Welcometoourmonthlynewsletterwhereyoucangetarecapof what’sbeengoingonwithmarketingintheNW&NorCal/IDregions!
Thehottestandlatestcollateral thatcanelevateyourbusiness, socialmediatips&tricks,and aninsightintowhatotherLOs areuptoinourregion
Weofferaservicetoconsistentlypostonyoursocialchannels3-4xevery week(Mon,Wed,Thurs,Fri),ensuringyourpagestaysactiveand engaging Atthebeginningofeachweek,wewillnotifyyouofthecontent thatisscheduledalongwithcaptions.
DebtOmissionFlyer-Availableincollateral.
ThisprojectintroducedaDebtOmissionFlyerdesignedtosimplifyandshowcase NAF’sfivemostpopulardebtomissionprograms.Theflyerpresentsaneasy-toreadcomparisontablehighlightingprogramessentialssuchasmaximumLTV%, maximumloanamount,minimumFICO,andmaximumdebt-to-incomeratio. FeaturedprogramsincludeNAFCash,NAFBridgeLoans,NAFJumbo,NAFPrivate Label,andNAFPortfolio.Builtforbothquickreferenceandclienteducation,this flyerequipsloanofficersandpartnerswithaclear,professionaltooltobetter understandandcommunicateNAF’sdebtomissionsolutions.
Thisprojectfeaturedaplayful,community-focused housewarmingeventcampaignbuiltaroundthe“Taco’Bouta HousewarmingParty”theme.Marketingsupportincludeda colorful,eye-catchingflyerdesignthatcapturedthefestivetone, alongwithanEventbriteregistrationpageforseamlessRSVP tracking.Thecreativeconceptcombinedfunvisualswith approachablemessaging,helpinggenerateexcitementand strongattendancewhilecelebratinganewhomeintrueNAFstyle.
ThisprojectbroughtacreativetwisttoBrandi’sannualreferral partnerappreciationeventwithaHalloweenthemeinspiredby TheNightmareBeforeChristmas.Theeventblendedspooky charmwithheartfeltgratitude,featuringthemeddécor, customizedinvitations,andbrandedsignagethattiedintothe “YouMatter”message.Thebashofferedafun,festive atmospherewherepartnerscouldconnect,celebrate collaboration,andenjoyamemorablenightthatshowcased appreciationwithaseasonaledge.
Thisprojectsupportedaseasonalcommunityeventcampaignfeaturing afamily-friendlyPumpkinPatchhostedbytheteam.Themarketing assetsincludedacustomeventflyerandafullthree-touchemail sequenceinBonzotodriveawarenessandRSVPs.Eachemailfocusedon adifferentengagementstageannouncement,reminder,andfinalcheckin,pairedwithanEventbriteregistrationpageforeasyattendeetracking. Thecampaignblendedfunfallvisualswithclearcallstoaction,resulting inacohesiveandinvitingoutreachstrategyforclientsandpartnersalike.
ThisprojectcomplementedtheeventcampaignwithacustomBonzo registrationformdesignedtostreamlinesign-upsanddatacapture.The formintegratedseamlesslywiththeevent’sworkflow,automatically taggingattendeesforfollow-upcommunication.Acorrespondingpostregistrationemailwascreatedtothankparticipantsandconfirmevent details,includingaflyerfeaturingaQRcodeforquickcheck-inaccess. Together,thesetoolsenhancedtheattendeeexperience from registrationtoarrival whileensuringleadswereeasilytrackableand readyforcontinuedengagement.
Thisprojectintroducedaseasonalpostcardcampaigndesignedto keepBranditopofmindwithhersphereasthemarkettransitions intofall The“WelcomeHometoFall”postcardsfeaturedwarm autumnvisualspairedwithfriendly,relationship-drivenmessaging, creatingaperfectbalanceofpersonalandprofessionaloutreach. ThedesignreinforcedBrandi’sbrandidentitywhileprovidinga simple,high-impactwaytomaintainclientandpartner connectionsduringtheseason.
GENERALIDEASFORYOURNEXTVIDEO
2026LoanLimits-Highlightthetemporary 2026ConformingLoanLimitincreaseandhow NAFisalreadyimplementingthenewlimit! RenovatewithaPurchase-Mostclientsthink theyhavetorefinancetorenovate-nottrue! Informbuyersofouramazingrenovation programs!
SpookySeason–Shareyourcostumeand holidaycustoms/plans!Thiswillhelpboost engagementandvisibility,buildconnection withyourviewsandshowsthehumansideof yourprofessionalbrand!
Co-Brand-Getyourreferralpartnerinonthe fun!Visittheirnextopenhousetorecord footageoftheirlatestlistingtohelppromote onyourpage.Thishelpsstrengthenyour relationshipwithyourpartnersandisanother touchpointopportunity!
Ifyouwanttosignupforastudioslot,useoneofthe linksbelowtogetontheschedule!
EndWithAStrongCTA:
�� DirectNextStep:“DMmeformore information,”“Reachouttoseeifyouqualify,” or“Tagafriendwhoneedstoseethis”
EngageAfterPosting
�� RespondtoCommentsQuickly:Itboosts reachandbuildstrust.
�� WatchMetrics:Payattentiontowhich videosgetsaves,shares,andhighwatchtime doubledownonwhat’sworking.
Erik Oquist 2026LOANLIMITS
Inthisvideo,Erikbreaksdowntheupcomingrate changessettotakeeffectin2026,providingclear insightsandwhatyouneedtoknow Don'tmissouton thisimportantupdate!
WATCH HERE
Craig Stammler NAFTERHOURS
CraigsitsdownwithKimPettigrewbasedinthe NorCalregiontotalkaboutsomeofthebest thingsaboutworkingatNAF
Larry Melton EVENTPROMOREEL
LarryMeltondiscussesthebenefitsof usingareversemortgagetodelay receivingSocialSecuritybenefitsand whatthismeansforconsumers
Doyourecruit?NAFLeadsTestimonials NowAvailableonAdvocacy
Thesepostsareanamazingopportunity tohighlightNAFLeadswithrealstories! Hereisasuggestedcaption: NAFLeadsareopeningdoorsforgrowth, success,andmoretimedoingwhat mattersmost SELLING!Hearfromour leadershowNAFLeadsmakeiteasierto focusonbuildingrelationshipsand closingdeals,insteadofchasingthem.
#NAFLeads#NewAmericanFunding #Growth#Opportunity
Idea:Compileshortvideoclipsorcreate aphotomontagefeaturingthebest momentsfromyoursummer.
Usesnippetsfromlongervideostomake thecontentcreationprocesseasier.
EndyourReelwithyougettingcozyin yourhomewithablanket,orshowcasing aclipofchangingleavestohighlightthe seasonalshift.
Don'tforgettotag@naf.nation
*To access Social Posts, sign into PingID before clicking the links
SpookySeasonisHERE!
RatesareDropping:ReadytoShareSocial
Withmortgageratestrendingdownward, we’vecreatedready-to-shareposts highlightingthat“ratesaredropping.”Use thistosparkconversationswithyour audienceandshowthemwhynowmight beasmarttimetoexploretheiroptions.
ExploreourlatestcontentandhaveaHappy HalloweenfromNAF
Caption:
“HappyHalloweenfromourteam!We're heretohelpyounavigatethehome financingprocessandmakeyour homeownershipgoalsarealitythisseason. Comment'Halloween'belowandwe'llsend youmoreinformationonhowwecanassist you!#Halloween#HomeFinancing #NewAmericanFunding”
ITINclients,includingself-employed individuals,freelancers,andcontractors, faceuniquechallengesinsecuringhome loans.
OurITINmortgagesolutionsaredesigned tohelptheseclientsachievetheir homeownershipgoalswithflexible incomedocumentationoptions,suchas bankstatementsandtaxreturns.
ShareourITINmarketingwithyourrealtor networktosparkconversations,build connections,andexpandyourpipeline.
*To access Collateral sign into PingID before clicking the links PartnerwithanagenttoBoostYour BusinessWithOurSeasonal MarketingPostcard!
Boostyourbusinesswithournew Halloween-themedflyerandBonzo Template. Standoutandattractnewclientsby promotingbettermortgagerateswitha timelyandseasonalmessage.
Directmailcampaignstoconnect withpotentialclientsandposition yourselfasatrustedmortgage professional.
*SelectformatasPostcard DownloadPC
>'Consumer:Holiday"folder>"Halloween 2025"
October2025
