Greater Reading Chamber
COMMERCE QUARTERLY
FEATURES:
8 Cover Stor y
Ellen Albright, Editor
201 Penn St., Suite 501, Reading, PA 19601 greaterreadingchamber.org • 610.376.6766
Revitalization of Reading
DEPARTMENTS:
Business & Community Advocacy 23 PA Voter Registration 26 Partnering for Manuracturing Competitiveness In Your Community 33 #MFGDAYBERKS
The opinions expressed in this material are for general information only and are not intended to provide specific advice or recommendations for any individual.
As the business voice of Greater Reading, the Chamber leads the business community, as the economic driver, to a vibrant community.
Your Greater Reading Chamber of Commerce & Industry…
» Partners with all other economic
development organizations in creating an environment for growth.
» Enables all businesses to take deliberate and
decided action on issues affecting their welfare.
» Helps small business thrive and educational programs/alliances.
» Prepares tomorrow’s workforce with our involvement in education partnerships.
» Operates as a model business and pursues best practices.
» Maintains a five-star rating as one of the best chambers in Pennsylvania.
» Reflects our multicultural community at large.
©2015 All rights reserved. No portion of this publication may be reproduced electronically or in print without the expressed written permission of the publisher. Commerce Quarterly Magazine is published quarterly by Hoffmann Publishing Group, Reading, PA HoffmannPublishing.com • 610.685.0914
Berks Outdoors Go Bronze Level
Industry Trends 13 Generation Y At-A-Glance:
38
Making Way for Millenials
Poems & Manufacturing: Preserving History While Honoring Seniors
14
Creating a Culture to Attract Top Millenial Talent
IN EVERY ISSUE:
16
Addressing the Needs of a Rapidly Changing Workforce with a Focus on Manufacturing
6
Letter From the President
24 Fall 2015
entrepreneurs strive.
» Develops employees through training and
34
19 Trending Now
20 Effective Leadership
30 Family Business Matters
Credit Card Fraud: EMV Compliance & Shift of Liability as of October 1st
Judy Henry, Michael Leifer & Johanny Cepeda
29 Entrepreneur’s Corner
Back to Supervisory School
Nick Bentley, President, American Polarizers, Inc.
31 Volunteer Spotlight
Berks FBA: Helping Family Businesses Resolve Their Unique Issues
40 Small Biz Thrives
Greater Reading Manufacturer of Innovative Solar Dishes Partners with Local Suppliers & Resources
Pat Langiotti, Creative Management Concepts
39 The Chamber Chew
Berks Does Barbecue
42 Member News 47 Upcoming Events
On the Cover: Alan Shuman (L), President, Shuman Development Company, and Craig Poole (R), General Manager, Doubletree by Hilton, standing on Penn Street, in downtown Reading, in front of their respective properties. For Advertising Opportunities: call 610.685.0914 Ext. 1 Read Commerce Quarterly Magazine Online at GreaterReadingChamber.org
Photo Left: Contemporaries in the urban food scene, restauranteurs Judy Henry, Michael Leifer and Johanny Cepada, enjoying a food moment on the Penn Street bridge. See our center spread, page 24, to read more. Cover, center spread & select additional photos provided by: Dave Zerbe Studio of Photography.