RE/MAX Executive 2023

RE/MAX EXECUTIVE joinexecut ive.com

Meet the CEO Hadi Atri began his 35+ year real estate career immediately after graduating from college. Prior to opening his first RE/MAX franchise, Atri was successful in both the residential and commercial real estate industries. Since 2007, Atri expanded his RE/MAX Executive franchises footprint all across the Carolinas. He was also instrumental in development and marketing of several residential neighborhoods.

Nothing makes Atri happier than helping his agents and employees succeed. Hard work, discipline and a desire to build something that makes a contribution to his associates, employees and the community are his driving inspiration.

His business model allows agents to be entrepreneurs, while providing the support, technology and educational opportunities to help them grow.

Atri has received several prestigious awards including RE/MAX Owner/ Broker of the Year Award for the United States, Mayor’s International Entrepreneur and Community Award and the Business Leaders Top 50 Entrepreneur Award.

RE/MAX Executive has grown to become the #1 RE/MAX in the Southeast (NC, SC, Kentucky, Florida, Tennessee, & Georgia) and in the Top 10 in the US.

"

Our goal is to bring value to the lives we touch, and the communities we serve.

Hadi Atri CHARLOTTE, NC

President, CEO

1

Serving the Carolinas

#

Since 1998, RE/MAX Executive has been known for exceptional client care, innovative marketing ideas, and cutting edge technology.

Our affiliated businesses, Executive Title, Executive Insurance, and Executive Home Lending provide valuable resources for home buyers and sellers, so your clients, like you, can experience a smoother transaction from start to finish.

RE/MAX IN THE

SOUTHEAST

Customer satisfaction is reflected in our high, industry-leading rate of repeat and referral business. With over 5,559 transactions and over $2.5 billion in closed sales in 2022, we are the #1 RE/MAX in the Southeast!

$2.5B

$143K

$5.68M

Closed Sales Volume

AVG Gross Commission

AVG Agent Production

US Rankings OUT OF 106,548 BROKERAGES

No. 105 NATIONAL BROKERAGE RANKINGS BY SIDES

No. 128 NATIONAL BROKERAGE RANKINGS BY VOLUME

Out of 3,462 Offices

#6 #7

RE/MAX in Volume RE/MAX in Transactions

World Rankings Out of 9,175 Offices

"

RE/MAX agents are the best in the industry, and the gap is only getting wider.

Kourosh Sharifi CFO

#16 #16

RE/MAX in Transactions RE/MAX in Volume

RE/MAX Brand In-market broker support, a big brand, education, a referral database, user-friendly tools – if it’s on your wish list, we likely have it. And when it comes to building your personal brand, the sky’s the limit.

You can be part of residential, commercial and luxury real estate networks that each hold long-established reputations for delivering results.

No. 1 NAME IN REAL ESTATE1

No. 1 LARGEST GLOBAL PRESENCE2

No. 1 MOST TRUSTED AGENTS3

1 Source: MMR Strategy Group study of unaided awareness. 2RE/MAX has a presence in over 110 countries and territories, more than any of its competitors. 3RE/MAX has the #1 Most Trusted Real Estate Agents according to a BrandSpark® study in the USA and Canada

Source: Based for 1,561 broke Include data f

2022 SNAPSHOT R E/M AX i n t h e C A R O L I N AS HOW ALL RE/MAX AGENTS IN NC & SC PERFORMED IN 2022

WE'RE THRIVING

152

2,239

OFFICES

AGENTS

RE/MAX OFFICES IN THE CAROLINAS

RE/MAX AGENTS IN THE CAROLINAS

WE'RE PRODUCTIVE

RE/MAX AGENTS

OUTSELL OTHER AGENTS BY MORE THAN

2 TO 1

AT LARGE BROKERAGES CONFIRMED BY THREE MAJOR U.S. INDUSTRY RANKINGS

15

$4.8

SIDES

MILLION

AVERAGE RESIDENTIAL TRANSACTION SIDES PER AGENT

AVERAGE RESIDENTIAL SALES VOLUME PER AGENT

$142,850 AVERAGE COMMISSION

13.8

7.7

YEARS

YEARS

AVERAGE YEARS IN REAL ESTATE

AVERAGE YEARS WITH RE/MAX

WE CELEBRATE SUCCESS $2 MILLION+

$1 MILLION+

$750K TO $999,999

EARNINGS PER AGENT

$500K TO $749,999

WE GET RESULTS

$250K TO $499,999

32,771

$100K TO $249,999

RESIDENTIAL TRANSACTION SIDES Source: Based on 2022 transaction sides cited In three surveys of the largest participating U.S. brokerages. The 2023 Realtrends 500 Includes data for 1,561 broker ages with at least 500 transaction sides each. The 2023 RISMedia Power Broker Top 1,000 and the 2023 T3 Sixty Mega 1,000 each Include data for 1,000 brokerages with the highest sales volume.

WE'RE EXPERIENCED

All figures are full year or as of year-end 2022 for all RE/MAX offices in NC and SC. Each Office Independently Owned and Operated.

$50K TO $99,999

] ] ] ] ] ] ]

[ 8 [ 23 [ 27 [ 45 [ 231 [ 584 [ 415

RE/MAX Global For over 50 years, the RE/MAX network has helped agents run their businesses in any market condition. Whether it’s a recession, low inventory or a global pandemic, RE/MAX agents continue to support and serve buyers and sellers all over the world. In addition, the RE/MAX global network can help you tap into the lucrative international market, giving you access to provide local expertise to global clients, as well as help your local clients buy their dream home abroad.

9,175+

144,000+

110+

OFFICES WORLDWIDE

AGENTS WORLDWIDE

COUNTRIES & TERRITORIES

YOUR BIG GOAL DESERVES A

Big Brand

1.1 BILLION+ TV/VIDEO IMPRESSIONS

1.2 BILLION+

3.3 Billion+

OUT OF HOME IMPRESSIONS

RE/MAX is #1 in brand awareness. So when people watch a RE/MAX commercial, click an online ad, see a billboard, they’ll think of you – the agent they know. All the visibility, credibility and trust built by the big brand we invest in becomes yours.

1

880 MILLION+ DIGITAL IMPRESSIONS

ADVERTISING IMPRESSIONS

89.9 MILLION+ AUDIO IMPRESSIONS4

58.6 MILLION+ SEARCH IMPRESSIONS5

1 Source: MMR Strategy Group study of unaided awareness. 22021 data combined from vendors, Nielsen and other third parties. 3Vendor data based on estimated traffic count. 42021 Google Marketing Platform and first-party data combined. 5Paid search impressions, Google and Bing data combined. Excludes organic search impressions. 6Source: More visits than any other national real estate franchisor website, according to SimilarWeb report of 2021 data for all U.S. real estate franchisors among website visits in the “Business and Consumer Services/Real Estate” category. 7RE/MAX first-party data for full-year 2021.

Over 120 Million Visits* RE/MAX® #1 REAL ESTATE FRANCHISOR SITE COLDWELL BANKER

CENTURY 21

KELLER WILLIAMS

78% 79% 80%

FEWER VISITS** FEWER VISITS** FEWER VISITS**

*Source: RE/MAX first-party data for full-year 2022. **Source: More visits than any other national real estate franchisor website, according to SimilarWeb report of 2022 data for all U.S. real estate franchisors among website visits in the “BusinessandConsumerServices/RealEstate”category.

REMAX.com: The site they see.

RE/MAX Collection Bring luxury to life.

The details are what sets the network apart:

The RE/MAX Collection by RE/MAX is a global luxury brand with elevated marketing resources for agents representing upscale homes and affluent clientele. The RE/MAX Collection luxury agents are versed in more than just unique properties around the world; they know luxury lives in the experience.

Become a part of the luxury network that helps open doors to luxurious living worldwide.

•

Luxury Launchpad: A robust and carefully curated set of luxury real estate resources to represent the upper market segment and help sell the listing (exclusive to The RE/MAX Collection).

•

Elevated Standards: Every home in The RE/MAX Collection is required to be 2X the average sold price where a property is listed.

•

Luxury Forum: An annual event where luxury agents are invited to network with other industry influencers and learn new ways to expand their business.

•

RE/MAX University®: A learning hub designed to help agents scale their professional expertise; includes the Certified Luxury Home Marketing Specialist (CLHMS) designation.

•

Private Facebook Group: Connect and network with 5,000+ RE/MAX members worldwide.

With new content and a refreshed user experience, the Luxury Launchpad helps agents streamline their business and elevate the overall client experience.

All-in-One Place Resources

Partners These well-known companies represent valuable media and advertising partnerships that bring a world of luxury to your front door. Unique partnerships ensure your luxury listing receives the exposure it deserves with international and local audiences.

MANSION GLOBAL

•

Video eBooks

•

Consumer-facing commercials

•

Detailed listing planner

•

Look Book (customize and present digitally or print professionally)

•

Luxury listing presentation

•

“RE/MAX vs. the Industry” social graphics

•

Distinct yard signs and sign riders

•

Photofy (mobile content creation platform for listings and agent branding)

•

RE/MAX Hustle (customize videos, video editor, digital welcome mats), remaxhustle.com

•

Children’s Miracle Network Hospitals® (customizable social posts, flyers (English and Spanish) and sign riders with The RE/MAX Collection logo)

GO COMMERCIAL WITH

Confidence

A network founded on autonomy and entrepreneurship, RE/MAX Commercial® Brokers are free to work any property type in any market.

ENJOY ACCESS TO:

CH ARLOTTECOM M E R C IA LR E A LT Y.COM

•

Buildout Sync.

•

Commercial tools and systems.

•

Global referral network.

•

Custom content and digital advertising.

•

Annual Commercial Symposium event.

11,165 RE/MAX COMMERCIAL BROKERS

50,000+ WORLDWIDE COMMERCIAL TRANSACTIONS

66.4% YEAR-OVER-YEAR GROWTH IN SALES & LEASE VOLUME**

641 RE/MAX COMMERCIAL OFFICES AND DIVISIONS

RE/MAX COMMERCIAL COVERS ALL PROPERTY TYPES:

INDUSTRIAL

HOSPITALITY

FARM & RANCH

OFFICE

MULTI-FAMILY

RETAIL

LAND

Training & Education

ONBOARDING TEAM We know moving can be hard...but when it comes to making the move to RE/MAX Executive the process is easy and seamless! We have a team of onboarding specialists that are available to help you. From ordering new business cards to getting you up to speed with all our technologies and services - we are here for you!

WEBINARS & UPDATES At RE/MAX Executive, we believe that access to proper training and education is key to our agent’s success. We host a weekly webinar series focused on technology, marketing strategies, efficiency training and more! Additionally, we host regular orientation courses and company updates.

AGENT PORTAL REAgentPortal.com is a one-stop-shop for all things RE/MAX. It's a portal that provides our agents with the tools they need to be the most resourceful and productive in the industry. If you need to know it, it's on REAgentPortal.com.

R E AG E N TP ORTAL.COM

At RE/MAX, you’ll gain access to world-class content from RE/MAX University® that will help you level up your professional skills with easy-tofind courses, streamlined education and access to brokerage-provided resources.

RE/MAX UNIVERSITY OFFERS: •

70+ relevant designations, certifications and courses.

•

Virtual and in-person classes, workshops and events.

•

Exclusive RE/MAX Learning Tracks.

•

Content from top industry coaches.

The More You Learn, The More You Earn ® The real dollars and cents value of education.

New agents who engaged with RE/MAX University, on average, closed 82% to 110% more transactions and earned 99% to 375% more in commissions from year 1 to year 2.1 $188,246

$189,415

$201,342

$203,007

$212,410

$215,703

$221,053

$283,052

$360,765

SFR

SRES

RENE

ABR

CNHS

MILRES

CRS

CCIM

CLHMS

Based on a range of averages from 4 agent cohorts in a study of agents who participated in at least one online RU course during their first year with RE/MAX.

1

Executive Tech

BACK AT YOU MEDIA

SKYSLOPE

Back At You is a social media marketing platform that allows you to automate your posts and advertising emails. Back At You calls this your "SocialBAY". You can start campaigns, advertise your listings, create and post videos and pictures, and capture leads through social media. Best of all, this premium service is provided free of charge to our agents.

SkySlope is a cloud-based transaction management tool used to process client transactions. With its paperless filing system, active contracts can be easily uploaded and stored. Our office managers review submitted files for compliance and send closed files to accounting for payment and processing, ensuring a smooth and professional experience for all parties involved.

TESTIMONIAL TREE

EARNNEST

Testimonial Tree is an online reputation management platform. With this platform, you can easily collect testimonials from your clients and store them all in one place. You can then easily post your testimonials on your website, Facebook, Google Page, Zillow, and LinkedIn.

Earnnest, the largest digital earnest money platform in the U.S., provides your clients with a safe, secure, and private way to send earnest money deposits! It is designed to be used by both escrow holders and real estate agents to hold the money in the correct company escrow account until closing.

MAX Tech The experts at RE/MAX have researched what tech works best so you don’t have to. That means you’ll gain access to the right tools that help you stay seamlessly connected anywhere, anytime.

BUSINESS-BUILDING APPS & TOOLS. Core tech and tools are available to help you:

•

Create a digital footprint with an agent or team website.

•

Identify who in your contacts is potentially in the market to sell.

•

Reach consumers online with social media posts, digital ads and video templates.

•

Manage contacts, leads and listings in one integrated platform.

•

Build and maintain relationships through email campaigns.

•

Serve buyers and sellers throughout the transaction.

•

Connect to an array of tools and services through RE/MAX Marketplace.

The only brokerage solution purposebuilt to deliver real results for agents and teams.

A Complete Tech Ecosystem TO PUT YOUR BUSINESS GROWTH ON AUTOPILOT

CUSTOMIZABLE IDX WEBSITES

AI-POWERED SMART CRM

Customizable websites with real-time IDX home search, rich community pages, home valuation pages, and more to maximize lead capture.

AI-driven lead validation and scoring, plus automated follow-up via email, text and phone, take the guesswork out of staying in touch.

POWERFUL LEAD ENGINE

TRANSACTION MANAGEMENT INTEGRATION

The most comprehensive and effective lead generation tools available allow you to generate new leads organically or supercharge results with built-in paid advertising.

Deep integration into industry leading transaction management platforms, including SkySlope, makes closing the deal easy and streamlined.

LISTING MANAGEMENT & MARKETING

BRANDED MOBILE APPS

Seamlessly manage all your listings from one central location with built-in social media marketing to maximize exposure while capturing new leads.

CRM app and built-in mobile dialer prompt conversations with both new leads and SOI contacts.

A branded open house app captures visitors while automatically kicking off follow-up campaigns.

MARKETING AUTOPILOT

BUILT-IN MARKETPLACE

Behavioral nurturing delivers unique, relevant and timely content automatically, driving up to 10X higher engagement across both new leads and personal sphere of influence contacts.

Over 50 seamlessly integrated add-on solutions like paid advertising, PropertyBoost lead generation and more allow you to customize the platform to meet the unique needs of you and your team.

Win the listing, win the offer and wow clients every time.

Show unique, big-picture pricing that combines multiple valuation perspectives in a single view.

Quickly create and view customized presentations on any desktop or mobile device.

Work interactively with buyers and sellers anywhere and make changes on the go.

Effortlessly tailor designs to reflect the needs and nuances of your client.

Deliver your presentation live, digitally or printed.

Robust client behavior tracking shows what matters most for follow-up.

Transaction Management LISTING CONTRACT TO CLOSE

BUYER CONTRACT TO CLOSE

LISTING MANAGEMENT SERVICES

ADDITIONAL A LA CARTE SERVICES LICENSED IN NC & SC

Experience a fluid transaction with our curated services, specifically made for your needs. Our in-house coordinators use the utmost advanced technology to not only ensure your closing process is smooth, but that your time is optimized throughout the process. They are specially trained in repair negotiation assistance and focus on client care while managing your transactions from start to finish.

E X E C UTIVECLOSI NGS.COM

Marketing RE/MAX Executive has always strived to give our agents access to the best technology, training, and marketing tools available. Building off of what RE/MAX, LLC provides, RE/MAX Executive agents get more tools to increase their business and do what RE/MAX agents do best, sell more houses!

PRINT & DIGITAL From brochures to postcards, Facebook to Instagram, promoting yourself, your services, and your listings is a must. RE/MAX has an almost limitless source of templates to help make this task a breeze.

PHOTOGRAPHY The importance of high quality real estate photos can't be overstated. Because of this, we've partnered with GoDigital LLC to help our agents get professional photography for all their listings.

VIDEO Whether it's creating a video walk-through of a new fabulous listing, or recording an informational video about what makes working with you so great, our friends at GoDigital LLC have you covered.

Client Services At RE/MAX Executive agents have the benefit of working with in-house client services to make the process much easier. Whether it's Mortgage, Insurance, or Title, we've got what you and your clients need, all under one roof. We are truly a one-stop-shop, for stress free transactions!

M O RTG AGE IN S UR A N C E T IT L E

Executive Home Lending PARTNERS At Executive Home Lending, our partners at RE/MAX Executive and their clients come FIRST.

ADVISORS Working with the various lenders at our disposal, we find your client the right product fit for their home buying needs or refinance.

LOCAL Our loan officers are on-site throughout the RE/MAX Executive footprint and available to meet with you and your clients whenever needed.

E X E C UTIVEHOMELENDI NG.COM

NC I-179291 | SC# MLO-1708537 | Executive Home Lending, LLC is an Equal Housing Lender. NMLS ID# 1547021 | 855-206-5383. Executive Home Lending, LLC is licensed by NC # L-173006, SC # MLS-1547021. Interest rates and products are subject to change without notice and may or may not be available at the time of loan commitment or lock-in. Borrowers must qualify at closing for all benefits. “Executive Home Lending” is a registered trademark of Executive Home Lending, LLC, a North Carolina limited liability company. 2901 Coltsgate Rd Suite 105, Charlotte, NC 28211

Executive Insurance Executive Insurance was created to provide individual risk services in a more personal way. Our team works with a select number of Insurance Carriers to provide clients with the insurance coverage personalized to fit their specific needs at the best price we can find.

WE COVER Home

Flood

Commercial

Auto

Boat

Umbrella

Renters

RV

Life

Condo

Motorcycle

CARRIERS TRAVELERS

CHUBB

BUILDERS MUTUAL

ALLSTATE

LIBERTY MUTUAL

NATIONAL GENERAL

SAFECO

KEMPER

TRAVELERS

NATIONWIDE

AMTRUST

BURNS & WILCOX

UTICA NATIONAL

METLIFE

ORCHID

HARTFORD

FOREMOST

HAGERTY

PROGRESSIVE

TAPCO

& MANY MORE!

IN SUR E D BYEXECUTI VE.COM

Executive Title Executive Title is the in-house title company of RE/MAX Executive. We have over 33 years of experience in the real estate industry including both residential and commercial insurance. Executive Title also underwrites for two of the largest national carriers in the country.

PROUD AGENTS OF FIDELITY NATIONAL TITLE COMPANY FIRST AMERICAN

OUR COMMITMENT APPROVED ATTORNEYS

FREE PROPERTY REPORTS

TITLE POLICY SEARCH

NATIONAL CARRIERS

FRIENDLY SERVICE

QUICK TURNAROUND

C H ARLOT T E T I T L E .COM

Teams Whether you’re building a team brick-by-brick, or your team is fully established, RE/MAX is the place to set up shop. Why? It’s simple: RE/MAX is where teams thrive.

BUILD & EXCEL WITHIN YOUR TEAM - YOUR WAY. 26.6

RE/MAX teams outproduce competitor teams based on average transaction sides per agent.

13.8

16.1

Independents

18.5

18.6

20.4

22.5

The REAL TEAMS® Solution Powered by Workman Success Systems, is the only solution-based, team-building program of its kind. The certified REAL TEAMS Team Leader Certification, exclusive to RE/MAX, offers you solutions to help build or improve a team of any size.

Areas of focus include: •

Increasing team productivity.

•

Generating higher-value business.

•

Business planning.

•

Improving team dependability for an overall better work-life balance.

From world-class education and networking opportunities to tech and branded marketing, RE/MAX has the resources for teams of any size to find success.

•

Personalized team website.

•

Team signage.

•

Collaborative marketing materials.

•

RE/MAX Ultimate Teams Event.

•

Team-specific courses and certifications.

$1.5M

Giving Back At RE/MAX Executive, we do more than find homes for families. We also support many local charities, including Children's Miracle Network, Susan G. Komen, Classroom Central, Habitat for Humanity, and many more.

Since 1992, our agents have helped Children’s Miracle Network Hospitals support millions of kids each year throughout North America. The RE/MAX network donated more than $185 million over the years.

10 MILLION Kids and Families Helped Each Year

TOTAL LIFETIME CONTRIBUTIONS TO CHILDREN'S MIRACLE NETWORK

+

170

30

Hospitals Supported Across North America

Year Partnership

STRIDES FOR

SHELTER 5K RUN + WALK

About 127,000 children in our Charlotte region lack the basic school supplies they need to be successful in school.

That’s more than 1 in 2 students. Classroom Central is able to turn each dollar donated into $9 worth of school supplies, so your gift will make a real impact on successful educational outcomes for both students and teachers.

The Canopy Housing Foundation has given away over $130,000 to six different beneficiaries through Strides for Shelter race proceeds over the course of the race’s six year history.

The Susan G. Komen Race for the Cure raises funds to support breast cancer research and treatment. Participating not only raises money, it also raises awareness about breast cancer and the importance of early detection and treatment.

EVENTS TO HELP YOU

Hustle

At RE/MAX, you’ll routinely brush shoulders with the best of the best at hundreds of events throughout the year. There’s the unforgettable R4® Convention in Vegas, the RE/MAX Ultimate Teams Event, local and international niche events and so much more each year.

RE/MAX agents are given the opportunity to get better by being together. Boost your contact list and your career as you mingle with industry leaders and top producers and enjoy next-level access to valuable insights from a worldwide network.

COMMERCIAL

SYMPOSIUM

BUILD YOUR BUSINESS

with RE/MAX Immerse yourself in a culture that prioritizes resources aimed at uplifting your business and community. Benefit from a supportive team of staff, managers, BICs, and leaders who possess field-specific knowledge and values that drive meaningful change. Expand your global reach with connections to industry experts and gain inspiration from talented agents who can motivate you to strive for greatness.

RE/MAX Executive agents not only get the perks of being part of the number one brand in real estate, they also get the benefits of being part of the #1 RE/MAX in the Southeast Region. Visit joinexecutive.com to learn more.

jo inexec utive.co m

©2023 RE/MAX, LLC. Each Office Independently Owned and Operated.