Master Portfolio (Creative Adv-Milan, Italy)

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Paula Garcia Jimenez Rozo Quimbaya Designer with emphasis in Communication and Product Design.

Portfolio


Ancestral taste for design. Since my Quimbaya´s ancestors, taste and pleasure for design has been marked by a number of generations and is now expressed, explored and exploited by me.


Creation of a summer edition packaging and three flavors, with a teaser campaign for the newspaper in which the concept is UNUSUAL CAN BE FUN. A proposal for an event of Chromotherapy in a boring place as the waiting room in the airports to make it fun.

Summer 2015 Edition


paulis148@gmail.com

Sol Arena Edition-Tic Tac

TEASER


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Chromotherap y

Sol Arena Edition-Tic Tac

EVENT-BUS STOP


Creation of a printed and TV commercial campaign that shows a real crime scene of the bad smells, converting the product the perfect killer of odors.

New communication


paulis148@gmail.com

Oust-New communication

MAGAZINE


paulis148@gmail.com

Oust-New communication

MAGAZINE


paulis148@gmail.com

Oust-New communication

VIDEO-TV COMMERCIAL


The creation of storyboards and an anamatic that reflect a TV Commercials that tells the known great stories in human history, with a small change in it, that makes Red Bull always be the protagonist.

TV Commercial


paulis148@gmail.com

Red bull TV Commercial

STORYBOARD


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Red Bull TV Commercial

VIDEO-TV COMMERCIAL


paulis148@gmail.com

Red bull TV Commercial

STORYBOARD


Creation of a new brand identity of what now is called Festina Group, to a glamour and trending style, always showing a little of classic, making the user feels like a piece of art in different situations in life.

Look and feel of the brand


paulis148@gmail.com

Festina Group-branding

NEW LOGO

y x

2.3x

10.5y


paulis148@gmail.com

Festina Group-branding

MAGAZINE


paulis148@gmail.com

Festina Group-branding

BUS STOP


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Festina Group-branding

POSTER


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Festina Group-branding

BILLBOARD


os io

t ut r f con

For the launch of the new edition off San Benedetto Thè, I created a new media campaign that consist in take a selfie with your tea (SelfTea), so you can participate in a completion to win a trip and be the image of the brand.

New media campaign


paulis148@gmail.com

San Benedetto Thè campaign

WEB PAGE


paulis148@gmail.com

San Benedetto Thè campaign

WEB PAGE


paulis148@gmail.com

San Benedetto Thè campaign

FACEBOOK


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San Benedetto Thè campaign

INSTAGRAM


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San Benedetto Thè campaign

STATIC BANNER


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San Benedetto Thè campaign

DYNAMIC BANNER


With the World Cup of 2014, the Alpina company that it’s an Colombian enterprise producer of food, specialized in dairy products, went with the necessity of creating a big promotion in which consist in win a world cup glasses with the milk bags and a little amount of money.

Printed Adv.


paulis148@gmail.com

Alpina-Printed Adv

BANNER AND POSTER


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Alpina-Printed Adv

SIDEWALK SIGN


The campaign consists to create different kind of items of POP (Flanyers, hanging signs, sidewalks signs, mobiles, and different kinds of exhibition furniture (x1, x4, macroexhibitions) to promote Fritolay sanaks with Simpsons theme in big supermarkets chains in all the country.

POP Simpsons


paulis148@gmail.com

Margarita POP Simpsons

STANDS AND MOBILES


paulis148@gmail.com

Margarita POP Simpsons

STAND AND GONDOLA END UNIT


The creation of a brand that in the first place want to delivered premium beers in Bogota city, with the benefit of cultivate a new culture of drinking a good beer in your house.

Brand creation


paulis148@gmail.com

Festina Group-branding

NEW LOGO-SIMBOLS


paulis148@gmail.com

LA CAVA CERVECERA

COMMUNICATION


paulis148@gmail.com +39 388 826 45 98 Milan/Italy

Contact


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