62|Retail News|May 2016|www.retailnews.ie
Summer Stocking: Wines & Spirits Cup. This year it will be the pouring wine at the Irish Open. This summer, Mouton Cadet will be running a special offer price with the range available in independent retailers at €12.99, down from €16.99. [yellow tail] Pinot Grigio (Gilbeys Wines) Look out for Castella’s [yellow tail] Pinot Grigio. The popularity of the Italian pseudonym for the Pinot Gris grape has gone global. Such is the resonance of the Italian language name for this French grape that the new world producers have been adopting it en masse. The term Pinot Grigio has almost become a brand name in its own right, which is why the Australian producers have started to use it. [yellow tail] is a fast growing brand and their varietal range has strong recognition with the Irish consumer. Since it was first launched on the Irish market in 2007, Gilbeys Wines have been offering consumer tastings, as well as [yellow tail] Pinot pricing Grigio should be a star offers, all performer this summer. of which has helped to raise the popularity of this Australian wine brand with the consumer. Look out for plenty of promotional offers on this wine this summer. Blossom Hill White Zinfandel (Gilbeys Wines) Blossom Hill White Zinfandel is another varietal that performs very well during summer. A light and very fruity wine style, this will be a perfect match for any sort of pasta dish. It will also work very well with any sort of spicy fusion style food. The off dry flavours of the wine will work particularly well with any sort of curry, particularly any Thai style curry.
Blossom Hill White Zinfandel: performs extremely well in summer.
McGuigan Frizzante (Barry & Fitzwilliam) Australian Vintage Limited are owned by the McGuigan family, who are owner/managers of vineyards sold under McGuigan label. Look out for their brand new McGuigan Frizzante,
which launched last year. This low alcohol Prosecco-style sparkling wine from Australia is made from the Semillon grape, and is fresh and zesty, with lots of fruit flavours. The quality is remarkably good and this new world sparkler can be offered as alternative to anyone looking for bubbles for their party. McGuigan Frizzante will on offer at €10, down from €14.99, making it a must buy. Villa Maria (Barry & Fitzwilliam) The popularity of New Zealand Sauvignon Blanc goes from strength to strength. The explosive flavours of New Zealand Sauvignon Blanc have set an international benchmark for the style: pungently aromatic with bell pepper and gooseberry flavours and lush tropical fruit flavours. This is the wine that wine snobs can’t bear. Why? Because this is the wine that everyone seeks out for its ripe distinct flavours and aromas. Look out for the Villa Maria Private Bin Sauvignon Blanc, Riesling and Merlot Cabernet on offer for €10, down from €14.99. Jacob’s Creek (Irish Distillers Pernod Ricard) McGuigan Frizzante is Jacob’s Creek has stayed true fresh and zesty, with lots to winemaking traditions of fruit flavours. established by Orlando Wines’ founder Johann Gramp when he planted his first vines over 160 years ago. Voted 20th in Drinks International’s ‘World Most Admired Wine Brands’ in 2014, they recently revamped their labels, which reflect the brand's Australian identity. This summer, Jacobs Creek's Varietal range will be on offer across the retail sector and will likely gain more in terms of volume sales as a result of this promotional push. Brancott Estate (Irish Distillers Pernod Ricard) Brancott Estate, the pioneering New Zealand wine brand, changed how the world enjoys Sauvignon Blanc. This summer, watch out for discounted price offers across the range, which includes Sauvignon Blanc, Sauvignon Gris, Pinot Grigio and Pinot Noir. Cono Sur Bicicleta (Findlater Wine & Spirit Group) As official wine partner to the famous Tour de France, the specially-commissioned labels by renowned British illustrator Eliza Southwood perfectly capture both the energy and beauty of the sport of cycling, as well as also tying in perfectly with the bicycle motif associated with Cono Sur’s famous set of wines. These Art Labels are part of a summer campaign by Cono Sur centred around bicycles and cycling, including strong consumer and press promotion and in-store activation. A social media campaign aimed at consumers at Facebook.com/ConoSurIreland will offer lots of cycling giveaways, including bikes and cycling experiences. The range will be on offer at RSP €11.99