J U S T S O L D - C A S E S T U DY
TYPE NLA DEVELOPMENT 2,658M2
SOLD 30/06/21
D.O.M. 8
ENQUIRY 13
OFFERS 2
SALE PRICE $925,000
MARKETING $5,329
DEVELOPMENT KNOWLEDGE GUIDES OWNER TO SALE 50 WILLIAM BERRY DRIVE, MORAYFIELD QLD, 4506
A generally strong market and some specific recent sales in the Morayfield area prompted the owner of 50 William Berry drive to contact Chris Massie and the Ray White team to discuss the potential sale value of their property. While this particular property had a number of potential development constraints that had hindered sales in the past, Chris’s strong understanding of the development process and his network of expert consultants allowed both the owner and potential purchasers to quickly come to terms with the site’s true potential. “Buyers will always answer unknowns with the worst case scenario and adjust their price accordingly. With development sites in particular it is vital to ensure as much preparation work is done as possible to address any possible concerns that may impact perceived value”. Said Chris Massie. Given the diverse range of potential uses and buyers, an Expression of Interest campaign was recommended as the method of sale. Within the very first week of the campaign an unconditional offer was received and a happy seller signed the contract only eight days after taking the property to market. This result shows the importance of preparation and method of sale, even in a strong market.
CHRIS MASSIE 0412 490 840
DIRECTOR - COMMERCIAL PRINCIPAL chris.massie@raywhite.com
AARON CANAVAN 0447 744 948
SALES & LEASING EXECUTIVE aaron.canavan@raywhite.com
raywhitecommercialnortherncorridorgroup.com.au