WHERE THE PROS Come to Play
We build businesses worth building. VISION
We want to be the company of choice for entrepreneurial mortgage professionals.
Our differentiated activities: We help you grow your business. 1. We deliver Effortless experiences. 2. We are professionals. 3. We believe leadership matters. 4.
The average Princeton Loan Officer adds 1.2 new referral partners per month who fund a loan with Princeton for the first time. 99.5% of customers say “Thanks, but no thanks” to the Princeton Promise ($1,000 back at closing if they are unhappy with our service).
We want to be the company of choice for entrepreneurial mortgage professionals.
Thejoyisinthejourney.
Receives fully delegated Agency Approvals Forms joint ventures with two of the largest real estate companies in New Jersey
2015 Named a top New Jersey Family Business of the Year by the nationally ranked Rothman Institute New Jersey Top Family Business
2018 Additional leadership joins Princeton and enters wholesale channel to grow nationally, begins to expand retail beyond New Jersey and Pennsylvania Expands Nationally 2019 Launches the Princeton Promise and Effortless Mortgage, leading to the #1 Customer Satisfaction Score in all industries nationwide Launches Princeton Promise
Becomes Top 20 Wholesale Lender and achieves Inc 5000 #5 fastest growing finance company Inc. 5000 Award
Exits wholesale channel to focus on distributed retail 2024 Ranked #1 NPS Score in all industries nationwide by Customer Gauge, grows retail production YOY #1 in Customer Satisfcation Founded on the second floor of a real estate office as an inhouse lender Founded in 1983
EFF ORT LESS
THE EFFORTLESS MORTGAGE
We saw an opportunity to make the customers' experience better by delivering on our core promise: we do what we say we are going to do. That is the Effortless Mortgage.
And we back it up with:
THE PRINCETON PROMISE
The Princeton Promise is simple: if your mortgage experience isn't effortless for any reason, you get $1,000 back at closing. No strings attached.
The Princeton Promise is the system we have in place to make sure that we, as an organization, get better every day.
PAIN + REFLECTION = GROWTH.
THE CRAZY PART?
99.5%
of our borrowers have said “thanks, but no thanks” to $1,000 back at closing!
NET PROMOTER SCORE:
Results of the Effortless Mortgage
AT PRINCETON MORTGAGE WE VALUE CUSTOMER SATISFACTION ABOVE ALL ELSE.
Net Promoter Score (or NPS) is a way to measure customer satisfaction. The score is on a scale of -100 to 100.
By way of example, Starbucks has a lifetime NPS of 71
Because of our commitment to give borrowers The Effortless Mortgage and our desire to get better every day with The Princeton Promise:
Princeton Mortgage has a lifetime NPS of 91
WHICH MAKES US WORLD-CLASS AND IN THE TOP 1% FOR CUSTOMER SATISFACTION.
WHERE THE PROS Come to Play
Why is it that some people seem to be hugely successful and do so much, while the vast majority struggle to tread water? The answer is complicated and likely multifaceted.
One aspect is mindset—specifically, the difference between amateurs and professionals.
What’s the difference? Actually, there are many differences:
�� A mateurs stop when they achieve something.
Ǒ P rofessionals understand that the initial achievement is just the beginning.
�� A mateurs have a goal. Ǒ P rofessionals have a process.
�� A mateurs react.
Ǒ Pro fessionals prepare.
�� A mateurs focus on the short term.
Ǒ P rofessionals focus on the long term.
�� A mateurs focus on tearing other people down.
Ǒ P rofessionals focus on making everyone better.
�� A mateurs think reality is what they want to see.
Ǒ P rofessionals know reality is what’s true.
�� A mateurs show up inconsistently.
Ǒ P rofessionals show up every day.
EVERY DAY. EVERY LOAN,
TRADITIONALAGENCYPRODUCTS
We are an approved seller to FNMA and FHLMC
We have 45+ aggregators to whom we sell loans as well, depending on who is offering best execution
Conventional FNMA* (Conforming, High Balance, HomeReady, Refi Now)
Conventional FHLMC* (Conforming, Super Conforming, Home Possible, Home One)
FHA* (including High Balance and Streamlines)
VA* (including High Balance and IRRRLs)
USDA
*We offer 2/1 and 1/0 Temporary Buydowns on these products – further details can be provided upon request.
JUMBO
We have all the major players and are regularly adding niche players to offer competitive pricing.
CONSTRUCTION/RENOVATION
FNMA Homestyle Renovation Loans
FHA 203(k) Renovation Loans
1X Close Construction Perm Loans
PRODUCTS
NON-QM
Bank statement programs
Non-warrantable condos
Title Vesting in LLC
DU Approve/Ineligible Flex Program
DSCR Loans
Foreclosure/Bankruptcy
Seasoning of 1-Year
Asset utilization (depletion) Loans
ITIN Borrowers
Unique Property Loans
HELOCs
DSCR 2-8 unit mixed properties
DSCR 5-10 unit residential properties
OTHERPRODUCTS:
Nationwide DPA Product (FHA/USDA 1st paired with a choice of 3 DPAs)
FHA Reverse Mortgages (HECMS)
Doctor Program
HUD 184 Product
Bridge Loans
FNMA/FHLMC VLIP (Very Low Income Program)
Nationwide CRA products with competitive pricing (must be in an investor-defined community)
STATEBONDPROGRAMS
Currently offering TSAHC (TX), SC Bond (SC), NJHFA (NJ), RIH (RI), PHFA (PA), AFHFA (AL), Georgia Dream (GA), and CHFA (CO).
Continuing to roll out other state bonds/DPA programs in 2024.
GENIUS BAR (All Encompassing Sales Support Desk)
LIKE THE APPLE GENIUS BAR, BUT BETTER
⊲ Fully staffed with former loan officers and averaging an eight-minute response rate to your questions, the Genius Bar is your go-to team to answer any questions you might have.
The Genius Bar can assist with:
⊲ S ales Support
» Training on anything sales-related
» A ppraisal/Mercury Support
» Ru n Caivrs
» R un COE’s
» D isclosure Assistance
» Resend Disclosure Passwords
» Ru n GUS
» Loan Beam Support/Training
» B luePrint Support
» M axwell Support/Training
» T he Work Number Support/Training
» A ccount Creation
» O ptimal Blue Support/Training
» 7geese Support/Training
⊲ M arketing Support
» Total Expert Support/Training
» D ata Imports
» E xperience.com Support
» A ccount Creations
» S ubmit weekly cookie orders
⊲ Factual data
» Re-pull credit
» Rescores
» Sp lit Credit
» A dd Applicants
» R un Wayfinder/what-if
⊲ AU S Errors
» F ix AUS errors
» G et loans to go approve/eligible
⊲ Lo an Level Assistance
» Reading Guidelines
» Retrieving Guidelines
⊲ Technical Support
» M icrosoft Assistance
» O utlook Assistance
» H elp fixing physical hardware (monitors, keyboards, mouses)
» C omputer Software Issues (diagnosing computer errors, random shutdowns, updates
⊲ E ncompass Support
» D iagnose Encompass Rules
» F ix/ Organize field triggers (make sure they aren’t firing to people that are no longer here)
⊲ System Training (anything computer/IT related we can help train you on)
⊲ N ew Hire Setups/Training
» P rovide full support to new hires before their start date to help them resolve any possible issues they could be having (Jamie and I provide our phone numbers)
OURTHEORY ONPRICING
To reach our goals, we need better-thanaverage rates and the world’s best customer service and loan process.
We are constantly evaluating our pricing to ensure that for the level of compensation that our Loan Originators have, we are providing some of the most competitive rates out there.
THE MARKETING MACHINE: Built to Amplify
Your Prospecting
A proprietary system that keeps you in flow and top of mind with referral partners.
The core of that process is our 13 in 30 system: After meeting a potential referral partner and enrolling them in the 13x30, they are sent 13 touch points in the first 30 days.
This process ensures that you will be top of mind the next time that realtor is looking for a great Loan Officer to refer business to.
Our training helps to make our Loan Originators better salespeople and our marketing amplifies that prospecting:
This has led to the average Princeton Mortgage LO adding 1.2 referral partners per month, on average.
COMPENSATION
The freedom to run your business how you want, with all the support you need.
LOAN ORIGINATOR MODEL
Our compensation strategy is built to be flexible and we empower you to select your basis points based on what works best for you and your market.
On average, retail LOs make just above 100 bps (national average). Princeton LOs have the ability to pick what is best for them - anywhere from 50 bps - 200+ bps.
BRANCH MODEL
For LOs and Branches who prefer to manage their own expenses, our Branch Model might be the best compensation option.
Contact us to run a tailored performa to see how this will work for you.
BENEFITS
MEDICAL
⊲ Three coverage options with varying premium costs: EPO, HDHP High, HDHP Low
⊲ Insured by United Health Care (UMR)
⊲ Insured by MetLife DENTAL
⊲ Insured by MetLife VISION
ANCILLARY BENEFITS ALL INSURED BY METLIFE:
⊲ Voluntary Term Life and Accidental Death and Dismemberment Insurance
⊲ Voluntary Short-Term Disability Insurance (STD)
⊲ Voluntary Long-Term Disability Insurance (LTD)
⊲ Accident Insurance
⊲ Critical Illness
⊲ Paid Time-Off
⊲ Company matching offered
PAID TIME OFF
⊲ Full-time employees scheduled to work more than 30 hours per week will be eligible for PTO, prorated based upon the ratio of scheduled hours to 40.
⊲ Tier 1: Year of Hire – 10 days (pro-rated based on hire date)
⊲ Tier 2: 1st-4th Anniversary Year –17 Days
⊲ Tier 3: 5th through 9th Anniversary Year – 21 Days
⊲ Tier 4: 10th Anniversary Year –26 Days
HOLIDAY SCHEDULE
⊲ Full-time employees will receive holiday pay at their regular rate.
» N ew Year’s Day
» M emorial Day
» I ndependence Day
» L abor Day
» T hanksgiving Day
» Chr istmas Day
» 2 F loating Holidays for Employees to use on whatever days they would like
AWARDS & Recognition
Ǒ Founded in 1983
Ǒ Licensed in 42 States
Ǒ A+ BBB
Ǒ 4.9 Google Rating
Ǒ Inc. 5000
Ǒ 40 Under 40
Ǒ NJBIZ 2019 Business of the Year
Ǒ MPA 2020 Top Mortgage Workplaces
Ǒ 2019 Most Admired CEO
Ǒ NMP Top Mortgage Employer
Ǒ GrowJo 2019 Fastest Growing Companies
Ǒ 2019, 2020, and 2023 HousingWire Rising Stars
Ǒ 2021 Market Leaders
Ǒ 2020 HousingWire Women of Influence
Ǒ 502ND Fastest Growing Company in America
Ǒ Top 1% for Customer Satisfaction
Ǒ 91 Lifetime NPS Score
Ǒ 40+ Years of Mortgage Experience