Paula Garcia Jimenez Rozo Quimbaya Designer with emphasis in Communication and Product Design.
Portfolio
Ancestral taste for design. Since my Quimbaya´s ancestors, taste and pleasure for design has been marked by a number of generations and is now expressed, explored and exploited by me.
Creation of a summer edition packaging and three flavors, with a teaser campaign for the newspaper in which the concept is UNUSUAL CAN BE FUN. A proposal for an event of Chromotherapy in a boring place as the waiting room in the airports to make it fun.
Summer 2015 Edition
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Sol Arena Edition-Tic Tac
TEASER
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Chromotherap y
Sol Arena Edition-Tic Tac
EVENT-BUS STOP
Creation of a printed and TV commercial campaign that shows a real crime scene of the bad smells, converting the product the perfect killer of odors.
New communication
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Oust-New communication
MAGAZINE
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Oust-New communication
MAGAZINE
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Oust-New communication
VIDEO-TV COMMERCIAL
The creation of storyboards and an anamatic that reflect a TV Commercials that tells the known great stories in human history, with a small change in it, that makes Red Bull always be the protagonist.
TV Commercial
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Red bull TV Commercial
STORYBOARD
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Red Bull TV Commercial
VIDEO-TV COMMERCIAL
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Red bull TV Commercial
STORYBOARD
Creation of a new brand identity of what now is called Festina Group, to a glamour and trending style, always showing a little of classic, making the user feels like a piece of art in different situations in life.
Look and feel of the brand
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Festina Group-branding
NEW LOGO
y x
2.3x
10.5y
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Festina Group-branding
MAGAZINE
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Festina Group-branding
BUS STOP
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Festina Group-branding
POSTER
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Festina Group-branding
BILLBOARD
os io
t ut r f con
For the launch of the new edition off San Benedetto Thè, I created a new media campaign that consist in take a selfie with your tea (SelfTea), so you can participate in a completion to win a trip and be the image of the brand.
New media campaign
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San Benedetto Thè campaign
WEB PAGE
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San Benedetto Thè campaign
WEB PAGE
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San Benedetto Thè campaign
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San Benedetto Thè campaign
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San Benedetto Thè campaign
STATIC BANNER
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San Benedetto Thè campaign
DYNAMIC BANNER
With the World Cup of 2014, the Alpina company that it’s an Colombian enterprise producer of food, specialized in dairy products, went with the necessity of creating a big promotion in which consist in win a world cup glasses with the milk bags and a little amount of money.
Printed Adv.
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Alpina-Printed Adv
BANNER AND POSTER
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Alpina-Printed Adv
SIDEWALK SIGN
The campaign consists to create different kind of items of POP (Flanyers, hanging signs, sidewalks signs, mobiles, and different kinds of exhibition furniture (x1, x4, macroexhibitions) to promote Fritolay sanaks with Simpsons theme in big supermarkets chains in all the country.
POP Simpsons
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Margarita POP Simpsons
STANDS AND MOBILES
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Margarita POP Simpsons
STAND AND GONDOLA END UNIT
The creation of a brand that in the first place want to delivered premium beers in Bogota city, with the benefit of cultivate a new culture of drinking a good beer in your house.
Brand creation
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Festina Group-branding
NEW LOGO-SIMBOLS
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LA CAVA CERVECERA
COMMUNICATION
paulis148@gmail.com +39 388 826 45 98 Milan/Italy
Contact