Mining History: Ornamentalism Revisited

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Mining History: Omamentalisni Revisited Contemporary jewelers and designers usher in a revival of ornament, but with a twist BY LENA VIGNA AND NAMITA GUPTA WIGGERS

ORNAMENT IS BACK. And it is not being dismissed as the superfluous and kitsch addition of one element added atop another form, as bemoaned by Alfred Loos in Ornament and Crime (1929). Perhaps more surprisingly, the design world that has followed Mies van der Rohe's "less is more" dictum for decades has also become enmeshed in this embrace of pattern and ornament.' In June 2007, I.D., the country's preeminent industrial design magazine, devoted an entire issue to ornament. As editor Julie Lasky wrote

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in her introduction to the issue, titled "Don't Hate Me Because I'm Beautiful": "Today, ornament no longer equals reckless frivolity but has taken on soul. For those starved by modernism's austerity, elaborate surface treatments and not-strictly-functional sculptural forms represent a vast buffet of visual and tactile possibilities ... An exuberant tangle of styles, colors, and textures no longer suggests chaos or eccentricity but individuality—the kind of plentitude that could match taste or need on demand."^


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