717 South Baywood Ave San Jose Listing Presentation -Nilou

Page 1


PREPARED FOR PAM & ANDY OWEN

OVERVIEW

San Jose is the third-largest city in the state of California and the largest city in the Bay Area by both population and area. It is a major center for technology and innovation and is often referred to as the capital of Silicon Valley, housing the headquarters of many tech companies and being a hub for startups and research institutions. San Jose has a diverse population that includes a significant number of residents with many ethnic backgrounds. The city is known for its cultural diversity and has a large immigrant population. Silicon Valley, of which San Jose is a part, is renowned for being a global center for technology and innovation. The city has played a crucial role in the development of the technology industry and continues to attract businesses, entrepreneurs, and professionals from around the world. San Jose is home to several institutions of higher education, including San Jose State University (SJSU), a major public university with a focus on technology and business education The city's economy is heavily influenced by the technology sector, but it also includes industries such as finance, healthcare, and manufacturing. The affluence of Silicon Valley has contributed to both economic growth and challenges related to housing affordability and income inequality. San Jose offers a range of cultural attractions, including museums, theaters, and art galleries The city is home to the Tech Museum of Innovation, the San Jose Museum of Art, and various theaters and performing arts venues. The climate in San Jose is generally mild, with warm, dry summers and mild, wet winters. It's part of the Mediterranean climate characteristic of much of California. The city has an extensive transportation network, including highways, public buses, and light rail. The Mineta San Jose International Airport serves as a major gateway to the region. San Jose boasts numerous parks and green spaces. Alum Rock Park, for example, is one of the oldest municipal parks in California and provides opportunities for hiking and outdoor activities San Jose has experienced significant urban development, with a mix of residential, commercial, and industrial areas. The city has been actively involved in urban planning to address issues such as transportation, housing, and sustainable development.

OLDHAM GROUP

BUYER PROFILES

Reaching the right audience for your property at the right time, and with the perfect messaging.

Tech Professionals: San Jose is at the heart of Silicon Valley, making it a magnet for technology professionals. Engineers, software developers, researchers, and entrepreneurs often move to the area for job opportunities in the thriving tech industry.

Families: Families are attracted to San Jose for its reputable schools, family-friendly neighborhoods, and overall quality of life. The city offers a range of amenities, parks, and recreational opportunities.

Young Professionals: Young professionals, especially those in their 20s and 30s, are drawn to the dynamic job market, social scene, and cultural offerings in San Jose. The city has a lively atmosphere and numerous networking opportunities.

Investors: Investments and investment rentals in San Jose can be an attractive option for real estate investors, given the city's economic prosperity, strong job market, and high demand for housing.

Outdoor Enthusiasts: The region's pleasant climate and proximity to outdoor attractions, including parks and hiking trails, appeal to individuals who enjoy an active lifestyle and outdoor activities.

It's worth mentioning that while San Jose has many opportunities and amenities, it also faces challenges such as housing affordability issues and traffic congestion. The types of people moving to the city can be influenced by factors such as career goals, lifestyle preferences, and family considerations. 01 02 03 04 05

OLDHAM GROUP

ABOUT OUR TEAM

The Oldham Group is a Collective of talented agents, staff, and support, led by Andrew and Jennifer Oldham - Founding Agents for Compass. Having closed over $1 Billion in sales volume during their career, Andrew and Jennifer lead a team that has substantially increased its business year over year while covering the expansive Silicon Valley, San Francisco Peninsula, Monterey Peninsula, and East Bay real estate markets. Because their agents have been selected based on their hyper-local expertise, they confidently represent a vast coverage area with in-depth knowledge across several counties. With over 85 years of combined real estate expertise in marketing, law, title, design, and escrow, they provide their clients talents and expertise unparalleled in the California market. Combining their knowledge and experience with their love and passion for residential real estate, local expertise, exceptional marketing, personal service and the backing of the nation’s best luxury brokerage, Compass, they will prove to you the Oldham Group difference

$290 M+

Closed Volume in 2024

Over 200

Transactions in 2024 #37

Teams in the Nation #11

Teams in California #14

Top 100 producing agents or teams in the SF Bay Area.

JENNIFER OLDHAM

TEAM LEADER

REALTOR® | DRE 01325650

415.707.5498

JENNIFER@COMPASSCOM

Jennifer is a high-performing real estate professional, who is not only an experienced realtor and loan officer, and but also a skilled negotiator and a real estate paralegal. What sets Jennifer apart is her ability to listen to her clients’ needs and use her in-depth knowledge of the real estate market to negotiate the best deal to exceed the clients’ expectations. With more than two decades of experience working for residential real estate, title, escrow, and specializing in high net worth clients. Jennifer knows exactly what it takes to buy or sell a home. This is one of the reasons why she has been an award-winning Realtor since 2000. When working with clients, Jennifer first learns about what the client wants, then clearly explains the process, sets goals, and works hard to accomplish the best result Jennifer has built the team on three simple principles: 1. Be Kind, 2. Be Professional, 3. Be an Expert Jennifer ensures each one of the Oldham Group Team members exemplifies this mantra without exception. Jennifer started in real estate 20 plus years ago in the Bay Area, and never quit. She loves

Learn more by visiting https://oldhamgroupluxury.com/team

seeing great families find the right home, and wonderful agents expand their real estate acumen and experience. An adrenaline junkie, Jennifer has sought out and excelled at every possible extreme sport, from racing dirt bikes to competitive boxing, ice skating to skydiving, she has done it all Her motto “Don’t eff it up!” pretty much sums up Jenn’s leadership style. Funny and full of love, this bad ass hugger makes long lasting connections with her clients and team members alike.

ANDREW OLDHAM

TEAM LEADER | ATTORNEY

REALTOR® | DRE 01207289

650.640.3098

ANDREWOLDHAM@COMPASSCOM

Originally a real estate lawyer, Andrew’s 40 years of real estate experience makes him uniquely able to tackle any real estate problem From legal expertise, to escrow and title specifics, to brokerage, Andrew has done it all and he loves doing it, for his clients and his team.

Before starting the Oldham Group, Andrew had a long career as a real estate litigator, and real estate entrepreneur. After passing the bar, his real estate law career took off and he spent years in escrow litigation as a freelancer and salaried lawyer. In the nineties, Andrew founded a real estate company called eHome eHome took advantage of burgeoning internet technology, and found a home for real estate there. They raised 30 million in capital and were the first to make the MLS searchable for clients, not just agents, and expanded to three states. When he’s not assisting clients and agents, or working with Compass to help them improve their tools and resources, Andrew loves walking Asilomar beach with his wife and business

Learn more by visiting https://oldhamgroupluxury.com/team

partner, Jennifer and their adorable Boston Terriers Abby and Quincy. Andrew prides himself on being a kind, and loving person first and foremost, and second (but just barely) an excellent real estate professional

NILOUFAR EBEID

Silicon Valley, Peninsula Specialist

As a long time resident of Los Altos Hills, I have had the privilege of raising my children in the same home, watching them grow through both Palo Alto public schools and later at Woodside Priory for middle and high school. Our family has loved the tranquility of the hills, the unique lifestyle Los Altos Hills offers, and its close proximity to Silicon Valley and San Francisco.

Through the years, I’ve navigated our community extensively, driving my kids to activities across neighboring towns—including swimming, tennis, violin, tutoring, Russian math, volleyball, yoga, and art. This experience has given me an intimate knowledge of the area and a deep appreciation for the vibrant lifestyle it offers

Some of my favorite local spots include Evvia for a night out, Mademoiselle Colette for a morning coffee and croissant, and Terun for a lunch meetup. For fitness, I love the small, intense classes at MPX Pilates, and for outdoor relaxation, I enjoy a quick 1.5-mile hike at Arastradero Preserve. When it comes to self-care, No Filter Brazilian MedSpa in San Mateo is a personal favorite.

In 2008, during the construction of our home, I stepped in as the general contractor midway through the process. I quickly learned how to find, interview, negotiate with, and manage contractors —overseeing every detail from light switches to paint colors, cabinetry, and finishes. Eleven months later, we moved in, and I walked away with invaluable experience in home construction and design.

With extensive expertise in Atherton, Los Altos Hills, Menlo Park, Palo Alto, Portola Valley, and beyond, I provide strategic insights and personalized guidance to ensure my clients make the best real estate decisions Whether you ’ re a first-time buyer, upgrading, downsizing, or investing, I am committed to delivering exceptional service and results. If you ’ re considering buying or selling, let’s connect—I’d love to help you achieve your real estate goals!

CLIENT TESTIMONIALS

Jennifer & Andrew have been great to work with - personally and professionally - in both the sale of our old house and purchase of our new one. Without getting into detail, our situation was quite complex on the purchase side - so much so that my wife and I agreed that it required more expertise than could be fairly expected of any typical realtor or broker. The Oldhams provided that expertise for us, and we ' ve already referred another couple to them. 5 stars!

BUYER AND SELLER

Jennifer and Andrew were wonderful to work with, starting with pricing and sales strategy right up to negotiations and closing Highly recommended They both are seasoned professionals able to manage the entire sales process, and having a lawyer on the team provides additional clarity for occasional complexities.

SELLER

Jen and Andrew have beyond exceeded our expectations They were patient with us through a long search process, provided a consultative approach along the way, set realistic expectations without letting us overpay and we ' re never just here to sell us any house When it came time to sell our home the team of people they work with to prep, the marketing support and the frequency of updates keeping us in the loop has once again been over the top We could not be happier to be working with them, will 100% be referring our friends and colleagues and will without question use them again in the future.

BUYER AND SELLER

OLDHAM GROUP

Jennifer Oldham DRE #: 01325650 408 835 4119 jennifer@compass.com

Andrew Oldham DRE #: 01207289 408 393 0773 andrew oldham@compass com

Laura Iseman 6506952750 laura iseman@compass com

Caitlin Yates DRE# 02137957 650 207 8102 caitlin yates@compass com

San Jose, CA 95128

717 S Baywood Ave

Quality rebuilt with permits to latest codes! Flowing floor plan with abundant natural light All-new copper plumbing and sewer to street; new windows, doors, furnace, water heater, appliances, and landscaping Upgraded electrical circuit Beautiful American maple cabinets and luxurious Brazilian cherry floor throughout Seller to clear Section I Near Santana Row Must see to appreciate!

Subject property

717 S Baywood Ave

$1,690,000 $1,690,000 $1,680,000

Comparable property #1

San Jose, CA 95128

2868 Hemlock Ave

Listing description

Nestled in one of San Jose's most desirable pockets, just minutes from Santana Row, Valley Fair, and major tech campuses, this spacious twostory home offers the perfect blend of location, layout, and potential With its generous square footage, vaulted ceilings, and bright open flow, you'll immediately sense the possibilities Inside, discover multiple living spaces, including a formal living room, separate family room, dining area, and an open kitchen layout ready to be reimagined A downstairs bedroom and full bath provide flexible living arrangements for guests, multi-generational living, or a home office. Upstairs, the roomy bedrooms and soaring ceilings create a comfortable sense of space. The low-maintenance backyard is ideal for relaxing or entertaining without the upkeep, a blank canvas for your outdoor vision. This is the perfect opportunity for buyers, investors, or families looking to bring their hammer and creativity to craft a dream home in a central Silicon Valley location. Easy access to Apple, Nvidia, NetApp, Splunk, Cisco, and other tech companies. Don't miss your

$1, 888, 888 Last Asking

$1, 888, 888 Closing Price

$1,900,000

PPSF $925

Listed Date Oct 16, 2025

Contract Date Oct 21, 2025

Sold Date Nov 07, 2025

Comparable property #1

San Jose, CA 95128

2868 Hemlock Ave

Listing description (continued)

chance to transform this hidden gem into the home you ' ve always wanted

Original Listing Price

$1, 888, 888

Last Asking Price

$1, 888, 888

Closing Price $1,900,000

PPSF $925

Listed Date Oct 16, 2025

Contract Date Oct 21, 2025

Sold Date Nov 07, 2025

DOM - Days on Market 5

Comparable property #1

2868 Hemlock Ave

Comparable property #2

San Jose, CA 95128

958 Ginger Ln

Listing description

This beautifully updated home offers an exceptional opportunity for comfortable family living with added flexibility in the attached ADU The main home boasts three spacious bedrooms, two full bathrooms, hardwood floors and fireplace in the living room The primary bedroom features a large walk in closet and attached bath, complete with a jetted bathtub, shower stall and tile floors The updated kitchen offers granite countertops, custom cabinetry and stainless steel appliances; as well access to the utility room with laundry hook ups Beyond the main residence, an Accessory Dwelling Unit (ADU) offers the perfect setup for multi-gen living, guest space, or potential rental income. The ADU offers a full kitchen, one bedroom, a full bathroom, central AC & heating and a private patio with yard. Backyard amenities include a separate workshop or shed, a perfect place for gardening tools or storage, and a two car detached garage. Close proximity to Hamann Park, Downtown Campbell, The Pruneyard, Santana Row, Valley Fair and major commute routes & freeways.

$1,605,000

Listed Date May 01, 2025

Contract Date May 21, 2025

Sold Date Jun 18, 2025 DOM - Days on Market

Comparable property #2

958 Ginger Ln

Comparable property #3

San Jose, CA 95128

1121 Monica Ln

,075,000

Listing description

Welcome to 1121 Monica Lane, this home is located in the city of Campbell with a San Jose mailing address The inviting two-story home is nestled in the highly desirable Hamann Park neighborhood This home was newly renovated in 2025 with thoughtful planning and superb execution Highlights include an new chefs kitchen, new flooring, remodeled bathrooms, well-appointed ground floor bedroom and an large private backyard The primary suite offers a true retreat with a spa-inspired ensuite bathroom, walk-in closet, and direct access to a private oversized deck overlooking the beautiful grounds. The backyard sanctuary provides generous space for family gatherings, summer barbecues, and the ultimate gardeners paradise. Just around the corner is Hamann Park, ideal for morning and evening strolls. Minutes away are Downtown Campbell, Pruneyard, Valley Fair Mall and Santana Row with some of the Bay Areas finest dining and shopping. Easy access to commuter routes such as San Tomas Expressway, Highway 85, 280 and 880. This is the perfect place to complete your ideal lifestyle. Dont Miss Out.

Listed Date May 02, 2025 Contract Date May 08, 2025

Sold Date Jun 10, 2025 DOM - Days on Market 6

Comparable property #3

1121 Monica Ln

Comparable property #4

San Jose, CA 95128

1019 Lenor Way

Listing description

Don’t miss this beautifully updated 5-bedroom, 25-bath home in one of Campbell’s most desirable neighborhoods With modern upgrades throughout, this home is move-in ready and designed for today’s lifestyle Features include: • Updated electrical and plumbing systems • 24 owned solar panels + tankless water heater for maximum efficiency • Networking prewired throughout for remote work and smart tech • Prewired audio in the family room + home theatre perfect for movie nights • Security cameras inside and out for added peace of mind • Finished garage currently set up as a home gym. Step outside to a spacious backyard with a composite deck, gazebo, large seating area, and a shed for extra storage ideal for gatherings and outdoor living. Located minutes from downtown Campbell, top private schools, parks, and commute routes. A mile away shopping and restaurants at Valley Fair and Santana Row. This is the home you ’ ve been waiting for!

Date Aug 29, 2025 Contract Date Sep 25, 2025 Sold Date Oct 14, 2025 DOM - Days on Market 26

Comparable property #4

1019 Lenor Way

Comparable property #5

San Jose, CA 95128 1006 Almarida Dr

Listing description

Wow! Move in & enjoy this fabulous remodeled single story 4bd/3ba, 2,481 sq. Ft. Family home located in a fantastic neighborhood with del mar high school, a california distinguished school and an international baccalaureate world school! The ib designation enables del mar to offer a slate of academic courses equivalent to college-level classes recognized by universities worldwide! This beauty offers upgrades galore! Complete list of upgrades can be found in disclosure link Chef's delight gourmet kitchen with top of the line appliances, granite counter tops, custom wood cabinets, gas cook top, double ovens and more! Gorgeous remodeled bathrooms! 2 stunning spa-like primary suites with own private entry! Separate family & living rooms! Formal dining room! Hardwood floors! Central a/c! Dual pane windows! Copper plumbing! Recessed led lighting! New 50 year roof! Huge 8,442 sq Ft Lot! Truly, an entertainer's dream backyard with high vaulted covered patio, outdoor kitchen/cabana, tv, sound system, zip line, climbing wall, sparkling pool, playground, putting green, flowing fountain &

Listed Date Aug 21, 2025 Contract Date Oct 28, 2025

Comparable property #5

San Jose, CA 95128

1006 Almarida Dr

Listing description (continued)

more! Everyone will want to come to your house just for the amazing backyard alone! It's like having your own amusement park! Also walking distance to beautiful marijane hamann park! & so much more!

Listed Date Aug 21, 2025

Contract Date Oct 28, 2025

Sold Date Nov 25, 2025

Comparable property #5

1006 Almarida Dr

Comparable property #6

San Jose, CA 95128

2301 Downing Ave

Listing description

Welcome to this charming 4-bedroom, 2-bath home in the lively city of San Jose Covering 1,741 sq ft of spacious living space, this house features a formal dining room and a separate family room, perfect for gatherings and daily living One bedroom and bathroom are located downstairs It offers a strong investment opportunity with endless potential for a firsttime buyer with a vision for full customization or a savvy investor ready to renovate and build equity for the future A few thoughtful updates will make this home shine! Discover its charm and potential - don't miss this chance to turn a great house into your perfect home. Close to everything! Minutes away from major tech campuses and public transportation. Near Valley Medical, a hub of healthcare innovation. Easy access to Santana Row, Valley Fair, Downtown San Jose, Campbell, and Willow Glen. Quick connections to 280, 880, and 17 for convenient commuting. Don't miss the opportunity to make this delightful property your own.

Date Jul 09, 2025 Contract Date Jul 14, 2025 Sold Date Aug 04, 2025

- Days on Market 5

Comparable property #6

2301 Downing Ave

Comparable property #7

San Jose, CA 95128

881 Richmond Ave

Listing description

Great & unique opportunity! This light-filled, EAST-facing 3-bedroom, 2bath home boasts soaring ceilings, creating an open and airy feel throughout. A fully permitted 500 sq ft ADU offers amazing flexibility perfect for rental income, extended family, or a private office/studio. The front yard features a stunning Japanese maple and professionally designed, drought-tolerant California native landscaping that offers year- round beauty with minimal maintenance The spacious 2-car garage has been recently upgraded with fresh drywall and sleek linoleum-tile flooring, making it ideal for secure parking, a home gym, or a workshop City tax records have the living square footage of the property at 1,731 sq ft, but property square footage is actually around 1,323 square feet per appraisal ADU is permitted, built in 1960, and is 504 square foot per the city records Located minutes from vibrant shopping, dining, major commute routes, and top tech employers, 881 Richmond Avenue offers the ideal balance of serenity, versatility, and convenience. A truly rare find with move-in-ready appeal and Continued on next page

$1, 888, 520 Last Asking Price

$1, 398,000 Closing Price

$1, 35 6,000 PPSF $744

Listed Date May 08, 2025 Contract Date Jun 27, 2025

Date Jul 25, 2025

Comparable property #7

San Jose, CA 95128

881 Richmond Ave

Listing description (continued) long-term potential

Listing Price $1, 888, 520

Asking Price $1, 398,000 Closing Price $1, 35 6,000 PPSF $744

Listed Date May 08, 2025

Contract Date Jun 27, 2025

Sold Date Jul 25, 2025

Comparable property #7

881 Richmond Ave

Comparable property #8

San Jose, CA 95128 135 Brooklyn Ave

Listing description

Contractor special ! $100 K price reduction ! 4 units including charming original house on a quiet street between Burbank and Rosegarden This property will not qualify for conventional financing All 4 units are currently rented - please do not disturb tenants Total rent for the 4 units is $ 3286 Property is sold

Please see private remarks for details

Date Oct 09, 2025

Comparable property #8

Comparable property #9

San Jose, CA 95128

1235 N Bascom Ave

Discover a functional compound nestled close to RoseGarden park. Boasting 4 beds and 3 bath with 1,723sqft, from recessed lighting and designer bathrooms to triple-pane windows and energy-efficient upgrades. The home feels bright, airy, and park-like. Equally impressive is the fully self-contained ADU, with elegant finishes throughout, a separate entrance, and high-income rental potential (Airbnb or long-term) Pairing the main residence and ADU generates flexible living options or immediate ROI income, all in a superb location minutes from top-tier shopping, dining, and Silicon Valley employers Every detail has been refreshed: new interior/exterior paint, modern lighting, epoxy garage flooring, luxury flooring, quartz countertops, and all-new appliances Priced at $980 per square foot in this prime neighborhood, with added income-generating potential, its a rare Silicon Valley find This rare two-in-one home delivers comfort, flexibility, and instant equity. A separate 1 bed/1 bath plus living room ADU with its own fully stacked kitchen with all new cabinets, appliances and quartz

Continued on next page

Listing

$1,690,000 Last Asking Price $1,690,000 Closing Price $1,680,000 PPSF $975

Listed Date Jul 26, 2025 Contract Date Aug 08, 2025

Date Aug 28, 2025

Comparable property #9

San Jose, CA 95128

1235 N Bascom Ave

Listing description (continued)

countertop, luxury flooring, light bars and very practical separate entrance, perfect for in-laws or extended family, or instant generating income ($2800-$3200) with airbnb/rental to offset payment TRANSACTION

$1,690,000 Last Asking Price

$1,690,000

Closing Price $1,680,000

PPSF $975

Listed Date Jul 26, 2025

Contract Date Aug 08, 2025

Sold Date Aug 28, 2025

DOM - Days on Market 13

Comparable property #9

n u e

, 7 2 3 7 5 0 0 $ 1

Price to be Determined

$851 Per Sq Ft

23 Days on Market Sold listing average (9) $1,656,778 Price estimate for 717 South Baywood Avenue

* This represents an estimated sale price for this property. It's not the same as opinion of value in appraisal developed by a licensed appraiser under the Uniform Standards of Professional Appraisal practice. The information contained herein is derived from the local MLS and does not purport to be complete nor, necessarily, accurate and should be independently verified; nor does it represent or constitute a legal analysis or financial advice. Changes in price, condition, sale, or withdrawal may be made without notice. All measurements and square footage are approximate. Equal Housing Opportunity. Compass and its agents disclaim any and all liability for representations and warranties, express or implied, contained in, or for omissions from, the information contained herein or any other written or oral communication transmitted or made available to the recipient. This is not intended to solicit property already listed. Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467.

Wow prospective buyers with a Zillow Showcase Listing.

Only a fewlistingseach monthreceive the opportunitytobea Zillow Showcase Listing, let’s make one of them your home!

page views on Zillow

Your home will gain prioritized exposure by potential buyers when they search for properties on Zillow with over 226 million average monthly unique users.

Your listing will receive dedicated, branded " new property alert emails" sent to interested buyers

With a limited number of listings per city, Showcase helps your home stand out with best-in-class media like high-resolution photography, interactive floor plans, room-by-room photo organization and virtual tours to impress potential buyers.

More
More shares on Zillow
More saves on Zillow

One Unified Dashboard to Streamline Your Sale

Assess

Using Collections and Comparative Market Analysis, we can start by tracking market trends, pricing, and available inventory for homes that are similar to yours.

Strategize

By launching your listing not once, but three times with our 3-Phased Marketing Strategy, you can test your pricing strategy, generate early demand, and attract the strongest offers

Analyze

With Insights, gain a more complete picture of traffic and engagement with your listing Plus, the Reverse Prospecting tool lets us track how often your listing is liked or shared by clients working with Compass buyer agents, helping us focus on the most serious buyers

Sell

With a validated pricing strategy and maximum reach to discerning buyers, we can secure the best possible sale outcome. And when the sale is complete, I’ll be here to guide you through any future real estate needs

Maximize your home’s value with the Compass 3-Phased Marketing Strategy

PHASE 1 / LAUNCH AS A COMPASS PRIVATE

EXCLUSIVE Validate Pricing

Unlike traditional brokerages that immediately launch your listing to the public exposing it to negative metrics like days on market and price drop history Compass gives you a strategic head start We showcase your home to a private audience first, allowing us to gather honest feedback on pricing with time to make adjustments before going public

PHASE

2 / LAUNCH

AS A COMPASS COMING SOON Generate Early Demand

Publicly launch yourproperty as a Compass

Coming Soon exclusively on Compass com

This allows you to build buyer anticipation and interest, while staying protected from days on market and price drop history

Showcase your home to our nationwide network of top agents and their serious clients

Begin to generate buyer interest without risking public days on market or price drops that impact your home's value

You may secure a buyer willing to pay a premium for certainty and a less stressful transaction

PHASE 3 / LAUNCH ON ALL PUBLIC

WEBSITES

Sell Better

Go liveonall public websites with the right price and maximum demand gained by pre-marketing.

Receive key engagement insights on how agents and their buyers are interacting with your listing – data that is lost once it goes live on other public websites

Ensure all inquiries come directly to me rather than other agents who may prioritize their own listings and are unfamiliar with your home. Plus, listing as a Coming Soon on our website can help boost your ranking on Google.

During this phase, you have greater control over your data, as photos of your home and personal information do not stay on the Internet.

Backed by a validated pricing strategy and early buyer demand, your home is positioned for an efficient, lucrative sale delivering the best possible outcome when it goes live on all public websites.

Pre-marketing drives results

Compass research shows that listings pre-marketed as a Compass Private Exclusive and/or Compass Coming Soon before going active on the MLS are associated with these results:

30% Less Likely to Drop in Price1

20% Faster to Contract2

2.9% Higher Closing Price3

Pre-Market Your Home as a Compass Private Exclusive

Soft-Launch to an Exclusive

Audience

Make your listing available to a network of thousands of top agents and their millions of clients.

Showcase Before Being Market-Ready

Pre-market your home to buyers before investing time or effort into preparing it for the public

Test Your Price & Gain Insights

Know how buyers are engaging with your listing

These insights, available only before your home goes live on other sites, help you make adjustments to your pricing.

Attract Competitive Offers

You can get competitive offers from buyers who are willing to pay a premium for certainty and reduced stress

Generate Early Demand

Create early buyer anticipation and interest without accumulating days on market or damaging public price drops

Maintain Your Privacy

Your privacy is valuable. Photos and floorplans of your home are only visible to Compass agents and their serious clients.

LEARN MORE AT COMPASS.COM/PRIVATE-EXCLUSIVES

Guiding you home with the Compass Advantage

Investing Billions in Tech to Sell Your Home

AtCompass, the technology of the future is already shaping real estate today. We’ve invested over $1 billion in our technology platform to help agents make buying or selling a home easier for you. This includes Compass One, an all-in-one client dashboard that enhances transparency and keeps you connected with your agent at every step of your journey.

A Marketing Strategy for Every Home

As part ofCompass, I have access to a dedicated in-house marketing and design agency of over 300 experts nationwide, making it more effective than ever before to reach your buyer how, when, and where it counts most

A 33K+ Network of Top Agents Nationwide3

Anetwork that arms us withprivileged access to the homes you ’ ve been waiting to find and the prospects ready to buy

#1 Residential Real Estate Brokerage

$216.8B 2024 Gross Transaction Value 2 intheUnited States1

Your Buyer Follows Compass

Outpreforming the competition in the San Francisco Bay Area

Captivating California

Since arriving in the Golden State, Compass has established itself as the top brokerage in the region.

Markets We Excel In

Lake Tahoe Reno Wine

Country

San Francisco

Peninsula

Silicon Valley

Carmel/Monterey

Central Coast

Santa Barbara/Montecito

Los Angeles

Palm Springs

Orange County

San Diego

Brokerage in LA and SF by Sales Volume*

7.9K+

Number of agents

600+ Number of employees 110+

Offices throughout California

A letter from Compass

CEO Robert Reffkin

Thank you for considering Compass to guide you through your home sale. At Compass, we ’ ve built the #1 real estate brokerage by sales volume in the United States and within 10-years of launching our first sale on Compass com, our agents have achieved over $1 trillion in sales volume We’ve accomplished this by helping homeowners like you protect and maximize the value of your most important asset – your home.

Compass has developed a 3-Phased Marketing Strategy, drawing on best practices from real estate developers, professional home builders, and luxury marketers to create demand, build momentum, and ensure your home is best-positioned for success. This phased marketing strategy can be far more effective than a single public launch. In the same way that Hollywood launches multiple trailers to build anticipation for a movie premiere, the Compass 3-Phased Marketing Strategy allows your agent to launch your listing multiple times, building similar excitement and demand.

Your Compass agent will guide you through every step of the strategy to help you choose what works best for your home and help ensure it receives the attention, interest, and the offers it deserves.

Thank you,

Your Listing Launch

Pre-Market

Home Preparation

Photography

Pricing

Pre-List Marketing

Leveraging Our Exclusive

Agent Network

On-Market

Media Plan

Open Houses

Assessing Our Strategy and Monitoring the Market

Our Step-by-Step Plan

What to Expect

Asyourtrusted advisor,I’ll be there to guide you throughout the home selling process to ensure that your experience is as seamless and stress-free as possible.

1 Complete listing paperwork

2 Prepare your property for market

3 Pre-market and promote your property to Compass agents*

4 Develop and execute our marketing strategy and media plan

5 List property online

6 Show property and follow-up with leads

9 Schedule closing and work through contract terms

10 Close onthe

7 Monitor the market, provide updates and assess strategy

8 Review offers and negotiate the optimal contract propertyand assist with post-closing questions

The Power of Photography

Beautiful photography is oneof the most powerful tools for selling your home. Compass uses bestin-class photographers to show your home in its best light, make a positive first impression, and attract more buyers.

Pricing Your Property to Maximize Buyer Activity

Timing of Buyer Activity

Aproperty receives the most traffic within the first few weeks of hitting the market. It is important to get the price right in order to gain the attention of interested buyers and maximize your home's position in the market.

Attracting Buyers Using Competitive Pricing

Using competitive analysis, market research, and Compass’ suite of AI-powered tools, we recommend a price for your property to generate the most activity and offers early on before buyers move on to newer listings.

Compass Off-Markets Lead the Way

Exclusive Access to California’s Hidden High-End Real Estate

By definition, the promotion of off-market listings is restricted to distribution within the listing’s brokerage.* Compass offers a unique advantage to our agents through Compass Private Exclusives. This special feature grants them access to off-market listings and enables them to share them with a network of 7,900+ California agents. This broadens the accessibility of luxury Private Exclusives to a larger pool of clients compared to other brokerages that are limited in size and regional breadth.

San Mateo & Santa Clara Counties: The Luxury Market Share Standard

Compass dominates the luxury market in San Mateo and Santa Clara Counties, outpacing the competition by a significant margin in the sale of homes priced above $5M.**

Reach more prospective buyers with intelligent digital advertising.

Byleveraging Compass’ digital advertisingtools and partnerships across social media and advertising throughout your listing process, we can generate demand to sell your home faster, and we meet potential buyers where they are, online.

Proprietary Targeting Optimized Performance

Compass helps generate buyer Compass tracks and measures the interest by using proprietary data results of every campaign which to serve ads to Facebook and Instagram users. allows for continued optimization.

INSTAGRAM

Engaging Open Houses

Whetheritbe in-person or a dynamicvirtual tour, open houses are one of the most important ways buyers connect with your home.

Of homebuyers attend an open house while searching for a home to buy* 53%

The Power of Staging: Elevate Your Home’s First Impression

At The Oldham Group, we believe first impressions are everything. That’s why we invest in professional staging for every home we represent. Our exclusive partnership with Ty Karges Home Staging ensures your property is showcased with the latest, most stylish furnishings updated annually to reflect current trends while maintaining a timeless, welcoming appeal.

Our proven approach highlights your home’s best features and helps buyers instantly connect with the space Staged homes consistently attract more attention, generate stronger offers, and sell faster. When you work with us, you get a dedicated team committed to making your home stand out and sell for top dollar.

Let’s make your home unforgettable from the very first look

Assessing Our Strategy and Monitoring the Market

Using proprietary tools suchas Collections and Insights, we keep you informed of market conditions and traffic to your property.

Collections Insights

Collections allows us to have a collaborative conversation on your home selling process with instant updates on comparable listings and access to insider knowledge previously only available to the agent community.

Insights is a detailed, custom dashboard that allows us to assess the impact of our online marketing campaigns in real time. By capturing this data, we are able to further target our ads to buyers most interested in your home.

Our Position on AI: Enhancing Your Real Estate Advantage

At The Oldham Group, we ’ re committed to delivering exceptional results through Kindness, Professionalism, and Expertise. Today, artificial intelligence (AI) has become one of the most powerful tools in real estate and we use it to elevate your home sale or purchase while preserving the human judgment and strategic insight that matter most.

AI Strengthens Our Service — It Doesn’t Replace It

AI allows us to analyze markets faster, identify trends earlier, and deliver clearer information. But it is our experience, negotiation skill, and deep understanding of Bay Area real estate that turn insights into results. AI amplifies our expertise it doesn’t substitute for it.

How We Use AI for Your Benefit

Precision Pricing & Market Insight

AI models help forecast pricing, micro-market trends, and buyer behavior validated by our on-the-ground experience.

• Elevated Marketing

AI tools assist our creative team in producing compelling visuals, targeted campaigns, and storytelling that makes your property stand out.

• Faster, Clearer Decision Support

AI summarizes disclosures, analyzes data, and highlights key information so you can move confidently and efficiently.

• Intelligent

Home Search Tools

For buyers, AI helps reveal properties that match your preferences even those you may not see in traditional searches

• Enhanced Transaction Efficiency

We use AI to streamline paperwork, review documents, and reduce administrative tasks so we can focus more on advising and negotiating for you.

Empowering Our Clients Through AI

We encourage our clients to use AI alongside us whether you want help understanding a report, exploring market scenarios, or preparing your home for sale. When you have more clarity, you make stronger decisions.

Your Privacy & Trust Matter

While AI enhances our service, your confidential information is always protected and handled with care, in line with our fiduciary duty.

Human Expertise + AI = Your Competitive Advantage

Real estate succeeds when technology and human insight work together. At The Oldham Group, we use every tool available including AI to give you the smartest, most strategic, and most successful real estate experience possible.

OLDHAM GROUP

Complete listing paperwork

The listing agreement is a contract that explains our relationship and the high level of service that we will provide to you.

Begin to prepare your home for the market

Let’s determine next steps together

Continue to monitor the market and assess our strategy

Once your home is ready for market, we will reassess market data and finalize our pricing strategy to make sure we are in line with any recent market updates in your neighborhood.

Launch your property

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