At Peterswald, we integrate tradition and innovation, while prioritising integrity, transparency and trust to deliver an unrivaled experience. This is what defines us in the industry.
Having won the ratemyagent.com.au #1 agency in Tasmania award for 8 years in a row, we believe our clients’ reviews are testament to how our property marketing delivers powerful results, beyond your expectations.
376
Properties sold in the last 12 months
21
Median days on market
13.9K
Followers on social media
*Statistics from Facebook, Instagram and internal databases - June 2024
Eunice Ware has a wealth of experience across a wide range of property transactions. A trusted sales agent who has a talent for negotiating homes on any price scale and closing deals with expert knowledge and efficiency.
Eunice’s skills in the real estate industry are backed by her extensive working history in Tourism, fashion industry, and for solicitors in their litigation and commercial departments.
Property deals involve a network of relationships between buyers, sellers, solicitors and financiers. Her ability to create good working relationships and her excellent communication skills result in many happy clients. Eunice loves the diversity of people with whom she has the privilege of meeting. She stays extremely grateful for each and every listing and tailors every sale to the individual person, property and situation at hand so that the best outcome is achieved.
Her boundless energy and enthusiasm are matched only by her market knowledge, while her friendly down to earth personality means Eunice is a pleasure to deal with. As her clients would agree she is hardworking and always willing to go that extra mile and is engaged from start to finish.
Eunice feels that Peterswald’s brand positioning, integrity and genuine care for others aligns with her ethical approach to conducting business.
Eunice Ware
Property Representative 0402 200 687
eunice@peterswald.com.au
Stronger together
At Peterswald, you have all of our agents on your side.
Collaboration and teamwork are the cornerstones of our success. We stand together as one team, supporting each other, fostering growth and acknowledging our collective achievements.
Our agents regularly cross sell properties, to accomplish the very best results for our clients, together.
20 years of trust
200 years of experience
As we celebrate 20 years of Peterswald, we reflect on our strength of knowledge, with the sales and property management team holding over 200 years of combined experience in real estate.
Review
by Marie
1/1a Buchanan Avenue, Sandy Bay, Purchaser
Eunice Ware proved instrumental in my purchase of a home after five months of searching. She went over and above when difficult circumstances arose bus with her guidance these difficulties were quickly overcome. Communication was timely and helpful for every step of the purchase process and she carried out her job in a truly professional manner. My expectations were met and I am sure the vendor’s were as well. Highly recommended.
Review
by Lucy
36 Turquoise Way, Kingston
Eunice was our agent for the sale of our property and was fantastic. She took the time to thoroughly understand our home and provided excellent marketing, even securing a newspaper feature to increase exposure. Eunice followed up on all leads from the open homes and worked hard to secure an offer we were very happy with. She not only negotiated a great price but also ensured favourable contract conditions. Her communication and professionalism made the process seamless.
Review by Marnie
29a Reynolds Court, Dynnyrne, Purchaser
Eunice’s in depth knowledge and experience of the real estate market made the process of selling and buying a walk in the park. No detail was missed nothing was too much and Eunice’s continued communication and updates through the process were informative and comforting. Eunice was honest, constructive and very accomodating to work around our needs. I would not hesitate to use Eunice for any future property transactions her wealth of knowledge and experience is outstanding.
Review by Myles
78a Nelson Road, Mount Nelson, Vendor
We usually din’t have anything nice to say about real estaate agents but Eunice doesnt’t fit the mould. She was friendly, reliable, efficient, honest, hard working and extremely motivatied. We don’t live in Hobart anymore which meant that we were’nt around to help. Initially this made us anxious but we soon discovered Eunice was all over it. We had no worries, she took care of everything including beautiful “staging” of the interior and garden. Eunice found us a factastic offer, very quickly. our first quick and painless home sale. Thank you Eunice!
Review by David and Anne
10a Mawhera Avenue, Sandy Bay, Vendor
Despite being in our 80’s, this was the first time we have sold a house through an agent, previous houses having been bought by developers. So we have no experience as to good or bad agents, but we certainly found Eunice very easy to deal with, she kept us informed, she was always on time, always available on the end of a phone and most importantly she sold our house which necessitated a lot of work for her.
Review by Ronnie
3a Balmoral Road, Kingston Beach - Vendor
Eunice’s passion for her job is evident as she brings her expertise, flair and negotating skills to a high level. We were kept informed every step of the way and Eunice always ensured we were happy with the service provided. Her presentation alone, shows she is professional and caring. Peterswald has found a gem in Eunice whol will go above and beyond for each and every client.
Our marketing strategy
We pride ourselves on our unparalleled marketing expertise and the best creative collaborations to cut through the noise and find the perfect new owner for your home.
Our comprehensive marketing plans leverage cutting-edge digital platforms and targeted advertising to effectively reach a wide range of potential buyers locally, nationally and overseas. Through captivating visuals and high quality print materials, we showcase the unique features of each property to an optimal audience.
With an emphasis on excellence in everything that we do, our team of specialists facilitate a seamless experience for both buyers and sellers.
A picture is worth a thousand words
An essential element of real estate marketing, photography is the foundation of any successful marketing campaign. Buyer decisions are informed by imagery, making high-quality photography and stand out visual content crucial in attracting enquiry.
Our expert real estate photographers invest in high-end equipment which, combined with extensive experience, allows them to truly capture the essence of a property and provide beautifully composed, high-quality images that are a pivotal part of our online, social media and print campaigns. We have the option to incorporate aerial images as well as twilight photography to further showcase your property.
Captivating content
Video is a highly effective tool for promoting property to buyers, attracting more interaction online and creating high engagement. Using video to market your property is uniquely informative and readily accessible through our digital channels.
Including aerial, interior and exterior property footage our professional videographer creates a 1-2 minute high quality video to showcase your property. We can highlight important features in detail and provide prospective purchasers with a complete overview of your property. Showcasing your property to its full potential.
Short preview videos help create interest prior to the full launch and can be posted via stories or reels on our social platforms, both by the agents and by the company account, to maximise the reach. Bec can give you more information about this.
A different perspective
Striking aerial footage
At Peterswald we utilise the latest technologies to market your property. We work in conjunction with Z Visuals, to produce marketing videos of our listings.
Offering a completely new perspective, an aerial is an engaging way to attract prospective buyers by marketing not only the key features of your property, but also your suburb and surrounds. Showcasing the properties position.
We have received extremely positive feedback from our clients who appreciate the point of difference it gives their property in the competitive online marketing sphere
Step inside
High quality, immersive 3D models for your home’s listing
Our investment in the Matterport 3D Showcase from the United States allows us to offer a point of difference to our clients, by creating high quality, immersive 3D models of your home.
A member of our team will come to your property and photograph it using the Matterport camera to capture each room and create an interactive floor plan that allows prospective purchasers to take a virtual walk through your home, encouraging greater buyer engagement and a unique, interactive experience.
Detail focused
We employ a professional to produce an accurate floor plan of your property
Floor plans are used in all facets of marketing your property and each plan includes north orientation, dimensions of each room, total house size, out-buildings and courtyards.
Engage the audience
Social Media is a powerful way to reach potential buyers
Social media is an exciting and effective way to reach a designated group of loyal followers and new prospective purchasers. The Peterswald Facebook page has over 10,000 followers and Bec’s profile pages have over 16,000 followers, which means every post reaches a large organic audience.
Our goal is to increase the impact and visibility of your home. With our finger on the pulse of the market, we utilise an integrated marketing approach which couples traditional advertising campaigns with extensive social media outreach leading to an immediate impact on the visibility of your home. This might include: ‘Launching soon’ social media posts, teaser videos introducing properties, property videos on YouTube and features on our Facebook and Instagram.
Social media is also widely used to promote open homes and successful results, to our large collective following.
Maximising potential
When listing with Peterswald your property is featured on up to 5 websites
peterswald.com.au
realestate.com.au
domain.com.au
realestateview.com.au
allhomes.com.au
Each website includes comprehensive information about your property including a property video, floor plans and scheduled open home times. All of our listings on realestate.com.au are Premier+ property listings. This ensures your home will be seen first, by more buyers, with the largest ad size, rotating to the top of your suburb listing every 15 days. Premier+ property listings capture 20 times more views than a standard ad, optimising your listing.
First impressions
Premium high impact signage
Our stylish signboards are designed to appeal directly to buyers the moment they are outside your property. They captivate and draw people in. The designs are carefully considered to capture the feeling of your property, leaving buyers eager for more.
Open for business
Open homes are one of the most powerful tools to secure the best price for your home
Open homes allow potential buyers the opportunity to get a feel for the property and be able to picture themselves living there, creating an emotional connection that will drive them to put an offer in. When there are many groups looking at the same property together, it creates a increased urgency and people are likely to put a higher offer in.
Alternatively, there are some cases where private inspections can be more strategic. Some benefits include buyer screening ahead of time, to ensure that they are serious and trustworthy. The buyers have to make a concerted effort to organise an appointment to visit the property.
Bec will be able to advise the best approach for your property to achieve the best results.
Properly presented
Professionally designed and meticulously crafted brochures
Our property marketing collateral is available in a variety of sizes to accommodate the needs of any property. Our brochures present your property to potential buyers with information such as floor plans, high definition photos and a detailed narrative on your property.
The standard at Peterswald is to always use professional photography and printing. The quality of these photographs, print and layout enhance a buyer’s perception of value and help create a strong impression for your property. We take the utmost care in creating all material.
Curated collections
A catalogue of all our current property listings
We email thousands of registered buyers, existing property management owners and tenants about your property in the first days of marketing. In addition, your property will be featured in PLACE, which is published in-house on a weekly basis, with professional photography and detailed property information, the magazine is a one stop catalogue of all our current listings. Hard copies of the PLACE magazine are available to collect from our office and can be found in selected cafes.
Eye catching
Print is still a key marketing tool in this digital world
Buyers come from a range of sources and we consider newspaper advertising an integral marketing tool in our multi-faceted campaigns. Our stylish colour ads in the Mercury Real Estate Guide assist in delivering a high impact presence for your property across a range of advertising mediums. Open Home properties without an advert can be utilised on our advertising page at no charge.
The internet locates the educated and knowledgeable buyer who understands the market value, while print media is more likely to source the passive, aspirational buyer who buys with the heart.
The right kind of attention
Editorial features in well respected publications
We have a strong relationship with multiple publications and submit properties for editorial features in mainland newspapers such as The Australian and Financial Review as well as our local newspaper, the Mercury Real Estate Guide. These compelling editorials appeal to the high-end buyer and investor markets across Australia. With a national audience of engaged property seekers, editorials target an affluent audience of decision makers with a high propensity to buy property.
Style is substance
Increase the value of your property and potentially reduce the sale time using our interior stylist or property stylist
Impeccable presentation can make an incredible difference when placing your house on the market. Equally as important, is the creation of a warm and inviting atmosphere, which allows prospective purchasers to develop an emotional connection with your home, enabling them to imagine themselves living there. We offer the services of our interior designer, included within our Elevate and Premium packages. After a consultation, you will receive a report containing suggestions focused on maximising space and enhancing key features.
We also provide solutions for vacant properties with the assistance of property stylists Shift Property Styling and Home + Style. We can arrange to stage your vacant home with rental furniture to provide an appealing first impression. Both companies provide packages to suit most budgets and offer a comprehensive range of modern and vintage furniture, homewares and accessories.
Home + Style:
Meg Clarke 0400 011 464 homeplusstyle@hotmail.com
Shift Property Styling: Adam Luttrell 0408 744 381 enquiries@shiftpropertystyling.com.au
Now is the perfect time to cast a critical eye over every aspect of your home. Think like you do when you are looking for a house to buy. Consider who is your potential buyer, and present the property to best appeal to them.
Review and compare properties on the market by attending open homes or viewing online; this will show you the standard of your competition, and might give you some inspiration of how to (or how not to) present your home for sale.
Grab a pen and paper and do a walk through your home and garden, making note of all the little and big jobs. From there, then work our which ones you can manage and which ones you may need to call in professionals for.
Here are a few tips from us of things you can do that will present your home in its best light and make your property more inviting:
Thoroughly clean the home including skirting boards, wall scuffs, handprints etc
De-clutter – remove all paperwork, toiletries, personal photos, fridge magnets etc from display
Tidy robes and closets, ready for inspections and open homes
Make up all beds in simple white linen to brighten bedrooms
Consider scatter cushions or throw rugs for some warm appeal
Check all lights are working and have bright globes installed
Touch up any damaged paintwork
Clean inside and outside of windows, particularly those with a view
Check for loose door handles and latches, tighten and test that all are working well
Style your living spaces with your favourite items and pack away non-essentials
Seek inspiration from our listing photos of other properties
Clear kitchen benches, dining, and coffee tables but leave a homely touch of a fruit bowl, plant, or both
Add some greenery to your home with freshly cut flowers or indoor plants
Organise the pantry into a neat space
Accessorise the bathroom with matching towels, simple toiletries and greenery
Freshen up the garden with a fresh lawn mow, garden prune, and gum mulch to the garden beds
Tidy the garage and storage areas. Be assured that everyone has things they need to store and people understand some areas are well used, but appreciate a tidy space to view
Remove pet bowls and litters before showings
Use outdoor furniture and accessories to show the best use of the space
Premium package $5,000
Includes all elements from the Elevate package plus:
Real Estate Guide 1 x double page ad or 2 x full page ads
Twilight photography
Property video - Premium 4K (day and twilight)
Additional advertising on social media
Detailed site plan
Elevate package $3,600
Includes all elements from the Essentials package plus:
Real Estate Guide 1 x full page ad or 2 x half page ads
Interior stylist consult
Aerial drone footage
Essentials package $2,950
Real Estate Guide 1x half page ad
Online marketing on 5+ websites: realestate.com.au Premier+ listing
Professional photography
Aerial drone photography
Property video - Premium 4K (day)
Detailed floor plan
3D walk through
Stylish colour photo signboard
Graphic design expertise
In office slide display screens
Unlimited premium brochures
Our PLACE magazine
Digital database and newsletter
Open home street pointer signs
Certificate of Title
The action plan
The timeline and process in selling your property is flexible and able to be customised to suit your needs and goals. We will provide continual feedback from all buyer enquiry, including written reports, verbal feedback or SMS updates. We like to see the process in these stages.
STAGE 1 Initiate
Agree on goal price and timeframes and sign the Sole Agency agreement “Just listed” advice to all Peterswald agents
STAGE 2 Prepare
Gather full listing information (rates, TasWater costs, keys, list of chattels) Prepare property for marketing day
STAGE 3 Generate
Marketing shoot: photos, videos, 3D tour, floor plan measure up
Editing and processing, 24-72 hour turnaround
Prepare and launch a social media sneak peek campaign to generate curiousity and interest
STAGE 4 Launch
Officially launch campaign online, sending out the property via our weekly email to our database of 5,000 potential buyers
The signboard is installed, ahead of the property being featured in the Mercury Real Estate Guide on Thursday
The first open home will run, with the opportunity for private appointments for interested buyers
STAGE 5 Assess
All offer negotiations will be conducted in writing, and we will preent all offeers for your consideration. We will seek your instructions and provide feedback and advice during the negotiation process to allow you to make informed decisions to achieve the best possible price in the market
Alternatively, evaluate the effectiveness of the campaign thus far. Make any adjustments to the strategy, whilst continuing to nurture leads
The timeline
MON TUE WED THU FRI SAT SUN
“Prepare”
Styling consult and house preparation
“Gather” Video, Photos, 3D, floor plan
Sign order “Launch”
Live: property on portals Sign installation. Price and strategy review Real Estate Guide ad Open home Open home
Potential open home
“Assess”
Potential open home
Discussion
points
Marketing package
House price guide
Ideal settlement date
Timing to launch
Tax and legal advice requirements
Trade contracts required
Selling costs
Chattles and inclusions
Sneak peek
Our commitment
We prioritise your best interests, embodying unwavering integrity, empathy and guidance to ensure you receive the highest level of both property marketing and service.
