ZYNC Technology Group (ZYNC) was an early adopter of RCR|HUB (The HUB), leveraging its comprehensive platform to enhance visibility and market reach within the healthcare industry. This case study outlines their journey and successes with RCR|HUB.
Successes and Impact:
Since its initial investment, ZYNC has achieved significant milestones Its solutions were recommended to Enterprise Hospital Baptist Health in Jacksonville, Florida, resulting in a signed contract Additionally, ZYNC gained traction among numerous dental practices nationwide, seeking advanced RCM technologies, effectively expanding its client base.
ABOUT ZYNC TECHNOLOGY GROUP (ZYNC):
ZYNC is the creator of ZKeep, an intelligent payor portal gateway solution designed specifically for the healthcare industry They empower healthcare organizations to achieve optimal efficiency in revenue cycle management (RCM) by automating repetitive and time-consuming tasks associated with payor portal access Their innovative technology offers a centralized platform for managing portal access, eliminating unnecessary users, controlling access levels, and generating clear reports for enhanced security and peace of mind With a proven track record of success, trusted by over 500+ healthcare providers and demonstrably high ROI, ZYNC is a game changer for healthcare systems seeking to streamline workflows, reduce costs, and improve IT security
EARLY ADOPTION AND REASONS:
ZYNC recognized the strategic advantage of being an early adopter of RCR|HUB The platform provided access to critical online resources, including industry events, state provider listings, and direct exposure to a targeted audience deeply invested in RCM solutions This proactive approach allowed ZYNC to position itself prominently in the niche market of Revenue Cycle Management
STRATEGIC PARTNERSHIPS AND BRAND AWARENESS:
Partnering with JER Marketing, the creators of RCR|HUB, proved instrumental in ZYNC's growth. The platform's dynamic capabilities, such as the embedded learning video that directed 652 viewers to their website and strategic advertising placements in RCR|HUB's monthly magazine, with an exclusive RCM readership of over 29,000, substantially boosted brand awareness
NETWORKING AND BUSINESS DEVELOPMENT:
Participation in RCR|HUB functions, including events like Florida hfma conference dinners, facilitated invaluable introductions and networking opportunities for ZYNC. These engagements were crucial in forging new business relationships and expanding their client base
Outlook:
As a result of its successful partnership with RCR|HUB and strategic initiatives, ZYNC anticipates tripling its sales this year RCR|HUB's dynamic and constantly evolving nature ensures continued accessibility and relevance, further supporting ZYNC's growth trajectory
Conclusion:
ZYNC’s journey with RCR|HUB exemplifies the transformative impact of leveraging a specialized platform tailored to the healthcare industry By harnessing the platform's capabilities and strategic partnerships, ZYNC has expanded its client base and reinforced its position as a leader with an innovative RCM solution
