Retail Insight
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WHY DID YOU DECIDE TO VENTURE INTO RETAIL? I have started my career in retail , so owning my retail business did not feel like I was venturing into something new Well…. at least that’s what I thought! Owning your own business is a whole other world than if you are working for someone
WHAT’S SPECIAL ABOUT YOUR RETAIL BUSINESS? WHAT DO YOU FORESEE AS NEXT STEPS FOR COTTAGE CHIC?
“Measure twice cut once”, please do your homework before jumping into this costly venture
I believe we do bring a different style to the home décor retails market of the region We felt confident enough to go into retail business as there were big gaps in what was being offered, and still to this day there is a need in the market for a different product offering, along with our service which customizes the items to the needs of the customer. Next steps for Cottage Chic is to open more locations in the UAE as well as franchise our store world wide
WHAT WOULD YOU SAY ARE THE REAL BENEFITS OF A RETAIL CAREER? Because we are a home grown boutique offering over 300 international brands under one roof versus a franchise, I would say freedom of creativity Berna Ramey, Managing Partner Avenue General Trading LLC “Cottage Chic”
WHAT ADVICE WOULD YOU SHARE WITH SOMEONE INTERESTED TO START THEIR OWN RETAIL BUSINESS? “Measure twice cut once”, please do your homework before jumping into this costly venture by knowing your market, understanding your target audience and having the required patience retail people | 7