TranPo Campaign

Page 1

system land Traffic.

au

com.au 2. Register your current Go Card Number or get one from our website

Online rewarding system to improve Queensland Traffic.

START

tranpo.com.au

Get start: 1. Go online www.tranpo.com.au 2. Register your current Go Card Number or get one from our website

Integrate Media Campaign


What is TranPo? TranPo is an interactive online reward system for reducing the traffic amount in Queensland. The unique reward system gives a point every time using public transport via GoCard, then audience are able to redeem the point to the voucher of public transport or movie ticket. The campaign goes to engage people use more public transport or giving a lift to be a part of reducing the traffic. It leads to smooth traffic, less accident and reduce air pollution.


image: theoregoncouponguide

Integrate Media Campaign



Integrate Media Campaign


Campaign Character

Hello, my name is

Timmy


Integrate Media Campaign


DIGITAL ELEMENTS WEBSITE / Mobile App / Social


Website

Integrate Media Campaign


Multi Devices


www.news.com.au

Social Media Integrate Media Campaign


PRINT ELEMENTS Bus stop / Billboard / Wrapping Ad


Bus stop

Integrate Media Campaign


Billboard


Tram Ad

Integrate Media Campaign


ORIGINAL ITEMS Original Go Card / Event T-shirt


Go Card

adul t

child

Integrate Media Campaign



Event T-shirt

Integrate Media Campaign


Thank you https://vimeo.com/169626080


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.