Generations of Smiles - May 2022

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Why You're Scared of Going to the Dentist Snakes, death, clowns … the dentist? When it comes to things people seem to fear, the dentist always seems to spring to mind. But why is that? Why does visiting a dental professional – whose job is to care for your mouth and gums – provoke such anxiety and dread? After years of studies and scientific evidence, the reason is clear: It’s your brain. Now, it’s not exactly that simple, but nearly all dental fear and anxiety comes down to the psychology happening inside people’s brains1.