FEBRUARY 2024: (BLUE) Our Town Gwinnett Monthly Magazine for Gwinnett/NE Dekalb by Our Town Gwinnett Magazine

FEBRUARY 2024 Gwinnett/NE DeKalb Community & Family Magazine

Our Town

Up Close with Flush Athletics, see story on page 5.

GWINNETT

Lawrenceville Snellville Lilburn Stone Mountain Tucker

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February 2024 Our Town Gwinnett

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On the Cover:

Investing in Gwinnett’s Youth with Flush Athletics By Kristen Eleveld For the team at Royal Flush Plumbing, excellence is always the goal – and it’s one they are good at meeting. But while Royal Flush Plumbing first gained its reputation for its top-notch plumbing services, they have continued to add to that reputation by taking steps to combine athletics and apprenticeship opportunities that will allow Gwinnett’s youth to take greater steps into their futures. “We were motivated to start Flush Athletics because we believe that travel sports are an excellent way for children to find belonging and meaning in their lives,” said Ryan Perry, CEO and co-founder of Royal Flush Plumbing. “The program also helps the team members stay on a good, healthy path.” Founded in 2022, Flush Athletics has actually been in development since 2016, as Ryan and his team worked to find a way to create athletic opportunities that would not be cost-prohibitive. “The costs to participate in most baseball or softball organizations are only getting higher,” said Ryan. “This keeps many deserving, hard-working children from ever getting the chance to participate at higher levels. Flush Athletics is our attempt at a solution to this problem.” Flush Athletics currently has a baseball and softball program that are offered to youth in Gwinnett County as an opportunity to develop not only the skills that are required to play sports, but also skills like leadership, self-discipline, and persistence. At its helm is former Major League Baseball (MLB) player Joey Hamilton, who brings his considerable experience as a professional baseball player to every team in the program. “Ryan and I first crossed paths in January of 2022,” Joey said. “Six months later, I started doing some lessons for some of his players, which led to helping with winter workouts. Ryan was looking for a coach for his son’s team and someone to lead the organization.” Joey added, “After meeting with Ryan, hearing his vision and seeing his heart, it was an easy decision to get on board. He is one of the most genuine people I have ever met.” Not only was Joey a top-ten MLB draft pick out of college, he has gained

February 2024 Our Town Gwinnett

nearly fifteen years of coaching experience following his retirement from a nine year career in the MLB. His skillset and desire to teach students what the game is really about has made him an ideal director of the Flush Athletic baseball program. “There are so many life lessons that can come from sports, especially baseball,” he said. “It is set up around failure and the lessons that can be taught and learned from the game are immeasurable. If you can succeed at this game you can succeed at life.” In order to keep costs down and allow more students to participate, Flush Athletics sponsors the teams in this program, meaning uniform and participation costs are covered. Players still need to provide equipment, but otherwise, their time on the team is financially covered. And Flush Athletics is hoping this model will spread. They are encouraging other local businesses to follow in their footsteps and create an opportunity for an athletic team to be formed and sponsored through the business itself. The model is simple: the business sponsors the team so more players have a chance to learn. And the business gets marketing exposure through uniforms and other branded items they provide, making this model the definition of a win-win. Flush Athletics is relying on the community to spread the word about this plan so anyone who wants to play but can’t afford to will no longer have to sit on the sidelines. “The community can partner with us in a very specific way,” said Ryan, “which is by encouraging businesses and take a leap of faith by creating and

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Our Town Gwinnett/NE DeKalb Community & Family Magazine

— An EndResultz Media Company EndResultz.com

Our Town Gwinnett is published and direct mailed to select homes in the Gwinnett/NE DeKalb area. Opinions expressed by the writers and staff are their own and do not necessarily reflect the opinions of the publisher. Our Town Gwinnett reserves the right to edit and/or reject any editorial or advertising content. Our Town Gwinnett is not responsible for errors in advertising beyond the cost of the space or for the validity of claims made by advertisers. Entire contents copyright 2024 by Our Town Gwinnett. Reproduction in whole or in part is forbidden in any media without written permission from the publisher.

Publisher/Owner Dr. Ryan T. Sauers Ryan@EndResultz.com

Cover Photography Emil Powella Photography

Creative Director Elsie Olson Elsie@EndResultz.com

Distribution Coordinator Holly Cooks

Editor Catherine L. Osornio Editor@EndResultz.com

Cover Story Feature Writer Kristen Eleveld

Feature Writers Victoria R. Crosby Tana Poncsak Traci Sanders

Contributing Writers Jane Bishop Bill Crane Pam Walker

IN THIS ISSUE

5 On the Cover: Investing in Gwinnett’s Youth with Flush Athletics 7 From the Publisher: Ryan’s Remarks 8 One Man’s Opinion: Salute to Saban 8 Travel Tales: All On Board, A Floating City 9 Up Close with The Play Parlor 9 Getting to Know Dogwood Forest Grayson 10 City Talk: Matthew Pepper Named Snellville City Manager 11 Boosting Business in Gwinnett with Jon Lockin 12 Optimal…A Word for Your Day 13 Getting to Know MarketRight Agency 14 Key Steps to Preparing for a Spring Deck Build 14 Career Corner: How to Attract the Best Candidates for Your Business 14 Heart Matters: February is American Heart Month 15 One Man’s Opinion: Keeping Things in Suspense 15 Small Business Matters: The Importance of Supporting Small Businesses 16 Play-it-Safe Tips to Protect Young Athletes’ Feet and Ankles

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From the Publisher: Ryan’s Remarks By Dr. Ryan T. Sauers

@RyanTSauers

Happy February to you! I’m excited as we roll out the February 2024 edition of the publication. So buckle up for a ride through our community’s heart and soul, amplified across printed pages, digital platforms, and the buzzing world of social media. As you hold this month’s publication in your hands, remember it’s not just a magazine; it’s a connection hub. The printed pages tell stories, share experiences, and showcase dreams – creating a tangible bond that unites us all. But we’re not stopping there. Our digital edition takes the experience to another level, ensuring everyone, everywhere, can tap into the pulse of Our Town. In social media, we’re not just posting; we’re curating an experience. Please follow us on our various platforms for doses of community love, family vibes, and positive energy. Or join our private Our Town Community Group on Facebook. It’s not just about reading – it’s about engaging, sharing, and being part of the larger conversation that defines our community. Whether you’re flipping through the printed magazine at the kitchen table, scrolling through the digital edition on your tablet, or engaging with us on social media from your smartphone, we’re right there with you, fostering strong family bonds in every corner of our community. Now, let’s talk exposure. We’re not just throwing content out there; we’re strategically connecting with partners across the community through every available medium. Our goal is maximum exposure, from print ads that pop off the page to digital collaborations that light up screens. We continue to weave a web that captures the attention of every reader, partner, and supporter. Have you heard of the End Resultz Radio Network? You’ll find many podcasts (including my Marketing Matters show) that are recorded live in the studio each month. Want to have your own show? Let me know, and I will get you the details. Positivity is contagious, and we continue to spread it like wildfire. Through print, digital, and social, private groups, e-newsletters, podcasts and TV shows, and more, we’re showcasing the resilience, optimism, and acts of kindness that define our community. It’s not just about consuming content; it’s about becoming part of a movement that uplifts and inspires. We have a great community, and again, thank you all for your support. Also, please support all our amazing business partners. They are simply the best. I know each owner, and they all get my highest endorsement. Also, and as always, thanks for continuing with me on the journey of my town, your town, OUR TOWN!

February 2024 Our Town Gwinnett

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One Man’s Opinion: Salute to Saban By Bill Crane

Seeking a brief respite from this bitter cold snap and the flaming rhetoric of the national political scene, I offer a warm and genuine salute to a man of intelligence, ability, and leadership – even though he leads a team I do not support, victories which I almost universally oppose. I speak, of course, of one of the most successful coaches in the history of college football, the recently retired Coach Nick Saban of the University of Alabama. I am a dyed in the wool, Red & Black, Georgia Bulldog. I can’t see the color “Crimson” without pointing out it is closer to maroon, or the Alabama stylized A-logo without pointing out that’s our Atlanta Braves “A,” with a mullet. Coach Saban had the additional challenge while piling up earlier winning streaks at Michigan State and LSU, of being unfavorably compared to Alabama’s legendary Coach Paul “Bear” Bryant. But Saban now moves from coach to fan and booster, with quite a few more wins than the Bear, and certainly more championship and bowl titles. And unlike many other UGA and SEC rivals, I don’t envy, dislike, or hold grudges against Coach Saban. Coach Saban is a gentleman compared to former South Carolina and University of Florida Coach Steve Spurrier. Saban builds programs, players, and coaching staff, and even when they move on and become his competitors, he still wishes them well and even appreciates their wins and success. It speaks volumes that within days of Saban announcing his retirement plans and losing a close contest for another CFP Championship, nearly one dozen of his standout players announced plans to move into the player portal for trade and relocation prior to any announcement about Saban’s potential successor. I consider UGA’s three “arch-rivals” to be Florida, Clemson, and Auburn, with Auburn and Georgia enjoying the longest college football rivalry in the SEC and only surpassed in longevity by Harvard v. Yale. But having my firstborn child, two sisters, one niece, and Olivia’s mother among my cadre of close Auburn alumni friends, I always solidly root for my team. Still, I can abide the occasional loss, once or say twice a decade, to those Tigers/Plainsman, uttering their victorious cry of “War Eagle.” And for some reason, I can’t bring myself to hold any ill will towards that charming Trade School on North Avenue in Midtown Atlanta either. That Yellow Jacket mascot, Buzz, is a cute little fellow.

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All across Tuscaloosa, there are monuments to Coach Saban and the Crimson Tide in every direction. Nick Saban also has some sort of mesmerizing effect on SEC and bowl game officials, as in the most recent SEC championship. While referees had at LEAST one thumb on the scale, Saban masterfully managed the game clock, and his players, I can say without fear of contradiction, out-played our Dawgs. During the 2021 SEC Championship, a favored Georgia would lose 41-24 and be Rolled by the Crimson Tide. I had decent seats in the Bama fans section, surrounded by Tide fans expecting the worst, but as that game delivered a different result, they didn’t rub my nose in their rising Tide. The weather was cold, rainy, and awful outside...and that loss was as painful as any of the many Steve

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Travel Tales: All On Board, A Floating City By Pam Walker

Have you heard the latest cruise news? Miami’s largest cruise ship has arrived. Royal Caribbean’s Icon of the Seas was just delivered after leaving its construction port in Finland. This ship weighs about 250,800 gross tons (which is huge) and is over 1,000 feet long. For a comparison, it is about four football fields in length. There is a debate about the exact number of people it carries, with some saying 10,000 (7,000 passengers and the rest crew), but the official statement by Royal Caribbean is 2,805 staterooms carrying 5,600 passengers and 2,350 crew members. There are twenty passenger decks. Ten thousand or 7,950 passengers is the size of a small city in the United States! Like a city as well, there are numerous things to do. The ship’s centerpiece is the impressive Aqua Dome with its Aqua Theatre. Shows will feature aerialists, acrobatics, high dives, and the tallest waterfall at sea (fifty-five feet tall)! The Dome has over 600 glass panels looking up to the sky and reflecting on the beautiful park below it. Another open-air garden is called Central Park, lined with shops and restaurants. There is even a sushi bar and several nightclubs. Aside from all the restaurants, there are seven pools, six waterslides, numerous spas and whirlpools, showrooms, and much more. Chill Island is a three-story pool area complete with a swim-up bar.

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Up Close with The Play Parlor By Traci Sanders

Gwinnett citizens, it’s time to get your game on at The Play Parlor! This 3,000 square foot, family-friendly game lounge is situated just down the street from Lawrenceville Square. It ensures a fun experience for all, whether you want to enjoy a simple game like Uno or Candyland, or prefer a more action-packed activity like karaoke. Founder and owner Tiffany Welch stepped away from a career in family medicine and a PA in urgent care in December 2022 to provide a place where people could briefly break away from technology and enjoy in-person connections when she saw the effect that technology and social media addiction was having on people, especially teens and young adults. I recently visited The Play Parlor and was enamored by the nostalgic-yet-modern atmosphere. When you first walk in the door, you see the timeline of the company displayed above the threshold as a mural featuring the original Monopoly man and the Lawrenceville railroad system stretched out across the city. As you enter the main game lounge, booths and tables are set up to accommodate single-person games, activities, and group endeavors. Behind the counter, you’ll discover the game rental closet that houses multiples of nearly any game you can imagine – from puzzles to board games to Rubik’s cubes. For just $10 per hour, you can enjoy any activity or board game, excluding the themed rooms. A stage lines the back wall to accommodate karaoke singers who don’t mind a crowd, but there’s also a private themed room called The Acting Out Lounge that offers a more intimate experience for you and up to nine other close friends if you so choose. Play loud and active games such as Blurt It Out, Charades, or sing until your heart’s content in private along with the karaoke machine.

Getting to Know Dogwood Forest Grayson By Kristen Eleveld

When you picture a senior living community, do you think of men and women in their eighties skydiving from an airplane? For many people, those ideas don’t go together. For the residents of the Holbrook Life communities, jumping out of an airplane for fun is just another incredible experience they have during their stay. Dogwood Forest Grayson, owned and operated by Al and Tosha Holbrook of Holbrook Life Management, is not just about providing a place to live – it is a place to thrive mentally, physically, and spiritually. “There is a huge need for assisted living and memory care,” said Al. “We are looking at different wellness alternatives to slow down or even reverse the memory loss process. Diet, wellness activities, and memory stimulating activities can slow down memory loss.” With this philosophy in mind, the Holbrook Life communities put a high emphasis on natural and homeopathic wellness solutions to give their communities and residents a more complete picture of care. Dogwood Forest Grayson, for example, has incorporated a water filtration system that removes certain impurities from their water supply. All their common areas and residential living areas in all communities have UV lighting, which was installed years ago after learning that this reduced the chance of viruses and bacteria. This proved to be instrumental with only one COVID-19 death in the portfolio. Both Al and Tosha look to their faith and their desire to help residents of all ages and abilities to live the best way they can. In fact, residents of Dogwood Forest Grayson also have access to the Holbrook Life communities, including a full-service spa, indoor saltwater pool, and hydrotherapy pool that many residents enjoy.

February 2024 Our Town Gwinnett

The Billboards Walk is the second of the three themed rooms that offer active games such as pool, air hockey, ping pong, and darts. You get all this and more for just $50 per hour, and the room holds up to thirty-two people with ample space for sitting and standing. This room is perfect for birthday parties or group socials. Zono Technology, which kills 99.9% of viruses and bacteria, is used to sanitize the board game pieces and structures to ensure a safe and healthy experience. The Deck of Cards is another private-themed room that can be rented by the hour. Picture the ambiance of a gentleman’s cigar lounge – without the cigars, of course – set up with a conference-style round table that accommodates up to twelve people. You’ll even see the poker dogs mural featured on the light that hangs above the table. This room can be rented for just $25 per hour, providing a great space for business socials and card game nights. If you live close by and wish to frequent The Play Parlor regularly, they offer a membership that allows unlimited play one day per week for just $39.99 per month. They also offer monthly events to support and connect students, such as their Homeschool Membership Package, certified tutors to help with schoolwork, and socials on the last Tuesday of every month. Chess coaching is available every Thursday as well. Their concession stand offers theater-style snacks and treats such as nachos, popcorn, candy bars, and chips for those who get snack-ish during play. Memberships and tickets to events can be purchased through their website. Suffice it to say, The Play Parlor offers something for everyone. My husband and seventeen-year-old daughter enjoyed a rousing game of Scrabble and Giant Uno, and then belted out some tunes on the karaoke machine. We had a blast! And the best part was, we barely looked at our phones the entire two and a half hours we were there. So, it seems The Play Parlor accomplishes its goal of providing enough nostalgic games and entertainment to encourage the entire family to unplug from technology and plug into real-life conversations, even for a brief moment. More information at the-play-parlor.com/. It’s not just the residents who thrive at Dogwood Forest Grayson. Many team members at this community have stayed on for years due to the welcoming and health-driven environment that surrounds them. The Wellness Nurse, Terry Smith, has been with the company for eleven years, and General Manager Bill Windsor has been there for nine years. Nearly thirty other employees have been with the community for five to six years, which goes to show that the workplace environment is just as important as the residential experience. Chef Greg, who has been on the staff for six years, often offers samples of his latest baked goods to residents in the common area. All in all, it’s clear that working at Dogwood Forest Grayson means working for a community that wants every person on campus to experience their best life. Residents at the Holbrook Life communities are certainly experiencing the best of life as they work their way through a bucket list, which each resident gets to contribute to. Activities like zip lining, sky diving, and horseback riding are just some of the things that residents have asked to participate in. “There are so many options, like joining a club, going to see a musical at the Fox Theater, and trips to the mall,” said Tosha. “All of these activities are coordinated by the Lifestyles Activities Director, who plans weekly and monthly outings based on resident requests.” Dogwood Forest Grayson may not sound like your typical assisted living and memory care community, and that’s because it isn’t. This is a place where anyone at any age can find physical, mental, and spiritual wellness – sometimes as they jump from an airplane. “Our mission is to inspire wonder,” Al said. “At eighty years old, you’ve seen, done, and lived it all. To have our residents wake up every day excited about something is what we are all about!” More information at www.dogwoodforest.com/communities/grayson-georgia-community/

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City Talk: Matthew Pepper Named Snellville City Manager By Our Town Gwinnett Staff

The City of Snellville is proud to announce the hiring of Matthew Pepper as City Manager. Pepper replaces James “Butch” Sanders who retired after twelve years in the post. “I am humbled that the mayor and council have shown their faith in me by naming me City Manager of the City of Snellville,” Pepper said. “During the last two years, I have learned the position from my predecessor Butch Sanders, and am confident I can help Snellville prosper for years to come. I am eager to continue serving our community and helping make Snellville the best it can be.” Mayor Barbara Bender said she and members of the council are excited for Pepper in his new role. “We are very pleased Matthew agreed to step into this role as City Manager,” Bender said, noting Pepper’s previous experience and recent on-the-job training.

“We are confident he will excel in his new position.” The city manager is responsible for the city’s daily operations, working with the various city departments and department directors. The policies adopted by and the vision for the city set forth by the mayor and council provide the parameters for both basic service provision and special projects, all intended to best serve Snellville’s citizens. In addition, the city manager is responsible for producing the annual city budget for general operating needs and longer-term capital projects, planning and managing all major city projects, and ensuring the public is well informed and knowledgeable about all city initiatives and activities. One of the city manager’s most important duties, professionally and personally, is to build a city staff that is dedicated to always serving the public good and providing for that staff the best possible working environment, all needed supplies, and strong moral support to enable our team to meet the goal of excellence in local government. Pepper comes to Snellville after serving as the City of Oxford Manager in Newton County. He previously worked for the City of Alpharetta’s Economic Development Office. Pepper earned a bachelor’s degree in psychology from Brigham Young University and a master’s degree in public administration from the University of Georgia. More information at mpepper@snellville.org.

Salute to Saban Continued from page 8 Spurrier’s Florida beatdowns the Dawgs once took down in Jacksonville. But I didn’t grit my teeth and have no recollection of animosity towards Coach Saban. Again...we were outplayed. It also helps that UGA Coach Kirby Smart, potentially the successor to that winning-est Coach title, is a protege and mentee of Nick Saban, along with Lane Kiffin, Jimbo Fisher, and many others. Saban taught his coaches how to build player respect and discipline and, of course, how to win. And they did not leave those skills behind when they left Tuscaloosa. And I also greatly admire Coach Saban for going OUT on his own terms and still near the top of his game. Saban is not done with life, nor with college football. He is just retiring from coaching, with what appears to be plenty of money and time to enjoy life, as well as his wife, children, and grandchildren. At 72, Saban is still fit and vibrant and has a future in other fields, should he be interested, including sports commentary, public speaking, and possibly even book writing...or perhaps life coaching. Bill Crane owns the full-service communications firm CSI Crane. More information at www.CSICrane.com

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Boosting Business in Gwinnett with Jon Lockin By Traci Sanders

Comedian Jon Lockin is the founder of Road Comics of America, a community of over 1,700 comedians from all across the United States who support one another. He also founded Comedy Carousel where he helps local businesses increase revenue by booking comedy shows in their establishments. Jon got his start as a comedian in Denver, but decided to take his show on the road and ended up falling in love with New Orleans, where he stayed for a few years using the marketing and business skills he acquired during his college career at Georgia Southern. He helped a company called Mississippi River Bottom get set up and grow their platform by producing several successful comedy shows in their venue. But how did a comedian go from headlining comedy shows to becoming a marketing and business growth consultant for companies? Jon had been in the comedy business for a while and had made some great connections with club owners, DJs, fellow comedians, and other key players in the entertainment industry. He even created his own open mic night during his time in Denver. As Jon gained more behind-the-scenes experience in these productions, he realized just how corrupt the industry was and that comedians were getting the short end of the stick. “Comedy is a very cut-throat business,” he said. “Many clubs operate on cannibalism, in my opinion, which creates a lot of jealousy over gigs, unfortunately.” These club owners will tout the chance for “exposure” to amateur comics and pay them little to nothing for their time. Meanwhile, the club is profiting from the extra people who show up to the comedy shows and purchase alcohol and

food. The comedians see little to none of that profit. “In fact,” Jon said, “in that romanticized view of ‘exposure,’ club owners film the comedians’ performances and then try to charge them $20 for a copy of their own show!” Jon laughed as he shared, “I suffer from something called Oppositional Defiance Disorder. I don’t like authority.” He wanted to buck the system and help performers book more gigs that paid real money for their time. He began researching everything he could about how to promote gigs in person and on social media, connect with club owners to book gigs, and provide an enjoyable experience that people would be willing to purchase tickets for. Inside the Road Comics of America community, Jon also created resources such as Hitting the Highway chat, where members can share upcoming gig information and set up collaborations or offer recommendations, such as where to stay during an out-of-town gig. Road Dog Roundup is a program where comedians can ride-share for companionship or to bounce ideas and jokes off one another on the way to gigs. Venue Hit List is a resource Jon provides to the members of his community that outlines cities with high concentrations of live music venues. “We currently have approximately 400 venues that span sixteen major US cities,” Jon explained. All the members of Road Comics of America have access to this. Crash Pads and Couch Surfers is a community of comedians who provide lodging accommodations for fellow comics on the road. In addition to boosting careers for his fellow comedians, Jon helps small businesses – such as those in Gwinnett County – boost revenue. Jon visits local business owners to see if their venues could accommodate a decent-sized production. If so, he leaves his portfolio with the business owner or schedules a meeting to discuss how he could help them increase revenue by allowing Jon to book a show there. He casts the vision of how a comedy show can allow the business to increase its ROI (Return On Investment) by showing them models of previous shows he has produced. “I work for what’s called ‘a guarantee,’ meaning the business owner guarantees a minimum of the fee we agree on, and any revenue above and beyond that, that derives from a show – such as proceeds from food and alcohol – goes to the business owner,” Jon said. Sometimes, for an extra financial boost, he’ll ask the business owner if he can handle all the ticket sales and promotions for the show, from which he keeps the proceeds.

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PLE A SE JOIN US AT OUR UPCOMING

Grief Support Groups Everyone is welcome to attend any combination of these grief sessions.

In-Person Group

Virtual Group

Location: Westside Baptist Church 2925 Main Street West | Snellville, GA

Location: Zoom

Every Tuesday February 6th — March 19th Time: 10:30am - 12:00pm

Every Tuesday February 6th — March 19th Time: 7:00pm - 8:30pm

Space is Limited. Registration is Required.

Our support groups are open to anyone in need, not just the families we’ve served. If you or someone you know could benefit from attending one, please encourage them to attend or reach out. For more information on this group, contact Group Facilitator Vicki Parker: (770) 570-9437

February 2024 Our Town Gwinnett

Stone Mountain (678) 500-8717 Owned by the Wages Family

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Optimal…A Word for Your Day By Jane Bishop

Most desirable or satisfactory is how the online Meriam Webster dictionary defines optimal. Optimal is related to me being in the best state to be the most effective, and my energy level directly impacts my optimal space. Knowing that fact, I strive to intentionally “feed” my energy in all aspects. When I am in my optimal energy space, I am more effective, more influential, and show up as my best self, and I accomplish more in less time. Ask yourself these questions: “When am I at my best or most desirable? How does my energy level impact my optimal space?” Often, we can be at a low energy point and then participate in certain activities that return us to our optimal energy space (i.e., working out, going for a jog, etc.). The key is understanding who we are, how we operate, and how we show up. Through this, we discover how to feed and nurture our optimal, most favorable/desirable energy. On the other side, being aware of our optimal energy space also helps us understand what drains our energy. We are not perfect, we are human, and we are going to experience moments of burnout or energy exhaustion. Our human energy batteries do not last forever! Living life without structure, boundaries, defined priorities, etc. depletes our energy vs. powering our energy. We can have it all, but simply not at the same time! As you reflect on your optimal space, focus on understanding your energy by practicing an optimal energy audit. To kickstart your audit, begin with these questions: “What is draining my energy unnecessarily? What is powering my energy? What is blocking my energy? What is my challenge for creating bound-

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Jon Lockin Continued from page 11 “It all depends on how the business owner wants to structure it,” Jon added. “They can be as involved as they choose, but I handle the digital billboards, the video marketing and editing, booking and compensating the comedians, creating the signage, and the setup and breakdown of equipment.” As the youngest child in his family, Jon is a natural problem solver who also enjoys helping and entertaining people. He saw a problem in the entertainment space and created a solution – upward mobility that helps comedians earn fair wages for their work and businesses grow their customer base through the integration of live shows. More information at https://hahalaughs.com/georgia/.

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Getting to Know MarketRight Agency By Victoria R. Crosby

Zaira Bhatti is a seventeen-year-old high school junior at Brookwood High School in Snellville. Her family is originally from Pakistan, but she was born here, the second youngest in a family of three sisters and a brother. In 2022 Zaira started a marketing business as a sophomore, MarketRight Agency in Snellville, through Brookwood’s Entrepreneurship program. With teachers and mentors that she describes as amazing, Zaira qualified for Snellville’s Shark Tank, won a $500 grant, and won Entrepreneur of the Year. This accomplishment led her to other business owners who in turn led her to working with more business owners and political leaders. “I mostly work with people in the political arena and started as a volunteer before starting my company,” Zaira said. She used the money to buy a camera and now meets with her clients once a month, and promotes them on social media platforms, including Instagram, Facebook, and TikTok and LinkedIn. “Posts on Instagram, like an ad, will boost content for a week.” She charges for monthly packages, with levels of bronze, silver, or gold, ranging from $180 to $280, depending on the number of posts on social media, from twelve to twenty posts. “Ever since joining the entrepreneurship program for a 2-year program, freshman year, I learned how to market a business,” she said. “I’m certified in marketing and very active on social media.” Tom Trippany is a retired elementary school principal who was an interim at Crews Middle School for two weeks and was very impressed by Zaira’s presentation at the school. It was Tom who brought Zaira to the attention of Our Town Gwinnett. Ziara was mentoring 8th graders on how they could start a business. She was the only teenager on the panel working with the younger students, the others were all adults with many years more experience. MarketRight Agency currently has no office or website, but Zaira finds new clients by attending local events. “I’m always very civically engaged, so that’s how I meet politicians, representatives, etc.,” Zaira explained. “On the business side I meet more people through word of mouth, and by the help of my school always introducing me to new mentors. My clients are my mentors, and they help me market my business and support me. Without my clients I wouldn’t really be anywhere.” Her schoolwork and business take up a lot of her time, but Zaira enjoys hanging out with her friends, volunteering as a tutor, and helping people to register to vote.

Travel Tales Continued from page 8 For the kids, Thrill Island is a waterpark on the top deck with thrills for all. Here is a list of the thrill rides available at sea: • Frightening Bolt: The tallest drop slide at sea (Min. Height Requirements: 55” tall | Max Weight Requirements: 265 lbs.) • Pressure Drop: The first open freefall slide at sea (Min Height: 55” tall | Max Weight: 265 lbs.) • Storm-Chasers (2): The longest mat racing slides at sea (Min Height: 42” tall | Max Weight: 265 lbs.) • Hurricane Hunter: The first family raft slide at sea (Min Height: 48” tall with parents and 55” tall without parents | Max Weight: 595 lbs.) • Storm Surge: The first suspended family raft slide at sea (Min Height: 48” tall with parents and 55” tall without parents | Max Weight: 595 lbs.) So, what is not to like on this behemoth of a ship? If you want to go, it is sailing now to the Eastern and Western Caribbean. It should be quite an experience! Pam Walker, owner of Walker Adventures, is a Virtuoso Travel Advisor. More information at pam@walkeradventures.com

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Key Steps to Preparing for a Spring Deck Build By Our Town Gwinnett Staff

As temperatures are cold, it might seem premature to think about springtime outdoor projects. But when planning a spring deck build, now is the perfect time to start. The winter months provide an ideal window of opportunity to lay the groundwork for a successful and stress-free spring deck construction project. Here are some critical steps and considerations to ensure your new deck will be ready to enjoy when the flowers bloom. 1. Define your vision Every successful deck project begins with a clear vision. Spend some time this winter envisioning your ideal deck. Consider its purpose. Will it be a space for outdoor dining, relaxation, or entertainment? Think about the deck’s size, shape, and design elements. Gather inspiration from home improvement magazines, social media platforms, and websites like Decks.com to help refine your vision. You can also find many ready-made deck plans online that offer ideas and inspiration. 2. Lock in labor One of the first things you’ll need to decide is whether you plan to build the deck yourself or hire a professional. If you have the skills to DIY, take advantage of online resources, like Trex Academy, for expert tips and step-by-step instructions to help get the job done. If you plan to work with a contractor, it is

Career Corner: How to Attract the Best Candidates for Your Business By Our Town Gwinnett Staff

As most business owners know, topnotch talent is one of the most valuable assets your enterprise needs to thrive. With one in four U.S. adults currently looking for a new job, the right people are out there; it’s just a matter of connecting with them. According to CareerBuilder, here’s how to make your company attractive to job seekers and how to leverage tools to find them. One good idea is to make room for growth. The same survey found that when it comes to what’s most important to job seekers, it’s “good salary/benefits and interesting work.” So give potential employees confidence that working for you will allow them to take care of their finances, provide for their families, and do work

Heart Matters: February is American Heart Month By Tana Poncsak

Did you know that in the U.S., someone has a heart attack every 40 seconds? In fact, the Centers for Disease Control and Prevention (CDC) reports that 805,000 people in the U.S. have a heart attack each year, and of those, 605,000 are first-time heart attacks. February is heart month to bring awareness to heart health and what you can do to stay healthy and hopefully not become another statistic. First, there’s a difference between cardiac arrest and a heart attack. The American Heart Association differentiates the two, indicating that a heart attack occurs when blood flow is blocked from the heart. Cardiac arrest is when the heart malfunctions and an irregular heartbeat can occur. If you suspect someone is having a heart attack or cardiac arrest, the

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an excellent time to start the vetting process. Quality deck builders are often in high demand and tend to book out months in advance. Securing a contractor now ensures a skilled professional is ready to begin work when the weather gets warmer. 3. Plan for permits Deck construction often requires permits, depending on your local building codes and neighborhood associations, if applicable. Use the winter months to research local building codes and obtain necessary permits and approvals. This process can be time-consuming, so getting a head start will ensure you don’t face any unexpected delays come spring. 4. Set your budget Setting a budget early gives you time to make any necessary adjustments and ensures you won’t be caught off guard by unexpected costs once installation begins. Be realistic and consider all potential expenses, including labor, permits, substructure materials, decking, railing, and any additional features or amenities you might want to include, such as lighting, an outdoor sound system, or an under-deck drainage system. 5. Research materials The choice of materials for your deck is crucial as it directly impacts your outdoor space’s aesthetics and longevity. Now is an ideal time to research the range of available options. Consider factors like durability, maintenance requirements, and sustainability when deciding. Many above-ground decks require railing, so be sure to consider that as well. Railing options are myriad, and the costs vary widely, so planning ensures you have time to make the right choices for your project and your budget. Planning for a spring deck build during the winter months is a wise decision that can save you time, money, and stress in the long run. Following these steps will prepare you to embark on your deck construction project when the warmer weather arrives. With careful planning and attention to detail, your dream deck will soon become a reality, providing you with a beautiful and functional outdoor space for years to come. (BPT) they are proud of. Before posting the position, seek industry insights to ensure your compensation package is competitive. Also, ensure that you’re offering a clear path for growth. During the interview process, let candidates know you will invest time and energy in seeing them develop professionally. “Employers must get creative in their approach to skill development and training to fill the existing skills gap and accelerate promotions,” says Kristin Kelley, chief marketing officer of CareerBuilder. • Find your purpose: A people-oriented, purpose-driven work culture can help you attract great job candidates and retain employees. “Companies with a powerful mission who value their employees will stand the test of time. Creating an environment where people can thrive is equally important,” says Kelley. • Be flexible: If the nature of your business allows for it, consider embracing new technologies that enable you to implement flexible work experiences, such as remote or hybrid work. Giving your employees the option to work from home is a critical benefit that will attract talent, plus it could potentially broaden your pool nationwide or even internationally. • Turn to easy-to-use hiring platforms: Finding the best fit for a position can be highly labor-intensive and time-consuming. However, hiring software featuring industry-leading technology can make the process smoother and more efficient. Talent acquisition is just one of a business owner’s many priorities. With the right mindset, strategies, and tools, you can quickly attract the best candidates for your business and bring them on board. (StatePoint) American Heart Association says to call 911 or your local emergency number. In the case of cardiac arrest, administering Cardiopulmonary Resuscitation (CPR) or using an Automated External Defibrillator (AED), now available in many public venues, can be a lifesaving measure. Heart disease doesn’t just affect older adults. The CDC reports that one in five adults who died of cardiovascular disease in 2019 were under the age of 65. It’s important to know your risks. The CDC cites high blood pressure, high cholesterol levels, and smoking can all contribute to cardiovascular disease. Other factors such as obesity and diabetes can contribute as well. In addition, the CDC reports that choosing a healthy lifestyle by eating healthy foods, regular physical activity, not smoking, staying on top of conditions such as high blood pressure, and seeing your physician for regular screenings are all measures you can take to help lower your risk for heart disease. The National Heart, Lung, and Blood Institute has a number of resources and events available throughout the month of February to educate and bring awareness to the importance of heart health. So, learn more about heart health and keep your ticker happy. Disclaimer: This article is intended for entertainment and informational purposes only and is not intended for medical advice. For medical advice, please seek the advice of a licensed medical practitioner.

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One Man’s Opinion: Keeping Things in Suspense By Bill Crane

Under the heading of learning something new every day, one of the most iconic structures on our Georgia coast, the Talmadge Memorial Bridge in Savannah – which connects Georgia to South Carolina across the Savannah River – is not a suspension bridge. Suspension bridges like the Golden Gate, Brooklyn Bridge, or famed London Bridge have large cables connected to massive load-bearing anchors at each end, as well as frequent piers underneath (anchored to the channel, river, or even ocean floor) or along the bridge span to assist with load bearing. The Talmadge Bridge is a “cablestayed” bridge, with the high-tension cables supporting the roadway by pulling the bridge UP, versus support and tension from underneath. Opened in 1991, the Talmadge Bridge is no longer quite high enough for the world’s largest container ships to always make it underneath and into the Ports of Savannah, even at low tide and following the multi-year, multi-million deepening of the Savannah shipping channel. The Port of Savannah’s container ship market share for all of North America is roughly 11%, making it a leading port along the East Coast in tonnage and contributing an estimated $59 billion each year to Georgia’s GDP as well as the direct and indirect employment of about 561,000 Georgians. Current traffic loads at the port make it the third busiest in North America. Though the lead time on building that next generation of cargo tankers is long, the current largest, when fully loaded, needs about twenty more feet of clearance, or what is known as airdraft in the bridge and shipping industries to cross under the Talmadge Bridge safely.

Small Business Matters: The Importance of Supporting Small Businesses By Our Town Gwinnett Staff

In the charming corners of our community, small businesses stand as the heartbeat of our local economy. These enterprises are not just mere brick-and-mortar structures; they embody dreams, hard work, and the unwavering spirit of entrepreneurship. As we navigate the modern world of convenience and big-box retailers, it is crucial that we recognize and actively support these small establishments that enrich our lives in ways beyond measure. Small businesses bring a unique flavor and character to our community. Whether it’s the cozy cafe where you start your day, the family-run bookstore that sparks your imagination, or the boutique shop where you find that oneof-a-kind treasure, these businesses create an ambiance that chains cannot replicate. Their offerings are often carefully curated to reflect our community members’ distinct tastes and preferences. When you walk into a small business, you’re not just another customer, but a valued neighbor, and your experience matters. Moreover, the economic impact of supporting small businesses cannot be overstated. Every dollar spent at a local establishment directly and immediately affects our community. Unlike large corporations that funnel profits elsewhere, small businesses reinvest significant earnings within our town. This circulation of funds stimulates job creation, enhances local infrastructure, and contributes to the overall vibrancy of our neighborhood. When you choose to purchase from a small business, you’re not only getting a product or service, but investing in your community’s growth and prosperity. Let’s not forget the faces behind these enterprises – our friends and neighbors

February 2024 Our Town Gwinnett

To do this, the Georgia Department of Transportation, along with an engineering design firm based in Peachtree City, Georgia, Kiewit Infrastructure South, will attempt something that has never been done. They plan to LIFT the highest portion of the 1100-foot span of the Talmadge Bridge an additional twenty feet higher. They will do this by replacing the bridge’s high-tension support cables with new shorter cables, at an estimated cost of $189 million. This work is scheduled to begin in 2025 and is projected to be completed by 2028. The project will not raise the entire bridge span, but will in effect give the bridge a peak and a good bit more curvature, as well as increase the angle and elevation of the climb. The current grades and incline on the Talmadge Bridge are at 5.5%, making it among America’s top ten steepest bridges. Those making their first-time drive or ride across the bridge often admit this can be a slightly intimidating trip. If successful in adding to that curvature, parts of that incline will reportedly be closer to 7%. Kiewit has previously replaced cables on other cable-stay bridges, including the first span to undergo such maintenance, the Hale Boggs Bridge, which spans the Mississippi River in Louisiana. That project was completed in 2012. However, this will be the first cable-stay bridge replacement with purposefully shorter cables to reshape and raise the bridge and increase its airdraft. Eventually, though, the next generation of cargo ships, already in the planning stages, will require an entirely new bridge, at an estimated peak height of 230 feet above sea level, or a tunnel bored more than 100 feet below the sea bed, to allow for passage of those new cargo containers as well as the next generation of luxury max-super cruise liners, that would make the Titanic look like a slightly over-sized dingy. Either of those two options comes at a price tag in the $1-2 billion range at current estimates. Thankfully, the shipping industry still gives long lifetimes to most of their sea-worthy vessels, and the next generation of ships are generally NOT constructed until they have already been financed. It is ironic that the last of America’s original thirteen colonies, and within line of sight of General James Edward Oglethorpe’s originally planned colony of Savannah, will be home to a newly designed and reconfigured bridge rising even higher as it spans north to the Palmetto State of South Carolina. I will keep in mind there are a couple of other routes to Jekyll Island, Cumberland Island, and other points south, staying a bit inland along I-95. At least until those new shorter cable spans are fully in place, I will remain a bit in suspense to see if engineers can teach a slightly old bridge… new tricks. Bill Crane owns the full-service communications firm CSI Crane. More information at www.CSICrane.com who have put their hearts and souls into their businesses. Behind each storefront or service business is a tale of determination, sacrifice, and passion. Small business owners often work long hours, juggling multiple roles and embracing the unpredictable nature of entrepreneurship. When we support them, we acknowledge their hard work and provide them with the encouragement they need to keep their dreams alive. In a world of mass production, small businesses champion uniqueness and authenticity. They offer a diverse array of goods and services that cater to specialized needs and tastes. Whether it’s artisanal crafts, handmade garments, or personalized services, small businesses take pride in creating items that reflect the true essence of their craft. By supporting them, we ensure that our choices are not limited to the mainstream but enriched by local artisans’ and entrepreneurs’ creativity and expertise. Furthermore, small businesses are essential in maintaining the local ecosystem. They often collaborate with other local businesses, forming a mutual support network. From sourcing ingredients to sharing resources, these collaborations create a web of interdependence that strengthens the fabric of our community. This synergy fosters a sense of unity and belonging that transcends mere commerce. In a time when technology and large corporations dominate the landscape, let us not underestimate the power of our choices. Each purchase we make is a vote in favor of the kind of community we wish to foster. By actively patronizing small businesses, we create a ripple effect that extends far beyond our initial transaction. And don’t’ forget that small businesses make up over 99% of all businesses in the country. So, the next time you’re considering where to spend your dollars, take a moment to explore the small businesses in our community. Your choice to support them is a testament to your belief in the power of local enterprise and your commitment to preserving the distinct character of our town. Remember, when we uplift small businesses, we invest in ourselves and our community.

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Play-it-Safe Tips to Protect Young Athletes’ Feet and Ankles By Our Town Gwinnett Staff

In today’s competitive youth sports landscape, injuries are common, and when they do occur, young athletes are often pressured to play through the pain. “The back-to-school season is prime time for foot and ankle injuries from fall sports like soccer, football, and cross country,” says Richard Baker, DPM, FACFAS, a foot and ankle surgeon and Fellow Member of the American College of Foot and Ankle Surgeons (ACFAS). “Fortunately, there are many steps parents, coaches, and young athletes can take to prevent injuries from occurring in the first place and to discourage kids from playing through pain.” Here are eight play-it-safe tips from the foot and ankle

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surgeon members of ACFAS to help prevent injuries and treat them properly when they occur. 1. Get a pre-season checkup. A pre-season medical evaluation can help identify whether your child could benefit from using an orthotic or wearing a supportive ankle brace while playing. This is especially important for those with previous sprains and injuries. 2. Start the season with new shoes. Old shoes can wear down and become uneven, causing the ankle to tilt. And, as your child’s feet may have grown between seasons, their old shoes may not fit. The smart move is to replace athletic shoes at the start of each season. While children under 10 should wear all-purpose sports shoes, older youth athletes should wear sport-specific footwear. 3. Train for the season. Your child’s feet and ankles must be accustomed to the level of activity required for the sport. Adequate conditioning in the off-season can help maintain a

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Flush Athletics Continued from page 5 sponsoring their own travel sports teams. We have hard data that shows the return on investment can be very high if the system is followed closely. Our ultimate goal is for all travel teams to one day be free to all players from all walks of lives. This can only happen if there is prodigious participation from other businesses.”

The passion for giving these students an amazing opportunity is not limited to the sports teams. Once a student graduates high school, they have the opportunity to become an apprentice with Royal Flush Plumbing, learning valuable industry skills that will allow them to advance in their field quickly and make a living that will allow them to continue to increase their opportunities. As these students advance in the plumbing industry, they have the chance to pass on their much-needed skillset and give back to the community that helped them succeed. More information at https://rfpacademy.my.canva.site/flush-baseball

Play-it-Safe Continued from page 16

Optimal Continued from page 12

player’s ability to meet these demands, reducing their risk of injury and improving their performance during the season. 4. Encourage warmup exercises. Calf stretches, and light jogging before competition helps warm up ligaments and blood vessels, reducing injury risk. 5. Check fields for dips, divots, and holes. Ninety percent of ankle sprains are due to poor playing conditions. That’s why some surgeons recommend walking the field, especially in non-professional settings like public parks, looking for spots that could catch a player’s foot. Alert coaching officials to any irregularities. 6. Watch their technique. A difference in how your child moves is often a tell-tale sign that something is wrong. Playing with pain is never a winning strategy, so encourage kids to be honest about pain or discomfort. 7. Be mindful of other physical activities. Your child doesn’t need to be involved in a formalized athletic program to be vulnerable to sports-related injuries. Foot and ankle surgeons warn of common injuries like plantar fasciitis, bone spurs, fractures, and Achilles tendonitis due to repetitive, forceful motions, which can occur in activities such as skateboarding. When skateboarding or engaging in other non-formal activities, always wear protective gear, including supportive shoes, and seek treatment for pain or injury. 8. Remember RICE. Often, an injured foot or ankle can be treated with rest, ice, compression and elevation. Those with foot or ankle pain should take a break from playing and allow time for recovery. If pain persists, something more serious, such as cartilage injuries or broken bones in the foot, may be happening. Consult a foot and ankle surgeon for a complete evaluation, diagnosis, and treatment plan. The sooner rehabilitation starts, the sooner your child can safely return to the game. More information at FootHealthFacts.org. (StatePoint)

aries? What is at stake when I am not in my optimal energy space? What can I cull, minimize, or eliminate?” While there are circumstances we cannot control, we can control our response and minimize the energy drain. When you are in your optimal energy space, it is your power zone. It is a place of great accomplishment and influence on those around you. Give yourself permission to consistently practice removing what drains your energy and embrace what powers your energy. You will consistently function at your most desirable and satisfactory level! And remember, “strive for consistent excellence not perfection.” (Janeism) More information at www.janebishoplive.com

February 2024 Our Town Gwinnett

MarketRight Agency Continued from page 13 She plans to go to college and has been to Boston to visit her older sister who is a student at Boston University. The University of Georgia is also a possibility, as according to Zaira it is the top school for Management Information Systems and merges computer science and business. “This business is something that I want to keep going,” she said. “Some accounts I’ve worked on have received millions of views, so I’m not going to stop. I want to keep up with it in college.” Zaira added, “I’m grateful to my parents who have been supportive and helpful. I wouldn’t have my business without them.” More information at marketrightagency@gmail.com

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