Project Luong is a firm committed to raising the bar for architectural design services, focusing on the People we serve and the customer service we provide. As architects, designers, principal, project managers, and administrators we have worked on a unique collection of community projects. From suburban to urban and modern to traditional, we help guide our clients through all considerations to finely tune the design to fit their needs.
We know that there are many options for architecture and design services out there. Project Luong sets ourselves apart by our People, Approach, Value, and Efficiency.
> People: We ensure that our clients are in the hands of the best team for their project. We design beautiful and thoughtful buildings with precise and efficient documents to ensure your project is designed to last.
> Approach: We are not just project-oriented. We are, first and foremost, People- and process-oriented. Our team will fully engage with you to discuss important project considerations, such as how municipal spaces will be utilized, what architectural style is preferable, and how refined or ornate finishes will be. We want to ensure our clients enjoy ease and assurance throughout the design process. You will never have to question our dedication or passion for your project.
> Value: We deliver significant value to you as an Owner or Developer because we provide highly skilled personnel to your project from start to finish. Our leadership, has worked for “Big Box” firms for over 30 years collectively, understands that some projects become just a number to already stretched-thin management and are assigned to green designers without much direction. What is lost in that experience is the hands-on customer service, technical abilities, and quality control for which our People are known.
> Efficiency: Our firm utilizes the latest technology to provide accurate, sustainable, and efficient design. We produce high-quality 3D renderings and visualizations, allowing real-time feedback and design optimization. We have also invested in tools that enable us to manage your project’s progress both in person and virtually.
Sincerely,
Alec A. Luong, AIA, NCARB, RID
Managing Principal | Project Luong Architects, LLC alec.luong@projectluong.com
HEIGHTS OF BAYTOWN PAVILION - MERITAGE HOMES Baytown, Texas
HUDSON RESORT POOL RENOVATION - LURIN Corpus Christi, Texas
KATY COURTS RECREATION CENTER - PULTE HOMES Katy, Texas
RIDGELAND HILLS POOL PAVILION - ACADEMY DEVELOPMENT Willis, Texas
RIVERPARK WEST RECREATION CENTER REFRESH - RIVERPARK WEST HOA Richmond, Texas
SIERRA VISTA POOL PAVILION - LAND TEJAS Iowa Colony, Texas
SORELLA POOL PAVILION - M/I HOMES & JOHNSON DEVELOPMENT Hockey, Texas
STONE CREEK ESTATES PAVILION - PERRY HOMES Richmond, Texas
SUNTERRA COMMUNITY BUILDINGS - LAND TEJAS Katy, Texas
SUNTERRA NORTH COMMUNITY BUILDINGS - LAND TEJAS Katy, Texas
STOKESBURY COMMUNITY CENTER - PULTE HOMES Waller, Texas
PEEK ROAD MANORS - TRICON RESIDENTIAL Katy, Texas
THE TRAILS COMMUNITY CENTER - CASTLE HILL PARTNERS Harris County, Texas
TRILLIUM COMMUNITY CENTER - TAYLOR MORRISON Richmond, Texas
MONTGOMERY BEND PAVILION - PULTE HOMES Montgomery, Texas
WOODHAVYN COMMUNITY CENTER - SHEA HOMES Magnolia, Texas
CREEKLAND LAKESIDE - HOWARD HUGHES Cypress, Texas
REVERA COMMUNITY CENTER - PERRY HOMES Richmond, Texas
BALMORAL COMMUNITY CENTER - LAND TEJAS Humble, Texas*
LAGO MAR COMMUNITY BUILDINGS - LAND TEJAS Texas City, Texas*
BLUE LAGOON BAR & GRILL - BEACH 4 LAGOON Texas City, Texas*
RANCH HILL SENIOR LIVING - INSPIRE COMMUNITIES Willis, Texas*
RAYBURN RESERVE COMMUNITY PAVILION - HINES Tomball, Texas*
AVALON COMMUNITY PAVILION - TAYLOR MORRISON Friendswood, Texas*
MAVERA COMMUNITY PAVILION - PULTE HOMES Katy, Texas*
CYNTHIA WOODS MULTIPURPOSE BUILDING - HOWARD HUGHES The Woodlands, Texas*
HARRIET AND JOE FOSTER FAMILY RENOVATION AND PAVILION - YMCA Houston, Texas*
TIDWELL AQUATIC CENTER - CITY OF HOUSTON Houston, Texas*
DR SHANNON WALKER NEIGHBORHOOD LIBRARY - CITY OF HOUSTON Houston, Texas*
CIVIC
EAGLE LANDING PARK AT TAMARRON - CITY OF FULSHEAR Fulshear, Texas
CITY OF PEARLAND MELVIN KNAPP COMMUNITY CENTER RENOVATION - CITY OF PEARLAND Pearland, Texas
CITY OF IOWA COLONY CAMPUS MASTER PLAN - CITY OF IOWA COLONY Iowa Colony, Texas*
EAST ALDINE TOWN CENTER SHADE STRUCTURES - EAST ALDINE MANAGEMENT DISTRICT Houston, Texas*
CITY OF BELLAIRE AQUATIC CENTER MODIFICATIONS - CITY OF BELLAIRE Bellaire, Texas*
CITY OF BELLAIRE CIVIC CENTER - CITY OF BELLAIRE Bellaire, Texas*
CITY OF MANVEL SPORTS COMPLEX - CITY OF MANVEL Manvel, Texas*
CITY OF HUNTSVILLE VISITOR CENTER EXPANSION - CITY OF HUNTSVILLE Huntsville, Texas*
* WORK COMPLETED WITH PREVIOUS EMPLOYER
c +1 713 582 0996 alec.luong@projectuong.com
MY BIGGEST INFLUENCE: My immigrant parents fostered in me an appreciation for learning and people, as well as cultural sensitivity important in commercial architecture design. They taught me that reflecting and respecting customers’ and employees’ cultural backgrounds is crucial to success.
c +1 505 804 0210 natasha.dunn@projectuong.com
HOW CAN DESIGN TRANSFORM A COMMUNITY? With intentional design, we create spaces that naturally encourage interaction, turning casual encounters into meaningful connections. These spaces not only bring people together but also reflect the pride and identity of the community, making everyone feel like they truly belong success.
ALEC A. LUONG AIA, NCARB, RID
PRINCIPAL - MANAGING PARTNER
As a Principal and Managing Partner of Project Luong, my passion lies in commercial architectural design. I bring years of experience and expertise to the table, with a focus on designing spaces that are both aesthetically pleasing and economically sound. I have worked on a wide variety of commercial projects, including offices, retail spaces, and mixed-use developments. My critical eye for problem-solving and accuracy and creativity helps me to ultimately reach a concept that reflects the client, context, and functionality of the commercial space. I am committed to exceeding client expectations and ensuring overall project success by respecting budget and schedule criteria. I strive to create a partnership dynamic with our clients that is informed by an understanding of commercial needs and a common cause to provide spaces that meet their goals and objectives.
Qualifications
EDUCATION
Master of Architecture, Virginia Tech Bachelor of Architecture, Virginia Tech
AFFILIATIONS
American Institute of Architects
Texas Board of Architectural Examiners
CERTIFICATIONS
Registered Architect - Texas #24095, Virginia #0401019744, Nebraska #A5380, New York #044461, Colorado #ARC.00407489, Florida #AR102888, Iowa #8305, South Carolina #AR.11536, Louisiana #10074, Massachusetts #954131-AR-R, District of Columbia #ARC40000740, Registered Interior Designer - Texas #12198 NCARB #124984
NATASHA
DUNN
AIA, NCARB, RID
PRINCIPAL
As a Principal with Project Luong, she provides project strategy, design and supportive leadership of all phases from conceptual design to construction management. Her project experience includes, new construction and renovation, retail, daycare, k-12, higher education, multifamily housing, and civic / community work. Natasha actively pursues professional development, self-reflection, and leadership opportunities with the intention to foster the strengths of others, establish mutual interests and strengthen agreed upon values in various types of project deliveries. She endeavors for buildings to stand as a testament to a thorough understanding of their purpose, achieved through collective expertise and an unwavering commitment to addressing client concerns with sensitivity to both their vision and the environment.
Qualifications
EDUCATION
Master of Architecture, Washington University in St. Louis Bachelor of Architecture, University of New Mexico
CERTIFICATIONS
Registered Architect - Texas #25928
Registered Interior Designer - Texas #12464
AFFILIATIONS
American Institute of Architects
Texas Board of Architectural Examiners
c +1 281 818 8652 yesika.soto@projectuong.com
BIGGEST CHALLENGES ARCHITECTS FACE: As an Architect, you have to be more than a designer – you have to be a problem solver. Efficiency is the key to success of every project.
YESIKA SOTO AIA, RID
ASSOCIATE PRINCIPAL
Since graduating from the University of Houston with a Master of Architecture, my career has taken me across different projects in office buildings, warehouses, shopping centers, hotels, restaurants, and other commercial facilities. At Project Luong, our core belief is that architecture is about People, and commercial design is a distinct implementation of that point of view. My role is to collaborate with clients and consultants to design functional, aesthetically pleasing spaces that meet client-specific needs while adhering to local building codes and regulations. The goal is to create spaces that enhance productivity, inspire creativity, and promote customer engagement. Whether your project is a concession and retail renovation or a state-of-the-art office space, I am committed to meeting the schedule and budget requirements that are important for project buy-in and implementation.
Qualifications
EDUCATION
Masters of Architecture, University of Houston Bachelor of Architecture, Texas A&M University
CERTIFICATIONS
Registered Architect - Texas #27251 California # C-39791
Registered Interior Designer - Texas #12466
AFFILIATIONS
American Institute of Architects
Texas Board of Architectural Examiners
c +1 281 630 3419 stephen.ruiz@projectluong.com
WHAT MAKES A SUCCESSFUL PROJECT TEAM: The best project teams are well balanced and diverse in multiple components, such as skill and work style, while also having mutual respect and trust in one another.
STEPHEN M. RUIZ AIA
SENIOR ASSOCIATE
Since graduating from the University of Houston with a Bachelor of Architecture, most of my career has involved clients in need of projects with complex programs. Buildings that need to be more than one thing in order to best serve their users. I believe that every project is an opportunity to create a space that truly reflects the brand and values of the client. I start with a concept that is both functional and aesthetically pleasing, and then work through iterations and adjustments until the design is perfect. I always encourage client input throughout the design process and keep an open mind to new ideas. Whether it’s a small boutique or a large corporate headquarters, my focus is on delivering a seamless customer service experience.
Qualifications
EDUCATION
Bachelor of Architecture, University of Houston
CERTIFICATIONS
Registered Architect - Texas #31161
AFFILIATIONS
American Institute of Architects
Texas Board of Architectural Examiners
GREAT PEOPLE DOING MORE
Project Luong is a growing firm of landscape architects, architects, interior designers, and administrators who understand that delivering a successful project begins well before planning and design.
Based in Houston and San Antonio, Texas, and Santa Monica, California, our diverse team has more than ten decades of combined multidisciplinary experience across many project classes, including community, retail, commercial, municipal, aviation, higher education, corporate, healthcare, recreational, and multi- and single-family residential. On each and every project, we strive to create ease and cohesion throughout project start-up, execution, and close out. We stand behind our work, and our designs aim to clarify, align, and respond to our clients’ visions, missions, and goals. When we reach your goals, we reach ours.
RELIABLE MWBE PARTNER
Project Luong is a small firm offering architecture, graphic design, landscape architecture, interior design, and planning services with an outstanding diverse team that makes a large impact. Our firm’s leadership is dedicated to fostering an inclusive workplace by promoting minority, women, and LGBTQ employees, cultivating fl exibility for remote work and fl oating holidays, and providing paid family leave for both mothers and fathers, an almost unheard-of benefit within the industry. With the majority of employees being women and/or minorities, this diverse workforce allows us to bring a variety of perspectives and experiences to the design process and better serve the communities and clients we work with.
As a firm led by a Vietnamese American and a woman, Project Luong is a certified Minority Business Enterprise (MBE) by the City of Houston, City of Austin, South Central Texas Regional Certification Agency (SCTRCA), and North Central Texas Regional Certification Agency (NCTRCA). The firm is also a certified Historically Underutilized Business (HUB) with the State of Texas. We are certified as a Disadvantaged Business Enterprise (DBE) from the U.S. Department of Transportation.
A FIRM COMMITTED TO DIVERSITY WITH…
73% MINORITY EMPLOYEES
50% WOMEN EMPLOYEES
…DIVERSE EXPERIENCES INFORMING OUR DESIGN
We are certified as a minority-owned business and HUB throughout the State of Texas as well as a Disadvantageed Business Enterprise through the US Depeartment of Transportation.
LIFESTYLE AMENITIES & COMMUNITY FACILITIES
Fitness and business centers. Clubhouses. Family and dog parks. Ballrooms. Indoor and outdoor pools. Co-working spaces. These are just some of the amenities and facilities that can provide convenience and a sense of community to cities, counties, corporate and multifamily buildings, and residential neighborhoods. Health and wellness and maintaining an active lifestyle have also become more important to residents over the years. Creating these functional spaces can respond to a need for a healthy lifestyle and social engagement. At Project Luong, we recognize the impact that state-ofthe-art amenities and community facilities can have on their users.
To provide safe, accessible, and aesthetic fitness facilities, we know they require well-ventilated HVAC systems, respond to ADA standards for accessible design, and accommodate multipurpose functions. Spaces that host special events must be sensitive to sound, lighting, and sightline factors. Co-working spaces can consider modular design to transform large conference rooms into private offices. For any project, we know how to actively engage all stakeholders and members of the community to ensure all objectives are met.
COMMUNITY MASTER PLANNERS
We know that architecture is about People and that residents are a community’s essence. We help our clients develop community spaces that are memorable and unique to the development through thoughtful planning and consideration of the natural environment. To ensure project success for our clients, we first establish the program’s overall aesthetic, purpose, and vision. Then, we work together with all stakeholders involved in community planning, including development engineers, landscape architects, marketing and branding strategists, and the selected contractor, to ensure a successful project.
We also rely on our personal experiences as parents and guests to guide our design process to consider community and recreational usability by all user groups, child safety, ADA accessibility, security, and access control. Our goal is to develop projects that are timely in delivery and timeless in design. Our projects are as sustainable as possible and fit our clients’ current needs and, if necessary, future expansion. Our extensive knowledge allows clients to make early, informed design decisions without compromising user experience, accessibility, flexibility, or economy.
WE PRIDE OURSELVES ON:
Providing better customer service and delivering accurate, innovative, and tailor-made projects to our clients.
RESIDENTIAL DESIGN SPECIALISTS
“Live, work, and play” are most intimately intertwined in the residential space. We know that the most important component of residential design is that it must be tailor-fit to the individuals and families that make up a neighborhood’s fabric. Our design approach starts with the fundamental basics of residential planning. In close collaboration with homeowners, builders, and developers, we identify core values and the best use of space to create material impact for the good of inhabitants and the environment. Whether the project is new construction or renovation, a single-family home, mixed-use building, or luxury apartment complex, our design is informed by the ultimate goal of creating a safe, healthy, and comfortable experience of space for all residents.
Our firm’s principals provide top-level involvement and work with clients and experienced professionals through work sessions and design charrettes to integrate purpose, pragmatism, and performance into the overall design. From high-end amenities, branding, and pedestrian-friendly solutions to phasing and scheduling, acoustics, and sustainability, we design from all angles and consider all factors that transform a collection of homes into a vibrant community.
CUSTOMER SERVICE FOCUSED:
As your design partners, we will work with you to build a lasting professional relationship based on confidence, trust, and exceptional performance.
SIERRA VISTA POOL PAVILION
ROSHARON, TEXAS
Sierra Vista is the first amenity site being developed in the Sierra Vista community. Featuring a year-round lazy river attraction, several sports courts, and playgrounds, the design team transformed a simple restroom building into another amenity for residents. The restroom pavilion includes a pump equipment area, storage space, and a pavilion with views of the playground and splash pad. The pool pavilion also boasts a large see-through fireplace.
client type
Community square footage
2,750 Sq. Ft
construction cost
$1.3 MM
completion date
August 2024
owner reference
Starwood
ELLERDEN AMENITY CENTER
TOMBALL, TEXAS
client type
Community
square footage
2,500S q. Ft
construction cost
$670,000
completion date
September 2024
owner reference
Plute Homes
The Ellerden Amenity Center is an elegant structure boast a feature roof element which acts as a sun dial broadcasting the project name and logo as a shadow on the ground, as visitors enter the central breezeway and gather in the covered outdoor spaces. This structure consists of an all-steel pool pavilion with a flat aluminum canopy roof. The building is clad in tile, with playful blue accents throughout the facade that reflect the serene shades of the adjacent pool.
SUNTERRA NORTH COMMUNITY CENTER KATY, TEXAS
The Sunterra North development, also known as The Retreat, serves as the amenity center anchoring the Sunterra residential community located east of the Harris/Waller County line. Consisting of four structures, the recurring theme among these buildings is the seamless integration of indoor and outdoor spaces both visually and physically. The larger restroom building adjacent to the kids’ splash pad features a spacious game area equipped with sectional glass doors that remain open during operational hours, facilitating easy access for residents to move between indoor and outdoor spaces. Additionally, the fitness and clubhouse buildings serve as central gathering spots where residents can host private events. These buildings are designed with expansive storefront walls on all sides to maximize views of the outdoor amenities. Moreover, the gathering space includes large folding doors leading out onto patios, enabling a fluid transition from indoor to outdoor programs.
client type Community square footage
11,500 Sq.
CLOPTON FARMS COMMUNITY CENTER
TOMBALL, TEXAS
client type Community square footage
3,558S q. Ft
construction cost
$1.3 MM
completion date October 2024
owner reference
Tripointe
Clopton Farms Community Center is a curved timber post and beam structure that will be used by the residents of the new Clopton Farms Neighborhood. This building’s design is based off a radial grid feeding off the landscape designed round about entry while then funneling the residents between the two pieces of the building to the pool and other outdoor amenities. The building is split into two separate pieces while also being offset from each other in the North/ South direction to engage further with the site and landscape design. The buildings structure reuses the sites existing trees that were cleared for the community in the Timer Columns, Trusses, supporting members, and tongue and grove structural deck. This design while on a curve has a shed roof that opens towards the North that allows for plenty of natural indirect light to bring life into the community center and fitness center pieces of the building.
MONTGOMERY BEND PAVILION
MONTGOMERY, TEXAS
The Montgomery Bend Pool Pavilion, located in the peaceful suburbs of Montgomery, TX, is designed to blend strength with a natural connection to its surroundings. Featuring CMU walls and timber-framed structure, the pavilion creates a cozy and inviting space, complemented by the modern touch of a standing seam metal roof. Inside, the layout includes restrooms and covered seating areas, thoughtfully arranged to meet the needs of the community. This pavilion is a great mix of traditional craftsmanship and contemporary design, making it both functional and connected to its surroundings.
client type Community square footage
2,150 Sq. Ft
construction cost
$900,000
completion date
November 2024
owner reference
Plute Homes
TRILLIUM COMMUNITY CENTER
RICHMOND, TEXAS
client type
Community
square footage
5,500S q. Ft
construction cost
$1.2MM
completion date
June 2025
owner reference
Taylor Morrison
Trillium’s stunning structure seamlessly blends brick and timber, striking a balance between modernity and warmth. The expansive covered patio offers ample shade while maintaining an open, airy atmosphere—perfect for socializing and community events. Inside, large glass windows flood the interior with natural light, creating a lively and welcoming ambiance. The building’s design emphasizes openness and connectivity, encouraging interaction and engagement among residents. Small trees and shrubbery surround the community center, softening its edges and blending it with the natural environment. This thoughtful integration of nature and architecture enhances the sense of community and accessibility, making Trillium a vibrant and inviting hub for all.
OUR APPROACH ANYTHING BUT COOKIE CUTTER
Instead of a cookie-cutter approach replicating previous projects, we provide true personalization bolstered by lessons learned and extensive boots-on-the-ground experience. Our team-like design approach involving all stakeholders has a track record of meeting all project goals. We will walk with you step-by-step to transform your project idea into reality.
QUALITY DESIGN ON TIME & WITHIN BUDGET
Project constraints should not restrict great design. We know the strict standards our clients demand in terms of quality, timeliness, and cost accuracy. Our versatile experience renders us uniquely capable of providing valuable insights and solutions to our client, design, and engineering partners to meet every project’s particular schedule, budget, and design needs.
OUR COMMITMENT AS TRUE DESIGN PARTNERS
Project Luong believes that architecture should be practiced with the accuracy, intention, and passion any licensed profession deserves. We’re focused on the relationships with the people we work for and our craft so that we can deliver an outstanding project experience and superb design product every time. Clients can expect high-quality design, customer service, and a commitment to deliver at every stage of the process, from programming to warranty.
