“PERSEVERANCE: TRY AND TRY AGAIN UNTIL THE GOAL IS ACHIEVED. NEVER GIVE UP.”
RICK HENDRICK
TUESDAY, JUNE 10, 2025
AGENDA
2:30 P.M. HENDRICK MARKETING TEAM ARRIVES
2:30 – 3:30 P.M. MARKETING SHOWCASE
50th Anniversary & Team HendrickCars.com Racing – Design Showcase and Inspirations Brand Alignment & Creative Directions
3:30 – 4:30 P.M. CLOSING CONVERSATION & NEXT STEPS
Key takeaways, adoptions alignments, and next phase recommendations.
4:30 – 5:00 P.M. WRAP-UP & DEPARTURES
GOALS:
• Provide a compelling product showcase that displays our understanding of the Hendrick culture of excellence and the exciting extensions of brand and celebration that OOBE can offer.
• Clearly define additional apparel options needed for 2026 initiatives.
• Review Timelines
WEAR NOW WEAR NOW
Amplify your brand through our customizable high-quality apparel.
• Variety:
• We have a wide assortment of premium apparel that is perfect for your next company gifting opportunity, golf tournament, tradeshow, or company event.
• Embellishment Services:
• Adding your company logo to OOBE’s high quality apparel products is a great way to increase brand recognition, add a level of professionalism, boost employee morale, and promote your business
• Lead time:
• 3-5 Days for logo set-up approval
• 4-7 Days for embroidery execution and shipment of standard size orders
• Custom T-Shirts:
• In addition to embellishment services for apparel, we also offer a custom tee program where we can shirt designs for your next event. Lead Time: 3 Weeks from Approval of
CUSTOM
CUSTOM
Through our custom printing process on high-quality 100% recycled polyester fabric, we can create products that are perfectly designed to fit your brand needs and aesthetic.
Available Categories (for custom printing):
• Polos
• ¼ Zips
• Pullovers
• Hoodies
• Design Capability:
• Our experienced in-house design team has the expertise to make your vision come to life.
• Customization:
• Through our custom offering, we can create one-of-a-kind designs and patterns that are truly unique.
• Speed:
• This printing process is highly efficient offering lead times of 90 days door-to-door.
• MOQ:
• Our minimum order quantity is 300 pieces per style/color.
• Design Capability:
• Our experienced in-house design team to make your vision come to life.
• Customization:
• Through our custom offering, we can designs and patterns that are truly
• Speed:
• This printing process is highly efficient of 90 days door-to-door.
• MOQ:
• Our minimum order quantity is 300 style/color.
CUSTOM
Through our custom printing process on high-quality 100% recycled polyester fabric, we can create products that are perfectly designed to fit your brand needs and aesthetic.
Available Categories (for custom printing):
• Polos
• ¼ Zips
• Pullovers
• Hoodies
• Design Capability:
• Our experienced in-house design team has the expertise to make your vision come to life.
• Customization:
• Through our custom offering, we can create one-of-a-kind designs and patterns that are truly unique.
• Speed:
• This printing process is highly efficient offering lead times of 90 days door-to-door.
• MOQ:
• Our minimum order quantity is 300 pieces per style/color.
NOTES:
NOTES:
50TH ANNIVERSARY COLLECTION
DESIGN SHOWCASE
SUBLIMATED POLOS
Men’s Victory Polo
• 88% Polyester 12% Spandex, Jersey
• Moisture-Wicking, Antimicrobial, Soil Release, Hydrochill
• Black Victory Print
• Self-Fabric Stand-up Collar
• Three-Button Placket
• Sublimated All-Over Print
• Grey Embroidered HAG Logo on Left Chest
• Multicolor Embroidered 50th Logo on Right Sleeve
SUBLIMATED POLOS
Women’s Victory Polo
• 88% Polyester 12% Spandex, Jersey
• Moisture-Wicking, Antimicrobial, Soil Release, Hydrochill
• Black Victory Print
• Collar with V-Opening
• Sublimated All-Over Print
• Grey Embroidered HAG Logo on Left Chest
• Multicolor Embroidered 50th Logo on Right Sleeve
SUBLIMATED POLOS
Men’s 50 Polo
• 88% Polyester 12% Spandex, Jersey
• Moisture-Wicking, Antimicrobial, Soil Release, Hydrochill
• Charcoal 50 Print
• Self-Fabric Stand-up Collar
• Three-Button Placket
• Sublimated All-Over Print
• Grey Embroidered HAG Logo on Left Chest
• Multicolor Embroidered 50th Logo on Right Sleeve
SUBLIMATED POLOS
Women’s 50 Polo
• 88% Polyester 12% Spandex, Jersey
• Moisture-Wicking, Antimicrobial, Soil Release, Hydrochill
• Charcoal 50 Print
• Collar with V-Opening
• Sublimated All-Over Print
• Grey Embroidered HAG Logo on Left Chest
• Multicolor Embroidered 50th Logo on Right Sleeve
SUBLIMATED POLOS
Men’s Laurel Wreath
Polo
• 88% Polyester 12% Spandex, Jersey
• Moisture-Wicking, Antimicrobial, Soil Release, Hydrochill
• Royal Blue Laurel Wreath Print
• Self-Fabric Stand-up Collar
• Three-Button Placket
• Sublimated All-Over Print
• Grey Embroidered HAG Logo on Left Chest
• Multicolor Embroidered 50th Logo on Right Sleeve
Women’s Laurel
Wreath Polo
• 88% Polyester 12% Spandex, Jersey
• Moisture-Wicking, Antimicrobial, Soil Release, Hydrochill
• Royal Blue Laurel Wreath Print
• Collar with V-Opening
• Sublimated All-Over Print
• Grey Embroidered HAG Logo on Left Chest
• Multicolor Embroidered 50th Logo on Right Sleeve
SUBLIMATED MIDLAYERS
Men’s Victory Pullover
• 90% Polyester 10% Spandex, Jersey
• Moisture-Wicking
• Royal Blue Victory Icon Print
• Contrast Color Center Front Zipper
• Cuffed Sleeves and Bottom Band
• Sublimated All-Over Print
• Grey Embroidered HAC Logo on Left Chest
• Multicolor Embroidered 50th Logo on Right Sleeve
SUBLIMATED MIDLAYERS
Women’s Victory Pullover
• 90% Polyester 10% Spandex, Jersey
• Moisture-Wicking
• Royal Blue Victory Icon Print
• Contrast Color Center Front Zipper
• Cuffed Sleeves and Open Bottom Hem
• Sublimated All-Over Print
• Grey Embroidered HAC Logo on Left Chest
• Multicolor Embroidered 50th Logo on Right Sleeve
SUBLIMATED MIDLAYERS
Men’s Laurel Wreath Pullover
• 90% Polyester 10% Spandex, Jersey
• Moisture-Wicking
• Black Laurel Wreath Print
• Contrast Color Center Front Zipper
• Cuffed Sleeves and Bottom Band
• Sublimated All-Over Print
• Grey Embroidered HAC Logo on Left Chest
• Multicolor Embroidered 50th Logo on Right Sleeve
SUBLIMATED MIDLAYERS
Women’s Laurel Wreath Pullover
• 90% Polyester 10% Spandex, Jersey
• Moisture-Wicking
• Black Laurel Wreath Print
• Contrast Color Center Front Zipper
• Cuffed Sleeves and Open Bottom Hem
• Sublimated All-Over Print
• Grey Embroidered HAC Logo on Left Chest
• Multicolor Embroidered 50th Logo on Right Sleeve
TEES
Unisex SS 50th Tee (Black)
• 100% Cotton, Jersey
• Black
• Short Sleeve Shirt
• Royal Blue Neck Band, Sleeve Cuff Panels, and Hem Inserts
• White Embroidered HAG Logo on Left Chest
• Multicolor Embroidered 50th Logo on Left Sleeve
TEES
Unisex LS 50th Tee (Black)
• 100% Cotton, Jersey
• Black
• Long Sleeve Raglan Shirt
• Royal Blue Neck Tape, Underarm Panels, and Side Panels
• White Embroidered HAG Logo on Left Chest
• Multicolor Embroidered 50th Logo on Back Neck Patch
MIDLAYERS
Unisex 50th Quarter Zip (Royal Blue)
• 60% Cotton 40% Polyester, Jersey Fleece
• 55% Cotton 37% Polyester 8% Spandex 1x1 Rib
• Royal Blue
• Rib Collar, Sleeve Cuffs, and Bottom Band
• Metal Center Front Zipper
• Side Pockets
• White Embroidered HAC Logo on Chest
• Multicolor Embroidered 50th Logo on Back Neck Patch
SWEATERS
Unisex 1/4 Zip Sweater (Black)
• 10% Cashmere 40% Fine Merino 30% Viscose 20% Polyamide
• 12GG Jersey Quarter Zip Sweater
• Rib Collar, Sleeve Cuffs, And Bottom Band
• Center Front Zipper Closure And Pull
SWEATERS
Unisex Full Zip Bomber Sweater (Black)
• 10% Cashmere 40% Fine Merino
30% Viscose 20% Polyamide
• 12GG Milano Full Zip Bomber
Sweater Jacket
• 2-Way Center Front Zipper Closure And Self Knit Pull
SWEATERS
Unisex VNeck Sweater (Black)
• 10% Cashmere 40% Fine Merino
30% Viscose 20% Polyamide
• 7GG Jersey VNeck Sweater
• Reverse Jersey At Neck Band, Sleeve Cuffs, And Bottom Band
SWEATERS
Women’s Sweater Polo (Black and Coast Blue)
• 10% Cashmere 40% Fine Merino
30% Viscose 20% Polyamide
• 12GG Jersey Sweater Polo
• Rib Collar, Sleeve Cuffs, And Bottom Band
OUTERWEAR
Men’s Varsity 50th Anniversary Jacket (Black)
• 100% Polyester, Poplin
• 100% Nylon Lining
• Full Zip Bomber Jacket
• Rib Sleeve Cuffs, Collar and Bottom Band
• Angled Welt Pockets
• 50th Anniversary Embroidery on Left Chest
OUTERWEAR
Women’s Varsity 50th Anniversary Jacket (Black)
• 100% Polyester, Poplin
• 100% Nylon Lining
• Full Zip Bomber Jacket
• Rib Sleeve Cuffs, Collar and Bottom Band
• Angled Welt Pockets
• 50th Anniversary Embroidery on Left Chest
ACCESSORIES
50 Scarf Laurel Wreath Scarf
Waist Bag
Maniera Card Wallet
Zipper Card Wallet
Zipper Long Wallet
Montana Cross Bag
Comodo Mini Tote Bag
Nylon Tote Bag
OVERVIEW
SUBLIMATED POLOS & MIDLAYERS
Men’s Victory Polo
Women’s Victory Polo
Men’s 50 Polo
Women’s 50 Polo
Men’s Laurel Wreath Polo
Women’s Laurel Wreath Polo
Men’s Victory Pullover
Women’s Victory Pullover
Men’s Laurel Wreath Pullover
Women’s Laurel Wreath Pullover
TEES
SWEATERS
MIDLAYERS
Unisex 1/4 Zip Sweater
Unisex Full Zip Bomber Sweater
Unisex VNeck Sweater
Women’s Sweater Polo
Men’s Varsity 50th Anniversary Jacket
Women’s Varsity 50th Anniversary Jacket
Unisex SS 50th Tee
Unisex LS 50th Tee
Unisex 50th Quarter Zip
ACCESSORIES
50 Scarf
Laurel Wreath Scarf
Waist Bag
Maniera Card Wallet
Zipper Card Wallet
Zipper Long Wallet
Montana Cross Bag
Comodo Mini Tote Bag
Nylon Tote Bag
NOTES:
SUBLIMATED POLOS
Royal Blue Gradient Stripe Print
Men’s Gradient
Stripe Polo
• 88% Polyester 12% Spandex, Jersey
• Moisture-Wicking, Antimicrobial, Soil Release, Hydrochill
• Royal Blue Gradient Stripe Print
• Self-Fabric Stand-up Collar
• Three-Button Placket
• Sublimated All-Over Print
• White Embroidered HAC Logo on Left Chest
SUBLIMATED POLOS
Royal Blue Gradient Stripe Print
Women’s Gradiant Stripe Polo
• 88% Polyester 12% Spandex, Jersey
• Moisture-Wicking, Antimicrobial, Soil Release, Hydrochill
• Royal Blue Gradient Stripe Print
• Collar with V-Opening
• Sublimated All-Over Print
• White Embroidered HAC Logo on Left Chest
SUBLIMATED POLOS
Men’s Check Polo
• 88% Polyester 12% Spandex, Jersey
• Moisture-Wicking, Antimicrobial, Soil Release, Hydrochill
• Royal Blue Checker Print
• Self-Fabric Stand-up Collar
• Three-Button Placket
• Sublimated All-Over Print
• White Embroidered HAC Logo on Left Chest
SUBLIMATED POLOS
Women’s Check Polo
• 88% Polyester 12% Spandex, Jersey
• Moisture-Wicking, Antimicrobial, Soil Release, Hydrochill
• Royal Blue Checker Print
• Collar with V-Opening
• Sublimated All-Over Print
• White Embroidered HAC Logo on Left Chest
SUBLIMATED POLOS
Men’s Engineered Check Polo
• 88% Polyester 12% Spandex, Jersey
• Moisture-Wicking, Antimicrobial, Soil Release, Hydrochill
• Charcoal Black Checker Print
• Self-Fabric Stand-up Collar
• Three-Button Placket
• Sublimated All-Over Print
• White Embroidered Racing Logo on Left Chest
SUBLIMATED POLOS
Women’s Engineered Check Polo
• 88% Polyester 12% Spandex, Jersey
• Moisture-Wicking, Antimicrobial, Soil Release, Hydrochill
• Charcoal Black Checker Print
• Collar with V-Opening
• Sublimated All-Over Print
• White Embroidered Racing Logo on Left Chest
Men’s Checkered Pullover
• 90% Polyester 10% Spandex, Jersey
• Moisture-Wicking
• Royal Blue Checker Print
• Contrast Color Center Front Zipper
• Cuffed Sleeves and Bottom Band
• Sublimated Print at Body and Collar
• Sublimated Solid Color Sleeves
• White Embroidered Racing Logo on Left Chest
Women’s Checkered Pullover
• 90% Polyester 10% Spandex, Jersey
• Moisture-Wicking
• Royal Blue Checker Print
• Contrast Color Center Front Zipper
• Cuffed Sleeves and Open Bottom Hem
• Sublimated Print at Body and Collar
• Sublimated Solid Color Sleeves
• White Embroidered Racing Logo on Left Chest
Men’s Speed Racer
Pullover
• 90% Polyester 10% Spandex, Jersey
• Moisture-Wicking
• Charcoal Speed Racer Print
• Contrast Color Center Front Zipper
• Cuffed Sleeves and Bottom Band
• Sublimated All-Over Print
• White Embroidered HAC Logo on Left Chest
Women’s Speed Racer Pullover
• 90% Polyester 10% Spandex, Jersey
• Moisture-Wicking
• Charcoal Speed Racer Print
• Contrast Color Center Front Zipper
• Cuffed Sleeves and Open Bottom Hem
• Sublimated All-Over Print
• White Embroidered HAC Logo on Left Chest
Men’s Flag Stripe Pullover
• 90% Polyester 10% Spandex, Jersey
• Moisture-Wicking
• Royal Blue Engineered Stripe Print
• Contrast Color Center Front Zipper
• Cuffed Sleeves and Bottom Band
• Sublimated Printed Stripes across Chest
• White Embroidered HAC Logo on Right Sleeve
Women’s Flag Stripe Pullover
• 90% Polyester 10% Spandex, Jersey
• Moisture-Wicking
• Royal Blue Engineered Stripe Print
• Contrast Color Center Front Zipper
• Cuffed Sleeves and Open Bottom Hem
• Sublimated Printed Stripes across Chest
• White Embroidered HAC Logo on Right Sleeve
TEES
Unisex SS Racing Tee (Royal Blue)
• 100% Cotton, Jersey
• Royal Blue
• Raglan Style Short Sleeve Shirt
• White Embroidered Racing Logo on Left Chest
• White Embroidered HAC Logo on Back Neck Patch
Unisex LS Racing Tee (Royal Blue)
• 100% Cotton, Jersey
• Royal Blue
• Black Neck Band, Engineered Arm Bands, and Sleeve Cuffs
• White Printed HAC Logo on Left Chest
• White Printed Large Racing Logo on Back Neck Patch
MIDLAYERS
Unisex Racing Crew (Black)
• 60% Cotton 40% Polyester, Jersey Fleece
• 55% Cotton 37% Polyester 8% Span -
dex 1x1 Rib
• Black
• Crew Neck Sweatshirt with Rib Sleeve Cuffs and Bottom Band
• Contrast Color Interior Sweatpatch
• White Printed Large Racing Logo on Chest
• White Printed HAC Logo on Back Neck Patch
MIDLAYERS
Unisex Racing Hoodie (Black)
• 60% Cotton 40% Polyester, Jersey Fleece
• 55% Cotton 37% Polyester 8% Span -
dex 1x1 Rib
• Black
• Kangaroo Pocket Hoodie with Rib Sleeve Cuffs and Bottom Band
• Contrast Color Hood Lining
• White Embroidered HAC Logo on Chest
OUTERWEAR
Unisex Harington Jacket (Royal Blue)
• 100% Polyester, Poplin
• 100% Nylon, Poplin Lining
• Rib Collar, Sleeve Cuffs, And Bottom Band
• De-bossed Hendrick Cars.Com Logo On Back Neck Rib
• Hendrick Logo Enamel Snaps At Front Collar
• Hendrick Logo Zipper Pull On 2-Way Front Zipper Closure
• Front Welt Pockets With Zipper Closure
• White Embroidered Hendrick Cars. Com Logo on Left Chest
OUTERWEAR
Unisex Varsity Jacket (Royal Blue)
• 100% Polyester, Poplin
• 100% Nylon Lining
• Full Zip Bomber Jacket
• Rib Sleeve Cuffs, Collar and Bottom Band
• Angled Welt Pockets
• White Embroidered Hendrick Cars. Com Logo On Left Chest
• White Hendrick Cars.Com Racing Print On Back
OUTERWEAR ACCESSORIES
Beanies
Scarves
SUBLIMATED POLOS & MIDLAYERS
Men’s Gradient Stripe Polo
Women’s Gradient Stripe Polo
Men’s Checkered Pullover
Women’s Checkered Pullover
Men’s Check Polo
Women’s Check Polo
Men’s Speed Racer Pullover
Women’s Speed Racer Pullover
Men’s Engineered Check Polo
Women’s Engineered Check Polo
Men’s Flag Stripe Pullover
Women’s Flag Stripe Pullover
TEES
MIDLAYERS
Unisex SS Racing Tee
Unisex LS Racing Tee
Unisex Harington Jacket
Unisex Varsity Jacket
Unisex Racing Crew
Unisex Racing Hoodie
“WE LOOK FOR FOLKS WHO HAVE THE RIGHT ATTITUDE AND APPROACH. YOU CAN’T FORCE THINGS LIKE COMMUNICATION AND TEAMWORK.”
NEXT STEPS
What is clear for adoption, based on committee feedback?
What styles should be cut from consideration?
What are the initiatives and opportunities to partner that we’re missing?
NOTES:
TYPES OF SERVICES
Domestic Production:
• Examples: Special Embroidery Requests, T-Shirt Printing, Hard Good Embellishments or Decorations
• 3 – 5 weeks
Short Lead or Accessories Production
• Examples: Sublimated Items, Hats, Socks
• 2 – 4 months
Large Scale Production
• Full Design Brief
• Examples: Large Scale Recognition Projects, Outerwear, Custom Created Apparel Solutions
• 5 – 6 months (Multiple rounds of sampling, or testing can push this to 6 – 12 months.
NOTES:
NOTES: