Brand Registry on Amazon in 2021

Page 1

Amazon Brand Registry - Everything you Need to Know (Ultimate Guide) What is the Amazon Brand Registry? Amazon Brand Registry allows brand owners to register their brand on Amazon. This will allow them to access advanced marketing features and give you complete control of your brand. Amazon claims that registering in the registry grants brand owners access to "powerful tools to help protect trademarks, such as proprietary text and image searches and predictive automation." A dedicated team of internal experts can monitor and protect the rights of registered sellers. For example, you can contact them to report infringements or issues related to listings.

Why register your brand on Amazon? Registering your brand with Amazon grants you access to an array of tools that will help you promote and grow your brand, and provide a better customer experience. These are the top four benefits of registering your company on Amazon.

1. Protect your brand Imagine that you have gone to great lengths in creating a consistent brand that customers trust. A third-party seller changes information about your brand and products. Brand Registry provides additional protection against third-party sellers to prevent this. Only you have the ability to control what content appears once your brand has been registered. This prevents inaccurate information from being released, so customers see only accurate information about your brand. Customers who are happy with their product listings will be more satisfied. Amazon offers proactive brand protection, which you can take advantage of. The Amazon Brand Registry team uses information about your brand to identify and remove suspected violations such as counterfeit listings or incorrect content.

If you find a copyright infringement of your brand, you can easily report it to a registered seller.


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.
Brand Registry on Amazon in 2021 by pdurga534.dp - Issuu