Canterbury Farming, June 2015

Page 5

CANTERBURY FARMING

Milk for a good sleep Milk collected during the hours of darkness is said to be able to help consumers sleep better and Synlait have harnessed this property creating a dairy-based milk powder ingredient that is proven to enhance sleep. Results from an independent clinical trial of iNdream3 have proved its ability to promote a healthy night’s rest. iNdream3 is made from milk collected in the hours of darkness when cows produce higher levels of melatonin. “We’ve been developing this product for several years and this clinical trial is a major milestone in proving the ability of iNdream3 to improve sleep,” said Synlait’s research and development manager, Dr Simon Causer. “iNdream3 leverages melatonin in its natural form. Melatonin in almost all other products are synthetically produced or extracted from source materials with lower levels of melatonin.” Melatonin is a sleeppromoting hormone that helps humans regulate their sleep patterns. A Synlait customer has sold a product called Sleepiz in Korea since January this year. The product is sold as a powder sachet that consumers mix with water. Otago University’s WellSleep Centre conducted a trial which found that iNdream3 reduces the time it takes for people to fall asleep and increases the

Synlait’s research and development manager Dr Simon Causer

deepest phase of sleep which then reduces daytime side effects such as sleepiness, fatigue, impaired memory and poor concentration. “iNdream3 is an exciting opportunity. It demonstrates our capability as a nutritional business to create and add value for the long term,” said Synlait’s managing director Dr John Penno. “This is a high value product.

“Both Synlait and our milk suppliers who provide night milk will benefit, with suppliers receiving a payment above the market milk price,” said Dr Penno. “We are looking forward to continuing to develop oppor tunities with our business to business customers for the use of iNdream3 as an ingredient in their products.”

June 2015

Country Matters with Rob Cope-Williams

I am still staggered about the reaction from the main media and some of the minorities who made so much noise about the most successful live sheep shipment in New Zealand’s history. I was fortunate to be close to the operation as it all unfolded so I was aware of the lengths both the New Zealand Government and the Mexican Governments went through to ensure the best results for the animals and their new owners. I promise you those sheep had more animal health checks than any other sheep in history. The turning point for me was when one of the antishipment people said the sheep should have been taken over there by plane as it would save them being subjected to the 15 day voyage! The fact that it was totally believed that both Governments, their agencies and all involved were called total liars and they weren’t going there for breeding astounds me. It should really worry you that people from more than one party in Parliament had politicians who backed that

ignorance and said they were for slaughter in Mexico. The fact is that the sheep were saved from the butcher’s knife by being sold to Mexican farmers. So instead of celebrating a break for farmers facing selling stock to survive the drought and coming seasons, the media beat up a story letting people who have no idea of the facts mouth off and grandstand. I suppose if you don’t have a story, you create one. The silly thing is that if the media were able to swallow their passion for making something that it isn’t, and drop the sensational rubbish they feed on, the people involved would have loved to have talked to them and shared in the glow of success that all involved felt. My other point is that there were a lot of people involved in different areas, and all kept the facts quiet because the media, in their

minds, are a very unfriendly lot of people. Think about all those who drove the trucks, who worked at the feedlots, and supplied the animals and those who supplied the drenches and things — they all remained tight lipped and no media knew about it until the ship was off the Port of Timaru. Incidentally I was able to get an interview with the exporter which can be found on my website www.ontheland.co.nz if you do wish to hear what was done and how well the Governments worked together. As a person who does understand you will be impressed by the chap who pulled it all together. He travels the world doing what he did here and prides himself in his animal welfare, and so he should. As far as the sheep and cattle, a life of sunshine and sex and being treated as a family pet has to be envied by many don’t you think

NO MATTER WHAT YOU DRIVE HAS YOU COVERED

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0800 426 725 | www.aoraki.ac.nz

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Peter Munro Commercials, 137 Blenheim Road, Christchurch PH: 03 343 0114 FREEPHONE 0800 272 493 EMAIL: sales@petermunro.co.nz


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Canterbury Farming, June 2015 by Integrity Community Media - Issuu