Jay O'Neil Founding Member Global Real Estate Advisor
c 317.848.0008
jay.oneil@Encoresir.com www.HomesOfBridgewater.com Encore Sotheby's International Realty 12411 N. Pennsylvania Street #300 Carmel, IN 46032 Each office is independently owned and operated.
Published by REAL Marketing (REM) | www.REALMarketing4You.com | 858.952.4280 | ©2018
The Luxury Market
7 Things Sellers Should Consider When Selling Their High-End Home
OVER 90 PERCENT OF BUYERS START THEIR HOME SEARCH ON LINE. PHOTO AND VIDEOS ARE YOUR MAIN LINKS TO CONNECT WITH THEM. YOU ONLY HAVE 20 SECONDS TO CATCH A POTENTIAL BUYER'S ATTENTION when they're looking through listing photos. Professional, well-lit, and executed photos are critical in grabbing a potential buyer's attention. LUXURY HOMES HAVE A SMALLER POOL OF BUYERS, which means great photography and videos will help your home stand out among the rest. LUXURY HOME BUYERS HAVE LIMITED TIME TO SPEND LOOKING AT HOMES. Having high-quality imagery that highlights the spaces and details saves time by helping them decide if they want to further pursue a home. BUYING A HOME IS AN EXCITING TIME WITH LOTS OF MOVING PARTS. Not only is it a financial decision but also an emotional one. Having videos and photos that not only show
spaces but how a home feels helps potential buyers connection to the home.Videos often provoke an emotional response that photos alone do not. LOCATION, LOCATION, LOCATION - drone photos display the expanse of your home and property in a way regular photos cannot, as well as show what great amenities are in proximity to your property, i.e. a golf course or lake views. This is a great way to show off what your property can offer over other listings. LUXURY HOMES HAVE AN ADVANTAGE OVER OTHER AVERAGE HOMES WITH THE COMFORTS AND LIFESTYLES THEY PROVIDE. Theater rooms, wine cellars, and other custom features are important to a buyer, and having photos that capture those luxury items and spaces is as important. These spaces are also difficult to photograph, and having photos that highlight them appropriately could be the difference between someone wanting to see more and moving on.
Johnathan and Angela-Marie, When it comes to selling your home, you need a Luxury Bridgewater Specialist who knows how to market your home to make it stand out above the others. If you are thinking of selling, call me today at 317.848.0008 and let me market and sell your home. Sotheby’s International Realty and the Sotheby’s International Realty logo are registered (or unregistered) service marks used with permission. Operated by Sotheby’s International Realty, Inc.
LIVE BRIDGEWATER NOVEMBER 2018 REAL ESTATE MARKET REPORT PRESENTED BY JAY O'NEIL YOUR BRIDGEWATER REAL ESTATE SPECIALIST
PREPARED ESPECIALLY FOR
Johnathan and Angela-Marie Williamson Visit www.HomesofBridgewater.com for current listings, community information, and more.