REINVENTING THE SUPPLY CHAIN WITH DATA
UPS®
Delivers: Solving Problems With Domo




In his 33-year tenure, Jeff McCorstin has had an undeniable impact at UPS®, leading supply chain strategies to improve logistics outcomes for customers around the world. Today, in his role as president of the global freight
forwarding division of UPS®, Jeff is tackling his next big ambition – bridging the data gaps that universally stunt advancements in the supply chain industry.
Jeff and his team recently selected the cloudnative data experience company, Domo, to help modernize the data strategy at UPS® and champion a new future for supply chain logistics. Jeff and Domo’s Chief Analytics Officer and SVP of Customer Success, Mark Maughan, sat down together to talk about how they plan to uplevel the UPS® customer experience and sharpen its competitive edge in a famously commoditized industry.
Mark: You have an impressive tenure in the supply chain and logistics industry. What have you learned are the most important factors to success?
Jeff: Success in this industry requires the right people, tools, technology, and processes. I’ve always leaned into tools and technology to arm our people around the world to make informed decisions. I follow a "head, heart, and hands" leadership model: being strategic, innovative, future-focused, and a complex problem-solver (head); inspiring others and fostering collaboration (heart); and delivering results, being accountable, being agile, and building effective teams (hands).
Data is the common tie between these traits and leveraging it in the complex world of supply chains is crucial. We mine it for insights, use it to predict trends, and turn it into efficiencies that give us a competitive edge. As we look ahead, our data strategy becomes increasingly vital. Machine learning and emerging technologies will be instrumental, but only with a robust data strategy in place. This understanding led us to Domo, aligning with our vision of a future where data forms our operational backbone.
Mark: Why is direct access to data importantespecially in supply chain logistics?
Jeff: Direct access to data enables us to make informed and timely decisions, resulting in better overall operational performance. It allows us to proactively identify and address bottlenecks in our customers' supply chains, working collaboratively to find solutions. Using data, we can anticipate and minimize the impact of exceptions that may arise in global supply chains.
By leveraging Domo alerts, we can promptly identify potential delays or disruptions, allowing us to take immediate action and mitigate customer impact. This not only helps us maintain efficient operations but also enables us to provide our customers with accurate delivery information. With precise delivery dates, our customers can plan their staffing resources accordingly and effectively communicate with their own customers. This immediate access to data not only bolsters our operational agility and customer service but also enhances our overall value proposition and widens our competitive advantage in the industry.
Mark: What business challenges were you trying to solve at UPS® when you started pursuing a new approach to data?
Jeff: The scale at which logistics data is siloed in this industry is a significant barrier to bringing it into the future, and I see so much potential in breaking down those walls. The complexity and fragmentation of data across systems limits our view of the full end-to-end supply chain, and the manual processes, paper-based inefficient operations, and overreliance on Excel and static rearview mirror reporting tools create bottlenecks, limit data flow and hinder decision making.
Our collaboration with Domo allows us to pull disparate systems together in a single platform and provides us with real-time dynamic data. Domo not only addresses our immediate challenges but also allows us to manage data effectively to hit our Key Performance Indicators and influence growth and innovation. By providing the right tools and empowering our teams to quickly adapt to the changing landscape, we can set new standards
for operational excellence and better serve our customers in a fast-paced industry.
Mark: What makes Domo the right provider to help you champion these changes?
Jeff: What sets Domo apart is its ability to deliver rapid time-to-value. We had been working with other BI and analytics vendors in the past, but we were not achieving the level of speed and efficiency that we needed, particularly in reporting. With Domo, we found a solution that delivered value within two weeks, while still ensuring data integrity and protection.
Because the supply chain industry typically measures project timelines in months and years, Domo’s pace is a refreshing shift, and feels like a catalyst for our journey towards "grown-up analytics." Already, this collaboration has enabled us to make data-driven decisions in real time and drive meaningful change across our entire organization – from our front-line operators to the C-Suite. Domo's solution provides the agility and flexibility we need to meet our evolving business needs. We like to manage our business by the clock and not the calendar, and Domo allows that speed and agility.
At UPS®, we are constantly searching for ways to add value while decreasing costs, and this collaboration will give us value we can pass on to our customers.
Mark: What outcomes do you expect from reinventing data strategy for Global Freight Forwarding at UPS®?
Jeff: Our ultimate goal is to create more efficiency and value for our customers, and we’re already beginning to move the needle.
For example, we’ve freed up hours of our operators’ time each day by automating processes that were historically manual. We’ve also improved our real-time decision-making capabilities through a custom-designed dashboard that drills into important data with ease. In both cases, we were enjoying the outcomes within days, compared to weeks and even months we’ve experienced with other vendors.
We’re looking forward to extending these benefits to more of our employees, and to our customers by integrating Domo into their UPS® experience. What truly sets Domo apart from our past collaborators is how easy it is for everyone to build and access business insights. Our citizen developers do not need a technology background to learn and use Domo.
Mark: How will your customers benefit from the real-time data access they’ll get through your collaboration with Domo?
Jeff: We want to provide customers with a level of unprecedented visibility and understanding of the commercial and transactional components of their relationship with UPS®. To do this, we plan to embed Domo's analytic capabilities into our existing customer-facing applications, so customers can
“We plan to embed Domo's analytic capabilities into our existing customer-facing applications, so customers can have access to real-time data and insights alongside us.”
Jeff McCorstin,UPS® President Global Freight Forarding
have access to real-time data and insights alongside us. We want to collaborate with customers to highlight inefficiencies and ways they can drive down their transportation costs. We also want to proactively address problems in collaboration with our customers, so we can manage disruptions and provide the best customer experience.
Mark: Now that you have a new data strategy and fresh perspective on what’s possible, what excites you about the future of the supply chain and logistics industry?
Jeff: What excites me the most is the potential to transform UPS Supply Chain Solutions® and Global Freight Forwarding’s role in the logistics industry by capitalizing on our data in ways that we never thought were possible.
With Domo as our collaborator, we’ve identified numerous use cases and innovative ways to leverage data to improve our internal operational processes and capabilities as well as the supply chain experience for our customers...and for theirs. Gaining access to previously unavailable data and understanding the interrelationships enhances our operational capabilities, and also empowers us to meet the evolving needs of the industry.
As we continue to embrace technology and leverage data-driven insights, we’re shaping the future of supply chain and logistics, driving continuous improvement, and delivering unparalleled value to our customers.

To learn more visit domo.com/ups
UPS® and Domo: Reinventing the Supply Chain With Data
UPS® and Domo are collaborating to reinvent the supply chain with data. By breaking down data silos and providing real-time insights, UPS® is able to make better decisions, improve efficiency, and deliver a better customer experience.