Message from the Chief Community Management Officer
Dear Resident,
Happy New Year 2025!
I am delighted to address you on behalf of Dubai Holding’s recently formed community management arm with the aim to provide premium community management services by managing and nurturing our communities where residents truly understand a sense of belonging.
With the evolution of Dubai Holding Community Management (DHCM) after the 2024 merger announcement of Nakheel and Meydan with Dubai Holding, it gives me immense pride to share that we now manage a portfolio spanning 1.35 billion square feet of total area that includes 53 prestigious Master Communities and 383 Jointly Owned Properties. This accounts for 40% of the market share and housing one-third of Dubai’s population.
As we build tomorrow together, I look forward to serving our communities through customer-centric, community-focused and technology-driven initiatives and approaches and truly emerging as a flagbearer in community management.
We have wrapped up an eventful year with the celebration of festive, family and social events in the closing chapter of 2024, bringing us together in moments of happiness and community joy. In this edition, you will read about our accolades from the year that bear testament to the dedication of our exceptional team and reinforce our commitment to delivering vibrant communities for generations to come.
As you browse through this newsletter, I hope you will find useful our tips for upkeep and maintenance in and around your property, resolutions for being a good neighbour, important safety guidelines, key responsibilities of a resident and the community manager, the ever-important Makani and our recent strides in green mobility. We are also proud to share our first-ever Sustainability Report published in 2024.
I am eager as is my team and certain that 2025 will be a year of greater opportunities – bigger, better and brighter and I want to thank you in advance for your trust and confidence in us. We look forward to offering you an unparalleled community living experience in the months to follow.
Francis Giani
Your Community Updates
Come rain or shine, your community undergoes several improvements and upgrades all through the year. Here is a slice of all that was planned and undertaken in and around your neighbourhood in 2024.
Greenscapes in Bloom
With a fresh season upon us, we welcomed a diverse range of vibrant seasonal blooms of freshly planted multi-coloured periwinkles across Masakin Al Furjan.
The resident pink bougainvillea plants, now pretty and trimmed, brighten up the community streetscapes. Lush sea purslanes, nettlespurges and wild jasmine shrubs tie together this visual treat of landscaping spanning up to 1,101 square metres.Head over to appreciate these landscape enhancements in all their splendour especially around the entrance areas of Blocks A, F and G.
In addition to the new blooms, Damas trees were carefully removed to protect the integrity of the existing water and electricity networks, as the species are notorious for their invasive roots that damage underground infrastructure.
These varieties have been handpicked by our landscaping experts, positively contributing to the harmonious blend of greenery and structure for motorists and residents navigating the neighbourhood. Not only does this comprehensive soft landscaping add a fresh breath of green into these spaces, but also is testament to our commitment to create bright and sustainable districts that appeal to both residents and visitors.
Masakin Al Furjan
Sustainable Savings
Key energy-saving initiatives have been implemented as part of an ongoing effort to reduce energy consumption and costs across key areas of Masakin Al Furjan.
As part of this, the Fresh Air Handling Units (FAHUs) in Blocks A, D, E and G were upgraded and enhanced with variable frequency drives (VFDs) that in effect improve the FAHUs’ efficiency – allowing it to operate at optimal speeds, reducing unnecessary energy usage and cutting down the DEWA bills for these blocks.
How this helps? The upgrade is expected to reap an annual energy savings of up to AED 242,023.
Additionally, 75 LED lights were installed along the community’s paths and walkways, particularly in areas leading to parks A and B. This change has not only boosted the overall illumination, creating a safer and more pleasant environment for residents, but has also led to a reduction in electricity consumption.
LED lights are known for their energy efficiency and longer lifespan compared to traditional lighting systems, making this an environmentally friendly and cost-effective solution.
Collectively, these energy-saving measures are helping to reduce the community's environmental footprint while delivering substantial financial savings, all of which contribute to a greener and more sustainable environment at Masakin Al Furjan.
Get Rewards for Recycling
Four AI-powered reverse vending machines were installed at Blocks A, C, E and F within the community to promote environmental sustainability through recycling via gamification.
The youthforce of the community - Masakin Al Furjan Youth Focus Group inaugurated these mean machines on 22 October, kickstarting a movement amongst their neighbours to make a positive impact on the environment while enjoying the perks of their efforts.
These IoT-powered bins powered by Sparklo, accept used plastic bottles and cans ensuring efficient waste management. Each bin features a QR code that enables residents to download the app, recycle and earn points with every recycling action. The more recyclables one deposits, the more points they can earn towards exclusive discounts on the Sparklo app. With the app, one can track the recycling progress, compete with neighbours and check their ranking locally and nationally.
Masakin Al Furjan
TOP 3 Great Outdoor Activities in Masakin Al
Furjan
Keep boredom at bay, without having to head out. We encourage residents to take full advantage of the available amenities in your community. Here's our pick of family favourites of activities you could do, closer to home.
Tread this Way
Clocking in those 10,000 steps a day is a breeze with the present weather especially. The two community parks are ideal for residents to take a stroll at their preferred pace. Enjoy the pleasant weather at these zones set amidst lush green landscapes and cosy community views.
Play Time, All the Time
The two children’s playgrounds at Masakin Al Furjan offer a safe space for our community’s youngest residents to run and play to their heart’s content. Plan your visit to the nearest one within the Masakin Al Furjan community, ideal for building social interactions with neighbourhood children, creativity through play and fostering camaraderie.
Throw a BBQ party
While Masakin Al Furjan is designed to encourage an active lifestyle, it is equally great for those times when you need to rest and rejeuvenate. Plan a family barbecue or catch up with your neighbours for some quality time at one of the two barbecue stations featuring four pits for families to enjoy during the cooler weather.
Masakin Al Furjan
Your Community Events
SEASON
3
A Resounding Success
Nakheel Communities - the Home of Netball has been stirring interest in the sport of netball amongst residents, youngsters and children over recent years. Into our third year of partnership with the Emirates Dubai 7s, we witnessed 90 teams from South Africa, England and local UAE-bred squads from Dubai, Abu Dhabi, Ras Al Khaimah and Sharjah come to the fore with fervent sportsmanship and zeal to clinch tournament titles across three days of exhilarating sporting fun at The Sevens Stadium.
The netball tournament proved to be a major component of the festival with its newly renovated 4-court netball zone providing players and spectators with a whole host of entertainment.
Among our sponsored teams, Nakheel Magimix stole the show with their dance routines and musical entrances while sports lovers engaged in a meet and greet with the UAE national netball team at the Nakheel Netball Hub. Open Women Cup
Here’s the winner list across the several categories from this season.
Open Youth Bowl
Open Youth Cup
Open Social Plate
Dhabi Diamonds
Gulf Women Bowl Blah Blah
Gulf Women Cup Mako Sharks
Gulf Youth Aspire Plate Dubai Hurricanes Diamonds
Social Bowl
Foxes
Social Cup
Women Plate Nakheel Dragonflies
Mixed Cup Magpies
3 Days 384 matches
6,300 goals
Masakin Al Furjan Newsletter
A Spooktacular Halloween Party
It was a frightfully fun time as residents came together on Friday, 18 October at the Masakin Al Furjan Halloween Party hosted at the community park B.
Visitors were treated to haunted house adventures, photo booth fun, spooky games & activities for kids, pumpkin carving activities, monster mash dance party and food trucks for delicious grub and much more. From the little ones trick-or-treating in their creative costumes to the thrilling activities enjoyed by all ages, this Halloween truly brought our community together for a day full of fun, laughter, and of course, a little bit of fright.
Masakin Al Furjan
World Sustainability Day
Residents of Masakin Al Furjan gathered on Thursday, 24 October at community park A to plant a tree in their community to mark World Sustainability Day.
Younger residents saw their creativity in full bloom with green-themed art and craft creations and exploring the recycling sensory bins to enhance their recycling know-how. It was an eco-friendly event enjoyed by all.
8 Masakin Al Furjan Newsletter January
Santa’s Toy Factory Makes a Pitstop
A world of winter wonder was created at the doorsteps at Masakin Al Furjan’s community park on Friday, 13 December. Residents navigated the frosty wonderland’s many surprises – sparkling trees, whimsical decorations and wonders at every corner. All were entertained by carnival games, listening to the tunes of the carolers and the live band parade. The highlight for most was visiting Santa at his grotto, lending an ear to your Christmas wishlist.
Younger residents dove right in at the snow zone, dropped off their handwritten letters into Santa’s letterbox, tried their hands at gingerbread crafts and took home fun prizes. It was a pictureperfect Christmas like no other.
Masakin Al Furjan
Neighbourhood Knowhows
Be a Good Neighbour
It’s a wonderful time to reflect on how you could contribute to a positive and happy collective community living experience in your neighbourhood. Save these recommendations that topped our charts and share it with your circle.
Keep it Cordial
Lend a smile and a simple hello to a neighbour you encounter on that evening walk or even the security personnel or service provider who helps you with an enquiry.
Bring Down the Volume
Avoid throwing a big noisy bash or turning up the music to deafening decibels after 10pm or reasonable hours. No neighbour wants to be privy to your loud conversations or arguments.
Park
Appropriately
Park only in driveways or parking spaces that are assigned to you or in zones reserved for parking –do not encroach the neighbour’s spot or run your wheels on the sidewalk or grass.
Stay Sustainable
Practice reducing waste, recycling more, making eco-friendly choices and conserving energy.
Avoid littering outside your property and put your trash in the designated bins and areas. Go green and inspire your household, especially the younger folk to embrace it.
Respect
Thy Neighbour
If you are having a problem with a neighbour, try first to resolve the situation peacefully in person with respect and understanding –this goes a long way.
Referring the Community Rules as a great reference point could help - for what’s allowed and not allowed within and outside your property. Reach out to your community management team if you still need help resolving or reaching a common ground.
Remembering these community rules help cultivate an open line of communication amongst your diverse pool of neighbourhood buddies and sustains friendships for a long time to come.
Masakin Al Furjan
Being Water-Wise
Water conservation is a shared responsibility that begins within our communities. By implementing water-wise practices, each home can make a significant impact. We believe that starting a conversation about mindful water use can initiate a ripple effect creating a cumulative impact in residents’ daily lives.
Below are a few practical ways to reduce your household’s water consumption and subsequently, even manage your water bills
Install water-efficient appliances
▶ Low-flow or dual-flush toilets
▶ Water-saving showerheads
▶ Energy-efficient washing machines and dishwashers (look out for an A-rated energy label)
▶ Aerators on faucets and showerheads
Reduce water usage
▶ Shorten showers
▶ Fully load washing machine or dishwasher
▶ Use greywater for gardening
Optimise irrigation systems
▶ Drip irrigation
▶ Rainwater harvesting
Fix leaks promptly
These tips would be particularly helpful in reducing your water consumption and associated utility charges, in light of the recent revisions in the nation-wide sewerage tariffs.
Hot Tip
Install smart water meters if you do not have them already (recommended by DEWA) and use the linked smart applications to monitor both current and historical detailed readings to keep a tab on your home’s consumption.
e-Scooter Battery Safety
With the increased use of e-bikes and e-scooters comes a corresponding fire safety concern associated with their charging and storage. We urge users to take note of these key messages for the safety of their household and those in it.
▶ Do not charge batteries overnight or for an extended period of time.
▶ Always place them on hard, flat surfaces to allow for optimal dissipation of heat.
▶ Watch out for damages or bloated, corroded batteries or powdered batteries.
▶ Keep charging batteries and e-scooters away from combustible materials and away from escape paths.
▶ Safely dispose of batteries when they can no longer be used.
Community Management
The Why and What Explained
As your Community Manager, Nakheel Community Management oversees and maintains the common areas and services in your community, ensuring smooth operations and a positive living environment.
This includes managing the administration, utilities, improvements, new recreational areas, community income, health and safety initiatives, technological innovations, dayto-day communication with residents and enforcement of community rules and regulations.
Areas under your Community Manager’s responsibility*
Operations Management
▶ Day-to-day administration
▶ Resolution of residents' issues (not related to in-unit matters)
▶ Management of Owners’ Committee
▶ Regular supervision and inspection of communities and services
Community service/usage charges are collected from homeowners to pay for community upkeep and maintenance, community insurance, electricity for the common areas, waste management, landscaping and all that makes your neighbourhood tick as per clockwork.
Areas under the Residents’ responsibility
Home upkeep, repairs and maintenance including private landscaping if applicable.
Damages caused to common areas during move in (directly or by moving company)
Disposal of large furniture and junk. Household waste can be disposed of at designated areas.
Home utility connections and charges bills such as water, electricity and gas
Modifications, renovations or internal decor upgrades (with relevant permits)
Pest control services within homes
Home/Content insurance for personal property and belongings
▶ Operation and management of communities including cleaning and upkeep of shared facilities and waste management services
▶ Common area management and maintenance including landscaping, street lighting and pathways, security services, repairs and maintenance of common area infrastructure such as elevators, pumps and HVAC systems
Technical Management
▶ Contract management
▶ Technical inspections
▶ Compliance with health and safety standards
▶ Facilities management
▶ Infrastructure, providing a comfortable living experience
Customer Engagement
▶ Customer Experience
▶ Focus groups
▶ Social events
▶ Festive celebrations
▶ Donation drives
▶ Sustainability-themed initiatives
▶ Resident communications
▶ Surveys, polls and more
Financial Management
▶ Budgeting
▶ Community usage charge payments
▶ Accounting services
▶ Regular auditing and reporting
▶ Managing service contracts
▶ Administrative costs including staffing and operational expenses
▶ All financial aspects related to communal spaces.
*including, but not limited to
As a leader in the community management industry, we pride ourselves in creating and managing vibrant, sustainable communities across Dubai. Our focus is on ensuring that all communities are well-maintained, secure and operate efficiently.
Paws Reflect AND
A safe and healthy living environment for all residents and pets living in our communities is practical and possible with responsible pet ownership.
Here is a quick rule refresher to keep that commitment.
Adherence to Local Regulations
Familiarise yourself and stay up to date with Dubai Municipality’s guidelines on breeds allowed as pets, even if they are adopted.
Register Your Pet
Take proactive steps to register your pets through the official Dubai Municipality Veterinary Services section. Don’t forget to re-register your pet every year.
Vaccinations
Every dog/cat must have a microchip and up-to-date vaccinations for DHLPPI and rabies for dogs, flu/ enteritis and rabies for cats, updated annually. Keep their health in check with regular veterinary care.
Follow the Rules
Adhere to your community rules, avoid zones, lawns and amenities that are not pet-friendly, keep them on a leash and clean up after them.
Report any pet-related violations such as aggressive behavior, unauthorised breeds or improper handling of pets by contacting Dubai Municipality Call Centre at 800 9090.
Know your Makani Number
Your Makani number is your key during emergencies, therefore making this unique ten-digit identifier a must-know for all residents. Knowing this number enables smart, easy and effortless navigation of up to 1 square-metre accuracy in various scenarios.
Where you can locate it
Find your building’s Makani number affixed on the wall at the entrance of your building. For villas, the Makani number is affixed on a yellow metal plaque at the entrance of your home.
How it helps
▶ Quicker ambulance services: Got an emergency? Refer this number to your police or ambulance services and they can reach you within minutes.
▶ Availing priority services: Senior citizens, residents with critical health conditions or people of determination can sign up for Dubai Police’s Priority Service using the Makani number.
▶ No lost packages: Share your Makani number with your food delivery or goods drop-off personnel to ensure accurate delivery of your items.
Educate members of your household and domestic help about your property’s Makani number and its importance.
BalconiesNo Grill Zone
With the pleasant Dubai winter upon us, spending more time out on the balconies beckon. However, we would like to remind you of important regulations that prevent barbecuing on the balconies.
As per the local rules governing fire and life safety – balconies, terraces or basements must not be used for the purpose of barbecuing or cooking. This is against the Dubai Civil Defense regulations and can draw fines and legal implications.
Please remember that in the event of non-compliance, a notice of violation and potential penalties will be issued to residents. Residents are urged to strictly follow these rules to avoid safety hazards and inconvenience to others.
HOT TIP
If your community has a dedicated BBQ facility with the required set up area for cooking and outdoor seating, refresh yourself with the rules of usage for an enjoyable experience.
Sustainability Report Journey 2023
In the lead up to World Sustainability Day, Dubai Holding Community Management* launched its first Sustainability Journey Report in October 2024.
This report marks a significant milestone in our unwavering commitment to sustainability and highlights our strategic approach to sustainability, showcasing how our efforts align with the broader sustainability goals of the UAE, Dubai and Dubai Holding.
As we continue on this journey, we remain steadfast in our commitment to transparency and collaboration. By working closely with our stakeholders, we aim to drive meaningful progress and achieve our shared vision of a sustainable future for the good of tomorrow.
We invite you to read our Sustainability Journey Report 2023 here.
*Nakheel Community Management is a Dubai Holding Community Management Company
Hatrick Win for Community Management
Dubai Holding Community Management* (DHCM) received top honours across several reputed industry awards this year, solidifying its position as a flagbearer in the community management industry with its world-class community-centric services for homeowners and residents.
Here are some of the titles we garnered in 2024.
Customer Happiness Awards
World Realty Congress Awards
Dubai Holding Community Management won the ‘Best Community Management Company of the Year' and 'Best Customer Experience Initiative of the Year'.
Smart Built Environment Awards
Nakheel Community Management and Dubai Community Management were named as the ‘Community Management Company of the Year’
Nakheel Community Management and Dubai Community Management won the top honours with the ‘Customer Happiness Company of the Year – Large category’.
We also won the ‘Best Contact Centre Initiative to Enhance Customer Happiness’ for the exemplary efforts during the April 2024 rains.
These regional and international recognitions celebrated a range of trailblazers dedicated to embedding customer satisfaction into their operations and delivering top-notch community management experiences in the UAE.
Meet Real Estate’s Sporting
Champs
Dubai Holding Community Management’s* football squad emerged second place at the Active Communities Football Tournament hosted by the Dubai Land Department that spanned the Dubai 30x30 Fitness Challenge.
Up against leading real estate giants and industry peers, team DHCM clinched a strong 3-1 victory over Dubai Land Department (DLD) in the first match setting the tone for the competition. A thrilling semi-final and final face off later with the DLD squad a second time, DHCM emerged runner up and won an additional credit for their Best Goalkeeper.
The sporting event by the region’s regulator seeks to nurture a culture of sports, encouraging participation from diverse segments of society, especially real estate developments across Dubai, contributing to the growth of an outstanding sports community in the city.
