PUBLIC
Policy
NATIONAL CITY CHAMBER OF COMMERCE
(Cont’d from cover story)
2017-18 Community Enhancement Funding Outcomes 2017 CE
NCCC Cost to Implement
Marketing Value
Annual Participation
Mariachi Festival Automobile Heritage Day Job Fair Green Business Program Annual Dinner Salute to Navy Brew Festival
$15,000 $7,500 $5,000 $7,500 $5,000 $5,000 $5,000
$205,972 $80,371 $57,371 $51,421 $85,371 $62,771 $139,471
$500,000 $200,000 $100,000 $35,000 $20,000 $50,000 $250,000
20,000 + 5,000 + 1,000 + 1,000 400 350 1,100
Community Enhancement Funding
$50,000
$749,473
$1,155,000
28,750
SUMMER 2018 Funding
This practice of support to local Chambers by city governments in So Cal is common practice precisely because chambers make a contribution to the economic climate of municipalities that cities are ill-equipped to make for themselves. In San Diego County, average Total Per capita Per Year City Contribution to their local chamber is $1.36. The City of National City's Per capita contribution was $ 0.76, about half of what we know other chambers receive. That is among the reasons we were awarded $53,000 from the City of San Diego Arts and Culture Commission and $65,000 from the Port of San Diego. Here are facts reflecting the value of Chamber programs to our City. Our Board takes great pride in what these events and projects contribute to National City, its people, and it businesses. It is critical that the Chamber remain at the forefront of business development and community promotion. Help us get there. Contact us at (619) 477-9339 / info@nationalcitychamber.org. 1.
Career Pathways to Success Job Fair 1. Draws 75+ Employers and between 500-1,000 job seekers
2.
International Mariachi Festival & Competition 1. Attracts over 15,000 visitors, generating Transient Occupancy Tax (TOT), gas tax, and sales tax 2. Generates over $400,000 in media value promoting the City 3. Promotes arts, culture, tourism, and business development for National City 4. Has been designated by the Port of San Diego as one of only five annual “Signature Events”
3.
Salute to Navy Luncheon 1. Promotes Naval Base San Diego as a regional and local economic force to an audience of 350 business, civic and community leaders 2. Connects local businesses to access military contracts 3. Strengthens the community partnerships that support the military 4. In partnership with USS Midway Foundation, we award a $1,000 STEAM scholarships annually to one student from Mar Vista High School, Sweetwater High School, and Naval Base San Diego
4.
Automobile Heritage Day Festival and Car Show 1. Promotes National City’s automotive industry and the City’s top revenue generator, the Mile of Cars 2. Achieves over $200,000 in media value to market the City 3. Attracts 5,000 visitors from throughout the region to National City 4. Connects businesses with resident and prospective clients 5. Promotes electric vehicles (EVs) through a free EV test drive event
4 SUMMER 2018