Nordic Living 16-07: The well-organized hallway

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LONDON CALLING Last week, in late September, London Design Fair opened and went together with 11 of our designers to host our first ever UK exhbition and Popup Store. The show was open for four days, and we had a crazy hectic time and lots of fun. Everyone loved our exhibition and the great products from our designers, which made us really happy.

In total, we had products from 11 different designers in the exhibition and almost all of them actually joined us in London. It was such great time to hang out with all of them. We wanted the exhibition to tell our story, about Nordic Design Collective, why we do the things we do and showcase how well the products from the different

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designers fit together, so one part of the exhibition is a mix of everyones work. In the house structure that hosted our Popup Shop, all designers had their own designated area to show more of their collections. All in all, we had a great show and left London very tired but with big smiles on our faces.


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