OFFICIAL NEWSPAPER OF
www.iseurope.org
Thursday 11 February 2016 SHOW HOURS:
Thursday 11 February 09:30-18:00
A new standard for audio networking BY GEORGE COLE The audio industry has united to create a new standard for sending high quality audio across computer networks. Networked audio is a growing business: many organisations routinely send audio across networks, including broadcasters, studios and public venue owners. The market is highly fragmented, with a plethora of competing network systems, technologies and protocols. The result is that it can often be difficult to mix and match audio products from different manufacturers – but all that is about to change. AES67 doesn’t sound that exciting, but it’s no exaggeration to say that a lot of people in the audio industry are excited about it. It’s the name of a new interoperability standard for sending audio across Ethernet networks (also known as audioover-Ethernet or audio-over-IP). Yesterday, the Media Networking Alliance (MNA) − an association of companies promoting AES67 (including Walt Disney and the BBC) − hosted an open-panel discussion at ISE 2016 on AES67’s impact on the industry. The panel included members from Shure, Archwave, QSC, Yamaha, Bosch, Genelec and Merging Technologies.
Digital Signage p14
Moderating the discussion was Rich Zwiebel, MNA chairman. “I think AES67 will have a significant impact on the industry,” he said. “People often say to me, ‘what network are you using?’ and I say, ‘Don’t think about the networks, but the product and what you want to achieve.’ AES67 makes this much easier to do.” Aki Mäkivirta of Genelec said end users will reap many benefits from the new standard: “It’s going to add flexibility for clients. They will have a better selection of competing products to deliver the services they want. It will also bring better security for their investment.” Bob Abraham of Shure said: “It’s going to greatly reduce the cables you need and the amount of copper that you have to run to connect these systems.” Ethan Wetzell from Bosch Communications Systems added: “AES67 offers the possibility to sell a product on its technical merits and features, rather than the language it speaks. AES67 is unifying technology that gives users freedom of choice and doesn’t lock them into systems.” “We’ve got companies of all sizes and from many different sectors coming together for AES67, because they care about this market and want it to work,” said Zwiebel.
ISE is a joint venture partnership of:
Turn to page 86 for our interview with tomorrow’s Keynote presenter, futurist Dr Michio Kaku
Friday 12 February 09:30-16:00
Hovering up business
BY ADRIAN PENNINGTON The Drone Arena (at Park Foyer outside Hall 8) has met with a “phenomenal” response on its ISE debut according to Mark Wilkins, CEO, Stampede Global. His company has teamed with ISE to run the special feature which showcases flying platforms in action. “People are getting the message that there is a real
growth market for pro AV in selling drone video systems,” said Wilkins. “Most dealers don’t currently see drones as a core part of their business but a drone video system can be a big ticket item when used to solve a real world problem.” Applications include home security and emergency response situations in which drones flying above fire incidents would transmit live video and interface
with videoconferencing system for crews to manage the operation. Remember, you could leave ISE with a drone of your own just by entering a competition. All you have to do is leave your business card in the competition box at the Drone Arena, with one winning card drawn at 13:00 on Friday. The winner must be present at the time of the draw to claim the prize. Good luck!
Foyer Hall 8
Stand: 7-X230
Residential Solutions p28
Audio p52
Smart Building p60
Unified Communications p68
Brilliant in Quality and and Design Design
BenQ, global leader BenQ, Global LeaderininDisplay Displayinnovations Innovations Visit us at at stand stand 4-U24 4-U24 in in Hall Hall 44 Visit us BenQ.eu ISE.BenQ.eu GGLLOOBBAALL
＃ ＃ PP
dd
rroo j jeecct o r B rraann tor B GGLLOOBBAALL
jeecc PPrrooj
totorr
01 ISE D3 2016 v3.indd 1
ca tio n
＃ ＃ BBrraanndd ffoorr EEdduu
10-02-16 17:31