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Official Publication of the National City Chamber of Commerce

MISSION  STATEMENT “To increase opportunities for businesses and advocate for our membership in matters related to business, government, and community relations.”

VISION  STATEMENT “The National City Chamber of Commerce is recognized as the premier local Chamber of Commerce in the San Diego Region, is highly respected by the community as the unified voice of business, and participates as a major partner in planning the future of our community, insuring a healthy balance between economic prosperity and quality of life. The Chamber is an advocate for business friendly legislation at all levels of government, and is an organization with a strong, active membership.”

CHAMBER PRIORITIES Advocate for members. Provide information on current issues. Promote business growth.

NATIONAL CITY’S FIRST ANNUAL BREW & SPIRITS FESTIVAL IS A HUGE SUCCESS San Diego has been proclaimed by brew fans and critics alike to be one of the top craft beer cities in America. Yet despite the craft beer surge in the San Diego region, and the beverage’s undeniable history as one of the world’s oldest and most multi-cultural beverages, no one has sought to recognize its international roots. Until now. That international flavor was a part of National City’s first Bayside Brew and Spirits Festival held on Oct 21 from noon to 5pm at Pepper Park. The event hosted more than 40 local and international micro-brewers, and feature live bands performing throughout the day. The Port of San Diego and event founder, the National City Chamber of Commerce – partnered with the City of National City to give participants the opportunity to explore working relationships with breweries and spirit manufacturers on both sides of the U.S.-Mexico Border. The event featured wines from Valle de Guadalupe and some of Mexico’s finest tequila, mescal and whiskey. The event was also a reflection of National City’s gradual emergence as a multi-cultural destination and residential community. Its affordability and location are increasingly attracting millennials, young entrepreneurs, healthy food eateries and – perhaps most important – developers with a sensitivity to its contemporary tastes and unique urban and multi-cultural tapestry. VIP guests enjoyed exclusive early festival admission from 12pm-1pm, sampling of select limited release brews and wine, complimentary food, and unlimited access to the VIP lounge. We would like to thank all sponsors, volunteers, vendors, and guests who enjoyed the brews and the fun under the sun that day. Save the date for our 2nd Annual Bayside Brew & Spirits Festival, September 22, 2018. More information available at National City Chamber News 1

2017 BOARD OF DIRECTORS AND CHAMBER STAFF OFFICERS Board Chairman Brian Clapper...................................619-962-9950 *Automobile Heritage Day/ Annual Dinner Chair National School Board 1500 N Avenue National City, CA 91950

Board Vice Chair Vanessa Mapula Garcia................858-654-1211 *Economic Development San Diego Gas & Electric 8335 Century Park Court, CP 11B San Diego, CA 92123


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Marvin Harrison..............................619-231-1977 *Economic Development Considine & Considine 1501 Fifth Avenue San Diego, CA 92101

Secretary Charles Reilly...................................858-452-6607 *Annual Dinner Charles Reilly PR Company 901 National City Blvd National City, CA 91950

DIRECTORS Emeritus Past President Paul Robinson.................................619-425-1999 *Business Development Chair CPP Printing & Direct Mail Marketing 100 West 35th Street, Suite B National City, CA 91950

Emeritus Past President John Snyder.....................................619-287-5696 *Golf Tournament Chair EDCO Disposal Co. 6670 Federal Boulevard Lemon Grove, CA 91945

Director R. Daniel Hernandez.....................619-941-2376 *Mariachi Festival Chair San Ysidro Health Centers 1275 30th St. San Diego, CA 92154

Director Ivan Arabo........................................619-889-0705 *Salute to Navy Chair/Economic Development Chair Wrigley's Supermarket 342 North Euclid Avenue National City, CA 91950

Director John Borja........................................619-668-2394 *Economic Development/ Bayside Brew & Spirit Festival Chair Teague Insurance 4700 Spring Street La Mesa, CA 91941

Director Ruth Ryan-Cruz................................619-528-2202 *Business Rendezvous Group Ryan-Cruz Law, APC 3111 Camino Del Rio North, Suite 400 San Diego, CA 92108

* Committee Participation

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Octavio Aguirre............................619-470-4115 *Economic Development Paradise Valley Hospital 2400 East 4th Street National City, CA 91950

Dennis DuBard.....................................619-544-8860 *Salute to Navy General Dynamics NASSCO 2798 East Harbor Drive San Diego, CA 92113



Raman Natarajan.........................619-315-2250 *Mariachi Festival Hollywood Casino 14145 Campo Road Jamul, CA 91935

Director Maribel Gavin...............................619-474-9700 Sweetwater Union High School 2900 Highland Avenue National City, CA 91950

Director Victor Gonzalez............................619-384-8536 *Mariachi Festival Premier Property Security Services 1401 Highland Avenue, Suite A National City, CA 91950

Sophie Silvestri.....................................619-419-1139 *Automobile Heritage Day Pasha Automotive Services 1309 Bay Marina Drive National City, CA 91950

Director Eddie Trejo.............................................619-773-6986 *Bayside Brew & Spirit Festival Co-Chair Machete Beer House 2325 Highland Avenue National City, CA 91950

Director Stepheni Norton.................................858-848-6914 *Economic Development Dickinson Farm 1430 E 24th Street National City, CA 91950

Director Karen McManus...........................619-827-8103 *Annual Dinner Banner Bank 279 F Street Chula Vista, CA 91910

Director Pedro Anaya..................................858-541-7800 *Mariachi Festival Southwest Strategies 401 B Street, Suite 150 San Diego, CA 92101

Director Nick Inzunza..................................619-581-8965 *Economic Development Co-Chair Beautiful National City 333 Highland Avenue National City, CA 91950

Director Susan De Los Santos...................619-434-1720 *Salute to Navy/Economic Development Filipino Press 600 East 8th Street, Suite 3 National City, CA 91950

Director Leslie Larranaga-Britt.................858-384-6565 *Automobile Heritage Day Mile of Cars Association 10601 Tierrasanta Boulevard, Suite 308 San Diego, CA 92124

Director Rebecca Cortez.............................619-871-0180 *Salute to Navy/Golf Tournament Life Vantage 901 National City Blvd National City, CA 91950

Director Randy Bogel...................................619-299-3762 *Salute to Navy San Diego Military Advisory Council 5330 Napa Street, Suite A San Diego, CA 92110

CHAMBER STAFF Jacqueline L. Reynoso.....................619-477-9339 President/CEO...........................Cell: 619-890-6614 901 National City Boulevard National City, CA 91950

Daniela Gorrino...................................619-477-9339 Office Manager.........................Cell: 619-796-8356 901 National City Boulevard National City, CA 91950

Kenneth P. Campbell........................619-477-9339 Marketing Coordinator 901 National City Boulevard National City, CA 91950

Fabian Rodriguez...............................619-477-9339 Green Business Program Coordinator 901 National City Boulevard National City, CA 91950

David Grepe.........................................619-477-9339 Project Coordinator 901 National City Boulevard National City, CA 91950

Irma Islas...............................................619-477-9339 Membership Services 901 National City Boulevard National City, CA 91950

Chairman's Circle


The Chairman’s Circle has been created to prominently recognize companies whose continual support has been instrumental in the growth of the National City Chamber of Commerce and its business members. In addition to visibility in the Chamber’s Newsletter, referral guide and event programs, Chairman’s Circle members receive priority seating at Chamber events, complimentary use of the Chamber's Conference Room and invitations to special member-only receptions. Chairman’s Circle members enjoy the convenience of a one-time, all inclusive transaction that insures representation at Chamber events. Through a choice of five levels of financial commitment, benefit packages are tailored to meet individual preferences. Companies who are committed to the Chairman’s goals and objectives are invited to arrange for a visit to discuss the benefits and privileges of membership. Contact President/CEO Jacqueline Reynoso at (619) 477-9339 or Official Airline Sponsor

Official Breakfast Meeting Sponsor

Official Media Sponsor

Investing in Our National City Community The Port of San Diego is a protector of the environment and our communities, an innovator for businesses and a host to visitors and residents. Self-funded, the Port reinvests the revenues from hundreds of businesses on our dynamic waterfront, creating prosperity and a remarkable way of life for all. We invest in our National City community through several development projects, arts and events including: • $654,000 in updates to Pepper Park • Investing $8 million to help develop Pier 32 Marina • Providing a lease and $3.9 million in contributions to build National City Adventure Center • Constructing Osprey Nesting Platforms • Investing $250,000 in wayfinding signage • Installing and maintaining public art • Hosting and sponsoring a variety of community events including the International Mariachi Festival featured at left

National City Chamber News 3




NONFARM EMPLOYMENT UP 3,200 OVER THE MONTH; UP 19,200 OVER THE YEAR The unemployment rate in the San Diego County was 4.7 percent in August 2017, unchanged from a revised 4.7 percent in July 2017, and below the year-ago estimate of 4.9 percent. This compares with an unadjusted unemployment rate of 5.4 percent for California and 4.5 percent for the nation during the same period.

Between July 2017 and August 2017, total nonfarm employment increased from 1,441,000 to 1,444,200, a gain of 3,200 jobs. Agricultural employment remained unchanged over the month. • The largest over the month job gain was reported in construction (up 1,200). Employment growth was prevalent in specialty trade contractors (up 900), followed by construction of buildings (up 300). Heavy and civil engineering construction remained unchanged. • Trade, transportation, and utilities added 1,100 jobs. Job gains were concentrated in retail trade (up 1,300), and wholesale trade (up 500). Transportation and warehousing (down 600), and utilities (down 100), reduced payrolls over the month. • Month-over job increases were noted in five other super sectors, including professional and business services (up 1,100), educational and health services (up 700), financial activities (up 500), other services (up 300), and information (up 100). Mining and logging remained unchanged. • The largest job decrease was recorded in leisure and hospitality (down 1,000). Accommodation and food services (down 800), and arts, entertainment, and recreation (down 200), posted month-over losses. Government and manufacturing diminished jobs by 400 each. Between August 2016 and August 2017, total nonfarm employment increased by 19,200 jobs, or 1.3 percent. Agricultural employment increased by 200 jobs or 2.2 percent. • Educational and health services registered the largest year-over gain, adding 5,200 jobs. Health care and social assistance contributed with 5,600 jobs, while educational services decreased by 400 jobs. • Six other super sectors recorded employment gains, with other services (up 5,000), government (up 4,900), and financial activities (up 2,900), reporting the largest year-over increase. • Trade, transportation, and utilities and manufacturing reported job losses of 1,200 and 1,000 jobs respectively. Information and mining and logging remained unchanged over the year.

CHAMBER OPPOSES H.R. 1813: BORDER WALL FUNDING ACT 2017 The Chamber Board of Directors voted unanimously to oppose H.R. 1813, a bill introduced by Representative Mike Rogers (AL) to impose a 2 percent tax on remittance transactions sent from the United States to certain foreign countries. Double taxation of our workforce, U.S. relationships with affected countries, and an increase in utilization of grey market channels, or illegal methods of money transfers are some of the impacts to our economy. 4 WINTER 2017




BUILDING A COMPETITIVE U.S.-MEXICO BORDER CONFERENCE The 4th Annual Building a Competitive U.S.-Mexico Border Conference was held at the Wilson Center’s Mexico Institute this past summer, in Washington D.C. Co-hosted by the Border Trade Alliance, the conference focused on improving border management aiming to fortify the competitiveness of both countries. The guest speakers included Arizona Gov. Doug Ducey, Acting CBP Commissioner Kevin McAleenan, Rep. Henry Cuellar (TX), and Ambassador of Mexico to the U.S., Geronimo Gutierrez. Speakers highlighted the importance of a collaborative bilateral framework, border and transportation infrastructure, binational economic development, and continuous efforts on both sides to support security and efficiency in border management. On behalf of our region, San Diego Mayor Kevin Faulconer and Tijuana Mayor Juan Manuel Gastelum, provided remarks at the luncheon which focused on their pride for the San Diego/Tijuana relationship, and how our department directors meet on a monthly basis to discuss key issues of concern and promoting cross-border business. Discussing the creation of border policy during a complex political environment, Governor of Arizona, Doug Ducey, commented “Trade is not a problem to solve; it’s an issue to focus on and expand.” The conference concluded with SD Regional Chamber VP Paola Avila as moderator of the panel on Cross-Border Cooperation for Development: Megaregions, Clusters, and Binational Economic Development. A key takeaway from this discussion is the importance of not regarding the U.S.-Mexico economic relationship as a win-lose relationship. The true power comes from working together. If the entire border region focused jointly on workforce development, businesses on both sides of the border could grow together. NAFTA’s success can be appreciated not solely on a national level, but in substantial profit creation in cities, border states,

PLATEAU PERSISTS IN BUSINESS CONFIDENCE Most county businesses believe upcoming minimum wage increase will hurt the economy The Business Forecast, sponsored by San Diego Private Bank, remains in solidly positive territory this month, with the Business Outlook Index (BOI) at 20.7. The Index runs from -100 to +100, with zero being neutral. There has been no significant change since last month, and overall sentiment continues to hold steady. Yearlong overall trends in confidence are positive for some industries and also relate to company size. Despite current near-term hesitation on hiring, the hospitality and restaurant industry has enjoyed a good run this year. Those businesses are joined by transportation/automotive, home and garden, and development/construction, all of which have trended upward in 2017. Small, medium, and large firms have all boasted an increasingly better outlook over the first seven months of the year, but micro-firms (where the owner is the only employee) have not been on the same trajectory. Specifically, firms with more employees are more bullish on hiring. National City Chamber News 5




(cont'd from pg. 5)

Geographically, the City of San Diego has seen positive year-to-date gains. Firms there are much more optimistic about revenue in the near future. The northern part of the City is a stand-out, with strong optimism. Law, legal and security firms report a very positive outlook this month compared to the previous three months, now posting a stellar BOI of 57. These firms anticipate more hours being worked by their employees. Retail firms are decidedly less optimistic. This month their BOI hit a low mark at just 5, as they look past the busy back-to-school season into the fall where they foresee potential doldrums. In this month’s installment, we asked about the 2018 minimum wage increases which will take the mandatory floor to $12.50 in the City of San Diego and to $11.50 elsewhere in the county. A large majority of business people say the minimum wage increase will not affect their companies, while a very small portion, 3 percent, say their company will benefit from it. However, 29 percent anticipate having to counteract the effect of the increase and make changes to mitigate their costs. Fourteen percent will respond mostly by raising prices or adding a surcharge, 8 percent will cut employee hours, and 3 percent will reduce the number of employees altogether. Another 2 percent will automate services, while 1 percent will move operations out of the state. With roughly 300,000 businesses in the county, that means about 3,000 will relocate due to the increasing minimum wage. Company responses to the increases in minimum wage vary by industry type. The response from the hospitality and restaurant industry will be greatest, which is to be expected given this industry relies heavily on hourly workers. One-third will respond by reducing the hours offered to employees and 29 percent will raise prices. Across other industries, 30 percent of those in education will respond by raising prices, while 33 percent of maintenance firms will do the same. In retail, 18 percent will offer fewer work hours. Company size also plays a role, with larger businesses more often bearing the brunt. Forty-one percent of firms 6 WINTER 2017




with six or more employees report that the minimum wage increases will harm their company, whereas only 16 percent of companies with five or fewer employees report the same.

By more than a two-to-one margin, businesses believe the impact of the minimum wage increase on the local economy will be more negative than positive. Most say the impact of the increases will be negative, with 20 percent couching the effect as very negative. A company’s own relationship with the wage increase largely drives opinions of the hike’s effects on the local economy. Businesses tend to take a somewhat myopic view, seeing the impact on themselves and the local economy going hand-in-hand. One reason the minimum wage is not more roundly criticized by the business community is that it does not affect about 70 percent of companies.

National City Chamber News 7




WINTER ENERGY-SAVING TIPS TO REDUCE BUSINESS ENERGY COSTS There are a variety of ways you can reduce costs in your business when it comes to energy. By assessing the needs of your employees and your customers, you’ll be able to make a plan that helps you cut costs where you need it the most. 1. Don’t heat what you don’t use. This may seem obvious but it’s easy to oversee. Only heat the rooms and areas of the building which are in use every day. Rooms with low usage should have their heating turned down or off until they are in use. You can also keep temperatures low in hallways as they are not used for more than a couple of minutes at a time. 2. Motivate and involve staff. Encourage employees to take part in brainstorming sessions. Employees can be delegated responsibility to offer their own innovative ideas to cut down on energy costs. Having an open dialogue about the things that could be changed about energy usage in your business is very important. This will allow you to create efficient work culture in your company. 3. Schedule an energy audit for your facility. SDG&E offers free energy assessments to help ensure you are using energy efficiently. Learn more at to find out if areas can be identified to trim down your energy needs. 4. Look out for small drafts that may leak air. Small drafts can result in businesses losing sometimes substantial portions of their heating and cooling costs. Proper air sealing of the work environment can eliminate those drafts. 5. Keep control of your heating. Keeping your office temperature one degree down during winters can reduce the power it uses by up to 10%. Consider purchasing a smart thermostat, too. By considering these steps, you could see changes in your energy bill. People often underestimate the little things they do at work, so promoting awareness about energy issues is very important. Not only will you be lowering your energy bill, you’ll also be promoting a healthy environment within your own workplace. For more ideas on how to save energy in your business, visit

WATER IS A GREAT VALUE FOR SAN DIEGO REGION As summer comes to an end, it’s worth remembering that everything San Diegans love about this semi-arid region is made possible by a safe and reliable water supply – from baseball fields and microbrews to biotech and backyard gardens. The San Diego County Water Authority recently asked 1,000 county residents what they thought about the value of water in a public opinion poll. Two-thirds of respondents (67 percent) said they considered water a good or excellent value compared to other utilities. After being told that the true retail cost of municipal tap water in the San Diego region is about a penny per gallon, the number of respondents who perceive it be an excellent or good value increased to 76 percent. The poll also found significant community support for using water efficiently, with more than 90 percent of respondents saying they expect to keep their 2017 water use the same or less than last year. Those kinds of results affirm that San Diego County is on the right track by investing in long-term water supply reliability while at the same time making the most of every drop. The full poll is at 8 WINTER 2017

National City

Get a FREE on-site energy and water evaluation of your facility (a $300 value) to fulfill the new requirement as a business licensee if your business has a storefront or office! The brief evaluation will be completed by an experienced evaluator at a time convenient for you.

Set up your appointment today!

FREE assistance and training to identify ways to reduce energy and water costs FREE energy and water rebate assistance and financing options for qualified projects and customers FREE notices about low or no cost business-specific services and rebates FREE secondary audit for qualifying customers by a San Diego Gas & Electric® contractor Low or no cost maintenance of: - Refrigeration systems - Water heaters

- Energy efficient lighting

Call (619) 477-9339 Email

The South Bay Energy Action Collaborative is a partnership between the Cities of National City, Chula Vista, Coronado, and Imperial Beach. For more information about the program, please contact the City of Chula Vista’s Conservation Section (they administer the program) at (619) 476-2308 or email This initiative is part of the Local Government Partnership program, which is funded by California utility ratepayers and administered by SDG&E® under the auspices of the California Public Utilities Commission.

National City Chamber News 9




THE GLOBAL BIKE-SHARING REVOLUTION HAS ARRIVED IN NATIONAL CITY LimeBike planned an immediate rollout of 300 bicycles following the City Council’s unanimous approval. The service was first introduced to San Diego County in September in Imperial Beach. Users can find and unlock bikes through a smartphone app, paying $1 per half-hour of use. There’s no cost to the city government. Unlike some sharing services, LimeBike doesn’t use docking stations; users can go where they want and park the bicycles anywhere in National City when they’re done and then press a button to lock the back wheel to pause or end their ride. Colin McMahon, San Diego launch manager for LimeBike, said the company expects most of its business to come from “first and last mile transportation.” Typical users could include trolley or other public transit passengers heading to an apartment or work, mall employees, and high school students using the service with parental permission. Each bicycle is equipped with GPS tracking, enabling users to fund the closest bike available and for the operations team to move any that get deposited from low-demand areas to hot zones. Users are expected to use common courtesy and sense in depositing the bikes, so they don’t present trip hazards or block sidewalks. National City, which approved the bike-share as a six-month pilot program, is LimeBike’s 30th market in the U.S. In Imperial Beach – also a six-month pilot – the service logged its first 1,000 rides in just four days.

New and exciting featured exhibit in 2018! Come learn about the latest programs and resources to help you save green by going green!

Visit us at the International Mariachi Festival & Competition, Automobile Heritage Day Festival & Car Show, and Bayside Brew & Spirits Festival.

Learn more at

For Sponsorships & Booth Opportunities: Contact Fabian Rodriguez at





SDG&E MARKETPLACE The biggest energy consumers in our homes are usually appliances. You can manage your monthly energy bill by choosing appliances that use less energy. Over the past few years, major technological advancements have made appliances much more energy efficient. However, finding the best appliances for your home can be a daunting, time-consuming and intimidating task. They’ve come up with a solution to help. SDG&E’s Marketplace Benefits: • Shop for washers, dryers, refrigerators, lighting, water heaters, TVs and dishwashers • Learn about the energy efficiency of a particular product • Compare pricing across multiple retailers • Check for rebates prior to purchase • Purchase products directly from participating retailers For qualifying 2017 rebate purchases, visit


Plastic piles up in the environment.

Plastic is a durable material made to last forever, yet 33 percent of it is used once and then discarded. Plastic cannot biodegrade; it breaks down into smaller and smaller pieces.

Americans alone discard more than 30 million tons of plastic a year; only 8 percent of it gets recycled. The rest ends up in landfills or becomes 'litter', and a small portion is incinerated.

Plastic threatens wildlife.

Plastic affects human health.

Entanglement, ingestion and habitat disruption all result from plastic ending up in the spaces where animals live. In our oceans alone, plastic debris outweighs zooplankton by a ratio of

Chemicals leached by plastics are in the blood and tissue of nearly all of us. Exposure to them is linked to cancers, birth defects, impaired immunity, endocrine disruption and other ail-



TAKE THE 4Rs PLEDGE: REFUSE disposable plastic whenever and wherever possible. Choose items that are not package in plastic, and carry your own bags, containers and utensils. Say "no straws please."

REDUCE your plastic footprint. Cut down on your consumption of goods that contain excessive plastic packaging and parts. If it will leave behind plastic trash, don't buy it.

REUSE durable, non-toxic straws, utensils, togo containers, bottles, bags, and other everyday items. Choose glass, paper, stainless steel, wood, ceramic and bamboo over plastic.

RECYCLE what you can't refuse, reduce or reuse. Pay attention to the entire life cycle of items you bring into your life, from sources to manufacturing to distribution to disposal.

Visit for to learn more facts about plastic and to take the pledge! National City Chamber News 11




RETAIL WITH A PURPOSE: PUBLIC, AFFORDABLE, AND FRIENDLY The San Diego Habitat for Humanity ReStores are home improvement discount stores with a simple premise: by selling new and gently used donated goods, we can fund the construction of new Habitat homes in San Diego County. Donate: Donations are made regularly by individuals, contractors, manufacturers, and large retail stores. Shop: Home products are sold to the public at 30-70% below retail prices. The ReStore offers great deals, diverts tons of reusable goods from local landfills, and supports Habitat's mission of building affordable homes for purchase by families in need of improved housing. Volunteer: The ReStores rely heavily on volunteers to process donations, assist customers, and help keep the store running smoothly. Without volunteers, there would be no ReStores. Visit the National City branch at 301 National City Boulevard, National City, CA 91950 on Tuesday-Saturday from 9am-6pm and Sunday from 10am to 4pm. Contact them at (619) 516-5267 x232.

NATIONAL/54 SELF STORAGE IMPLEMENTING GREEN BUSINESS PRACTICES National/54 Self Storage is incorporating green business practices to not only save money, but also to contribute to creating an environmentally-friendly business model. They have a large facility with multiple floors requiring a lot of lighting. To be more energy efficient, they finalized their switch over to LED lights with motion sensors equipped with timers in November 2015. The timers are greatly beneficial for managing light usage by turning off unused lights and allowing lights on the property to only go on during selected hours of the day. With the help of the LED lights and the additional features as mentioned, they have been able to cut their overall usage by up to 30% compared to previous years (2015 - $23,889.89 vs. 2016 - $18,801.98). Additionally, they also took initiative to conserve their water usage via native landscaping and utilizing a well-maintained irrigation system, which helps preserve water usage. Some of their properties also utilize recycled water systems. They alsohave a re-use cardboard system in place where people can leave unwanted cardboard boxes to be used by others who might need one. They will also install recycling bins on their properties, to divert waste from landfill into recycling. As a company and local business, National/54 Self Storage is always welcoming new ways to save energy and help contribute to a greener National City. They are located at 132 West 33rd Street, National City, CA 91950. Contact them at (619) 512-5020 or visit For any Green Business Program inquires, please feel free to contact me at or at (619) 477-9339. I look forward to working with you all. Best regards, Fabian Rodriguez Green Business Program Coordinator 12 WINTER 2017




CORONADO DISTRIBUTION COMPANY FOUNDER HOSTS FUNDRAISING EVENT FOR MEXICO EARTHQUAKE RELIEF Coronado Distribution Company was founded by Carlos Flores, with the goal to solve problems and advance Customers’ businesses with the speed and consistency required for a successful operation. With competitive pricing and guaranteed customer satisfaction, they provide the high-quality products and services needed for their customers to prosper. Their team members personally work with every customer until their satisfaction is met. They pride themselves in their business model built upon good ethics, employee empowerment and charitable practice. They believe in having a social conscience and giving back to the community. On September 23, 2017 Carlos Flores hosted a fundraising event at his new restaurant “Patron’s Corner,” donating 100% of the profits from 9am to 4 pm to relief efforts for victims of the Earthquake in Mexico, confirming his commitment to help as many people as he can through his endeavors. Carlos Flores also participated in the “Elevate My Business” program hosted by the National City Chamber of Commerce, is promoting, looking to increase the effectiveness of his company and in this way find more opportunities to benefit the communities where he does business.

Spot Light



ANALÍA CORRALES SELECTED AS AMBASSADOR OF THE QUARTER The National City Chamber of Commerce recognizes those leaders who consistently go above and beyond their role as a chamber member. We recognize outstanding professionals that volunteer selflessly at chamber events and are committed not only to the chamber, but to the National City Community as well. This quarter, we are pleased to recognize a leader of the National City Chamber Ambassador Group, a participant in our Business Rendezvous Networking Group (BRG), a presenter at our BiMonthly Member Breakfast, and a volunteer at our annual events, Analía Corrales, Senior HR & Payroll Consultant with Heart(Analia Corrales (pictured above with her father), at land HR. Recently Analia held a very successful workshop at the the National City Automobile Heritage Day Festival chamber on the topic of HR and has stepped up to the plate as an & Car Show) instrumental leader in our Ambassador Group when we needed one. The National City Chamber of Commerce is proud of you and appreciates all of your time and contributions towards the chamber. We humbly thank you, and look forward to working alongside you! Analia Corrales, PHR Senior HR & Payroll Consultant Office: (619) 880-7007 National City Chamber News 13

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Newsletter Ads: For new and current chamber members, it is a great idea to place your ad in our Chamber Newsletter that is published on a quarterly basis. Our Newsletter is distributed to over 600 Chamber members and posted on our website for easy downloading and email forwarding. Newsletters are also distributed to over 3,000 contacts from the chamber's database, posted on social media, and shared at special events throughout the quarter. PRICE RANGE: $50 (business card ad) - $250 (full page color ad) Monthly Mailers: The Chamber’s monthly mailers are an excellent way to promote your business, event, workshop, or discount product or service to National City businesses, residents, and community partners. You deliver us 600 copies, and we prepare the postage and mailing. Mailers are due the first week of each month. PRICE: $150 Members / $250 Non Members Electronic Mailers: Email your flyer to our extensive database of business and community contacts. PRICE: $50 per e-flyer sent out Member Discount Program: The National City Chamber of Commerce has instituted a program where new and current members can provide a generous discount to other Chamber members when they purchase a particular product or service. The program not only helps other members but also provides additional exposure for participating businesses. FREE to participate. Contact us at (619) 477-9339. Breakfast Meetings: The Chamber hosts bi-monthly breakfast meetings. You can sponsor a breakfast meeting and provide excellent exposure for your business to an active group of business leaders, prospective clients, City officials, and elected representatives. Breakfast sponsorships offer display tables, prominent banner placement, logo in program, live recognition, and commercial time. Secure your sponsorship today! Limit 4 sponsors per breakfast meeting. Breakfast Sponsorships: $50 - $500 Mobile Apps MyChamberApp is a mobile directory built for the National City Chamber of Commerce. Chamber members can find and promote their Chamber businesses, events, and network within their local community. Equipped with location based mobile technology, the information is instantly geographically relevant, making it a great way to find local discounts and hot deals. It is available to download for free on the iPhone, iPad, Android, and Blackberry. Check out how we can help your business today! Only $10 per year.

Social Media Facebook is another great way to promote your business; you may send us a PDF or JPEG image of a flyer, coupon, or other advertisement and a short message (less than 420 characters) that we can then upload to Facebook and distribute widely. Many of the posted items will also be posted simultaneously to our Twitter account. Offering discounts to members and non-members is an excellent way to attract customers to your business. As a member you have an opportunity to post coupons on our website under the “Hot Deal” section. You may preview our “Hot Deals” section at: Use your personalized login information to submit your deal. NationalCityChamber


National City Chamber News 15

Chamber Programs



Ambassador Program It is the mission of the National City Chamber of Commerce Ambassador Program to promote member commitment and retention by raising awareness of Chamber activities and benefits; Informing and involving new Chamber members to promote strong continuing membership; Encouraging meaningful and beneficial participation in the Chamber's programs; and Serving as a liaison between the Chamber staff and membership. The Ambassador Program consists of volunteers from the Chamber membership who donate their time to assist the Chamber in various activities. Are you interested in serving as a Chamber Ambassador? If so, please contact the Chamber office by email at or by phone at 619.477.9339 Business Rendezvous Group Led by Board of Director, Susan De Los Santos of the Filipino Press, and Ambassadors, a newly formed chamber networking group, called "Business Rendezvous," is creating a new buzz. This group was developed to connect business professionals and create meaningful business relationships that result in business growth. Interested? Join us 1st and 3rd Thursdays at 11:45 am. RSVP to grepe@nationalcitychamber. org Business Forecast The Chamber is dedicated to bringing up-to-date, relevant and important information to the business community. To that end, the National City Chamber - in partnership with the San Diego Regional Chamber of Commerce - has launched a new monthly economic report conducted by Competitive Edge research that provides valuable insights into future trends of the regional business community. Lookout for the next publication of Business Forecast and participate in the monthly surveys. Chamber Bucks Creating a strong and unified business voice depends on the strength of our membership. We have created a Chamber Bucks loyalty program to incentivize members to refer new member prospects. For every new member that you refer, you will earn $25 in Chamber Bucks. Chamber Bucks may be redeemed for ads in the Chamber News, membership renewal, or used toward special event booth fees. Mobile Apps MyChamberApp is a mobile directory built for the National City Chamber of Commerce. Chamber members can find and promote their Chamber businesses, events, and network within their local community. Equipped with location based mobile technology, the information is instantly geographically relevant, making it a great way to find local discounts and hot deals. It is available to download for free on the iPhone, iPad, Android, and Blackberry. Check out how we can help your business today! Only $10 per year.

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Business Redezvous Group

Affinity Program


World Pay Offering $200 Credit Toward Membership for Signing Up Today

I’d like to introduce our newest Member to the Chamber – Worldpay. They are the 2nd largest direct processor of Merchant services in the world. We are very excited to have such a leader in the Industry join our group. In an effort to show Members how much we support them – we are offering a $200 credit towards your Membership if you convert your services to them. The Chamber is already on board with them! Please reach out to Lauren Vernon at 571-259-1530 or to see what Worldpay can do for you! There is no cost or obligation to review your options.

Open your Chamber Business Account with Office Depot & Save Big Today Get discounts of up to 60% from a list of 600 frequently-purchased business essentials including paper, ink and toner. Plus get 5% off most other items. Register for your online business account today or text “NationalCitySPC” to 555-888 to receive your savings card for in-store purchases. Sign up for an online business account at Please reach out to Marilyn hill at 858-352-0446 or to see what Office Depot can do for you! There is no cost or obligation to review your options.

Legal Protection When You Need It LegalShield gives you the confidence of knowing whatever comes your way, your provider law firm is there when you need it. Chamber Members are eligible for DISCOUNTED personal legal and identity theft services through Legal Shield. These Rates are NOT available anywhere else! Make sure you, your family and business are empowered. Please reach out to Michael Cabradilla at 619-917-1315 or to see what Legal Shield can do for you! There is no cost or obligation to review your options.

Its Time To Re Think Payroll - We'll Keep You Compliant & Efficient Payroll Vault is re-defining how you think about payroll, which is why we’ve emerged as a national leader in payroll services. Our seasoned experts serve as your ‘internal’ payroll department—fully handling the complex, compliance-driven payroll tasks that take your focus away from running your business. All Chamber Members who sign up receive a $50 discount on set up fees. Please reach out to Elsie Nash at 619-985-4105 or to see what Payroll Vault can do for you! There is no cost or obligation to review your options.

Build Your Business Through Our Industry Specific Solutions We build custom Innovative Information Technology Solutions, Digital Platforms, Data and Analytics Platforms on Leading Cloud services to help our customers automate their Business Models. In addition, we assist our customers with full time Managed Services and Consulting Services, to help them stay ahead of their competitors. Chamber Members receive 10% discount on all i-Smart+ products or services. Please reach out to Aditya Satsangi at 855-879-2847 or to see what Nitai Partners can do for you! There is no cost or obligation to review your options.

National City Chamber News 17

Chamber Business Resources Green Business Program

SDSU Technical Assistance Program

The National City Chamber of Commerce Green Business Program encourages and facilitates energy efficient business practices in National City through education, outreach, networking, marketing, and advocacy. We strive to raise the level of sustainable business practices used by NCCC members and influence a political environment that supports sustainability initiatives, policies, and promotion of “green” businesses. The objective of The National City Chamber of Commerce is to be a one-stop resource for information, education, program participation, and marketing tools to promote green businesses.

This is an ongoing technical assistance program designed to assist women owned, minority owned and other small businesses, as the key target populations. Call (619) 594-3950.

Benefits:     

Installation and/or retrofit of energy efficient equipment at no cost/low cost. FREE advertising and promotion for your business. Community recognition of your voluntary efforts to improve our environment. Cost savings through improved efficiency, energy and water. FREE Workshops and Seminars.

Thomas Jefferson School of Law Legal Clinic

The Small Business Law Center (SBLC) will help underserved local businesses and support community economic development in San Diego. The transactional clinic will provide pro bono legal assistance to small businesses and nonprofits in the community. Assistance is offered in: business formation, contract review and negotiation, commercial leasing, subsidized property transactions, nonprofit tax exemption, permitting and licensing, and employment issues. Call (619) 961-4382.

City Manager’s Round Table Wednesdays

Once a month on the 1st Wednesday at 9am, the City Manager’s office invites the business community to participate in a round Table open forum with all City Department Heads. Those interested in asking questions, addressing their concerns and needs are invited to participate. Sign up today!

SCORE Business Counseling SCORE is a nonprofit association dedicated to educating entrepreneurs and helping small businesses start, grow, and succeed nationwide. SCORE is a resource partner with the U.S. Small Business Administration (SBA). SCORE also provides local workshops and events to connect small business owners with the people and information they need to start, grow, and maintain their businesses, as well as online workshops available 24/7. SCORE provides resources, templates and tools to assist entrepreneurs in developing tools and plans they need to navigate their way to small business success. Available at Chamber Office every Wednesday (9am-1pm). Schedule an appointment at (619) 557-7272.

Consulting services that can be provided: - Business Plan Creation - Business Expansion - Market Study - Market Research - Advertising and Promotion - Web Site Development - Search Optimization - Internet Use - Computer Training - Contract Bidding - Time Management Scheduling

- Customer Relations

- Cost Analysis and Control - Export/Import - Inventory Control - Special Government Programs - Taxes - Accounting/Bookkeeping - Insurance - Personnel Management Training


The Small Business Development Center delivers management assistance and training to small businesses. Additional on-site resources are also available including a library of guides for various types of businesses. For more information visit online or call (619) 482-6391.

Center for International Trade Development

The San Diego Center for International Trade Development (CITD), hosted by Southwestern College, helps small and medium-sized businesses with international trade. If you're a seasoned import/export pro with a specific issue, or completely new to the expanding world of exporting, we have an International Trade Specialist who can answer your questions... for free! Schedule an appointment at

(619) 482-6393

CA Competes Tax Credit Program The California Competes Tax Credit is an income tax credit available to businesses that want to come to California or stay and grow in California. Tax credit agreements will be negotiated by GO-Biz and approved by a statutorily created “California Competes Tax Credit Committee,” consisting of the State Treasurer, the Director of the Department of Finance, the Director of GO-Biz, one appointee each by the Speaker of the Assembly and Senate Committee on Rules. For more information visit the CA Competes Website at


National City Chamber of Commerce (619) 477-9339 901 National City Blvd., National City, CA

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EMPLOYMENT ASSISTANCE FOR VETERANS The America’s Job Center of California have specially-trained staff to ensure veterans of the U.S. Armed Forces receive maximum employment and training opportunities. How do we do this? The South County Career Center – Puts Veterans FIRST ~ Priority Service! Priority Services: As a veteran, you are entitled to receive a Priority in Service, which includes: *Assistance by Veteran Specialists who are dedicated to providing priority employment and training services to Veterans. *A 24-hour “Veterans Only” hold on all new job orders received by the CalJOBS Labor Exchange System. *Placement of qualified veterans' résumés before non-veterans' résumés on job order screens that are viewed by EDD staff or prospective employers. What you should do FIRST: *Enroll in CalJOBS at– Fill out the Veterans’ Questionnaire form. *Visit the South County Career Center ~ 1111 Bay Blvd. Suite E. Chula Vista, CA. 91911, *Ask to speak with a Veteran Representatives. *Attend one of our Orientation sessions. CONTACT: Enemias Rocha (LVER) (619) 628-0341

The Skill to Heal, the Spirit to Care. PARADISEVALLEYHOSPITAL.ORG

National City Chamber News 19




NATIONAL CITY VOWS TO OFFER CITY SERVICES REGARDLESS OF IMMIGRATION STATUS National City has passed legislation declaring that residents can access city services regardless of immigration status. The resolution prohibits city police from involving themselves in immigration enforcement and calls on President Donald Trump to maintain protections put in place by his predecessor for unauthorized immigrants who came to the U.S. as children. It also supports passage of Senate Bill 54, which would make California a “sanctuary state” by limiting law enforcement cooperation with federal immigration officials. City Council’s unanimous vote represents a turnaround from February, when a similar measure was amended to remove provisions declaring city services open to all residents, regardless of immigration status.The vote came after a push by residents for the council to reconsider the February action. Council members called for a special meeting after residents rallied earlier in June about the designation and other issues. The new resolution says that residents and city employees should stand up to bullying and discrimination. It opposes immigration raids and racial profiling, and it calls on the federal government to limit what immigration enforcement actions can occur without a warrant. Christian Ramirez, human rights director for liberal advocacy group Alliance San Diego, said he is not worried about National City’s new resolution getting overturned. He hopes to see National City create a Human Relations Commission that would further ensure fair treatment of immigrants and refugees, he said.

CITY OF SAN DIEGO PARTNERS WITH NEW AMERICAN WORKFORCE The City of San Diego has partnered with the New American Workforce to provide free assistance for legal permanent residents who would like to apply for U.S. Citizenship. The New American Workforce, a project of the National Immigration Forum, helps businesses assist their eligible immigrant employees with the naturalization process. In the coming weeks, the New American Workforce will provide workshops and civics instruction for interested City of San Diego employees and their families including: · Information Workshops – Experienced immigration professionals provide an introduction to the citizenship process, including eligibility requirements, benefits of citizenship and a group question and answer session. · Application Workshops – Employees receive one-on-one assistance to further determine eligibility and complete the citizenship application. · Civics Instruction – Participants must pass a naturalization test to become citizens. Group and one-on-one tutorials are provided as an optional follow up. If you or a family member is interested in participating, please RSVP to Kristi Walsh, New American Workforce San Diego site coordinator, at 858-480-5043 or You may also direct any questions to the Director of Binational Affairs, Denice Garcia, at or 619-236-6579. Visit for additional information. 20 WINTER 2017




NATIONAL CITY RESIDENTS RALLY BEHIND FAMILY WITH PARENTS IN IMMIGRATION DETENTION About 100 people rallied outside City Hall in National City this past June to support a family whose parents are currently in immigration detention. Both mother and father of the Duarte family were picked up by Border Patrol agents outside their National City home early in the morning May 23. The father, Francisco Duarte-Tineo, 51, was returning from buying a newspaper at a store up the street when agents approached him. The mother, Rosenda Perez-Pelcastre, 48, was arrested when she walked out to see why he hadn't returned. The Border Patrol said the agency targeted the parents because it suspected they were involved in a stash house. The family has denounced that accusation, and no criminal charges have been filed against the parents. Since the parents’ arrests, neighbors have come forward to help the Duarte children, who are all U.S. citizens and full-time students. The four children, whose ages range from 12 to 19, launched a GoFundMe campaign which has raised more than $70,000 toward their living expenses and their parents legal fees. All of the Duarte children thanked their community repeatedly as they addressed the group of protesters. Francisco Duarte, who, at 19, has become a guardian of his three siblings. He met with Vice Mayor Albert Mendivil before joining the protest to discuss possible policy changes to keep other immigrant families in National City from experiencing what his family has. During the public comment period, the family and National City residents pushed for resolutions to make the city a welcoming city and to support S.B. 54, which would limit police cooperation with federal immigration officials across California. More than 50 people spoke.

BAYFRONT HOTEL & CONVENTION CENTER PROJECT APPROVED The Port of San Diego and the City of Chula Vista approved a letter of intent with RIDA Development for a 1400 room hotel and convention center that will result in 16,000 jobs (including construction jobs) and over $1 billion investment. But equally important is the journey it took to get to this point. The City of Chula Vista and Port of San Diego have remained steadfast in bringing a project of this magnitude to the Bayfront. Despite leadership changes, political parties, the Great Recession and different government structures the Port and City of Chula Vista have continued to collaborate and work toward the common goal of development of the Bayfront. The leadership of the City Council and Port Commissioners created the environment necessary for staff to work as a team and bring this project forward. While we all celebrate the positive momentum of the Bayfront development, there is an additional reason to do so - the collaboration and leadership that exists in South County. This project is a model for how diverse interests can come together to create a winning project. Thanks to the leadership and staff at the Port and City of Chula Vista for their vision, tenacity and decorum that has resulted in a magnificent job-creating project on the Bayfront. National City Chamber News 21




NATIONAL CITY AFFORDABLE HOUSING PROJECT WINS "RUBY" AWARD An affordable housing project in National City was recognized this year for excellence in community development. The city won a Ruby Award from the San Diego Housing Federation for its first phase of the Paradise Creek project. The award highlights the accomplishments of people, agencies and developments that work to create safe and stable homes. National City specifically won in the category: “Housing Project of the Year — New Construction.” The Paradise Creek project is a public-private partnership with developers Community HousingWorks and Related California. The first phase included a 109-unit affordable apartment development on the city’s westside on Hoover Avenue off the Mile of Cars. Construction on the first phase was completed last December. The units are 100 percent leased solely by National City residents. The project has pedestrian and bike connections to transit. It’s near the 24th Street Trolley Station, parks and recreational centers, retail, schools, the library and a medical clinic. In April, National City leaders and community partners celebrated the completion of phase I and the groundbreaking of phase II, with 92 units expected to be complete by fall 2018. The affordable-housing project has been in the works for about 12 years. National City had to overcome many issues for the project to come to fruition: the dissolution of state redevelopment, cleanup of a toxic site, financing, and affordability concerns from the community. Rent ranges for tenants and is based on their income.

In The News



HARBOR POLICE DIVE TEAM LENDS EXPERTISE TO HELP PHILIPPINES STRENGTHEN MARITIME SECURITY The Port of San Diego Harbor Police Department’s dive team is working with federal and Philippine maritime law enforcement agencies to strengthen and develop training for underwater searches and disaster incidents in the Philippines. The effort is part of a broader program in which the Harbor Police Department has been recruited by the U.S. Department of State to share best practices with law enforcement agencies for ports and harbors around the world to support foreign port security and fight international crime. In partnership with the U.S. Department of State’s Bureau of International Narcotics and Law Enforcement Affairs (INL), U.S. Embassy Manila INL, and INL’s Office of Criminal Justice Assistance and Partnership, Harbor Police dive experts participated in a curriculum development workshop from July 17 to 20, 2017 with six Philippine maritime law enforcement experts from the Philippine Coast Guard, the Bureau of Fisheries and Aquatic Resources and the Philippine National Police Maritime Group. The curriculum aims to equip Philippine maritime law enforcement divers with a variety of skills, including detecting illegal drugs smuggled on the hull of vessels or dumped overboard for later retrieval. Once finalized, the curriculum will be incorporated into the training academies of the three participating Philippine law enforcement agencies. 22 WINTER 2017

In The News



A Memorandum of Understanding with INL, signed in April 2015, establishes a framework for Harbor Police to train, advise and mentor international law enforcement and security personnel and assist with foreign governments' anti-crime efforts, mainly in Asia and Latin America. Other recent missions by Harbor Police include: February 2016 – A team of Harbor Police officers deployed to Jamaica where they provided mentoring and assessment training to maritime police from several Jamaican port towns. November 2015 – Harbor Police developed a week-long study tour program, along with the Port of Long Beach, to show Pakistani counterparts U.S. port and maritime security operations focused on interagency cooperation.

PORT OF SAN DIEGO'S HARBOR POLICE DEPARTMENT NAMES OFFICER OF THE YEAR Corporal Mike Whittaker has been named the Port of San Diego Harbor Police Department’s 2016 Officer of the Year. The annual award recognizes individuals for exceptional service, teamwork and initiative and is among the highest honors bestowed by the Harbor Police Department, which protects and oversees the safety of our waterfront. Corporal Whittaker is a 20-year Harbor Police veteran. During 2016, he was assigned to patrol while also serving as a field training officer, and as an acting supervisor on a regular basis. In spite of all of his duties and responsibilities, Corporal Whittaker managed to make 81 arrests and played a crucial role in several significant arrests. “Corporal Whittaker has distinguished himself for this award through his hard work, compassionate service, and relentless follow up,” said Harbor Police Chief John Bolduc. “He tirelessly works to make the Port of San Diego one of the safest places in our region.” On July 15, 2016, Corporal Whittaker and his trainee were returning from impounding evidence at San Diego Police Department Headquarters. As they were driving on C Street near Interstate 5, Corporal Whittaker heard a very faint call for help. He and his trainee stopped, rolled down their patrol car’s windows, and again heard a very faint call for help. The gasping calls led them to a seriously injured homeless man with a railroad spike lying next to him. Corporal Whittaker immediately called for medical assistance and notified San Diego Police, as it was their jurisdiction, and he and his trainee tended to the victim, who ultimately survived. A short time later, San Diego Police located and arrested the suspect who is now accused in the murders and attempted murders of at least a dozen people, most of them homeless men. On another occasion, Corporal Whittaker recognized two armed robbery suspects from a San Diego Police alert issued several hours earlier in the evening. A victim in the robbery had been severely beaten. Whittaker detained the suspects and located a loaded handgun and the victim’s property on the suspects. Whittaker is consistently ranked as one of Harbor Police Department’s top producers of arrests, and is a multiple recipient of the local MADD chapter’s DUI award. National City Chamber News 23

In The News



COAST GUARD CAPTAIN & SAN DIEGO YACHT CLUB CREATE EVENT TO CELEBRATE SAN DIEGO'S TITLE AS COAST GUARD CITY Coast Guard Captain, Joe Buzzella, worked with the San Diego Yacht Club (SDYC) to create a regatta that was held this past summer in support of San Diego being designated as a Coast Guard City. The event was great and it was nice to see so many Coast Guard family members enjoy the day. San Diego was named the nation’s 21st “Coast Guard City” and the largest metropolis on the list. The award recognizes San Diego’s commitment to erecting monuments to the maritime service, organizing civic celebrations and helping to boost the morale, welfare and recreational opportunities for Coast Guard personnel in the region. The designation — bestowed by the commandant with approval from Congress — lasts for five years and then will be re-evaluated.

PARADISE CREEK: FROM TOXIC SITE TO COMMUNITY NEIGHBORHOOD More than 100 families looking for affordable housing in National City have found a home at Paradise Creek, a 201-unit project on the city's west side. On April 18, National City leaders and community partners celebrated the completion of phase I and the groundbreaking of phase II - those 92 units are expected to be complete by fall of 2018. Construction on the first phase was completed last December. The first phase of the project included 109 units on four acres. A wall mural coordinated by local nonprofit A Reason To Survive and created by the community, surrounds an onsite park and includes art such as hand prints. The affordable-housing project has been in the works for more than 12 years, surviving various hurdles along the way over financing and partnerships. National City had to overcome many issues for the project to come to fruition: the dissolution of state redevelopment, cleanup of a toxic site, financing, and affordability concerns from the community. The city-owned property was formerly used as a public works yard for the maintenance of city vehicles surrounded by a neighborhood with similar uses. Visit http:/ for more information.

SCRIPPS NAMED AMONG TOP 5 LARGE HEALTH SYSTEMS IN NATION Scripps Health has been named among the top five large health systems in the nation by Truven Health Analytics. Scripps is the only California health care system on the Truven Top 15 Health Systems list this year. This is the fifth time Scripps has been named to the list. The Truven Health Analytics study analyzed data from 337 health care systems and singled out the top 15 large, medium and small health care systems based on balanced systemwide clinical and administrative performance. The five performance domains measured were inpatient outcomes, process of care, extended outcomes, efficiency and patient experience. Health systems included on the Truven list achieved higher survival rates and fewer errors at a lower overall treatment cost, had shorter hospital stays and emergency room waiting times, as well as lower readmissions and higher patient satisfaction scores. The winning hospitals were announced in the April 24th edition of Modern Healthcare magazine. 24 WINTER 2017

In The News



SOUTH COUNTY ECONOMIC DEVELOPMENT COUNCIL CELEBRATES MANUFACTURING DAY WITH TOMORROW'S LEADERS While Manufacturing Day (MFG Day) was officially on October 6th, South County EDC's MFG Day South County Team and Workforce/Education Committee scheduled the following events to kick off the celebration and to inspire the next generation of manufacturers: * September 29th: South County EDC and representatives of different industries provided presentations to 100 teachers of South Bay Union School District. Thanks to Action Drone, BAE Systems, Crown Cove Aquatic Center, Scripps Health, Samsung, and Southwestern College! * October 5th: Action Drone provided a presentation to students from Southwestern College today. They also put on an exciting drone demonstration. Thanks to Action Drone and Southwestern College! * October 5th: Jabil Packaging Solutions provided a presentation to students from Montgomery High School. Thanks to Jabil Packaging Solutions and Montgomery High School! * October 6th, 2017: CP Manufacturing (CP Group) offering a tour of their facility known as Material Recovery Facilities (MRFs), where they manufacture and engineer recycling equipment for the top recycling companies all over the world.

National City Chamber News 29




DE PASSION FRUIT DELI & JUICE BAR RIBBON CUTTING - 06/20/17 National City residents now have a new option for healthy, delicious, and nutritious food! De Passion Fruit provides customers with all natural fruit juices, smoothies and acai bowls with no added sugar, as well as tortas, sandwiches, and wraps made with Boar's Head-branded premium delicatessen meats, cheeses, and condiments. The National City Chamber of Commerce, Board of Directors, Ambassadors, Chamber Members, National City Mayor & Council, Community Leaders & Special Guests partook in the grand opening ceremony and food samples were distributed to all participating guests. Visit their restuarant at 1515 Highland Ave, National City, CA 91950 for some delicious and healthy food Monday to Saturday from 8am to 9pm. Contact them at (619) 434-5300 or visit

KEBENA ETHIOPIAN RESTAURANT RIBBON CUTTING - 06/23/17 Craving for new flavors and exciting tastes of an international cuisine? Check out Kebena - the only Ethiopian restaurant in South Bay! Food is freshly made daily - serving you delicious meat and vegetarian dishes complementing the traditional Ethiopian flatbread, Injera. The ribbon cutting ceremony was attended by The National City Chamber of Commerce, Board of Directors, Ambassadors, Chamber Members, National City Mayor & Council, Community Leaders & Special Guests partook in the Grand Opening Ceremony. Visit their restaurant at 801 National City Blvd, Ste 105, National City, CA 91950 for some authentic Ethiopian delicacies. Contact them at (619) 434-4776 or visit for opening hours.

CRYSTAL NINJA GRAND OPENING - 06/27/17 Crystal Ninja LLC is owned by Kellie DeFries, a Swarovski Authorized Instructor and inventor of the Crystal Katana tool. Recognized worldwide for her artistry, expertise, and professionalism, Kellie and her crew of highly skilled designers produce the most outrageous crystal designs on planet earth—all created with SWAROVSKI crystals. Crystal Ninja has been personally visited by Swarovski directly and is on their list of "Preferred Application Specialist". The grand opening ceremony was attended by The National City Chamber of Commerce, Board of Directors, Ambassadors, Chamber Members, National City Mayor & Council, Community Leaders & Special Guests partook in the Grand Opening Ceremony. Crystal Ninja is located at 205 W 35th Street, Ste B, National City, CA 91950. Contact them at (619) 4204583 or email Visit for more information.

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BELLA VITA APARTMENTS GRAND OPENING CEREMONY - 07/21/17 Bella Vita Apartment Homes offers Tuscan-styled charm unlike any other community in National City. One, two and three bedroom homes provide luxury style living for all. Amenities include a sparkling pool and spa, BBQ areas, playground, pet park, clubhouse with free WiFi, study center and media area with large screen TV. The National City Chamber of Commerce, Board of Directors, Ambassadors, Chamber Members, National City Mayor & Council, Community Leaders & Special Guests partook in the grand opening ceremony. Bella Vita Apartments is located at 1447 Sheryl Lane, National City, CA 91950. For leasing enquiries and more information, contact them at (619) 416-2002 or visit

SEACOAST COMMERCE BANK RIBBON CUTTING - 07/25/17 Seacoast Commerce Bank is a commercial bank headquartered in San Diego that focuses on the needs of small businesses throughout the Western United States. They are a full-service institution, chartered and operating as a State Chartered financial institution, governed by the California Department of Business Oversight, and insured by the Federal Deposit Insurance Corporation (FDIC). The National City Chamber of Commerce, Board of Directors, Ambassadors, Chamber Members, National City Mayor & Council, Community Leaders & Special Guests partook in the grand opening ceremony. Hors D'oeuvres and refreshments were served to all participating guests. The National City branch of Seacoast Commerce Bank is located at 22 West 35th Street, Suite 102 National City, CA 91950 Monday to Friday between 9am to 5pm. Contact them at (619) 476-7776 or visit Contact the National City Chamber of Commerce at (619) 477-9339, to inquire about arranging your ribbon cutting / grand opening ceremony today!

National City Chamber News 27

Event Recap


9TH ANNUAL NATIONAL CITY CHAMBER OF COMMERCE GOLF TOURNAMENT - JULY 10, 2017 Since 2009, the Chamber has held an annual golf tournament in memory of Kile Morgan, the city’s five-term mayor (1966-86) and remarkable civic leader who was instrumental in the Chamber’s development, including construction of its current headquarters. Our golf tournament features delicious lunch and dinner, opportunity drawings, cash prizes, a hole in one contest and more. This year we had the honor of having Zach Garrett, Olympic Archer, present to meet and greet with guests, take pictures, and give us a demonstration on how he shoots his bow. Top Sponsors this year include, but not limited to, Acropolis Space Center, American Medical Response, California Army National Guard, Southwest Airlines, Cox Communications, Mile of Cars Association, EDCO Disposal Corp, Morgan Family Foundation, Sycuan Tribal Development Corp, and the Port of San Diego. Proceeds from the tournament are used to support National City’s Economic Development Program, and helping businesses with their marketing, permitting and development needs.

NATIONAL CITY WELCOMED VINTAGE & ELECTRIC VEHICLES AT 26TH ANNUAL AUTOMOBILE HERITAGE DAY FESTIVAL & CAR SHOW AUGUST 12, 2017 The Auto Heritage Festival and Car show showcased everything from vintage turn-of-the-century classics to today’s “muscle cars” and electric and hybrid vehicles. It was a free community event held from 10 a.m. to 3 p.m. at Kimball Park in National City. Test drives of advanced cars were available at the electric vehicle exhibit hosted by the California Center for Sustainable Energy. The family event was sponsored by the National City Mile of Cars, a San Diego region institution and one of the largest, busiest and most respected auto retailing centers in California. Financial support was also provided by Pasha Automotive Services, which processes autos imported from Asia, Europe and Central America to the National City Marine Terminal. Pasha’s Sophie Silvestri and David Nagy co-chaired the event, with an attendance of about 5,000 people. Showcased at the event for the first time ever was a 1984 Daimler from Sweden that belonged to late Chairman George Pasha III. Besides more than 200 vehicles, the event had live music entertainment by the Navy Band Southwest 32nd Street Brass Band and The Ideas Rock N’ Roll Trio. Other family28 WINTER 2017

Event Recap


centered entertainment included face painting, train rides, and an opportunity to paint a vehicle with ARTS, National City’s arts program for youth. Children also got the chance to view rescued animals gathered by the Chula Vista Nature Center and to visit an educational and arts booth hosted by Ocean Connectors, a non-profit youth-oriented environmental group. Plus, families enjoyed dance performances by In Motion Dance group. One of the oldest business and trade groups in the San Diego region, the 112-year-old National City Chamber launched Automobile Heritage Day more than a quarter century ago to honor the city’s connection to the car. In Hollywood’s heyday, it was a popular stopover for auto travelers heading for Mexico from points north and today is one of the nation’s largest automobile importers.

NAVAL BASE SAN DIEGO GROWTH PROJECTIONS PRESENTATION AUGUST 22, 2017 Naval Base San Diego Commanding Officer Roy Love shared information about Naval Base San Diego's Growth Projections and how it impacts National City residents, businesses, and the community at large. The very informative presentation was attended by the National City Chamber of Commerce, National City Elected Officials, Chamber Board of Directors and Members, as well as business and community leaders.

CHAMBER SUMMER GET DOWN MIXER - AUGUST 24, 2017 National City Chamber of Commerce, in partnership with the Otay Mesa Chamber of Commerce, San Ysidro Chamber of Commerce, Hispanic Chamber of Commerce, and the Mexican - American Business and Professional Association, hosted the multi-chamber mixer at the National City Aquatic Center. It was an evening of networking, beverages, food, and a scenic location on national city's waterfront. Attendees enjoyed catered food by Rodeo's, craft beer courtesy of Machete Beer House and red and white wine courtesy of Ranch House Liquors. Guests also participated in a live auction for a roundtrip domestic or international flight courtesy of Southwestern Airlines.

BI-MONTHLY MEMBER BREAKFAST MEETING - AUGUST 31, 2017 The National City Chamber of Commerce hosted the bi-monthly member breakfast meeting in August with a workshop focusing on businessmarketing opportunities, hosted by Paradise Village. Presenters of the August Breakfast Meeting include Xavier "The X-Man" from Magic 92.5fm, along with 91X, Z90, Entercom, Univision Radio, City Beat, El Latino, The Filipino Press, Televisa XEWT Ch. 12, and Go

National City Chamber News 29

Event Recap


SOUTH BAY SUSTAINABILITY FAIR - SEPTEMBER 23 & NOVEMBER 18, 2017 National City Chamber of Commerce (NCCC) hosted the regional South Bay Sustainability Fair on September 23 at El Toyon Elementary School, and November 18 at Sweetwater High School. The free community events hosted over 25 various organizations ranging from nonprofits and government agencies to startups and local businesses. Each vendor promoted their products and services while educating the community about the importance of sustainability in the areas of energy efficiency, water conservation, alternative transportation, waste diversion, renewable energy, and healthy living. The third quarterly fair kicked off with an opening ceremony featuring National City Mayor Ron Morrison, Councilmembers Mona Rios and Alejandra Sotelo-Solis, Dr. David Larom from San Diego State University, El Toyon Elementary Principal William Mellman, and representing the Chamber, CEO/ President Jacqueline Reynoso, Board Chairman Brian Clapper, and Green Business Program Coordinator Fabian Rodriguez. The latest fair was kid-friendly with a presence from Living Coast Discovery Center, which brought in live animals for display and Mundo Gardens hosting a grow-your-own-plant station. Don't miss our next Sustainability Fair at the International Mariachi Festival & Competition on March 11, 2018 from 11am to 7pm! For tabling or sponsorship opportunities, please contact Fabian Rodriguez at f.rodriguez@

61st ANNUAL SALUTE TO NAVY LUNCHEON - OCTOBER 12, 2017 The City of National City and the National City Chamber of Commerce hosted the 61st Annual Salute to Navy luncheon from 11:00 am – 1:30 p.m., on Thursday, October 12, 2017, at the Martin Luther King Jr. Community Center. Naval Base San Diego (NBSD), a modern Navy complex and homeport to nearly a third of the Navy’s fleet in the Pacific theater, is located off of 8th Street in National City. We celebrated NBSD as a neighbor and strategic partner in shaping our future. National City is privileged to continue the 61-year tradition of honoring the men and women of the U.S. Navy. Twenty-two percent of jobs in the region are supported by the defense industry, and San Diego ships bring in $5.7 Billion of economic impact to the region. The National City Salute to the Navy is the longest running event of its kind in the nation. National City is home to Naval Base San Diego, the principal homeport of the U.S. Pacific Fleet. Sailors, their families, civilians, local elected officials, and the general public attended this event. The National City Science Technology Engineering and Mathematics (STEM) Scholarship was offered for the second year in October 2017 to one student from each of the following three San Diego organizations: Sweetwater High School Marine Corps JROTC, Mar Vista Naval Academy and Naval Base San Diego. 30 WINTER 2017

Event Recap


The luncheon featured the STEM Scholarship presentation hosted by the USS Midway Foundation, photo opportunities with Keynote Speaker, Alex Buggy CEO of ABBA PM and Captain Roy Love, Commanding Officer Naval Base San Diego, Color Guard presented by the Girl Scouts Troop 5912, entertainment by stand-up comedians Dewey Bratcher and Jose Sarduy, a special guest visit by Olympian Archer Zach Garrett, an art exhibit and interactive art education by the nonprofit organization Arts for Veterans, and gourmet southern cuisine.

ANNUAL STATE OF THE CHAMBER BREAKFAST MEETING NOVEMBER 16, 2017 Every year The National City Chamber of Commerce hosts their State of The Chamber meeting to inform the business community and their members of their accolades for the current year, and what the goals will be for the following year. Topics were covered such as, member recruitment, public policy, annual events, chamber programs, green business programs, and marketing. In attendence were the board of directors, chamber staff, chamber members, new business owners, City Council members, and invited guests. Thank you to Paradise Village for kindly hosting our breakfast meeting, and serving a delicious breakfast! For a tour of Paradise Village, contact them directly at (619) 475-5040. Register now at for our next breakfast meeting on Thursday, February 22, 2018.

Upcoming Event Calendar

NATIONAL CITY CHAMBER Business Rendezvous Gruop 1st & 3rd Thursday’s of every month (11:45am-1:15pm)

To provide a consistent and meaningful networking event during the business day where networking-minded business professionals can gather, share their company’s competitive advantages, build valuable relationships and create opportunities to grow their business. Location: National City Chamber of Commerce (conference room) 901 National City Blvd, National City, CA 91950 RSVP to

Ambassador Committee Meeting 2nd Wednesday of every month (11:30am - 12:30pm)

It is the mission of the National City Chamber of Commerce Ambassador Program to promote member commitment and retention by: Raising awareness of Chamber activities and benefits, Informing and involving new Chamber members to promote strong continuing membership, Encouraging meaningful and beneficial participation in the Chamber's programs, Serving as a liaison between the Chamber staff and membership. Location: National City Chamber of Commerce (conference room)

Winter Holiday Mixer & Art Gallery December 7, 2017 (5pm - 8pm)

The National City Chamber invites you to our holiday mixer with music entertainment, food & beverages, and an art gallery. Location: National City Chamber of Commerce 901 National City Blvd, National City, CA 91950 RSVP at

2017 Breakfast Series

Educational Speakers, Networking, and Access to Local Leaders Held Last Thursday of every month of February, April, June, August, and October at 8:00 am Next breakfast: February 2018

FOR ALL EVENT RESERVATIONS / (619) 477-9339 National City Chamber News 31

2018 Annual Events

108th Annual Installation Dinner and Awards Ceremony Friday, January 19, 2018 – 5pm to 9pm Jacobs Center, San Diego, CA


9th Annual Kile Morgan Golf Tournament July, 2018 (Day TBA) – 12pm to 6pm Coronado Municipal Golf Course, Coronado, CA

6th Anuual International Mariachi Festival Sunday, March 11, 2018 – 11am to 7pm Pepper Park, National City, CA

27th Annual Automobile Heritage Day Festival and Car Show August 11, 2018 – 10am to 3pm Kimball Park, National City, CA

8th Annual Career Pathways to Success Job Fair Wednesday, April 11, 2018 – 10am to 1pm MLK Jr. Community Center, National City, CA

2nd Annual Bayside Brew and Spirits Festival Saturday, September 22, 2018 – 12pm to 5pm Pepper Park, National City, CA

South Bay Sustainability Fair Visit us at the Mariachi Festival, Automobile Heritage Day & Bayside Brew Fest

62nd Annual Salute to Navy Luncheon Thursday, October 25, 2018 – 11am to 1:30pm MLK Jr. Community Center, National City, CA

32 WINTER 2017

To learn more about National City Chamber of Commerce annual events, please contact us at (619) 477-9339 or visit us at





City of National City Ron Morrison, Mayor 1243 National City Blvd. National City, CA 91950 (619) 336-4240

Frank Subaru Ronald Fornanca 3150 National City Blvd National City, CA 91950 (619) 470-5600

California Coast Credit Union Robert Schied 1704 Sweetwater Road, Ste. C National City, CA 91950 (858) 657-5542

MAAC Project Arnulfo Manriquez 1355 3rd Ave. Chula Vista, CA 91911 (619) 426-3595

Rodeway Inn Mike Patel 607 Roosevelt Ave National City, CA 91950 (619) 477-7502

Hollywood Casino-Jamul, San Diego Ramon Natarajan 14145 Campo Rd, Jamul, CA 91935 (619) 315-2250

Greenwood Memorial Park Cathy Fiorelli 4300 Imperial Ave San Diego, CA 92113 (619) 264-3131

Costco Wholesale Optical Lab Monica Alvarez 1001 W 19th St. National City, CA 91950 (619) 336-3307

Marine Group Boat Works Todd Roberts 1313 Bay Marina Dr. National City, CA 91950 (619) 427-6767

Sam's Club Victor Aguilar 6336 College Grove Way San Diego, CA 92115 (619) 551-6202

Paradise Village Bill Lawson 2700 E 4th St. National City, CA 91950 (619) 475-5040

Epsilon Systems Solutions Inc. Dan Dufresne 2101-A Haffley Ave. National City, CA 91950 (619) 702-1700

Metropolitan Transit System Marcial Gutierrez 1255 Imperial Ave., Ste 1000 San Diego, CA 92101 (619) 557-4516

San Diego Cold Storage Frank Plant 1240 W. 28th St. National City, CA 91950 (619) 474-6525

Pasha Automotive Services John Pasha 1309 Bay Marina Dr National City, CA 91950 (619) 419-1200

Express/Champion Floor Service Steve Foronda P O Box 600283 San Diego, CA 92160 (619) 461-4225

Mossy Nissan Philip E. Mossy 2700 National City Blvd. National City, CA 91950 (619) 474-7011

San Diego Habitat for Humanity Re-Store Ellen Immergut 8128 Mercury Point San Diego, CA 92111 (619) 283-4663

Mile of Cars Association Leslie Larranaga-Britt 10601 Tierrasanta Blvd #308 San Diego, CA 92124 (858) 384-6565 National City Tourism Marketing Jacqueline L. Reynoso 901 National City Blvd National City, CA 91950 (619) 470-4115 San Diego Unified Port District Randa Coniglio P. O. Box 120488 San Diego, CA 92112 (619) 686-6200

Pure Water Technology of SD Tina Scherr 4683 Mission Gorge Pl. San Diego, CA 92120 (619) 564-8500 Ron Baker Chevrolet Bill Cumming 2301 National City Blvd. National City, CA 91950 (619) 477-2163

Super Shuttle San Diego Angela Vereen 123 Camino de La Reina #200 Southwest Airlines San Diego, CA 92103 Lidia Martinez (619) 564-7900 500 W Harbor Dr., #411 San Diego, CA 92101 PLATINUM CIRCLE (866) 271-8495 EDCO Waste & Recycling Services Sycuan Tribal Development John Snyder Corporation 6670 Federal Blvd. Amber Fields Lemon Grove, CA 91945 5469 Casino Way (619) 474-8855 El Cajon, CA 92019 (619) 445-6002 Paradise Valley Hospital Octavio Aguirre Westfield Plaza Bonita 2400 E 4th St. Kelli Nenaber National City, CA 91950 3030 Plaza Bonita Rd., #2075 (619) 470-4115 National City, CA 91950 (619) 267-2850 San Diego Gas & Electric Vanessa Mapula Garcia 8330 Century Park Ct., CP11D SILVER CIRCLE American Medical Response San Diego, CA 92123 Michael Murphy (858) 654-1211 8808 Balboa Ave. Ste 150 San Diego, CA 92123 GOLD CIRCLE (858) 492-3500 A K B Solutions Gabriel I. Collignon Ball Automotive Group 1041 Market St. # 178 John Ball San Diego, CA 92101 1935 National City Blvd. (619) 646-7329 National City, CA 91950 (619) 263-2035 Chelsea Investment Corporation Best Western Plus Marina Athena Schmid Gateway 6339 Paseo Del Lago Edgar Santos Carlsbad, CA 92011 800 Bay Marina Dr. (760) 456-6000 National City, CA 91950 (619) 259-2800 COX Communications Adriana Mendoza Brickrow Group 5159 Federal Blvd. Adriana Ladd San Diego, CA 92105 2434 Southport Way Suite A (619) 262-1122 National City, CA 91950 (619) 477-3133

Funeraria Del Angel BergeRoberts Jill Davis 607 National City Blvd. National City, CA 91950 (619) 474-6565 H G Fenton Company Cory LaShell 400 Mile of Cars Way, #D National City, CA 91950 (619) 262-5666 Holiday Inn Express So SD So CV Tiffany Smith 632 E St. Chula Vista, CA 91910 (619) 426-2500 Holiday Inn Express So SD So NC Eric Loft 1645 E Plaza Blvd National City, CA 91950 (619) 262-5666 Hometown Buffet Cynthia Averilla 1135 Highland Ave. National City, CA 91950 (619) 477-7990 Hooters Nick Dabney 3030 Plaza Bonita Rd., Ste 1430 National City, CA 91950 (619) 577-4140 Howard Johnson Express Ramesh Patel 521 Roosevelt Ave National City, CA 91950 (619) 474-6517 J & S Investments Jess Van Deventer 125 E 17th St. National City, CA 91950 (619) 477-6516

National City Swap Meet Terry G. Derr 3201 D Ave. National City, CA 91950 (619) 477-2203 Navy Federal Credit Union Esther Basa 1727 Sweetwater Rd., #H National City, CA 91950 (619) 477-3005 Nu-Vue Windows Gregg McKay 3325 Enterprise Street, #170 Escondido, CA 92029 (619) 994-2882 Office Depot Mark Mattias 3430 Highland Ave. National City, CA 91950 (619) 422-6155 Pacific Commerce Bank Frank Mercadante 530 Broadway Chula Vista, CA 91910 (619) 422-5300 Perry Ford of National City Perry Falk 2050 National City Blvd. National City, CA 91950 (619) 477-2711 Pier 32 Marina Greg Boeh 3201 Marina Way National City, CA 91950 (619) 477-3232 Ramada Inn Paul Herrmann 700 National City Blvd National City, CA 91950 (619) 474-2800 Ranch House Liquor LLC, Inc Monthir (Mike) Hermiz 404 Palm Ave. National City, CA 91950 (619) 474-3000

San Diego Padres Baseball Club Veronica Nogueria 100 Park Blvd. San Diego, CA 92101 (619) 795-5195 Scripps Health Monica Montano 499 H St. CV 101 Chula Vista, CA 91910 619-691-7000 Seacoast Commerce Bank Charlotte Velasquez 22 West 35th Street, Suite 102 National City, CA 91950 (619) 409-5730 SIMNSA Health Plan Ernesto Aviles 2088 Otay Lakes Rd. #102 Chula Vista, California 91915 (619) 407-4082 Southwestern College Robert Deegan 900 Otay Lakes Rd. Chula Vista, CA 91910 (619) 421-6700 Sweetwater Authority Jim Smyth 505 Garrett Ave. Chula Vista, CA 91910 (619) 420-1413 Sweetwater Crossing Shopping Center Erika Abrille Sweetwater & 805 Freeway National City, CA 91950 (619) 780-0101 TDK- Lambda Americas, Inc. Lynette Delos Santos 401 Mile of Cars Way, # 325 National City, CA 91950 (619) 628-2803

National City Chamber News 33

National City Chamber of Commerce

Union Bank Richard Velasquez, Jr. 22 E. 8th St. National City, CA 91950 (619) 336-2000

Advertise with us

USE Credit Union Donald Coleman 10120 Pacific Heights Blvd. San Diego, CA 92121 (858) 795-6155 Westcott Mazda/KIA Kam Firozie 2800 National City Blvd. National City, CA 91950 (619) 474-1591

Kenneth P. Campbell

Wrigley's Supermarket Amer Arabo 34 N Euclid Ave. National City, CA 91950 (619) 264-4444

Marketing Coordinator

Call (619) 477-9339



RENEWAL JUNE - Best Way Printing - Caliber Collision Centers - Cornerstone Church of San Diego - Cozine's Market Liquor & Deli - Crunch Fitness - Dogs On The Run - First United Methodist Church - Hannah Lee's Special Events - Harvest Meat Company Inc - Highland Mobile - HMC Bilingual Advertising - Mona Rios - Pier 32 Waterfront Grill - Roberto's Catering Services & Equipment Rental - Seacoast Commerce Bank - Security Public Storage - Silvergate Development - Sotelo-Solis, Alejandra - Star-News Publishing Company - Tacos El Chilango - UC San Diego Health Sciences - Wrigley's Supermarket & Catering

JULY - Akroz Professional - Beacon Classical Academy - City Tax-H&R Block - DSS Financial Education Services & Credit Restoration - EDCO Waste & Recycling Services - Inspec Testing LLC - Kiwanis Club of National City - Omni 1 Yoga Center - T-Mobile USA, Inc - United Credit Education Services AUGUST - Acropolis Space Center - American Lung Association - Bellus Academy - California Coast Credit Union - Express Pawn - Ferrill, Shirley A 34 WINTER 2017


- H G Fenton Company - Highland Avenue Baptist Church - Hilberto's Mexican Food - King Lee Technologies - Mano Negra LLC, Dba Machete Beer House - Marine Group Boat Works - Metropolitan Solutions - National City Puppy, Inc - NMS Management Inc - Pasha Automotive Services - Professional Real Estate Management - San Diego Unified Port District - Sean Cartlidge- Keller Williams Realty - South County Career Center - Southwest Strategies LLC - Southwestern College - St. Paul's Senior Services - Sweetwater Union High School Dist - The SUHI Foundation - Tinsley Family Chiropractic - Verizon Wireless - We Lend More Inc SEPTEMBER - Community Rowing of SD - Elite Cleaning Service - Epsilon Systems Solutions Inc - Greenwood Memorial Park & Mortuary - Jewelry Mart - LifeVantage - Love At Home - National City Car Wash - Peter Piper Pizza - Quality Inn San Diego I-5 Naval Base - Ron Baker Chevrolet - San Diego Academy - San Diego Padres Baseball Club - Schwartz, Semerdjian, Cauley & Moot LLP - South Bay Community Services - Sweetwater Crossing Shopping Center - The Filipino Press - UHAUL - Urban Housing Partners, Inc. - Western Hoist Inc

OCTOBER - Aflac-Sandra Bredeson - Arms of God Ministry - Bethel Evangelical Church - Center for Sustainable Energy - China Super Buffet - City of Chula Vista - First Bank - Glenn's Body Shop on The Mile - Jack In The Box #3 - Metropolitan Transit System - Mind Masters South Bay - Point Loma Credit Union - Refugio Music - San Diego Gas & Electric - San Diego Habitat for Humanity ReStore - San Diego Pretzel Co - SolarCity - Wormley, Jill NOVEMBER - ACME Safety and Supply Corp - ARES Beauty & Education - Barbee Valve & Supply Inc - California College San Diego - Carlill Auto Court - Caroline's Flowers - Denny's Corp - Diego & Son Printing Inc - Holiday Inn Express So SD So CV - Integrity Charter School - Los Tito's Mexican Food - National City Valero - National School District - National/54 Self Storage - Pacific Commerce Bank - Paradise Hills Family Clinic - Prochem Specialty Products Inc - Prochem Specialty Products Inc - Ramada Inn - San Diego Apartment Association - Social Security Administration - South Bay Volkswagen - South San Diego SBDC


NEW Crunch Fitness Ryan Kowalski 3030 Plaza Bonita Rd National City, CA 91950 (619) 434-8909 Join Date: 6/9/17

Seacoast Commerce Bank Charlotte Vasquez 22 West 35th St Ste 102 National City, CA 91950 (619) 409-5730 Join Date: 6/13/17 Heartland Payroll and HR Services Analia Corrales 7676 Hazard Center Dr San Diego, CA 92108 (619) 880-7007 Join Date: 6/16/17 Vanguard Legal Group Michelle Clapsaddle (No address on file) (877)-318-1355 Join Date: 6/16/17 Best Way Printing Eddie Dueñas 2607 Transportation Ave # E National City, CA 91950 (619) 477-5594 Join Date: 6/27/17 Avacomtech Inc (''AVACOM'') Manitza Hidalgo 135 Civic Center Dr Ste 101 National City, CA 91950 (619) 336-0392 Join Date: 6/28/17 Dogs On The Run Vicki Primavera 79235 Camino Rosada La Quinta, CA 92253 (760) 772-6700 Join Date: 6/28/17 Malick Infill Development Andrew Malick 2358 University Ave #176 San Diego, CA 92104 (619) 252-8465 Join Date: 7/13/17



DSS Financial Education Services & Credit Restoration Deidra Springer 2220 Otay Lakes Rd Ste 502317 Chula Vista, CA 91915 (619) 732-3373 Join Date: 7/20/17

USS Midway Museum Lori Cartmill 910 N Harbor Drive San Diego, CA 92101 (619) 398-8230 Join Date: 8/22/17

Family Health Centers of San Diego-National City Family Health Center Heather Smith 1000 Euclid Ave. National City, CA 91950 (619) 515-2364 Join Date: 9/22/17

SuiteCare Pharmacy Cecile Alcaraz 2441 East Plaza Blvd National City, CA 91950 (619) 434-6973 Join Date: 7/20/17

Jon Gardner 8585-40 Via Mallorca La Jolla, CA 92037 (619) 261-9775 Join Date: 8/22/17

Chan Dong Supermarket Linh Du 600 E. 8th St. #7 National City, CA 91950 (619) 477-7954 Join Date: 9/25/17

Chelsea Investment Corporation Athena Schmid (No address on file) (760) 456-6000 Join Date: 7/25/17 24/7 Pro Construction, Inc. Zeena Alsheikh 601 E. Palomar St Ste 407 Chula Vista, CA 91911 (619) 607-2507 Join Date: 7/28/17 Mom's Kettle Hannah Nguyen-Kwo 5895 Friars Road San Diego, CA 92110 (858) 254-0048 Join Date: 7/31/17 Revenue Partners Inc. Kevin Stevenson 2303 Dragonfly St Chula Vista, CA 91915 (619) 934-7530 Join Date: 7/31/17 Avitus Group Megan Beckenridge 3160 Camino del Rios San Diego, CA 92108 (619) 285-9082 Join Date: 8/7/17 Edward Jones Ashley Gonzalez 900 Lane Ave Ste 110 Chula Vista, CA 91914 (619) 397-4338 Join Date: 8/10/17

Just Go Lift Gym Samantha Ward 901 Coolidge Ave. National City, CA 91950 (619) 292-2879 Join Date: 8/23/17 Costco Wholesale Optical Lab Monica Alvarez (No address on file) (619) 336-3307 Join Date: 8/29/17 Verizon Wireless Alma Lafarga (No address on file) (619) 409-4600 Join Date: 8/29/17 Prudential Advisors Matthew Tabadisto 7676 Hazard Center Dr., Ste 600 San Diego, CA 92108 (619) 694-6511 Join Date: 9/7/17

Metropolitan Transit System Marcial Gutierrez 1255 Imperial Ave., Ste 1000 San Diego, CA 92101 (619) 557-4516 Join Date: 9/26/17 Rodriguez, Jose Jose Rodriguez (No address on file) (No phone on file) Join Date: 9/27/2017 Quality Inn San Diego I-5 Naval Base Katheryn Sabaka 3878 Dalbergia Ct San Diego, CA 92113 (619) 238-2788 Join Date: 9/28/2017 SIMNSA Health Plan Ernesto Aviles 2088 Otay Lakes Rd. #102 Chula Vista, California 91915 (619) 407-4082 Join Date: 10/8/2017

Nu-Vue Window Films Gregg McKay 3325 Enterprise St. #170 Escondido, CA 92029 (619) 994-2882 Join Date: 9/11/17

Above and Beyond Drains and Plumbing Inc. Joe Garcia/ Marilena Garcia 2525 Southport Way National City, CA 91950 (619) 621-5377 Join Date: 10/20/2017

Diamond Panda Buffet Alfredo Castro 4 N. Euclid Ave. National City, CA 91950 (619) 780-3001 Join Date: 9/20/17

Merill Lynch Christian Torres 701 B Street Suite 2400 San Diego, CA 92101 (619) 699-3702 Join Date: 10/31/2017 Melissa Gonzalez (No address on file) (619) 230-8099 Join Date: 11/3/2017



National City Chamber News 35

NATIONAL CITY  CHAMBER OF COMMERCE As a Chamber Member we invite you to get involved with one or more active committees. We are constantly seeking volunteers to assist with community events.


Business and Membership Development Committee The Business and Membership Development Committee is responsible for building and sustaining a strong, pro-active membership organization, providing financial assets to support programs and initiatives necessary to ensure the Chamber continues to be a leading advocate for businesses. This committee works corroboratively with the City of National City, National City Chamber of Commerce Visitor Information Center and other community partners to foster a healthy business environment by marketing the Chamber of Commerce services, promoting members and community assets. Chair: Paul Robinson, CPP Printing and Direct Mail Marketing

Economic Development Committee

The Economic Development Committee of the National City Chamber of Commerce focuses on promoting economic development in National City through the development and implementation of projects, programs, and policies that stimulate economic growth and prosperity, enhance community development initiatives, leading to improved quality of life. This committee is the legislative and regulatory advocate for businesses at the local, state, and federal levels. The Committee reviews legislation, supports pro-business policies and actively represents Chamber members. Chair: Ivan Arabo, Wrigley's Supermarket Co-Chair: Nick Inzunza, Beautiful National City Meets First Thursdays (8am-9am).

Executive Committee

The National City Chamber of Commerce Executive Committee maintains oversight of the Chamber’s finances, execution of Chamber Policies, member services, products and programs, and oversees the performance of the chief executive officer.

Chamber Conference Room & Courtyard If you are interested in using the National City Chamber Conference Room or Courtyard for your business meeting, workshops, or private reception please contact the National City Chamber office at (619) 477-9339 or by email at Special rates apply to Chamber members. The NCCC Conference Room hosts:

Chair: Brian Clapper, National School Board

100 person capacity/36 with conference table set-up

Meets Second Fridays (9am-11am).

Display screen


White boards


Professional conference table and seating

Available on weekdays and weekends

Special Event Committees

The Special Event Committees of the National City Chamber of Commerce are tasked with organizing the Chamber’s annual events including Automobile Heritage Day, Career Pathways Job Fair, Golf Tournament, Salute to Navy Luncheon, International Mariachi Festival, Bayside Brew & Spirits Festival, and the Annual Installation and Awards Dinner.

Board Meetings

Held third Tuesdays (8am-9:30am)

Ambassador Program-NEW!

It is the mission of the National City Chamber of Commerce Ambassador Program to promote member commitment and retention by raising awareness of Chamber activities and benefits; Informing and involving new Chamber members to promote strong continuing membership. Contact us to get involved (619) 477-9339.

NC Newsletter Winter 2017  
NC Newsletter Winter 2017