million investment to further expand their EV charging networks.
Taco Bell have over 8,700 restaurants worldwide, including this one in Greenwood, Kentucky.
Fuel card services from Maxol
MAXOL have been at the heart of the Irish community for 105 years and as well as a growing network of service stations operated by licensees and independent dealers, Maxol also provide fuel card services for all fleet sizes, including transportation and logistics companies, small and medium enterprises, and public sector organisations.
Becoming a Maxol Fuel Card customer makes life easier for your business and your drivers. It enables your business to take charge of your fuel spend, accurately manage costs, and monitor vehicle and driver performance. Each customer has access to the online portal for easy account and fuel management information. As well as that, Maxol will ensure you receive the agreed price in over 700 service stations across Ireland.
Maxol Fuel Cards will also prevent unauthorised product purchases by limiting purchases to fuel, oil, and car washes. There are no set-up fees when you become a customer, and all administration services are managed by their dedicated Maxol Fuel Card team.
Two tailored fuel cards
Maxol offer two tailored fuel card options to suit different business needs. The Maxol National Account Card is accepted at over 700 stations nationwide, providing comprehensive coverage for fleets of all sizes. Alternatively, the Maxol Charge Card is accepted at over 240 Maxol
Maxol offer two tailored fuel card options to suit different business needs for all fleet sizes, including transportation and logistics companies, small and medium enterprises, and public sector organisations.
stations, allowing businesses to manage fuel expenditure while benefiting from competitive local fuel prices.
Additional benefits of the Maxol Fuel Card include competitive payment terms, with up to 30 days of interest-free credit, enhancing cash flow. Security features such as PIN verification and product restrictions provide added peace of mind.
Second-generation biofuel
Maxol are committed to supporting businesses in reducing their environmental impact and Maxol Fuel card customers now have access to Maxol
hvoPro, a second-generation biofuel made from 100% renewable sources. Maxol hvoPro is compatible with most diesel engines and can reduce carbon emissions by up to 90%, making it an ideal choice for companies aiming to meet sustainability goals. This cleaner-burning fuel is available at select Maxol locations, providing an efficient and eco-friendly alternative to conventional diesel.
To become a fuel card customer today, simply call Declan Murphy on (+353) 083 371 6143 or Greg Swail on +44 78 0110 8206, email sales@maxolfuelcards.com or sign up at www.maxol.ie/fuelcards.
Becoming a Maxol Fuel Card customer makes life easier for your business and your drivers.
Innovation and heritage
From iced lattes to traditional teas, Ireland’s tea and coffee market brings a combination of new flavours and old favourites.
ONCE considered a solid but unspectacular category, Ireland’s tea and coffee market has exploded in recent years with a myriad of new tastes driving growth, especially the trend towards chilled drinks, like iced coffees and iced tea.
Ireland has really embraced coffee culture, with most convenience stores and supermarkets now offering a quality coffee offering, some even with baristas in-store, so coffee lovers can indulge their cravings. Euromonitor International’s latest report into the Irish market acknowledges consumers’ growing interest in high-quality coffee, which is boosting fresh coffee sales. This trend reflects a broader shift towards premiumisation, with consumers willing to invest in enhanced coffee experiences at home, boosting sales of fresh coffee beans, fresh ground coffee, and even fresh ground coffee pods.
We are also a nation of tea drinkers, with the Irish palette renowned amongst the tea-producing nations as being one of the most discerning in the world. Retail News remembers a visit to a tea plantation in Sri
Lanka over a decade ago where our guide’s face absolutely lit up when she heard we were Irish, and proceeded to show us where their best blends were stored, ahead of being shipped to our little island.
Euromonitor International’s latest report into the tea market in Ireland predicts the development of a growing range of functional teas, in addition to the expected widening range of flavours. “There is a noticeable shift in consumer preferences towards teas that offer more than just a pleasant taste, with consumers looking for teas that provide additional health benefits,” the report notes.
Lyons Tea: Putting the Talk Into Tea Lyons Tea, one of Ireland’s most beloved household brands, recently unveiled their bold new campaign: ‘Puts the Talk Into Tea’. This warm, timely initiative is a nationwide call to bring back real, face-toface conversation, one cup at a time. The campaign features a newly developed TV ad and creative assets rolling out as part of a fully integrated marketing effort across
Ireland.
“At Lyons, we believe a proper cup of tea can start something powerful: a chat, a check-in, a moment of real connection,” explained Fiona Collins, Head of Marketing at Lyons Tea. “Our ‘Puts the Talk Into Tea’ campaign brings that message to life, reminding shoppers that tea isn’t just a drink, it’s an invitation to talk.”
Backed by heavyweight media investment across TV, radio, digital and OOH, the campaign is driving awareness, relevance and in-store demand.
“We’re proud to support this with purpose-led activations, including our limited-edition Pieta charity packs, donating 20c from every marked pack sold to help fund life-saving mental health services across Ireland,” Fiona revealed. “It’s a meaningful way for shoppers to support a great cause, simply by picking up their favourite tea. Sustainability also remains core to our brand: all Lyons tea is Rainforest Alliance Certified, and our plantbased, biodegradable teabags reflect our commitment to doing better for people and
PUTS THE iNto teA
Tea & Coffee
planet.”
Ireland is world-renowned for its wit, warmth, and conversation. But in an always-on world, face-to-face conversation can sometimes get lost. Lyons are responding to a cultural truth: we’re talking
more than ever, but connecting less. Rooted in this insight, the campaign positions Lyons as a gentle nudge to make time for proper chats - big, small, and everything in between.
At the heart of the campaign is a new
TV ad capturing a range of classic Irish moments where talk flows: gossip, big news, emotional revelations, and humorous misunderstandings. Each one begins the same way, with the kettle going on.
Developed in partnership with creative agency Bold Studios, the campaign will span TV, out-of-home (OOH), digital, social media, and in-store activations, ensuring the message meets people wherever they are, whenever they’re ready to talk.
“Tea has always been more than just a drink,” Fiona noted. “It’s a reason to check in, sit down, and say what’s on your mind. This campaign celebrates those everyday moments of connection and reminds us that a proper cup of Lyons can still be the nudge we need to really talk to each other. We’ve been putting the talk into tea for generations, and we’re proud to continue that legacy.”
Speaking on the new campaign, Caomhán Connolly, Executive Creative Director at Bold, said: “Lyons is one of those rare, iconic brands that already owns a piece of the nation’s heart. So when the moment came to mark a new chapter, our instinct was to start over - to create something bold and new. But what quickly became clear was that the original idea, ‘Puts the Talk into Tea,’ didn’t just hold up— it felt more vital than ever.
“Our job wasn’t just to dust it off, but to reimagine it, modernise it, and make it land again in a chaotic and distracted world. To remind people that a proper cup of tea is still one of the simplest, quietest, most powerful ways to truly connect… and there’s nothing more Irish than a cup of Lyons tea and a chat.”
With strong emotional resonance, standout in-store presence, and a deep connection to Irish life, Lyons is helping to bring talk, and growth, back into the tea aisle.
Barry’s Tea
Founded in 1901 in Cork, Barry's Tea are a family-owned company with a rich heritage. Their Master Blenders meticulously source the finest tea leaves from renowned growing regions in Rwanda, Kenya, and the Assam Valley in India. This unwavering commitment to quality ensures that only exceptional teas make their way into Barry’s Tea blends.
In September last year, Barry’s Tea launched a new advertising campaign, ‘You’re home’, that taps into the emotional connection Irish people feel towards the brand and how the brand has become a symbol of connection, community and Irish identity and synonymous with the feeling of
Lyons Tea’s new nationwide 360-marketing campaign is set to get people talking.
Lyons Tea have reignited the iconic ‘Puts the Talk Into Tea’ tagline with a powerful new campaign.
The ‘You’re home’ campaign from Barry’s Tea taps into the emotional connection Irish people feel towards the brand.
home. The campaign features documentary style ads that showcase Blasket Island caretakers Darren and Emma, as well as rower Kelly Oforji, a member of the renowned Skibbereen Rowing Club.
Earlier this year, Barry’s Tea rolled out new packaging designs across the black tea range on favourites like Barry’s Tea Gold Blend and Decaf Blend. The new designs are fresh and contemporary, while retaining the iconic brand colours and story of heritage and craftmanship that consumers know and love.
For over a century, this dedication to uncompromising quality has solidified Barry's Tea's reputation for exceptional taste, consistent flavour, and a truly superior tea experience.
Bewley’s
Bewley’s are set to bring the latest coffee trend to Dublin with the launch of their new Fair Trade cold brew. A relatively new addition to the Irish coffee market, cold brew differs from iced coffee made from hot espresso in both production and taste and can be enjoyed black or with milk.
Bewley’s spent 18 months on research to source the best cold brew producer to bring to the Irish market. A 12-hour process is involved in the production process of a batch of the cold brew. The coffee grounds are slowly steeped in cool water, gently extracting flavours from the bean for less
Tea & Coffee
a new year-round staple for coffee lovers. Because it is all very similar language, people think they have already been drinking cold brew where it may have been hot espresso over ice. It isn’t that the hot espresso option is bad, but it is like comparing pink lady and granny smith apples – they're very different.”
The commercial director highlighted an added benefit of the new cold brew – the removal of human error: “With hot coffee, a lot depends on the skill of the barista making your cup – if the grinder is not set right, you don’t always get the perfect espresso. This cold brew is single origin, balanced and has already been formulated to the perfect way of serving, so that it just has to be served to the correct measure. It can be enjoyed black or as a premium iced latte with your preferred choice of milk.”
acidity, rich flavour and a smoother taste. The ground coffee beans never come into contact with heated water, which results in a chemical profile and flavour unique from conventional brewing methods. Made from 100% coffee, this Colombian Fairtrade cold brew is entirely free from additives.
“Very few places are doing cold brew right in Ireland, certainly not at this scale,” said Sheila Dowling, Bewley’s Commercial Director. “The launch is to encourage consumers to take their first sip of our cold brew, which we predict will become
Nescafé ready-to-drink Iced Lattes 2025 saw Nescafé launching Nescafé Iced Latte, so consumers could for the first time ever find ready-to-drink iced coffees in the ambient coffee aisle in a brand-new multiserve format! Since May, consumers have been able to enjoy refreshing iced coffee moments in two delicious flavours: Iced Latte and Iced Caramel Flavour Latte.
These truly indulgent tasting lattes were specifically designed to be enjoyed cold and could not be easier to prepare. Simply shake the carton well to mix, prepare your
New Bewley’s Fair Trade cold brew is the result of 18 months of research.
Tea & Coffee
chosen glass with ice and pour 250ml over it, then sip and enjoy! Each carton contains three servings, making it easier than ever to enjoy a delicious and refreshing iced coffee at home, any day of the week.
“Whether you’re enjoying a well-deserved break or catching up with friends and loved ones, it’s never been easier to enjoy the sweet taste and creamy texture of a perfect iced latte,” noted Carol Anne Deasy, Nescafé Marketing Manager at Nestlé Ireland. “Nescafé are dedicated to meeting the evolving preferences of consumers and we are delighted to showcase this commitment by providing even more ways for coffee drinkers to enjoy the exceptional taste of Nescafé in the
comfort of their homes.”
Both products contain 92 calories per 250ml serve, are a source of calcium and high protein, contain no artificial flavours and are suitable for vegetarians.
Nescafé Iced Latte is made using 100% responsibly sourced coffee, supporting coffee farmers to improve their lands and livelihoods.
Nescafé KitKat Latte
Nescafé also collaborated with the ultimate break-brand, KitKat, to create a delicious chocolate flavour latte to brighten up your next coffee break.
The Nescafé KitKat Latte hit shop shelves in January of this year, combining the best of both worlds, bringing together the rich flavours of Nescafé coffee with the signature chocolatey-wafer taste of KitKat.
This indulgent coffee joins a full line-up of other Nestlé confectionery collaborations, including Aero Peppermint and Quality Street Green Triangle.
Each crafted with fresh milk, the frothy
Nescafé KitKat Latte joins a full lineup of other Nestlé confectionery collaborations, including Aero Peppermint and Quality Street Green Triangle.
lattes and mochas deliver a sweet taste, balanced aroma and creamy texture, with a serving coming in at under 100 calories when prepared according to instruction.
“The chocolatey-wafer flavour of KitKat perfectly complements the aromas of Nescafé coffee,” said Carol Anne Deasy, Nescafé Marketing Manager at Nestlé Ireland.
Each portion comes in an individual sachet, making it easy to enjoy this delicious latte at home or on the go, any day of the week.
Nescafé ready-to-drink Iced Lattes are available in two delicious flavours: Iced Latte and Iced Caramel Flavour Latte.
The Nescafé KitKat Latte combines the rich flavours of Nescafé coffee with the signature chocolatey-wafer taste of KitKat.
Business ‘Blooms’ in Dublin
The Bord Bia Bloom festival was a huge success, welcoming more than 100,000 visitors over the June Bank Holiday weekend.
THE Phoenix Park, Dublin, was a hive of activity over the June Bank Holiday weekend as Bord Bia Bloom 2025 welcomed 100,000 visitors. According to the organisers, business flourished, and spirits soared at the much-loved annual event.
“Bloom 2025 has been a fantastic success,” revealed Jim O’Toole, Bord Bia’s Chief Executive. “We welcomed wonderful crowds over the five days, enjoyed mostly favourable weather, and the atmosphere throughout the show has been incredibly positive.”
The Bord Bia CEO revealed that excitement is already building for “a very special milestone: Bord Bia Bloom’s 20th anniversary in 2026.”
Patron of Bloom, President Michael D. Higgins visited, as did Taoiseach Micheál Martin TD, as well as a host of famous faces, including Minister for Agriculture, Food and the Marine, Martin Heydon
TD, along with Ministers of State at the Department of Agriculture, Food and the Marine, Michael Healy-Rae and Noel Grealish; broadcasters Marty Morrissey, Áine Lawlor and Marty Whelan; gardening experts Diarmuid Gavin and Adam Frost (BBC Gardener’s World); chefs Trisha Lewis, Neven Maguire, Rory O’Connell and Edward Hayden; as well as food writers and content creators Lilly Higgins and James Kavanagh.
Business was Bloomin’
Consumers exhibited a strong willingness to spend at Bloom, with many exhibitors reporting robust sales. Carlingford Oyster Company, participating for the first time, were particularly impressed. "For producers, Bord Bia Bloom represents an excellent opportunity to engage directly with consumers. That brief personal interaction creates a lasting impression, ensuring our brand is remembered” said Kian Louet-Feisser, Managing Director. “The Food Hall has been exceptionally busy; it has been a highly positive experience.”
Kian was dispensing advice on how to shuck oysters properly and safely, as well as giving visitors samples of their wonderful oysters, convincing Retail News
editor and oyster lover John Walshe to chew the oyster first, rather than just swallowing it whole, which unleashed a whole new level of flavour.
Simpli Wraphouse from Tullamore were also exhibiting for the first time, showcasing their Simpli branded wraps and tortillas. Since 2008, Simpli Baked have been crafting premium Irish-made tortillas and pizza bases, but their Simpli brand only launched seven months ago and is proving a real winner for the Offaly company.
Ireland’s top chocolatiers were out in force, with Lir Chocolates, Butlers, Lily O’Brien’s and Áine's Handmade Chocolate, amongst the exhibitors, while visitors could also satisfy their sweet cravings with delicious cookies from Cookie Dó, one of the busiest exhibitions in the Food Hall, as well as East Coast Bakehouse, regular visitors to Bord Bia Bloom. Crisp enthusiasts were also spoiled for choice, with both Keoghs and O’Donnell’s in attendance, handing out plentiful samples
Bloom Trade Breakfast
The Friday of the Bank Holiday weekend saw Bord Bia hosting the 12th annual Bloom Trade Breakfast in the Food Village.
President Michael D Higgins, Patron
The highly anticipated networking event allowed more than 100 Irish food and drink producers the opportunity to connect and do business with some of Ireland’s largest retailers and foodservice buyers, representing a combined market value of €20 billion. Exhibitors in the food village at Bord Bia Bloom use the platform to launch new products and introduce new formats and flavours to heavyweights in the Irish food and drink buying landscape.
This year, more than 10% of the food and drink companies participated as first-time exhibitors at Bloom. These new participants include established businesses such as Teeling Whiskey, Cashel Farmhouse Cheesemakers, Lakeland Dairies, McCormack Family Farms, and OakPark Foods.
“The Trade Breakfast at Bord Bia Bloom brings together an exceptional calibre of buyers from across the retail and foodservice sectors, offering an invaluable and highly efficient platform for Irish producers to showcase their products,” explained Jim O’Toole, CEO, Bord Bia. “Our primary aim is to facilitate meaningful business connections that can lead to significant commercial opportunities. This is an important trade event with a proven
of Bord Bia Bloom (Photo: Fennell Photography).
Over 100,000 visitors visited Bord Bia Bloom 2025 over the five days of the festival (Photo: Fennell Photography).
Cookie Dó enjoyed a hugely busy festival.
Bord Bia Bloom
track record of delivering value to all stakeholders involved.”
Functional food trends
A notable trend in the newly launched products at Bloom this year is the rising demand for functional foods that offer additional advantages beyond basic nutrition. Among the new products launching were a new children’s stirin product made with 10 plant-based ingredients to support gut health and dietary variety from Sligo-based health food company Good4U. The range includes a Breakfast Boost, Pasta Boost and Everyday Boost featuring dried kelp, which provides a source of seaweed-based
calcium and natural iodine and vitamin D from fortified Irish mushrooms.
Cork preserve company Folláin introduced their new Folláin Spoonfuls collection of naturally sweetened fruit and seed breakfast toppers, developed for consumers seeking healthier ways to add a nutritious boost to everyday favourites like porridge, pancakes, and natural yogurt.
Added protein also continues to be a focus, with Offaly food company BiaSol, launching a new high protein, high fibre, low sugar granola. Donegal’s Nomadic Foods launched their Nomadic Power Oats, an overnight oat with 100% recommended daily Vitamin D and 10g of protein.
McCormack Family Farms showcased their range at Bord Bia Bloom.
Fresh flavours
Bord Bia Bloom also provides food companies with an opportunity to experiment with new flavours and this year’s flavour sensations included a new cherry cola from Moran’s Mega Jam; Lir Chocolates Guinness Chocolate Range; Mienna’s nougat almond, strawberry and passion fruit slab; and King of Kefir’s Mango & Passionfruit Water Kefir.
The Bloom Inn hosted a number of Irish craft drink producers, who brought new offerings for visitors to sample, including O’Hara’s Strawberry & Lime Falling Apple Cider, Hope Beer’s Raspberry and Lime Sour Beer, and Rebel City Distillery’s Maharani Pomelo Vodka.
Carlingford Oyster Company were very impressed with how they could engage directly with consumers at the festival.
tortillas.
An Taoiseach, Micheál Martin TD, visiting Bord Bia Bloom (Photo: Fennell Photography).
The team from Simpli Wraphouse, Tullamore, showcasing their superb wraps and
Barra McFeely, Tesco Supplier Development Manager, with Liam McDonnell, Legacy Cider, Dungarvan (Photo: Fennell Photography).
Food Works
Food Works, the accelerator programme for start-up food and drink companies run by Bord Bia, Enterprise Ireland and Teagasc, returned for its second year. Over the course of the festival, it hosted a stand in the Food Village showcasing a range of new products which are currently in development, including Smokin Bones pulled pork, Sligo Oysters hand-pickled jars of oysters, Fierce Mild, a 0.5% ABV Pale Ale, and Ryse, the first of its kind caffeinated chocolate bar.
Among the 250+ retailer and foodservice buyers attending the Bloom Trade Breakfast event were Dunnes Stores, Tesco, Musgrave, Lidl, Aldi and M&S, alongside specialist retailers such as Donnybrook Fair, Fallon and Byrne, and Fresh, the Good Food Market. Prominent buyers in the Irish foodservice sector include Dalata Hotel Group, the largest hotel group in Ireland, the Gourmet Food Parlour restaurant chain, forecourt operators Circle K and Applegreen, and business feeders Aramark, Compass and Sodexo. National foodservice distributors, Sysco, Musgrave Wholesale Partners and BWG Foodservice were also in attendance.
Show garden successes
In keeping with previous years, and the focus on sustainability and waste reduction at Bord Bia Bloom, many elements of the show and feature gardens will be relocated after the event, including ‘The Grass Advantage’ garden, designed by Robert Moore and sponsored by the National Dairy Council, where every element will be reused, replanted, or repurposed.
Kerrygold’s debut show garden, ‘Nature Wrapped in Gold’, secured a coveted Gold Medal, as did Repak’s ‘Most Sorted Garden. This stunning garden exemplified Repak’s vision of a circular economy in action, transforming the traditional garden space into an inspiring journey through thoughtful recycling, regeneration, and design innovation.
“The Most Sorted Garden embodies the circular economy by proving that with considered design, we can eliminate waste and give materials a second life,” noted Zoe Kavanagh, CEO of Repak. “This award is a testament to the importance of sustainability and innovation in shaping a greener future for Ireland.”
Teagasc at Bloom 2025
‘Horticulture is Life’ was the theme of the joint Teagasc, Bord Bia and the Department of Agriculture, Food and Marine stand at Bloom in the Food Village. The interactive feature showed how the organisations work together to support the Irish horticulture industry and growers, to deliver top quality local sustainable produce and plants.
Dr Michael Gaffney, Head of the Teagasc Horticulture Development Department, said; “We are highlighting the role the Irish horticulture sector plays in securing our national food supply in a sustainable and innovative way into the future. We have a particular focus on integrated pest management, using natural methods to control pests.”
Bord Bia has confirmed that the 20th anniversary edition, Bloom 2026, will take place from Thursday, May 28, to Monday, June 1, next year.
For more, visit www.bordbiabloom.com
Waterford-based Coffee House Lane were delighted with how business went at Bord Bia Bloom.
Lily O’Brien’s showcased a host of chocolate treats over the festival.
The team from Ór - Real Irish Butter at Bord Bia Bloom.
Clarke’s Fresh Fruit showcased their sumptuous strawberries over the course of the festival.
DSARs: a practical guide for retailers
Linda Hynes, Employment Partner at Lewis Silkin Ireland, highlights what retail employers need to be aware of when managing employees’ Data Subject Access Requests.
RETAILERS in Ireland, like all employers, are increasingly facing Data Subject Access Requests (DSARs) from their employees and they are a common first step for an employee when considering taking a legal claim against their employer.
Under the General Data Protection Regulation (GDPR) and the Irish Data Protection Act 2018, employees have the right to access personal data held about them by their employer. For retailers, who often manage large and distributed workforces, handling DSARs efficiently and lawfully is essential to avoid regulatory scrutiny, maintain employee trust, and minimise operational disruption.
What is a DSAR?
A DSAR (also known as a Subject Access Request or SAR) is a request made by an individual to access personal data that an organisation holds about them. In the employment context, this typically includes personnel files, emails, performance reviews, disciplinary records and other HR-related documents. The right of access is quite far reaching and includes personal data that directly or indirectly relates to them. This must be provided in an accessible form, free of charge and within certain time limits.
Employees may submit DSARs for a variety of reasons. While frequently such
requests arise in the context of workplace grievances or disputes, it is also often simply the case that the employee wants to understand what data is held about them. Regardless of the reason for the request, there are certain key principles that retailers need to be aware of and getting it right it essential to avoid falling foul of the data protection rules.
Key principles for retailers
1. Transparency and accessibility
Employees must be informed of their right to make a DSAR and how to do so. This is best achieved through a clear and accessible employee
privacy notice, which should be readily available to all staff.
• Retailers should ensure that all staff, especially those in HR and management roles, are trained to recognise DSARs from employees and former employees, even if they are not submitted through formal channels (e.g. a request made in a grievance email).
2. Recording and tracking requests
Every DSAR should be logged and tracked from the moment it is received. This is crucial for compliance and for responding to any subsequent complaints or investigations by the Data Protection Commission (‘DPC’).
3. Verification of identity
• Before processing a DSAR, retailers should verify the identity of the requester to prevent unauthorised disclosure of personal data. In most situations involving employees, it will be clear that the request is coming from the particular employee, and no further verification steps may be required, but if there is any doubt,
the employer may need to verify their identity.
4. Timelines for response
• Keeping within the statutory timeframe for responding to a DSAR is key. Employers have one calendar month from the date of receipt to respond. This period includes weekends and public holidays. Exceeding the maximum time limit for a response will automatically constitute a breach. In complex cases, or where multiple requests are made, this period can be extended by up to two additional months. The employee must be informed of the extension and the reasons for it within the initial onemonth period. However, retailers should be careful about exercising blanket extensions to all employee DSARs and make sure they keep a record of the reasons why they determined the extension was required, as this could be queried by the DPC in the event of a complaint.
• The DPC makes it clear that the one month period is a maximum one, not a minimum. In fact, it strongly
recommends aiming to respond within 15 days where possible, though this may be challenging in practice, and we rarely see this in the employment context, where employers typically process significant amounts of personal data pertaining to employees.
5. Clarifying the scope
• Employees are entitled to access any and all personal data held about them. Given the potentially significant volume of data this may involve, it is permissible to ask the employee to clarify the scope of their request (e.g. specific dates, types of documents or systems) so it can be processed more efficiently and quickly for them. However, the employee is not obliged to provide clarification and the employer must still process the request if no clarification is given. This is an important point for retailers to note as it could impact the timelines for responding to the employee.
6. Searching for data
• Retailers should conduct reasonable and proportionate searches across
A Data Subject Access Request is a request made by an individual to access personal data that an organisation holds about them.
Employment Law
In the employment context, a DSAR typically includes personnel files, emails, performance reviews, disciplinary records and other HR-related documents.
all relevant systems and files. This includes personnel files, emails, HR systems, CCTV or any other sources where employee data may be stored.
• Retailers should keep a record of the search process and efforts made, as this may be scrutinised by the DPC in the event of a complaint. We regularly see detailed requests from the DPC on how a DSAR was responded to when handling complaints from employees.
7. Applying exemptions and redactions
• Not all data must be disclosed. Common exemptions include:
• Legal professional privilege (e.g., communications with legal advisors);
• Third-party data (which should be redacted unless it is reasonable to disclose);
Confidential opinions given in confidence (however, it is important to note that, in the employment context, this exemption is very difficult to rely upon and is rarely applicable to manager comments about staff, regardless of how potentially embarrassing or problematic disclosing such data may be for the employer.)
• Redactions can be a tricky and timeconsuming process. Any redactions should be carefully considered to balance the employee’s right of access with the privacy rights of others.
8. Providing the response
• Data should be provided in an
accessible, commonly used format (usually electronically).
• The data should be accompanied with a cover letter including:
• The categories of personal data processed;
• The purposes of processing;
• Recipients or categories of recipients;
• Data sources;
• How the retailer approached the request and what is being provided;
• Specific details on any exemptions relied on to withhold search results;
• The right to complain to the DPC.
9. Refusing a request
• Refusals are only permitted in limited circumstances, such as when a request is manifestly unfounded or
excessive. This is a high threshold and must be justified with clear evidence and documented policies. We do not see this come up often in the employment context. The employee must be informed by the employer of the reasons for any refusal and their right to complain to the DPC.
10. Record keeping
• Maintaining detailed records of all DSARs received, actions taken, data provided and correspondence is vital for demonstrating compliance in the event of a complaint to the DPC.
Insights from the DPC’s handling of Subject Access Complaints
The DPC’s annual report always provides valuable insights into how DSAR complaints are handled and the common issues that arise. The 2024 report is expected to be published soon, and retailers should
About the author:
FOR further information on these topics, please contact Linda Hynes, Partner, Lewis Silkin. This article is for general guidance and does not constitute legal advice. Legal advice should be sought in any given set of circumstances.
review the report for anything it highlights relevant to DSARs.
The most recent DPC report highlights
Retailers should ensure their CCTV policies are transparent and clearly state that footage may be used for investigative and disciplinary purposes.
that DSARs are a major source of complaints, with 39% of complaints received by the DPC relating to this issue. This highlights the importance for retailers of having robust processes in place. Several case studies published by the DPC illustrate some helpful points for retailers when handling employee DSARs:
• Summary of data: The DPC has clarified that DSARs are not necessarily about access to documents but can be fulfilled by providing a summary of the personal data in an intelligible form. This approach can be useful for retailers to manage large volumes of data efficiently.
• CCTV footage: Access to CCTV footage as part of DSARs remains a contentious issue. Retailers should ensure their CCTV policies are transparent and clearly state that footage may be used for investigative and disciplinary purposes.
• Exemptions: The DPC expects detailed justifications for any exemptions applied when responding to DSARs. Retailers should document their decision-making process thoroughly to withstand scrutiny.
Conclusion
DSARs are a key feature of the data protection landscape and are common in the retail sector. The message from the DPC is clear - DSARs must be taken seriously, handled promptly and managed transparently. By adopting clear processes, training staff and maintaining robust records, retailers can manage DSARs efficiently, minimise risk, and demonstrate their commitment to data protection best practice.
What’s
New
LIMITED EDITION CADBURY TWIRL WHITE DIPPED
CHOCOLATE fans can experience the iconic Twirl like never before, as the new limited-edition Cadbury Twirl White Dipped bar, generously dipped in velvety smooth white chocolate, hits the shelves. “We know how much people in Ireland love a Cadbury Twirl – it’s one of our most iconic bars,” noted Séamus Harahan, Confectionery Lead at Cadbury Ireland. “Over the years, limited editions like Twirl Orange and Twirl Mint have proven just how excited Irish fans get about new takes on a classic. With the launch of Twirl White Dipped, we’re offering something a little different – smooth white chocolate wrapped around those familiar milk chocolate swirls. It’s a fresh indulgence we think people will really enjoy, but it won’t be around forever – so don’t miss out!”
CENTRA’S ULTIMATE SUMMER SIZZLER ADVENTURE
TRAVEL and adventure
creator Tadhg O’Brien has teamed up with Centra to share his Top 12 Summer Sizzler Stops to prove that no Irish road trip is complete without a scenic view and a stop in Centra along the way. Centra’s Summer Sizzler deals offer sensational value on their summer eating must-haves, helping to turn little moments into big memories. Centra’s Summer Sizzlers is a summer-long celebration packed with unbeatable value and mouthwatering BBQ favourites in stores nationwide. Centra have also teamed up with Jennifer Zamparelli and Doireann Garrihy to turn up the heat on their Summer Sizzler offers. Centra are giving away the ultimate sizzling summer prize of a TentBox for consumers who pop into one of the 12 iconic Centra stores, strike a pose at the Summer Sizzlers photo stand, and tag @centra_irl to enter.
KYLIE MINOGUE WINES CELEBRATE 5TH ANNIVERSARY
KYLIE Minogue marked the fifth anniversary of Kylie Minogue Wines and her 57th birthday with a glittering celebration at London’s exclusive private members club, The Roof Gardens, recently. Kylie was joined by Kathleen and Michael Barry and their son Michael Junior of Ireland’s largest independent premium drinks company, Barry & Fitzwilliam, and distributor of Kylie’s range of wines in Ireland. Following the intimate gathering, Kylie delighted guests with a surprise appearance in the DJ booth, joining her friend and collaborator The Blessed Madonna in The Spanish Gardens.
YAZOO LAUNCH NEW INSPIRATIONS RANGE
YAZOO are set to shake up the Irish milkshake category and inspire incremental growth with the launch of their new Inspirations range, featuring Birthday Cake and Caramel Blondie flavours. Developed to capitalise on the growing consumer demand for indulgent, on-the-go treats and support driving incremental sales, the new flavours offer a strong margin opportunity for retailers. “As the exclusive distributors of Yazoo in Ireland, we are preparing for a busy summer as the new Inspirations range hits the shelves,” noted Ella Freeman, Commercial Marketing Manager, GM Marketing.
“We hope that Irish retailers see the success of Yazoo in the UK and recognise the opportunity to offer consumers a range of high-quality, indulgent products that satisfy the desire for great taste and value – from a brand that consumers know and trust.”
PAYZONE EXPAND PARTNERSHIP WITH BLEEPER BIKES
PAYZONE have announced an expanded partnership with Bleeper, Dublin’s longest-running stationless bike service. Building on a successful partnership since 2023, Payzone have renewed their sponsorship of Bleeper’s fleet of over 800 public bikes, operating across Dublin City, Fingal, and Dún Laoghaire-Rathdown County Councils, for a further two years. In addition to the renewed sponsorship, Payzone have now added new functionality and features for active travel to thei popular Payzone app, empowering users to not only locate the nearest Bleeper bike but also unlock and pay for it seamlessly using their Payzone account. Pictured are Hugh Cooney, Founder & CEO of Bleeper, and Jim Deignan, CEO of Payzone.
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