Listing Kit_DRAFT 1

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WELCOME TO SALT PROPERTY

Salt Property was founded by Lyndall Allan in 2022 with a vision to revolutionise the real estate industry through a fresh, modern approach.

Driven by a commitment to exceptional service, honest communication, and meticulous attention to detail, Salt Property offers a seamless, stress-free experience. Our passionate team is dedicated to exceeding expectations and delivering outstanding results, every time.

THE SALT DIFFERENCE

When it comes to marketing, Salt Property leaves no stone unturned, bringing an incredible attention to detail. We take pride in knowing that, at the end of every campaign, we’ve done everything possible and maximised every opportunity.

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3 2 STRONG SOCIAL MEDIA PRESENCE TOP TIER MARKETING NATIONWIDE NETWORK OF AGENT CONNECTIONS

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RECORD-BREAKING ACHIEVEMENTS & A TRUSTED REPUTATION

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INNOVATIVE MARKETING TACTICS TOP SPOT LISTINGS

WHAT OUR CLIENTS HAVE TO SAY

“We recently purchased a property in New Lambton and Lyn was the agent managing the listing. Lyn was extremely professional and great to deal with throughout the entire process. Her communication skills are fantastic, and she was always helpful with whatever we asked of her. We can highly recommend Lyn from Salt Property to any future buyer or seller. 10/10 Lyn !!”

“We recently purchased a property in New Lambton and Lyn was the agent managing the listing. Lyn was extremely professional and great to deal with throughout the entire process. Her communication skills are fantastic, and she was always helpful with whatever we asked of her. We can highly recommend Lyn from Salt Property to any future buyer or seller. 10/10 Lyn !!”

“We recently purchased a property in New Lambton and Lyn was the agent managing the listing. Lyn was extremely professional and great to deal with throughout the entire process. Her communication skills are fantastic, and she was always helpful with whatever we asked of her. We can highly recommend Lyn from Salt Property to any future buyer or seller. 10/10 Lyn !!”

THE STEPS

01 THE LEGAL STUFF

You need two documents for a real estate agent to sell your home:

• A contract for sale prepared by a solicitor or conveyancer

• A signed agency agreement with your chosen agent. Before anything else, you must ensure you have these.

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COMMUNICATION IS KEY

Once you have agreed to list with us, we create a Whatsapp group with our sellers and our team where we will base all of our communication throughout the sale. This ensures all communication is in one easy place!

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PREPARE YOUR HOME

This is when we encourage you to de-clutter/ de-personalise the home, complete repairs/ maintenance, painting, cleaning and get quotes/ advice on styling.

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METHOD OF SALE

The method of sale is decided before launching your marketing campaign, as it shapes your strategy and impacts how buyers engage. Your agent will recommend the best option based on market conditions, your goals, and the property itself.

TO LISTING

PREPARE YOUR HOME

This part of the process is entirely free! We utilise our great social media skills, combined with our database reverse buyer-matching to conduct “premarket” viewings with qualified buyers.

Once an offer is accepted (outside of auction), your legal representative will handle the contract exchange and coordinate with all parties right through to settlement and key handover.

OFFER ACCEPTED ON THE MARKET

This is when we have launched across the main portals and the fun begins. From here you will be informed with feedback from every inspection and open home until a price is offered that meets your expectations and satisfaction.

PHASE TWO MARKETING

This is where we schedule in the marketing assets; photos, floor-plan, drone photography, copywriter, and videography. Once we have created your marketing campaign - website listing, signboard, brochures, and DLs, we are ready to launch.

METHOD

PRIVATE TREATY

Non disclosure of where the other buyers offers are at during negotiations

The seller has more control and time to consider offers

Offer more privacy compared to an on-site auction

Potential of a very quick sale

No pressure of a live or failed auction

Saving cost of an auctioneer ($900)

AUCTION SALE

VS VS

Unconditional sale, no cooling off period

Sale price is not subject to a bank valuation

Time on market to gather the maximum competition

Creates a level of urgency and a competitive environment

Can spark a bidding war.

A structured timeline to work towards

IN-ROOM AUCTION

Sellers can observe without revealing their identity

Multiple auctions in one room obscure bidding patterns

Online and phone bidding options, plus on-site team assistance

Weeknight slots ensure maximum buyer availability

Indoor setting with easy access and no external distractions

187 BRUCE STREET, COOKS HILL

PHASES OF SELLING

PRE-MARKET

This phase of the campaign allows us an opportunity to sell your home without you have to incur any costs of marketing.

Tools we utilise include:

• Social media advertising

• Database buyer matching (email, sms & direct phone calls)

• Contacting buyers agents

• Letterbox dropping the surrounding suburbs

• Advertising on the Salt Property website

• Early access to the database of Domain.com & Realestate.com

• Referring to any new buyers we meet at our current listings and open homes

• VIP champagne viewing

• Private buyer viewings 1 2

FOR SALE

LAUNCHING ONLINE

his phase of the campaign is when the property is shared to the public.

After completing the photos, styling and advertising assets we go online and conduct regular open homes.

Tools we utilise include:

• Advertising on Realestate.com & Domain.com

• Advertising in the Newcastle Herald

• Further social media content

• Installing your signboard

• Regular open homes

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