Trends 2401

Issue 2401

The Voice of the Ontario Tire Dealer Since 1955

Inside this Issue Hazardous Noise Safety OTDA Winter Conference Coverage 2024 OTDA Golf Classic 2024 OTDA Academic Scholarship

Editor: Adam Moffatt President: Charley Kriksic

OUR STRENGTH IS YOU !

QUÉ-MONT IT’S... 䡲 9 REPRESENTATIVES 䡲 6 TRAINED ADVISORS 䡲 6,000 ITEMS IN INVENTORY 䡲 QUICK DELIVERY

www.quemont.com Member

3685, avenue des Grandes Tourelles, Boisbriand (Québec) J7H 0E2 T 514 331-0302 | 1 800 361-1932 F 514 745-3109 | 1 888 745-3109

President’s Message

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In this Issue

Please take note to use the correct address as listed below Main Office 4 Oakwood Drive Port Dover, Ont N0A 1N4 P: 289-887-4046 E: amoffatt@otda.com W: www.otda.com

Billing Office Ontario Tire Dealers Association 5-4104 Fairview St. Suite 312 Burlington, ON L7L 4Y8

Printer Barney Printing 1001 Dundas St. Woodstock, Ont N4S 1H5 P: 519-537-5596 1-866-534-0004 F: 519-537-8209 E: info@barneyprinting.com W: www.barneyprinting.com

Editor: Adam Mofffatt President: Charle ey Krriksic

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T H A Y N O K U

President’s Message OTDA Members and Directors 25 Years - OTDA Golf Classic Adam Moffat - TPMS OTDA Academic Scholarship Program Advertise With Us! Treadlines Risk Insights - An Overview of Scams Safety Corner OTDA Winter Conference 2024 OTDA Meet the Vendor - Esso Mobile OTDA 1st Quarter Training Schedule OTDA Level 300 Training Courses Classifieds

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OUR ADVERTISERS Qué-Mont Equipment Stox Distribution eTracks Tire Management Systems YESS Hunter Engineering Company West Lake Tires Emterra Tire Recycling Carlstar Stox Distribution Import/Export Probec R&E Tire Federated Insurance Prema Canada

“YOUR STRENGTH IS IN OUR NUMBERS” The OTDA is recognized by industry and government as the representative body of the Independent Tire Dealers of Ontario.

New Member

City

Automotive Maintenance .........................................................................................Caledon East Batten's Truck Centre Ltd. ............................................................................................. Kitchener Rectangle Auto Supply...........................................................................................St. Catharines Swaptires.ca ....................................................................................................................Concord The Garage Performance Parts and Accessories .........................................................Huntsville Thunder Bay Auto Parts ...........................................................................................Thunder Bay Tire Guys of Midland ........................................................................................................ Midland

President ......................................... Charley Kriksic .....................Consumers Tire Vice President ................................. Charmaine Carvalho .............Chloride Canada Treasurer .......................................... Glenn Warnica ......................OTDA Secretary .......................................... Rejean Murray ......................O.K. Tire Service (Val-Rita) Member Benefits ............................. Alexa Labrecque ...................Provincial Tire Distributors Health & Safety ................................ Bruce Barnim ........................Tirecraft Ontario Welcome........................................... Dan Bender...........................Tire Discounter Group Environment .................................... Eric Gilbert ...........................Ericway Tire Welcome........................................... Erik Fielding ..........................Fielding's Tire & Auto Member Relations ........................... Harold Boake ........................Steelcase Tire Welcome........................................... Jeremy Hanford ....................Hanford's Tire & Service Executive Director .......................... Adam Moffatt ........................OTDA

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BEFORE GO S S E N I LF US

Lunch & Banquet Dinner Sponsorship Opportunities

REGISTRATION NOW OPEN For More Informat ion Information amoffatt@otda.com 2 8 9 - 8 8 7-4046 7-4046 289-8 6

TIRES & WHEELS

Over 1,200,000 sq. ft. of warehouse space and 2,000,000 tires in inventory!

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Fast delivery, simple & efficient service Intuitive, easy-to-use ordering platform Partnerships with a broad range of global manufacturers Simple return process

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Tire Pressure Monitoring Systems (TPMS) Although not mandatory in Canada, tire dealers should still feel an obligation to their customers to ensure TPMS systems are in working order before they leave the shop.

Sometimes, this is easier said than done, especially if the customer refuses to have the work completed or if you don’t have a properly trained tire technician who understands TPMS.

For shops not currently offering TPMS service work, this is an untapped revenue stream that should be considered. It still boggles my mind that a tire shop would send a customer to a competitor's location to perform TPMS service! In any event, a tire shop and technicians need to have access to current and up-to-date equipment, understand TPMS installation, and be trained on how to properly program sensors, systems and run diagnostics.

The OTDA lead Automotive Tire Service (ATS) Level 300 training course has 4 modules and hands-on training specifically covering TPMS. Technicians can expect to learn basic TPMS knowledge, system identification, system and sensor programming, system re-learn techniques and TPMS troubleshooting.

Not sure if your techs need training, ask them one simple question. “How many functions does the TPMS dash light have, and what are they?” If they didn’t know there are 2 functions, the telltale and malfunction indicator lamp, it might be time for a TPMS re-fresher.

Since tire dealers are expected to have a higher level of tire expertise than the average consumer, it is important that we ensure our staff is not only trained, but fully understands the requirements of today's cars, trucks and equipment.

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RESPONSIBLE. RELIABLE. FAIR. Used tire collection sites operate throughout Ontario and are part of an important collection network within the recycling system. This includes tire shops, repair shops, tire and automobile dealers; any business, or organization that handles used tires.

We want to thank collection sites for ensuring that every used tire is collected for recycling, and for following Ontario’s tire recycling regulation requirements. This includes accepting used tire drop offs from the public, at no charge, including tires on rims.

If you’re a collection site that wants to enroll with us, please visit us at etracks.ca If you’re an existing eTracks collection site, and need to 昀nd a new hauler, please contact us at info@etracks.ca and we’ll 昀nd one for you.

Our goal at eTracks is simple, to actually make the system better for everyone who uses it – from collection sites, to producers, to consumers.

PRO SERVICES YOU CAN TRUST.

etracks.ca | info@etracks.ca

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ELIGIBILITY OTDA Academic Scholarship Program Eligibility i. The applicant must be a full-time employee, or an immediate family member (natural/adopted/step, or spouse) or legal ward of a person who is a full-time, permanent employee, for at least one year by a company that is a member in good standing with the Ontario Tire Dealers Association, and; ii. The applicant must have been accepted to attend an accredited post-secondary institution or vocational-technical school within Canada and have registered for classes for the upcoming semester ; iii. The applicant must be registered as an Automotive Apprentice with the government of Canada and be actively working as an automotive apprentice within the automotive sector.

ROCESS APPLICATION P 15 OPENS MARCH

DETAILS Application Details

line Application Dead May 31

All applications submitted must include the following:

i. The applicant must submit a résumé, not to exceed three typewritten pages, outlining the following: their education and GPA to date any involvement in extracurricular activities any academic honours or any community or volunteer work o The applicant must also submit reference letters that confirm their involvement or achievements o Reference letters cannot be from family members and must speak to the achievements of the applicant

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ii. The applicant must submit a letter from an OTDA member confirming the current employment of an immediate family member iii. The applicant must submit a confirmation of registration along with a tentative course schedule from an accredited post-secondary institution

EVALUATIONS Awarding of Scholarship A successful scholarship award winner will demonstrate the following qualities: i. They know their strengths and weaknesses ii. They show leadership and communication skills iii. They display passion and are driven to succeed iv. They have a strong sense of community and assist others v. They have long-term goals and a plan to achieve them All applications will be reviewed and awarded by the OTDA Academic Scholarship Committee; scholarship recipients will be notified by August 15th of the scholarship year.

DEADLINE Application Deadline The application process will open on March 15th, and the application deadline is May 31st of the application year.

Applications be submitted to the Scholarship Committee via email and: -

applications will be accepted via any other means of submission applications will be accepted after the deadline date Incomplete or illegible applications will not be considered

PRIVACY Freedom of Information and Privacy The information collected in this application will be used for the sole purpose of assessment, evaluation, and promotion of the OTDA Scholarship Program. It will not be used for any other purposes.

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Advertise With Us!

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, Don t Delay! Book Today!

Contact Adam Moffatt 289-887-4046 amoffatt@otda.com www.otda.com

Choose Reliable and Trusted Services!

The YESS | E360S Advantage Reliable tire pick-up Customized service options RPRA registered PRO and Hauler Financial Incentives may be available Contact us today for a service proposal!

Email us: info@yessolutions.ca Call us: 905-483-7824

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RISK INSIGHTS

AN OVERVIEW OF SCAMS

WHAT ARE SCAMS? Scams are everywhere as criminals try to cash in by stealing money or valuable personal information from victims. And given our modern reliance on technologies like smartphones and the internet, if you haven’t been a victim of a scam, you’ve likely been targeted by one.

Definitions of scam terms

•

Hostility: It’s human nature to avoid conflict by complying with aggressive people. If you consider somebody as a threat, you may be more likely to do what they tell you.

(Ex: A call from somebody posing as a police officer demanding a fine be paid in exchange for the expunging of an arrest warrant)

•

Playing detective: It’s easier than ever for someone to gather information about you. By going onto your social media accounts, they can find your location and interests.

They also can rummage through your trash for credit card forms and bank statements. There are many places that cybercriminals can obtain your personal information that can help in their scams.

There are four key terms that are important to understand when discussing scams: •

Scam: a fraudulent operation that has the intention of stealing money or valuable financial or personal information

•

Social engineering: the techniques used to manipulate a victim into divulging information or taking a specific action

•

Phishing: when a scammer poses as a legitimate person or company online with the intention of stealing money or personal information

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Vishing: when a scammer poses as a legitimate person or company over the phone with the intention of stealing money or personal information

Many modern scams try to push their victim into a corner, so they’re forced to make a decision on the spot — i.e. pay the money or provide personal information, or face the consequences. Scammers will use recent headlines to fuel their scams, they’ll pose as a local retailer that you frequent or even a family member in need in hopes that you’ll give up your money or your personally identifiable information (PII).

Analysis of scam terms Social engineering Scammers continue to fine-tune their social engineering skills, coming up with new ways to convince you to hand over your money and PII. A few techniques that scammers use include: •

Familiarity: If you’ve seen someone around or heard their name before, you’re more likely to trust that they are legitimate. (Ex: An email appearing to be from a big-name company or representative of your financial institution).

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Continued on page 22

CHANGE TIRES LIKE YOU

MEAN IT.

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Fully variable hydraulic controls

Unique SmartSet ® toolhead

Smart safety features

Automatic In昀ationStation™

Scan or visit

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SAFETY

CORNER

Hearing Loss and Damage in the Workplace When hazardous noise cannot be reduced by other means, employers are responsible for providing appropriate hearing protection, such as earplugs or earmuffs.

Long-term hearing loss and damage can occur in as little as 5 seconds at an exposure level of 85 decibels.

To combat workplace hearing loss and damage employees should wear hearing protection if the noise or sound level they are exposed to is close to or greater than the occupational exposure limits (OEL) for noise.

For most Canadian jurisdictions, this occupational exposure limit is 85 decibels.

Common Shop Tools and their Decibel (dba) Levels: • Impact gun: 95+ dba • Air Compressors: 90+ dba • Electric Drill: 80+ dba • Grinding wheel: 85 – 110+ dba Continued on page 20

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Thinking innovatively.

Transforming waste to resources.

YE AR S 1976 - 2021

WHEN YOUR TIRES LOOSE THEIR GRIP, WE HELP THE EARTH GET A GRIP ON YOUR TIRES.

THE EMTERRA DIFFERENCE Emterra Tire Recycling is a division of Emterra Group, a family-owned Canadian company with expertise in creating and delivering products and services that enable people and businesses to become environmentally responsible.

ONTARIO FLEET

ONE-STOP SHOP

WORK WITH PROs

TRACKING

With one of the largest fleets in the province, Emterra can service businesses across Ontario.

We are RPRA registered Collectors, Haulers, and Processors. By independently processing our tires, we can provide reliable services all year round.

Work with registered Producer Responsibility Organizations like eTracks and Ryse Solutions to meet your compliance requirements.

By developing our own tracking software, Emterra electronically reports collections to conform to regulations in a timely manner and avoid RPRA audits.

8 Bramwin Court, Brampton ON

|

www.emterra.ca

|

info@emterra.ca

|

1-866-498-0339

8 Tips to Reduce the Risk of Noise in the Workplace 1. Determine if you have a noise problem. Some indicators include: • finding it hard to communicate with others without raising your voice • having equipment that produces sound levels above 80 dBA • complaints about the noise, or the ineffectiveness of hearing protectors 2. Measure the noise levels in your workplace. Rent a calibrated sound level meter or hire an expert to assess your noise levels. While apps are available to measure sound, their accuracy can be off by 10 decibels. Use them only as a first step to alert you to a potential problem.

3. Measure worker’s exposure using personal dosimeters. If exposures exceed 80 dBA, it’s time to implement control measures.

4. Carry out audiometric testing on new employees. This lets you determine the baseline level of a worker’s hearing. Repeat the testing every one or two years to determine if hearing loss has occurred.

5. Implement control measures. Engineering controls are the most effective way to lower sound levels. Here are some examples: • purchase equipment that is quieter when possible • maintain equipment that may be the source of the noise • enclose the noise source or the worker • modify or retrofit noisy equipment – for example, install mufflers on air exhausts or noise • dampeners on air guns • use screens and shields to block noise.

6. Use hearing protectors (as a last resort). Compare the results of your noise assessment to the reduction rating of the various types of hearing protective equipment you are considering purchasing for workers to use 7. Provide training to everyone in the workplace. Explain the purpose and elements of your hearing loss prevention program, and how they work together to protect workers.

If your workers wear hearing protectors, train them on the limitations of the device, how to ensure proper fit, and how to inspect, maintain, clean and disinfect them.

8. Ensure your controls are working. Conduct period noise assessments to ensure your engineering controls are working, especially if conditions change that affect the noise levels in your workplace.

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Phishing, vishing, and smishing •

Scammers frequently apply their social engineering techniques in online, phone and text messaging scams — respectively known as phishing, vishing and smishing. According to Statistics Canada, about one-fifth of Canadian businesses were impacted by cyber security incidents in 2021.1

•

Phishing, vishing and smishing scams are the most common types of cyber attacks worldwide. Phishing can be executed on several different platforms: emails, phone calls or text messages, and deceptive websites.

Phishing •

Phishers create emails that are seemingly legitimate and rely on you to click on the link provided. These emails are designed to look official and often create a sense of urgency, so victims act quickly, clicking an embedded link before thinking. Those links typically send you to another fraudulent page, usually bearing legitimate businesses’ logos or brand names to further convince you of its authenticity. Phishing emails can also launch damaging malware or spyware that is activated after clicking a link, sometimes without you even being aware.

•

Phishing websites are designed to look like legitimate sites in order to fool visitors into inputting information such as a credit card number, email address, phone number, Social Insurance Number, etc. Anyone who is convinced that the site is legitimate is more likely to divulge personal information to scammers.

Vishing •

Vishing, or voice phishing, is a form of phishing by phone.

Scammers will pose as a bank representative, a friend of a friend, a restaurant or another trusted person in an attempt to steal your money or PII. The difference between phishing and vishing is the platform that the scam is presented through. Rather than answering unexpected calls, today it is easy for everyone to hide behind a call screener, making vishing slightly less common than email or text scams.

Smishing •

Smishing is when a scammer sends links by SMS or text message to unsuspecting victims, similar to a phishing email.

Given the shorter nature of a text message, smishing attacks try to get the victim to click on the link by offering more details to claim a prize, a refund or other messages to create urgency on behalf of the recipient.

For more information on making your business safer, visit www.federated.ca.

1

Statistics Canada, Impact of cybercrime on Canadian businesses, 2021.

Federated and Federated Insurance are registered trademarks of Federated Mutual Insurance Company. Used under license. Risk Insights is a trademark of Northbridge Financial Corporation, licensed by Federated Insurance Company of Canada (insurer of Federated Insurance policies). This Risk Insights is provided for information only and is not a substitute for professional advice. We make no representations or warranties regarding the accuracy or completeness of the information and will not be responsible for any loss arising out of reliance on the information.

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Is a proud tire distributor with

TIRES & WHEELS

Over 1,200,000 sq. ft. of warehouse space and 2,000,000 tires in inventory!

•

Fast delivery, simple & efficient service

•

Intuitive, easy-to-use ordering platform

•

Partnerships with a broad range of global manufacturers

•

Simple return process

In appreciation of our OTDAaf昀liated tire retailer partners, we are giving you the chance to win your tire purchase from Distribution Stox.

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Until April 30 2024, every purchase of tires from Distribution Stox by an OTDA SFUBJMFS will be automatically entered with a chance to win their purchase. Every purchase from us is another chance to win!

YOUR E! PURCHAS

Rules 1.

The contest will run from February 1 to April 30, 2024 and is valid exclusively for OTDA members.

Winning dealer and winning invoice will be chosen at random. Maximum prize value of $900.

2. The draw will be held in the 昀rst week of May. 3. Winners will be contacted by their representative during the 昀rst week of May. 4. Winner consents to having their photograph taken and published in industry communications or publications (advertising on Trends mag, social networks).

A partner who delivers!

Prize will be awarded in the form of a prepaid gift card by your local Distribution Stox Account Manager.

distributionstox.ca | 1-866-795-7777

Winter Conference 2024 Riu Playa Blanca Jan 19th – 26th

red by Sponso

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OTDA

Meet the Vendors

The Ontario Tire Dealers Association and Imperial Oil are pleased to offer the #2/ < 2 )/ * 5 = " to all Association members.

Each member may enjoy: ❐

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Esso & Mobil is the largest retail network across Canada with approximately 2200 locations to serve you.

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You can now use your #2/ < 2 )/

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Acceptance across Canada/US border at more than 11,500 Exxon or Mobil-branded stations in the US

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Decide which purchases to allow, the exceptions you want reported and how you receive your statements

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Esso & Mobil Mobile Phone Site Locator App: “ !

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Esso Extra Points - Earn 1 or more points for every dollar you spend on eligible purchases at Esso stations and select Mobil locations in Canada.

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PC Optimum points may be earned at participating locations

* 5 at any Mobil station across Canada.

5! >” (download on any mobile phone)

To apply, simply complete the attached #2/ < 2 )/ * 5 application and return it to the program coordinator listed below. Please ensure the application(s) are completed in full to assist in the processing.

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2024

1st QUARTER TRAINING SCHEDULE AUTOMOTIVE TIRE SERVICE (ATS) TRAINING

Certified Automotive Tire Service (ATS) is a 300-level certification program that provides in-depth and comprehensive instruction on the recommended procedures for servicing modern automobile and light truck tires.

Certified ATS is designed for professional passenger and light truck tire technicians, so the subjects range from the relationship between torque and clamping force to the TPMS relearn procedures on domestic and import vehicles.

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TIA Automotive Tire Service (ATS) Manual

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TIA Certified ATS Technician Certificate

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13 TIA Certified ATS Technician Uniform Patches

Certification is valid for two years, at which time you will receive notification from the OTDA and TIA that it is time to recertify. The Recertification Exam is available online, allowing for easy access anytime and anywhere within the window of availability.

LEVEL 300 Dates March 27 - 29 - Aurora, Ont August 28 - 30 - Aurora, Ont September 25 - 27 - Aurora, Ont October 16 - 18 - Aurora, Ont For additional inquires or to register for a class, email: amoffatt@otda.com

Level 300 – Cer琀fied Automo琀ve Tire Service (ATS) Training Course Automo琀ve Tire Service (ATS) is a 300-level cer琀fica琀on program that provides in-depth and comprehensive instruc琀on on the recommended procedures for servicing modern automobile and light truck 琀res.

Cer琀fied ATS is designed for the professional passenger and light truck 琀re technician, so the subjects range from the rela琀onship between torque and clamping force to the TPMS relearn procedures on domes琀c and import vehicles.

ATS 300-level includes hands-on demonstra琀on and training.

Those who successfully pass the three-day course will be cer琀fied as 300-level 琀re technicians and will receive a cer琀ficate of comple琀on. *Students of the Level-300 course are required to have a minimum 3 months of hands-on experience*

Following is a list of the 18 modules that make up the Cer琀fied ATS Level-300 Program: Module 1 – Introduc琀on Covers personal protec琀ve equipment (PPE) and general shop safety prac琀ces.

Module 2 – Tires Covers 琀re construc琀on, nomenclature, sizing, applica琀on, and replacement guidelines.

Module 3 – Wheel & Fasteners Covers wheel and rim nomenclature as well as fastener and bolt hole iden琀fica琀on.

Module 4 – Raising the Vehicle Addresses the step-by-step procedures and safety guidelines for li昀ing a vehicle with an above-ground li昀 or floor jack and jack stands.

Module 5 – Tire/Wheel Assembly Removal Covers the procedures for removing the assembly from the vehicle including wheel locks and wheel covers.

Module 8 – Balance and Run-out Address the basic principles of balance and run-out including the use of pin-plates to secure the assembly to the balancer.

Module 15 – RMA Care and Service of Automobile and Light Truck Tires

Module 9 – Puncture Repair Covers the general industry guidelines for puncture repairs in passenger and light truck 琀res.

Module 17 – Load & Infla琀on Tables

Module 10 – Tire Condi琀ons Analysis Uses images from the Passenger and Light Truck Tire Condi琀ons Manual to show technicians the signs of common problems that may require removal from service.

Module 11 – TPMS Educa琀on Explains the different types of TPMS currently in use and how they can be iden琀fied.

Module 12 – TPMS Service Covers the step-by-step procedures for servicing valve stem and band-mounted sensors.

Module 6 – RIST Covers the step-by-step procedures for wheel installa琀on and explains the rela琀onship between torque and clamping

Module 13 – TPMS Relearn Procedures Provides a brief overview of the relearn requirements using the TPMS Relearn Charts

Module 7 – Demoun琀ng, Moun琀ng and Infla琀on Covers the step-by-step procedures for demoun琀ng, moun琀ng and infla琀ng 琀res on rims.

Module 14 – TPMS Diagnos琀cs Covers the necessary steps to correct a malfunc琀on with common electronic scan tools.

18 29

Module 16 – ALI Li昀 Point Guide

Module 18 – Tire Dimensions Tables

ATS Technician Cer琀fica琀on Includes:

• TIA Automo琀ve Tire Service (ATS) Manual

• TIA Cer琀fied ATS Technician Cer琀ficate

• 13 TIA Cer琀fied ATS Technician Uniform Patches Cer琀fica琀on is valid for two years, at which 琀me you will receive no琀fica琀on that it is 琀me to recer琀fy.

The Recer琀fica琀on Exam is available online allowing for easy access any琀me and anywhere within the window of availability.

For more informa琀on, pricing or to book your spot contact: Ontario Tire Dealers Associa琀on E – info@otda.com P – 289-887-4046

CLASSIFIEDS

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1 Providing scrap tire collection services for Eastern Ontario - Oshawa to HWY 416 and north to Hwy 60 and Deep River. Collection services for all tire types and sizes, on and off the rim.

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R&E TIRE AD TO COME !"# "! !"# "! $% !"!&#" &'

Keeping you safer since 1920

We’ve been at it since 1920 – learning what matters most to our customers and the challenges they face.

Call 1.844.628.6800 and speak to a Commercial Insurance Specialist today.

www.federated.ca Not all industries are the same, so we pride ourselves in understanding the intricacies of your business.

Recommended insurer of the Ontario Tire Dealers Association (OTDA).

31

Federated Insurance Company of Canada is the insurer of Federated Insurance policies. [3706-002 ed01E | 02-2021]

Patches & Repairs TPMS Tools and Sensors Tire Valves & Air Gauges Service Chemicals & Lubricants Wheel Service Tools & Fasteners Air/Cordless Tools & Accessories Wheel Weights & Balancing Beads Shop Supplies, Equipment & more!

800-268-6311