Salisbury Business Journal by Morning Star Publications

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MAIL MOVERS

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Business Journal PO Box 510 Salisbury, MD 21803-0510

The Regional Chamber Newsletter

Vol. 13 No. 4 Dedicated to the Principles of Free Enterprise

November 2009

Salisbury University breaks ground for Franklin P. Perdue School of Business

Health Care

While the debate over health care reform continues, area medical professionals keep their focus on providing quality services. Pages 17 - 25

spotlight

This month’s Chamber Spotlight looks at H&R Block, a company that provides much more than tax services.

Page 8

get connected

Take a look at some of the businesses that helped to make the 2009 Salisbury Area Chamber of Commerce “Get Connected” Business Expo a big success. Page 12

flu threat

What can be done to help slow down the spread of the flu. Maybe some of the answers can be found through your keyboard.

Page 22

Salisbury University President Janet Dudley-Eshbach, members of the Perdue family and other dignitaries recently broke ground on the campus’ new home for the Franklin P. Perdue School of Business. At 112,800 square feet, the threestory, $56 million project will provide another bold landmark for campus visitors and travelers along Route 13. With state-of-the-art study spaces, resources and services for the next generation of business leaders, the building, its location and facilities will also strengthen the school’s business and community outreach efforts. It is scheduled to open in fall 2011. “For years, my Dad dreamed that Salisbury University, which he attended, would someday have an acclaimed, outstanding business school,” said Jim Perdue, chairman of Perdue Incorporated. “He started that dream by endowing the school in 1986. Now, housing the Perdue School of Business in a state-ofthe-art facility is a major step forward in fully realizing his vision.” Frank Perdue’s multi-million dollar gift made the Perdue School of Business the University’s first endowed school. It lived in the north wing of Holloway Hall until outgrowing that location and the school then temporarily moved to Caruthers Hall. In 2006 the Arthur W. Perdue Foundation announced an $8 million gift for the construction of a new home for the business school - the largest private donation for a capital project in University history. Representatives from the Perdue School, Perdue family, University administration and SU Foundation, Inc. have tirelessly worked on the building’s planning and design since then. Funding for the project will come from public

This architectural rendering shows the west facade of Salisbury University’s new Franklin P. Perdue School of Business 112,800-square-foot building, featuring the main entrance from campus.

and private sources, and the University is currently engaged in a major campaign on its behalf. About the building Located between Henson Science Hall and Route 13, the new Perdue School building will architecturally complement the Teacher Education and Technology Center, recently cited among the 10 best-designed university buildings in the country for 2009 by College Planning & Management Magazine. Architects for the Perdue project are Richter Cornbrooks Gribble, Inc. of Baltimore, and Perkins & Will of Charlotte, N.C. Contractor is Holder Construction of Atlanta, Ga. Like the TETC, many of the building’s architectural elements are inspired by Holloway Hall, a classic academic Georgian complex and an

Salisbury Area Chamber of Commerce Patrons

www.salisburyarea.com

historic site. Of particular interest to local entrepreneurs, businesses and service organizations will be a new Business Outreach Services Suite (BOSS). It will become headquarters for Perdue School community outreach efforts, including the Business, Economic and Community Outreach Network (BEACON). The Maryland Small Business Development Center (SBDC) also will use the facilities for programs. Included are incubator offices, training and collaboration rooms, and other services. BOSS will be located near the new Perdue Museum. This unique feature will have a treasure trove of business records, marketing and advertising materials, videos and memorabilia including photographs, posters and even Continued to page 37

PAID

MAIL MOVERS

PRSRT STD US POSTAGE

Business Journal PO Box 510 Salisbury, MD 21803-0510

The Regional Chamber Newsletter

Vol. 13 No. 4 Dedicated to the Principles of Free Enterprise

November 2009

Salisbury University breaks ground for Franklin P. Perdue School of Business

Health Care

While the debate over health care reform continues, area medical professionals keep their focus on providing quality services. Pages 17 - 25

spotlight

This month’s Chamber Spotlight looks at H&R Block, a company that provides much more than tax services.

Page 8

get connected

Take a look at some of the businesses that helped to make the 2009 Salisbury Area Chamber of Commerce “Get Connected” Business Expo a big success. Page 12

flu threat

What can be done to help slow down the spread of the flu. Maybe some of the answers can be found through your keyboard.

Page 22

This architectural rendering shows the west facade of Salisbury University’s new Franklin P. Perdue School of Business 112,800-square-foot building, featuring the main entrance from campus.

Salisbury Area Chamber of Commerce Patrons

www.salisburyarea.com

SALISBURY, mD | FOR LEASE

BERLIN, mD | FOR SALE

SALISBURY, MD│FOR LEASE 1415 WESLEY DR.

2120 WINDSOR DR.

$12.00/Sq. Ft.

$930/Mo. NNN $14 psf

Sale $190 psf/Lease $7 psf

WESTOVER, MD│FOR SALE

200 EAST VINE ST.

11020 mANKLIN mEADOWS LN.

SALISBURY, MD│FOR SALE 936 N. SALISBURY BLVD.

743 S CAmDEN AVE.

OLSEN’S ANTIQUES BLDG.

LEASED

BENNETT AIRPORT

Why rent when you can buy?

$699,000

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Sale $80,000 Lease $750/month

• 4,807 Sq. Ft. of Medical/Office Space • Ownerwith is willing to give free occupancy • 3 Offices Windows • Create a custom floor plan • 7 Exam Rooms • Ample parkingw/Sink & Cabinets • 3 Nurses & 4 Restrooms • Store Stations fronts

• 1,250 Sq. Ft.toOffice Space • Adjacent Peninsula Regional Medical Center • 2 Offices • Class A space • Plenty of parking • Open Work Area & Kitchenette • ReadyBath to occupy • Private with Shower • Join 21st Century Oncology

• 8,000 Sq. Ft. Retail Building $3.75 on 2.73psf Acres • •Room Existing 12,300to sq Expand ft freestanding office Building building Size Located on 2.39 acres • •Flexible floorplan City water & sewer • •Highly Visible on US Route 13 Northbound

$3.50 psf • FAA Approval, Hanger Bldg. w/6T Hangers • 967 sq ft condo • 2 Grass Runways 3150' and 2300' • 4 large offices & kitchen • Includes allinShop Equipment & Mowers • Built in cabinets 2 offices

Contact: Brent Miller,Gillis, CCIM or Rick Tilghman, CCIM Contact Bradley CCIM at Bradley.gillis@svn.com http://Lease.SVN.com/WesleyDrive http://Sale.SVN.com/southgatecrossing MLS # 427617

Contact: Brent Miller, CCIM oratRick Tilghman, CCIM Contact Bradley Gillis, CCIM Bradley.Gillis@svn.com http://Lease.SVN.com/2120WindsorDrive http://Lease.SVN.com/200vinestreet MLS # 438162

Henry CCIM, SIOR ContactHanna, John McClellan, CCIM http://Sale.svn.com/OlsensWestover http://lease.svn.com/743scamden MLS #427361

HenryJohn Hanna, CCIM,CCIM SIOR Contact McClellan, http://Sale.svn.com/BennettAirport http://sales.svn.com/1323mthermon

• Close to Ocean City and Salisbury

$3.50 psf

SALISBURY, mD | FOR SALE

FRUITLAND, mD | FOR SALE

SALISBURY, MD│FOR LEASE

SALISBURY, mD | FOR LEASE

SALISBURY, mD | FOR LEASE SEAFORD, DE│FOR SALE

102 PARK AVE.

$1,275,000

$7.95 psf

• Manufacturing/Warehouse • Pre-Engineered Steel with Split Face • 7,100 sq ft office Block Office; Clearspan Ceilings • Large offices and open w/20’ work area • Paved Parking • City water & and sewerTruck Area • Easy Drive-Thru access to Route 13 • Multiple Doors Contact: John McClellan, Contact John McClellan,CCIM CCIM http://sale.svn.com/102Park http://lease.svn.com/2013northwood MLS #551363

SALISBURY, MD│FOR LEASE

Commercial Real Estate Transactions

2020 SHIPLEY DR.

NEW LISTING $5.50/Sq. Ft.

JUST REDUCED $7.50/Sq. Ft.

$3.50 psf • 2 Warehouse Units Available • 5,000 Commercial Sq. Ft. Office/Warehouse Wicomico County, MD Real $330,000 $1,050/month

1809 NORTHWOOD DR.

635 HOMER ST.

REDUCED

$475,000

$3.50 psf • 10,000Transactions Office/Warehouse Flex Building Estate $1,695/month

• Warehouse Features 2 Roll-Up Doors & • Full General Commercial Zoning •Parts 4,000Room sq ft of 1medical office • 4,560 sq ft ofYard office/warehouse January August 15, 2009 • Fenced Area

exam rooms, 7 offices • •25Private Offices and Conference Room • Includes equipment • Last Unit in Complex Sperry Real Estate’s Advisors were Contact: CCIMVan Ness- Miller Commercial Contact: John McClellan, ContactJohn RickMcClellan, Tilghman, CCIM Contact Rick Tilghman, CCIMCCIM http://lease.svn.com/8999OceanHighway http://lease.svn.com/2040Shipley http://Lease.SVN.com/927marketplaceeast http://Sale.SVN.com/106pinebluff15-17 transactions below. MLS #437628, 438370 MLS #437339

Wicomico County, MD

31400 WINTERPLACE PKWY.

SALISBURY, MD│FOR SALE

106 PINE BLUFF

8999 OCEAN HWY.

• Drive-In Doors and Truck Dock • 1,566 sq ft of retail/office space • Zoned Town of Delmar Light Industrial • Open floor plan • Located in the G&M Sales Complex • New HVAC

SALISBURY, mD | FOR LEASE

SALISBURY, MD│FOR LEASE

927 mT. HERmON RD.

2013 NORTHWOOD DR.

MLS #427047

SALISBURY, mD | FOR SALE

SALISBURY, MD│FOR LEASE

• Great access to route 50 • Ample parking

• Fenced-in yard • For Lease @ $ 5.50/Sq. • Tall ceilings w/ roll-up doors Ft.

• Convenient Location Just Off RT 13

involved 35Peek, of the Contact: in Chris CCIM46 settled Contact Rick Tilghman, CCIM http://Sale.svn.com/635_Homer http://Lease.SVN.com/1809northwood

MLS # 427375

BERLIN, MD│FOR LEASE VOLUME FRUITLAND, MD│FOR LEASE SALES VOLUME HURLOCK, MD│FOR SALE LISTING IN CROWN SPORTS CTR. FACILITY 100 ENTERPRISE DR.

10231 OLD OCEAN70% CITY RD.

77%

SVN-Miller All Others

January 1 - August 15, 2009 23% $12.00/Sq. Ft. $18.50/Sq. Ft. $7.50/Sq. Ft. $995,000 30% Sperry Van Ness-Miller • 1,283 Sq. Ft. Professional Office Space • 1,600 Sq. Ft. Medical Office Space in • 13,000 Sq. Ft. • 22,500 Sq. Ft. on 5 Acres Commercial Real Estate’s Class A Medical Facility 46 Listings “Sold/Leased” 14 Listings “Sale only”- $6,660,500 • 3 Offices, Reception Area, Large Open • 24 Ft. High Ceilings; 14x10 Ft. Door • Truck Dock & Drive in Access Area & File Room Advisors were involved in • On Atlantic General Hospital’sSVN-Miller • Sprinklered Campus Listings• Sprinklered; Paint10 & Sanding Booths 32 SVN-Miller Listings• Kitchenette, Restroom and Lots of Storage • Separate ADA bathrooms • 3 Exam Rms., Break & Chart Rm., 2Others Nurse Listings35 of the 46 settled All 14 All Others Listings4 • Great Flex Space! • End Unit Located in Winter Place Bus. Park Stations, Office, Reception & Waiting Areas listed. Contact: Contact: Peek, CCIM CCIM or Rick Tilghman, CCIM Contact: Brent Miller,transactions Contact: Brent Miller, CCIM or Rick Tilghman, CCIM SVN-Miller Buy Side27Chris Peek, CCIM SVN-Miller Buy Chris Side$5,127,500 http://Lease.SVN.com/WinterPlacePark http://Sale.SVN.com/CrownSportscCenter13000 http://Sale.SVN.com/100Enterprise Resource: Delmarva Properties Online http://Lease.SVN.com/JamesBarrettMedical All Others Buy Side19 All Others Buy Side- $1,533,000 MLS #439632 MLS#441004 MLS #436513 MLS#429528 www.dpol.com Resource: Delmarva Properties Online- www.dpol.com

Sperry Van Ness–Miller Commercial Real Estate (410) 543-2440 206 East Main Street • Salisbury, MD 21801 View all of our listings at www.SVNmiller.com www.SVNmiller.com

410.543.2440 206 East Main Street • Salisbury, MD 21801 302.846.9908 604 Porter Street • Seaford, DE 19973 302.227.0768 34634 Bay Crossing Blvd. • Lewes, DE 19958

Built for Better Results.

Sperry Van Ness is a registered trademark of Sperry Van Ness International Corporation. This location is independently owned and operated.

Business Journal • November 2009

PAGE 3

Tourism events help support businesses, economy By Brad Bellacicco

SACC Executive Director

Director’s Journal

It has been a busy late summer and early fall on the Lower Eastern Shore. This summer, Wicomico Bike Week in SepCounty hosted two weeklong regional softball tourna- tember brought over 10,000 motorcycle opments which resulted in over 5,000 hotel room rentals. erators to our area. Bike Week in September brought over 10,000 motorcycle operators to our riding in the Seagull Century. These area. The expansion of the event over extra riders required some additional the last few years to include Seaford support efforts, but the return on this and Salisbury is a boost for Wicomico investment is great for Salisbury UniCounty and Sussex County restaurants versity to replace a little of the state and shops. budget cuts with event income. The Seagull Century continues to be The 6,000 Cruisers in Ocean City one of the best bicycle events on the also helped our tourist dependent indusEast Coast. It drew over 8,000 riders tries extend their prime season and add for the weekend, filling the area hotels, more dollars to the bottom line. roads and restaurants. This year SalisThese activities are obvious exbury University changed its policy and amples of major economic boosts as we did not turn away anyone interested in move out of the recession. You see the

groups of motorcycles out on the road, in front of shops and at the gas pump. You know it is Bike Week and that sale is likely from someone from out of the area. With bicycle racks on every other car, you know Salisbury University is putting money into the local economy. But these invasions of “moneyspending, short-term-come-heres” happen regularly with less visible groups. When parents come to see their sons and daughters who attend Salisbury University or the University of Maryland Eastern Shore, they are hard to pick out of the crowd. But they are here spending money regularly. The fact that so many people want to participate in these activities is a tribute to our area as a destination and the people who are planning and executing these tourism events. Bringing as many people as possible to our region who still have disposable income is helping our businesses survive the economic downturn and saving your neighbor’s job. The economic impact of the events staged in Wicomico County during the 2008-2009 fiscal year are estimated at over $27 million. In December the new, expanded basketball tournament will bring at least 30 high school basketball teams to play in our Civic Center.

As this event grows, it could bring the kind of ESPN coverage that the Fernando Guerrero fights do. Local businesses can get involved by sponsoring these kinds of events and sharing the benefits. Contact the Chamber or your local tourism office for more information.

Networking

tip

Building relationships

Take advantage of the diverse opportunities that are available and look for opportunities in places you don’t expect them. Great examples include attending events such as Business After Hours, ribbon cuttings or Membership Luncheons through a chamber, or Rotary, Optimist or Jaycees through your community. Reach beyond that and create opportunities by remembering that networking is not selling, but creating relationships. Network through volunteer commitments, social occasions, speaking opportunities (contact a speaker’s bureau and add your name by your area of expertise) and educational opportunities (take a class or workshop of interest). Be confident in your ability to help someone else and the doors will open.

The 2009-2010 Chamber officers are in the front row, from left, Dawn Tilghman, J. Scott Robertson, Sandy Fitzgerald-Angello. Back row, from left, are Matthew Maciarello, Ernie Colburn, Victor Lowe, Robert Mulford Jr., and Michael C. Kleger. Not pictured are Bill Tingle and S. James. Sarbanes.

2009-2010 Salisbury Area Chamber of Commerce Officers President President Elect Vice President Vice President Vice President Secretary/Treasurer Asst. Sec./Treasurer Legal Counsel Asst. Legal Counsel Past President

J. Scott Robertson Dawn Tilghman Sandy Fitzgerald-Angello Ernie Colburn Victor G. Lowe William D. Tingle Robert Mulford, Jr. S. James Sarbanes Matthew Maciarello Michael Kleger

Robertson & Robertson, P.A. Burnett White Tire and Auto Pohanka Automotive Group Comcast Spotlight Peninsula Neurosurgical Associates Delmarva Tele-Plus, Inc. Market Street Inn Laws & Sarbanes, P.A. Hearne & Bailey, P.A. PKS & Co., P.A.

SAVE THE DATE Come to Kuhn's and try on anything and everything. If you find something you like, we'll take it from there!

Salisbury Area Chamber of Commerce 144 East Main Street, Salisbury, MD • Phone: 410-749-0144 • Fax: 410-860-9925 email: chamber@Salisburyarea.com • Website: www.Salisburyarea.com

Count on Kuhn's to put some real sparkle under your tree this year! MON-FRI 10-5:30 • SAT 10-4

410-742-3456 107 Downtown Plaza Salisbury MD

PAGE 4

Business Journal • November 2009

Chamber News

Try these easy recycling tips By Cindy Feist

What do you want your children, grandchildren or great-grandchildren to remember about our generation? Toxic emissions from industry, polluted rivers and streams, and global warming? If there was one thing you could do to help this situation, would you? Recycle! The amount of information and seemingly endless facts about recycling is overwhelming. Product x is accepted, Product y is not and Product z is accepted as long as you remove the cap, click your heels three times, and chant “there’s no place like home.” Can’t someone just give me the recycling basics? First things first, stop stressing! Do what you can and don’t worry about the rest. Recycle only what you are comfortable with. Don’t get frustrated and decide that it is just too much trouble. Every little bit counts! Second, keep in mind that recycling includes more than just the typical paper, cans and bottles. Every time you donate your old clothes or have a yard

sale, you are recycling. Third, practice makes perfect. Okay, so we aren’t really going for perfect, but the more you do it, the more naturally it will come to you. Keep trying and before you know it, you won’t even consciously think about it, you’ll just do it. Fourth, one person can make a difference. Every little bit counts. Oops, did I already say that? I did and I’ll say it again, every little bit counts! And finally, K.I.S.S, Keep It Simple Silly. You don’t have to invest all sorts of money for special bins or fancy sorting containers. Purchase a cheap second garbage can (a green one) and use it for any item that can be recycled. If you are unsure of what to recycle, start small. These items are typically accepted at most recycling centers and curbside pickup and have the least amount of “rules”: aluminum cans, steel cans, newspaper, magazines and slick inserts. For future help in your recycling efforts, there will be a Recycling Tip Box in the monthly Business Journal. Remember we are in charge of the legacy that we leave behind. Recycle!

PANSY SALE - Randy Stadler, owner of Stadler Nursery in Salisbury, delivered a kaleidoscope of pansies in October to the Chamber Business Center. The Beautification Committee held its fall pansy sale which benefits beautification projects around Salisbury. This year the profits will be used to help pay for the landscaping of the railroad embankments at Route 13 and Main Street. With the completion of phase one of the project (the cleaning and painting of the structure), the committee is now focused on improving the landscaping and expects the installation to take place in late fall with the help of our partners, the City of Salisbury and United Landscaping.

BUSINESS NOT BOOMING?

COMCAST IS YOUR

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PAGE 6

Business Journal • November 2009

SALISBURY AREA

CHAMBER OF COMMERCE

Atlantic Technology Services

Rep: Todd A. Justice 130 E. Main St./First Floor Salisbury, MD 21801 410-860-9899 410-860-9899 (fax) www.atlantictechs.com Provides technology services to local small and medium businesses. These services include Voice, Data, and Audio/Voice Sales and Service. The company specializes in converged networks and are CTP certified for VoIP (Voiceover-IP) installation and service. Their leading products include Toshiba Voice equipment and Adtran, Cisco, and Dell Data Equipment.

Bluewater Resources LLC

Rep: Michael Lupacchini P.O. Box 3987 Ocean City, MD 21843-3987 717-503-6972 410-352-5801 (fax) mjlbrokers@msn.com www.bluewaterresources.net Specializing in business park development, construction and property maintenance.

Catholic Charities, Inc. Diocese of Wilmington

Rep: Pippa McCullough 1201 Pemberton Dr., Ste. 1-A Salisbury, MD 21801 410-749-1121 410-543-0510 (fax) pmccullough@ccwilm.org www.cdow.org/charities.html Providing aid, social services and referrals for families and individuals in need of assistance on the Eastern Shore.

Committee to Elect Michael James

Rep: Michael James P.O. Box 1441 Berlin, MD 21811-1441 410-520-2300 410-520-2466 (fax) michael.james@carouselhotel.com Campaign committee for Michael James’ race for the 38th Legislative District.

Geoscope Environmental Laboratories

Rep: Negeda & Alem Gedamu P.O. Box 3693

Is choosing the right insurance complicated?

Salisbury, MD 21802 410-334-6496 410-334-6469 (fax) geoscopelabs@verizon.net Providing water quality testing for public real estate permit requirements.

Shore Progress/Ocean Pines Progress

Rep: Thomas Stauss 127 Nottingham Lane Ocean Pines, MD 21811 410-641-6029 410-713-4282 (fax) tstauss1@mchsi.com www.shoreprogress.com Promoting Ocean Pines market with advertising and marketing opportunities in print and online to Salisbury area merchants. Referred by Rota Knott of Habitat for Humanity ReStore.

Sunrise Design

Rep: Daniel Brenner 444 Rolling Road Salisbury, MD 21801 410-251-8634 dan@sunrisedesign.com www.sunrisedesign.com A creative web studio that specializes in interactive website design and maintenance. Handling everything from branding and identity development to selling products online with their e-commerce platform and proprietary marketing tools, including email marketing and newsletters. Referred by Charles Brenner, DDS.

Auto • Primary & Secondary Homeowners • Life Watercraft • Commercial Property • Condo General Liability • Contractor • Commercial Auto Workers Compensation • Transportation • Flood Health • Employee Benefits • Liability • Umbrella

Insurance. Simplified. ASC&D.

Philip P. Wheatley, CPA

Rep: Philip Wheatley, CPA 1820 Sweetbay Dr., Ste. 103 Salisbury, MD 21804 410-548-2870 410-742-4962 (fax) phil@pwheatleycpa.com www.pwheatleycpa.com A full service CPA offering accounting, bookkeeping, business consulting and medical practice management services. Also provides income tax preparation/planning and retirement plan administration for both individuals and companies. Referred by Beth Gismondi of Allstate Insurance.

Join the Salisbury Area Chamber

To join the Chamber call 410-7490144, visit 300 East Main Street or the web at www.Salisburyarea.com.

Call Us Today At 410-835-2000

7171 Bent Pine Road At Route 50 | PO Box 770 Willards, MD 21874 | www.ascd.net

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PAGE 8

Business Journal • November 2009

H&R Block efforts exceed basic tax preparation The end of the year provides many opportunities, but also the knowledge that another year has passed and our taxes will be due. H&R Block can help us complete the process with as little discomfort and stress as possible. H&R Block Inc. has been helping people since 1955. The local district is comprised of eight offices on the Eastern Shore. Although known for tax preparation, they can also help with payroll, bookkeeping and compliance. Their tax preparers go through an annual training and reaccreditation process. Even though this is a seasonal work environment lending itself to high turnover, most of the workers come back year after year. “They come back to help their clients, whom they have built a relationship with over the years. There is even a client in Romania who comes back to the Eastern Shore each year to have their taxes prepared by their agent,” said Centra Dashiell. H&R enrolled agents can represent clients in dealing with the IRS. To make sure all clients are served, the company has begun bilingual classes. The agents truly enjoy helping customers solve complex tax problems. In addition, they also believe that community involvement is essential.

Member Spotlight

H&R Block They reach out to the community through audience specific “Tax Talks,” and offer fundraising and incentive programs for employers and non-profit groups. Through one of the incentive programs, Maryland Public Television received $12,500 this year. H&R Block is looking for more companies and nonprofit groups interested in participating in this program. Their Chamber membership is another way they reach out to the community. The marketing benefit of networking is the most important reason they maintain their membership in the Salisbury Chamber. As Susan Antigone states, “there are so many events going on – business after hours, business before hours, ribbon cuttings, PR/Marketing Committee meetings – that our association with the Chamber lends itself to a plethora of opportunities. Our higher visibility through chamber membership leads to continuous growth in our business.” For more information on H&R Block, contact Pat Doster or Centra Dashiell at 410-548-7699.

Serving you in the local office are from left, Pat Doster, Suzanne Kyger, Greg Glass, Susan Antigone and Centra Dashiell.

WHAT YOU NEED FROM A BUILDER...

OPTIONS

Commercial

Parking Structures

Multi-Family Residential

Environmental

Hospitality

Design-Build

Retail

Construction Management

Mixed Use

Pre-Construction Services

Healthcare

Renovation

Offices

Tenant Fit-Out

Educational

Custom Residential

Manufacturing

UNITED WAY CAMPAIGN - The 2009 United Way Coordinator Orientation and Campaign Kick-Off event held at the Delmarva Shorebirds stadium marked the beginning of the new campaign which hopes to raise $1.6 million to help the less fortunate across the Lower Shore. Hosted by the Shorebirds, nearly 100 representatives from local businesses and organizations, member agencies, and United Way Board Members and staff attended the annual event. After the kick-off, coordinators visited the Life Crisis Center and the American Red Cross-Lower Shore, two United Way beneficiaries. From left, 2009 United Way Campaign Chair Tim Feist, of Peninsula Regional Medical Center and Sherman the Shorebird unveil the campaign goal.

410-341-3800 www.southernbuildersinc.com

Barometer

Business Journal • November 2009

PAGE 9

Salisbury-Ocean City-Wicomico Airport

Wicomico County Sales Tax Collections by category Setember ‘09

August ‘09

Setember ‘08

Food & Beverage

$1,229,109

$1,212,939

$1,196,059

Apparel

$299,282

$246,505

$348,524

General Merch.

$1,709,394

$1,581,077

$1,783,380

Automotive & Oil

$404,726

$463,460

$478,484

Furniture & Appl.

$214,478

$195,596

$259,762

Building Supplies

$645,941

$696,047

$704,021

Utilities & Trans.

$646,449

$651,714

$679,471

Hardware & Equip.

$212,851

$222,732

$213,345

Miscellaneous

$687,496

$618,600

$675,765

TOTAL

$6,049,726

$5,888,670

$6,338,811

Information courtesy of Comptroller of the Treasury, Retail Sales Tax Division.

September ‘08 . . . . . . 9,641 October ‘08 . . . . . . . . 10,054 November ‘08 . . . . . . 8,889 December ‘08 . . . . . . . 8,590 2008 Total . . . . . . . 116,705

-1.6 -5.2 -3.2 2.1 -2.6

January ‘09 . . . . . . . . . 8,123 February . . . . . . . . . . . 7,310 March ‘09 . . . . . . . . . . 8,359 April ‘09 . . . . . . . . . . . 8,851 May ‘09 . . . . . . . . . . . 10,042 June ‘09 . . . . . . . . . . 10,957 July ‘09 . . . . . . . . . . . 12,300 August ‘09 . . . . . . . . 12,116 September ‘09 . . . . . 10,487

-5.8 -13.1 -17.0 -5.0 -1.5 7.2 6.3 6.0 7.0

Airline Passengers Enplaned/Deplaned

The number in the right column is the percentage of change in passenger activity compared to the previous year.

National, State, County Unemployment Rates Mar Apr May Jun Jul

National

Aug

9.0

8.6

9.1

9.7

9.6

9.7

Maryland

6.9

6.6

7.1

7.4

7.1

7.4

Wicomico

9.2

8.1

8.2

8.3

7.8

7.9

Worcester

15.0

11.6

9.4

7.7

6.8

7.2

9.6

8.7

8.9

9.6

9.2

9.3

Somerset

Information courtesy of the Maryland Job Service at the One Stop Job Market. (Not seasonally adjusted.)

NOW BOOKING HOLIDAY GATHERINGS – RESERVE YOURS TODAY! Discover the best place to gather in Salisbury. Whether you are hosting a social event or a meeting is on your agenda, our Conference Center and Banquet Room are the ideal place! We can host groups from 10 – 125. Need a unique place to celebrate a child’s birthday or congratulatory bash? Try the Hampton Inn Pool Party. We have 3 hour packages for up to 30 guests and a large game room and food area to host your event!

121 East Naylor Mill Rd. • Salisbury, MD 21801 Tel: (410) 334-3080 • FAX: (410) 334-3095 www.hamptoninnsalisbury.com

PAGE 10

AWB offers new BIM software

As part of AWB Engineers recent transition to Revit Building Information Modeling (“BIM”) software, eight employees participated in advanced level training. The implementation of BIM allows AWB Engineers to model a building and all associated systems in three dimensions, which allows for better coordination between trades and allows the client to see their building before construction. Recently AWB Engineers was awarded the contract to develop coordination drawings for HVAC, plumbing and electrical systems for the new Perdue School of Business at Salisbury University utilizing this software. Using the new software on this project will allow for most coordination issues to be resolved prior to the ordering or fabrication of any equipment. Developers, owners or contractors interested in BIM for a future project may contact AWB Engineers at 410-742-7299.

BesTemps wins contract

Robert A. Leone, president of BesTemps and Career Associates, Inc., has announced that the company’s Outplacement Division was recently awarded a contract to help train qualified Eastern Shore displaced workers in job search procedures and techniques. The service has been granted through the Upper Shore Workforce Investment Board as part of the government’s economic recovery effort. Jean Schrecongost, who leads the firm’s Outplacement division, will conduct the training. BesTemps/Career Associates has been serving Delmarva since 1976 and has seven branch and affiliate offices that serve a five state area.

Companies participate in exhibit

Davis, Bowen & Friedel, Inc. and Becker Morgan Group, Inc. have partnered with The Art Institute & Gallery (AI&G) to create the ground-breaking exhibit, “The Art of Architecture: From Napkin Sketches to Functional Sculpture.” This exhibit will showcase the design

Business Mix Business Journal • November 2009

process for two of Salisbury’s most prominent buildings. Davis, Bowen & Friedel will exhibit the Ward Museum of Wildfowl Art, which was built in 1992, and Becker Morgan Group will feature the new James M. Bennett High School, which is currently under construction. The exhibit, which opened in midOctober, will continue through Nov. 21 from 11 a.m. to 3 p.m., Monday through Friday. Admission is free. The exhibit will be open extended hours on Nov. 20 from 5 to 7 p.m. as part of downtown Salisbury’s Art & Entertainment “3rd Friday” event, as well as from 11 a.m. to 3 p.m. on Saturday, Nov. 21. The AI&G gallery is located on the lower level of the Gallery Building at 212 W. Main St. For more information, call 410-546-4748.

Nason wins industry awards

Nason Construction was recently presented an Excellence in Construction Award for its work on the new North Dorchester Middle School and a Chapter Safety Award from the Associated Builders and Contractors (ABC) combined Chesapeake and Eastern Shore Chapters. The new North Dorchester Middle School project, substantially completed by Nason in March, is a 93,000 square foot middle school that offers hi-tech learning tools and has green features including a geothermal heating and cooling system and water saving and waterless fixtures. The Chapter Safety Award was presented to Nason for its exemplary safety record.

vide a uniquely Eastern Shore dining experience without having to run to multiple locations or try to guess where the recipient would like to dine,” said Alex Bubas of Zia’s Italian Grill. LORA was officially organized on June 8, 2005 to help the locally owned and operated restaurants compete with the national chains, and to serve the communities within Wicomico County. They are known for supporting many local events and causes.

Lockheed Martin wins contract

Pepco Holdings, Inc., the parent company of Delmarva Power, has awarded Lockheed Martin a contract to run four energy efficiency and conservation programs for the utility’s nonresidential customers in Maryland. Also known as “demand side management,” the programs are part of Delmarva Power’s Blueprint for the Future, a plan to help meet the nation’s energy and environmental challenges through a combination of energy efficiency and new environmentally green technologies. The Prescriptive Rebate Program, Custom Incentive Program, HVAC Efficiency Program, and Building Commissioning and Operations & Maintenance Program are designed to encourage the use of cost-effective, energy efficient products and design practices during

new construction, renovations, remodels, and equipment replacement events. Business customers can earn cash incentives for the completion of approved energy efficiency projects. For more information on these programs, visit www.delmarva.com/business or, contact Lockheed Martin at 301-519-5384.

GMB presents alternatives

George, Miles & Buhr, LLC (GMB), a local architectural and engineering firm, recently participated in the Eastern Shore of Virginia Wastewater Summit sponsored by Delegate Lynwood Lewis. The event was held to discuss critical wastewater issues facing the Eastern Shore. Attendees included local municipal officials, engineers, private citizens, developers, and representatives from regulatory agencies. Chris Derbyshire, P.E. and Charlie O’Donnell, P.E., resident wastewater experts with GMB, provided insight into the challenges being faced and presented various alternatives to tackle the problem. Topics discussed were the reuse of wastewater, treatment options, facility planning, collection systems, as well as cost and affordability analysis.

Atlantic Lighting moves

John McClellan, CCIM, senior advisor with Sperry Van Ness – Miller Commercial Real Estate in Salisbury,

LORA offers gift certificates

The Local Owner Restaurant Association (LORA) offers a complete taste of Delmarva - and the perfect holiday gift for everyone - with a joint gift certificate program good at any of the association’s 17 restaurants in the Salisbury area. Get $120 worth of gift certificates for $100 by emailing a request to newsletters@lorarestaurants.org. “These gift certificates, redeemable at any of our LORA member eateries, will allow the purchaser to easily pro-

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NEW OWNERSHIP - Wesley Cox, CCIM, Henry Hanna, CCIM, SIOR, and Bradley Gillis, CCIM, advisors for Sperry Van Ness – Miller Commercial Real Estate, announce the sale of 117 Columbia Drive, known as Salisbury Auto Trim, in Salisbury. The new owner is Jerry Ferrell, owner of Stanley Steamer. The property is comprised of .50 acres with a 3,500 sq.ft building located next to Sherwood car dealership and Tilghman Oil Company. The sale included the purchase of the equipment and inventory. Ferrell plans to continue operating the business and add additional services. Salisbury Auto Trim specializes in vehicle upholstery repairs, custom upholstery, vehicle DVD installation, window tinting and more.

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Business Journal • November 2009 has announced that Atlantic Lighting & Sign Maintenance will relocate to a new location at 743 S. Camden Ave. in Fruitland. Atlantic Lighting will occupy a 12,000 sq. ft. warehouse/office building. Atlantic Lighting & Sign Maintenance offers the design, fabrication and installation of commercial signs as well as the installation and maintenance of commercial lighting systems. They were founded in 1995 and have grown from two to nine employees. The company services Maryland, Delaware, New Jersey, Virginia and North Carolina.

New tenants at Mill Pond Village John McClellan, CCIM, senior advisor & Karen Cherry, advisor with Sperry Van Ness – Miller Commercial Real Estate in Salisbury have announced a new tenant and expansion of a current tenant at Mill Pond Village Plaza on East Naylor Mill Road in Salisbury. Ameriprise Financial is a financial planning and lending company with locations nationwide. The new branch will be independently owned. Local Book Publishing Company, a current tenant in the Plaza, has expanded their office an additional 1,200 sq. ft. to include a training center and additional office space. They are publishers and distributors of the “Local Book” telephone directory.

IT firm opens new location

Vantage Point Solutions Group, an I.T., web development and graphic design company based in Salisbury, recently opened a new location in Downtown Annapolis. Vantage Point Solutions Group was founded in 2007 as the result of a merger between Beacon Technologies (est. 1992) and TechSolutions (est. 1999). This merger combined the strengths of Beacon’s web and application development team with the expertise of TechSolutions’ IT services staff, thus creating a single full service technology company. After retaining a number of clients in the Annapolis/Baltimore corridor, the need for an additional physical presence was identified. Doug Church, one of the founders of the company, has relocated to Annapolis to establish the business presence and handle local staffing. For more information on Vantage Point Solutions Group, call the Salisbury office at 410-219-7934 or Annapolis at 410-573-5775.

Tourism launches new website

Wicomico County Tourism announces the launch and new design of their website www.wicomicotourism. org. The website is an important tool in marketing Wicomico County as a destination to visitors, group travelers and sport tournament organizers which drives economic impact to our region. New features of the site include detailed informational listings with Google directions, a calendar of events that encourages local and regional groups to submit upcoming events, and online forms that allow the user to request visitor’s guides, sign up for an Enewsletter and submit group travel and sporting event request for proposals. Wicomico County Tourism, also known as the Wicomico County Con-

PAGE 11

vention & Visitors Bureau, is completely funded by the County’s hotel room tax. Every rental of a Wicomico County, Maryland hotel room generates a 6% room tax for each night of stay. Tourism receives 4% of that tax.

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Delmarva Power offers rebates

Delmarva Power is offering cash rebates for buying energy-saving appliances to encourage residential customers in Maryland to reduce their electric bills, conserve energy and protect the environment. The rebates are part of a series of energy efficiency programs that will be offered to Maryland residential customers by the end of the year, and include home energy audits and rebates for installation of high-efficiency central air conditioning and heat pumps. Rebates of up to $50 are available on select Energy Star qualified refrigerators, room air conditioners and certain energy-efficient water heaters purchased at any area retail store. These savings would be in addition to federal tax credits. The energy efficiency programs are expected to reduce Delmarva Power’s electric load and environmental impact over the next three years. The appliance rebate program is available to Delmarva Power customers who can obtain applications from some stores or online at “www.delmarva. com.” To receive a rebate, customers must include their account number on the completed application, provide proof of purchase made after Sept. 15 for a qualifying product, and mail to the address listed on the form.

Chem-Dry earns distinction

Chem-Dry TDC has been recognized by the Carpet and Rug Institute (CRI) as a Seal of Approval Service Provider. The Seal identifies cleaning companies that distinguish themselves by committing to a high standard of service and customer satisfaction. “The Seal of Approval Service Provider status is a signal to our customers that we care to use only the best cleaning products. Matching the right cleaning method with the right product helps retain the life and beauty of a carpet,” said Vance Morris, Wicomico ChemDry’s Owner & President. Wicomico Chem-Dry is also certified as an IICRC Water Damage Restoration company.

Honeywell offers programs

Honeywell has announced a threeyear, $12.8-million contract with Pepco Holdings, Inc. (PHI), the parent company of Pepco and Delmarva Power, to implement and manage a portfolio of energy-efficiency programs for homeowners in the utilities’ District of Columbia and Maryland service territories. The programs, which include energy audits, equipment tune-ups, appliance rebates, contractor recruitment and training, and consumer education, will help residents cut energy consumption and costs. They are also expected to reduce PHI’s electric load and environmental impact. Honeywell will launch and oversee three programs, and help expand a fourth. The new programs will continue through 2012. For more information, visit www.honeywell.com/utility.

LORA, the Local Owner Restaurant Association, currently has 17 member restaurants. Our gift certificatescanbeusedatanyofthem!Noneedto worry about choosing the wrong restaurant - your valuedemployeesandevenyourfriendsandfamilywilllovebeingabletopicktheirfavorite!Each certificatehasallourrestaurants,caterersand bakerieslistedontheback,tohelpthemdecide. LORA Gift Certificates can be created any way you like… $10,$15,$20,$25;whatevercombinationworksbest foryourgift-givingneeds.Whenyoupickthemup,you willhaveanEXTRA$20certificateinthepack!

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Send an email to newsletters@lorarestaurants.org with the following information: 1. Your name and phone number 2. How do you want your $120 worth of gift certificates? (ex. - you would like five $10’s, two $25’s and one $20) 3. Tell us when they need to be ready. You will be able to pick them up at Break Time Sports Grill & Pub in Salisbury. You’ll be called and emailed when they are ready, and we’ll give you directions if you need them! We’re bragging, of course, but this is a fantastic opportunity to be cost-conscious and give a much appreciated gift at the same time. Plus, it keeps your local restaurants rolling, and enables LORA to continue with its community service projects all year long. Learn more about LORA at lorarestaurants.org. Nobody has money to waste this year - make your gift-giving dollars grow with LORA Gift Certificates. Don’t forget to keep one for yourself!

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Business Journal • November 2009

Get Connected Business Expo

The expo included a sales seminar in the morning by Dale Carnegie Training. Joe Giordano presented his “Foundations of Leadership” seminar in the afternoon. The expo was followed by a reception from 5-7 pm. Photo by David Mark Hall

Vantage Point Solutions. Photo by David Mark Hall

BBSI. Photo by Cindy Feist

Comcast Spotlight. Photo by Cindy Feist

The Salisbury Area Chamber of Commerce held the 2009 “Get Connected” Business Expo on Thursday, Sept. 17 from 10 a.m. to 5 p.m. at the Fountains Wedding & Conference Center. The event sold out with over 50 vendors. Thanks to the many businesses that participated in the Expo, the event was very successful. A special thanks to our sponsors, BBSI, Comcast Spotlight, Vantage Point Solutions, Inc., and Robert W. Nock Insurance Agency. This event would not be possible without the support from our Chamber members. The Chamber would also like to thank the hard-working volunteers that helped in setting up the event and staffing the Chamber information booth, along with all of the helpful staff at the Fountains Wedding & Conference Center.

Nock Insurance Agency. Photo by David Mark Hall

Mike Weisner, Weisner Real Estate; Stacey Weisner, Salisbury Zoo; Beth Gismondi, Allstate Insurance with SAC President, Scott Robertson, Robertson & Robertson, PA at the Business Expo reception. Photo by Cindy Feist

Business Journal • November 2009

PAGE 13

Calendar of Events

Salisbury Chamber

Tuesday, Nov. 3 – Ambassadors, Denny’s Restaurant, 8 a.m.

Tuesday, Nov. 3 – Health Care Task Force, Chamber Business Center, 8 a.m. Wednesday, Nov. 4 – Past Presidents Meeting, Chamber Business Center, noon. Wednesday, Nov. 4 – Young Professionals Committee, Chamber Business Center, 5:30 p.m. Thursday, Nov. 5 - Beautification Committee, Chamber Business Center, noon. Thursday, Nov. 5 – Business After Hours, TGM Group LLC, 5-7 p.m. Sunday, Nov. 8 – 60 Second Drill, Chamber Business Center, 9:30 a.m. Monday, Nov. 9 – Workforce Development, Chamber Business Center, noon. Tuesday, Nov. 10 – “60 Second Drill” Seminar, Chamber Business Center, Presented by Dan Williams of The Networking Community. Learn how to write and present your 60 second pitch and practice it on the participants in the room before you leave! Free to paid “Connect for Success” participants. 9:30-11 a.m. Wednesday, Nov. 11 – Membership Committee, Bob Evans Restaurant, 8 a.m. Thursday, Nov. 12 – Local Legislative Committee, Wor-Wic Community College, 7:30 a.m.

Friday, Nov. 13 – Executive Committee, Chamber Business Center, 7:30 a.m. Tuesday, Nov. 17 – Agri-Business Committee, TBA, 7:30 a.m. Tuesday, Nov. 17 – “Connect for Success” event at Chef Fred’s Chesapeake Steakhouse, 8-11:30 a.m. Connect with more than 90 other business people over a three-hour period. Each participant is given one minute to pitch their business to nine people at their table and then it’s time to move on to the next group. An exciting and fun way to meet people and get your business noticed! Limit one participant per company. Tuesday, Nov 17 – Eldercare Provider Network, Genesis Eldercare, 8:30 a.m. Wednesday, Nov. 18 – Business Affairs Committee, Common Grounds, 8 a.m. Thursday, Nov. 19 – General Membership Luncheon, Ramada Inn & Conference Center, noon. RSVP by noon on Nov. 17. Friday, Nov. 20 – Recycling Committee, Common Grounds, 8 a.m. Monday, Nov. 23 – Executive Committee, Chamber Business Center, noon. Wednesday, Nov. 25 – Board of Directors, Chamber Business Center, noon.

Membership Renewals

Salisbury Area Chamber of Commerce Anchorage Nursing & Rehabilitation Center James V. Anthenelli Auto Pro Inc. Baxter Enterprises Budget Inn Burnett White Tire & Auto Julie Case/State Farm Insurance Company Chesapeake Shipbuilding Corp. Clean Team Janitorial Comfort Inn - Salisbury Complete Cleaning Delmarva Pharmacy EST Financial Group Expert Collision, Inc. First Home Mortgage Corp. D. Nicole Green, P.A. Group Insurance Solutions, Inc Hayes Architecture, Inc. Helping Hands Around The World

Jones Signs Lifestar Ambulance, Inc. McIntyre’s Electrical Services Naylor Mill Self Storage Parker & Associates Pasco Peninsula Total Car Care, Inc. Pro Coat LLC Residence Inn By Marriott Royal Plus, Inc. Salisbury Christian School Salisbury Wicomico Arts Council Sterling Silver Jewelry by Erica Southern Builders, Inc. Stewart Funeral Home Tomey Electric, Inc. Tri-State General Insurance Agency LTD University Park Debra Welsh, DDS, MS

CONNECT FOR SUCCESS

With the Salisbury Area Chamber of Commerce Date: Tues. Nov. 17 Time: 8am - Registration & Continental Breakfast, 8:30-11:30am - Program Location: Chef Fred’s Chesapeake Steakhouse, 1801 N. Salisbury Blvd. Cost: $30 for chamber members, $40 for non-members

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Business Journal • November 2009

NEW HIRE - Ralph Krum Real Estate Company and Krum Appraisal Group announces that Megan Nunez, of Potomac, is the new office secretary. Nunez, who is a senior psychology major, replaces Jade English of Rhodesdale who has returned to school full time at SU. Ralph Krum, certified general appraiser in Maryland and Delaware performs residential as well as commercial reports. To reach his office, call 410-548-9209. From left are English, Krum and Nunez.

RIBBON CUTTING - Bluewater Resources hosted a ribbon cutting and reception to show off their new facility, Bluewater Business Park, located at 2021 Shipley Road, which will be home to many businesses. They offer space to lease or purchase and have varying square footage offerings. Start up or downsize, this may well be the space you have been looking for and they would be happy to show you your options. Cutting the ribbon for Bluewater from left are: Mike Lupacchini, Don Walker, John Alwine and Tim Smith. They were joined by city and county officials as well as chamber members and prospective buyers. For details call Mike at 717-503-6972.

County saves thousands

Wicomico County Executive Richard M. Pollitt Jr. has received a refund check from IWIF (Injured Workers Insurance Fund) for $53,937. Pollitt said that the funds have been deposited into the county’s general fund and that “considering the current budget restrictions and those about to come, this refund is good news for the taxpayer.” Pollitt credited county department heads and workers for adhering to

safety guidelines throughout the year. Pollitt pointed out that the county Human Resources Department has been the source of other savings. Due to administrative changes in the health insurance plan for Contract Year 2010 some $240,000 in projected premiums will be avoided. These changes could also result in a refund at the end of the insurance contract year on Oct. 31. Last year, the county realized a $296,538 refund in this area.

RIBBON CUTTING - Bobby Hammond, owner of Atlantic Physical Therapy is joined by his son Bobby; grandson Matthew; Charles Curran, PT; Heather Little, PT; staff members Anita, Robin and Jaime; and Fr. Anthony Pileggi of St. John Neumann Church, during a grand opening of their new facility in the OC Health Club. The Ocean Pines Area Chamber stopped in to enjoy the food by Mama Della’s and celebrated with a ribbon cutting by Executive Director Carol Ludwig, incoming Board Member Gwen Cordner of Acquest Title, Shirl Fisher of the DelMarVa Chorus, Mickey Lobb of Remax, and Dot Waters, Atlantic Health and Fitness member, and resident of Ocean Pines.

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RIBBON CUTTING - On Friday, Sept. 11, the Chamber was treated to a reception following a ribbon cutting to celebrate the opening of the newest addition to Summersgate Active Lifestyle Community, Summersgate Condominium. Located at 846 Johnson Road, it provides gracious and easy living for those over 55. Tours were available of both floor plans. The Chamber thanks Summersgate for letting us be a part of this celebration and providing delicious hor d’oeurvres and beverages. Cutting the ribbon are Lynn Brocato, director of sales and Greg Stephens, owner. They were joined by representatives from Wicomico County, Congressman Kratovil’s office, the Chamber of Commerce and residents of the community.

Business Journal • November 2009

PAGE 15

City’s Flood Hazard Plan approved by FEMA By Dale Pusey, P.E. Salisbury Public Works

The Salisbury City Council adopted a Flood Hazard Mitigation Plan on Nov. 13, 2008. The purpose of the plan is to identify flood risks and to develop mitigation strategies to reduce or eliminate those risks. The itemized mitigation strategies include both structural and non-structural measures and are prioritized based on the perceived level of risk to the community, the anticipated level of effort needed for full implementation, and the estimated cost of each item. The plan was prepared jointly by Vision Planning and Consulting, and the Eastern Shore Regional GIS Cooperative, with assistance provided by the City’s Public Works Department and a Mitigation Core Team which included members of various local govern-

ment agencies and the Salisbury City Council. The Plan was funded by the City and a Flood Mitigation Assistance (FMA) grant from the Federal Emergency Management Agency (FEMA) and administered through the Maryland Emergency Management Agency (MEMA). Some of the 24 specific itemized mitigation strategies include: • Consider incorporating language in the City Code to restrict development in the 100-year floodplain that permits only those uses that are not susceptible to damage from flooding. • Consider a flood wall approximately 6-8 feet high at Canal Woods to protect affected units from flooding. • Consider the acquisition of five to six homes on West Main Street/Germania Circle for conversion to a park. The Flood Mitigation Plan was approved by FEMA on Feb. 2, 2009, and is con-

sistent with the requirements of the Code of Federal Regulations, Title 44, Section 78.5 – Flood Mitigation Plan Development, in accordance with the National Flood Insurance Act of 1968. It conforms to all pertinent criteria and regulations, including those found in applicable state and local ordinances and National Flood Insurance Program requirements. FEMA’s approval of the Flood Mitigation Plan provides two important benefits to the City. First, it enables the City to be eligible to receive federal funds for flood hazard mitigation projects, such as the flood wall identified above. Second, the City is eligible to join FEMA’s Community Rating System (CRS) program which entitles property owners to reduced flood insurance premiums. There are 10 CRS classes: Class 1

requires the most credit points and gives the largest premium reduction; Class 10 receives no premium reduction. The rating that is assigned to the City by FEMA is an indication of the flood protection activities that are being implemented by the City. The rating is updated annually based on progress made toward implementation of the mitigation strategies identified in the Plan. In summary, the Flood Mitigation Plan provides a framework for the City’s long-term efforts to reduce the potential impacts of disastrous flood events on City residents, in terms of economic loss, personal injury, and property damage as well as loss of life. Salisbury Public Works will continue its diligent efforts to achieve and maintain a favorable CRS rating to ensure that Salisbury remains a safe and desirable place to live and do business.

State of the University address November 5

Salisbury University President Janet Dudley-Eshbach’s 2009 State of the University address is Thursday, Nov. 5, at 4:30 p.m., in the Holloway Hall Auditorium.. The presentation will focus on physical changes to the campus, a future vision for the University and enrollment management. The public is invited to attend. A question-and-answer session follows. Included in the talk will be the University’s proposed Facilities Master Plan, a 10-year schematic for the development of the physical campus. It emphasizes new academic buildings, more student housing, increased recreation and green spaces, enhanced transportation and parking, and an expanded presence east of Route 13. The president will present her vision of University development and direction in the next decade. Currently serving 8,200 students and 1,700 faculty and staff (full- and part-time), SU is the City of Salisbury’s second largest employer. Highlights of physical growth in the years ahead include a new home for the Franklin P. Perdue School of Business, a new 600bed mixed use residence complex at the site of the Allenwood Shopping Center, a proposed new library within an “academic commons,” and additional development including green space near the University’s athletic fields east of Route 13.

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Business Journal • November 2009

PAGE 16

Worldwide financial crisis enters new phase Insights

By E. Tylor Claggett, Ph.D. Around the world, everyday people and experts alike are wondering whether the financial crisis is over and Such long-term unemwhether an economic recovery is underway. These ques- ployment will cause many older workers tions have different answers depending upon the specific to retire earlier than country. Nevertheless, Amer- expected. ican economic progress is of interest around the world. In view of this general interest, there serious long-term issue associated with the U.S. employment outlook. are perhaps several underlying aspects Like so many times in the past, draof the U.S. recovery that are not being matic financial upheaval has marked addressed in the popular media. I will distinct structural changes within ecoattempt to describe one such aspect in nomic systems. some detail here with discussions of With respect to employment in the other aspects to perhaps follow in later U.S., even after the financial crisis is articles. technically over, it may be that many During the first week of October, the currently unemployed workers (unU.S. unemployment rate was dangerskilled, semiskilled, skilled and profesously close to the psychologically sigsionals alike) will never be reabsorbed nificant 10 percent level at 9.8 percent. back into the work force. Their talents, On October 9, the good news was the abilities and past contributions will simreported weekly new jobs lost number ply no longer be needed in the “new” was a nine-month low, signaling the economy that follows. rate of job loss is slowing in the U.S. If this proves to be the case, it has However, it seems there is a much more tremendous implications for what type

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of practical economic recovery the U.S. is actually able to generate for its typical citizens. Such long-term unemployment will cause many older workers to retire earlier than expected. This scenario has already caused a much higher than expected rate of Social Security retirement benefit applications during the past several months. If more-or-less “forced” early retirements continue, it will cause the routinely predicted pension plan fiscal crises for local, state and the national governments, as well as corporate and private pension plans, to come quicker and to be much more severe than previously expected. This type of fiscal crisis will most assuredly create increased tax burdens and related problems, such as reduced government services, public education cut-backs, etc., for those still working. Financially strapped workers, that feel they are not making economic progress, will create political dilemmas for politicians and this could conceivably result in more radical social and political confrontations that are not conducive to order and prosperity.

The disruptive passions and emotions that erupted from the recent national debate about health care policy could pale in comparison to these displays. Of course, in the long-run, the way to accommodate economic structural changes that make a portion of the work force unemployable is to retrain and reeducate those that are disenfranchised. This takes time, resources and the will of the people and our leaders. Even with success in such an undertaking, it will not come in time for the rather large proportion of American workers that are nearing the end of their working lives. Furthermore, it seems like lately U.S. society has been a little reluctant to make the bold policy changes that would be required to make all of this come about. I am not optimistic about a quick U.S. recovery. High future unemployment rates and retirement induced fiscal crises within the federal, state and local governments are part, but by no means all, of the reasons for my prognostication. Only time will tell if my prediction is correct.

Health Care

Business Journal • November 2009

PAGE 17

Health Care professionals offer wide range of quality services While the debate over the best way to reform health care continues across the Potomac River in Washington, area health care professionals continue to look for ways to provide the best care to serve the needs of Delmarva’s residents.

Surgeon John Reilly, MD, and the team at Peninsula Regional perform minimally invasive laparoscopic surgery.

Delmarva’s experienced surgeons build PILARS Minimally invasive surgical techniques have revolutionized many of today’s operations. A series of tiny one inch incisions have replaced the need for a large open incision. Using customized instruments and high resolution cameras designed to fit inside those small incisions, surgeons perform precise operations with better long-term

patient outcomes. Peninsula Regional Medical Center’s laparoscopic and robotic surgeons recently launched the Peninsula Institute of Laparoscopic and Robotic Surgery (PILARS). The Medical Center is the region’s premier minimally invasive surgery provider. Continued to page 23

This month the Business Journal looks at some of the professionals, institutions and services available in the area. This is but a sampling of the capabilities of our local health care professionals.

PAGE 18

Business Journal • November 2009

Peninsula Regional honored for increasing number of organ donors The U.S. Department of Health and Human Services (HHS) honored five Maryland hospitals, including Peninsula Regional Medical Center, with the Medal of Honor for Organ Donation for substantially raising the organ donation rates of eligible donors in their facility during a 26 month award period ending in June 2009. The medals were awarded during a ceremony at the National Learning Congress on Organ Donation and Transplantation in Dallas, Texas. Other honored hospitals included Anne Arundel Medical Center, The Johns Hopkins Hospital, The University of Maryland Medical Center and Washington County Hospital in Hagerstown. “The commitment by these hospitals to increase organ and tissue donation at their institutions has helped many transplant recipients in our community and will continue in assisting the 1,884 hopeful recipients who are currently

waiting in Maryland,” said Charlie Alexander, president and CEO of The Living Legacy Foundation of Maryland, a non-profit organization which helps facilitate the donation and recovery of human organs and tissues for transplantation and research. The Medal of Honor is presented to hospitals and organ procurement organizations nationwide who achieve lifesaving organ donation rates of 75 percent or more for a sustained 12-month period. In 2008, the Living Legacy Foundation facilitated 119 organ donors. From the generosity of those donors, 329 people were given a second chance at life through organ transplant. Additionally, 373 Maryland citizens became tissue donors resulting in thousands who will benefit from life enhancing tissue transplants of bone, skin, vein and eyes. The Living Legacy Foundation encourages Marylanders to say ‘yes’ to or-

Meghan Boyer, left, Hospital Services coordinator of The Living Legacy Foundation, presents PRMC its Medal of Honor for Organ Donation. Accepting for the Medical Center are, from the left, Mary McGowan, clinical manager of the Intensive Care Unit, Tom Jones, Professional Development manager of the Intensive Care Unit and Tanya Clifford, clinical specialist for Critical Care.

gan, eye and tissue donation by registering online at www.donatelifemaryland. org, completing a donor designation

form or by checking ‘yes’ to organ donation when applying for or renewing a Maryland driver’s license.

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Remote Tele-ICU monitoring provides additional support in the intensive care unit.

Intensive Care adds Tele-ICU

Peninsula Regional Medical Center is one of six Maryland hospitals enhancing its quality of patient care by implementing the Tele-ICU program in its intensive care unit. The six hospitals, known collectively as Maryland eCare, united two years ago to find a solution to the critical care physician shortage. It is the largest collaboration of independent hospitals in the country – and the only such partnership in the state of Maryland – to establish this model of care for its patients. Through eCare, Peninsula Regional is using the new Tele-ICU program, which connects ICU patients and staff to a remote, specialized care team. Each ICU bed is connected via video camera, voice technology and intelligent monitoring and alarm systems to critical care physicians and nurses based at Christiana Care’s Tele-ICU monitoring center in Wilmington, Del. While maintaining patient privacy, this remote

center closely monitors patients 24/7. This technology is not a substitute for local ICU staff and does not replace bedside care; it is a supplement and provides an additional layer of support for the local team. By providing ICU nurses with immediate access to a critical care physician during off hours, the Tele-ICU program reduces stress and improves nurse retention in this very intense work environment. It also improves physician satisfaction and lifestyle as it allows for fewer sleep interruptions. Sleep deprived physicians tend to be more fatigued, less productive and prone to errors. With eCare, patients benefit from receiving timely, critical care when they need it and where they are most comfortable – close to home. The Tele-ICU program does not cost patients extra money, and has become a standard part of the care provided in the ICU.

400 Eastern Shore Dr. Salisbury, MD 21804

tel 410-749-5253 • fax 410-749-6345 FREE Delivery, Senior Citizens Discounts Now Carrying Burt’s Bees Products Medela Breast Feeding Equipment & Supplies Jobst Compression Stockings Blood Pressure Screening • Diabetic Counseling

EASTERN SHORE PHARMACY Across from the hospital on the corner of Eastern shore Drive and Carroll Street in Salisbury

Bob Elliott

Pharmacist/Owner

High Ratings For Us Mean High-Quality Care For You.

or 2010, Peninsula Regional Medical Center has again received numerous awards and 5-star ratings from HealthGrades, the nation’s leading health care ratings organization. Five stars is the

highest rating possible. This recognition is one more reason that you and your family can depend on Peninsula Regional for the finest medical care on the Delmarva Peninsula.

– 2010 HealthGrades 5-Star Ratings And Excellence Awards –

Critical Care – Ranked among the top 5% in the nation General Surgery – Only 5-star rated hospital on the Delmarva Peninsula GI Surgery – Ranked among the top 5% in the nation Pulmonary Care – Ranked #1 in Maryland and Best on the Delmarva Peninsula Heart Care – 5-star rated for treatment of heart failure Orthopaedics – 5-star rating for hip fracture repair Prostatectomy – 5-Star Rated for prostatectomy Stroke Care – 5-star rated for treatment of stroke Women’s Health – Ranked among the top 5% in the nation

Our Experience Makes Your Experience Better. www.peninsula.org

PAGE 20

Health Care Topics

Chamber studies health care issues

The Salisbury Area Chamber of Commerce Health Care Task Force continues to study the complex issues involved in the proposed major change to the delivery and payment of health care in America. The group has been reviewing the bills in Congress and filtering out the spin to determine the real impact on the Lower Shore business community. On Oct. 14 the Task Force presented an update on the reform proposals at a Lunch and Learn in the Chamber. The capacity crowd included both local television news organizations. Victor Lowe of Peninsula Neurosurgical presented the background on why the Obama Administration is pushing reform now. He also discussed health care costs under the current system and medical malpractice lawsuits resulting in the practice of defense medicine and the over use of diagnostic testing. The current congressional bills fail to include tort reform (malpractice lawsuits) which could provide millions of dollars in savings in reducing overall health care cost. Sean Fahey of Peninsula Roofing summarized the impact of the different changes being presented to employers and individuals. He also discussed what services would be covered under the new plans and what would not. Robin Ferger-Hill of Peninsula Cardiology presented the impact of the proposals on health care providers. Al Redmer of Landmark Insurance and a former Maryland Insurance Commissioner wrapped up the program with a summary of the changes everyone will see in how they obtain health insurance after reform. The Task Force followed the Lunch and Learn with a survey of the Chamber members to help provide the Chamber Board of Directors with the information to form a position on the issue. The Chamber is advocating for any changes include tort reform, a national standard for insurance policies that can be offered across state lines and the cost of program needs to be borne by all participants in the system. For more information on Health Care Reform and its impact on your business or to find out how to share your concerns with our Congressional representatives, contact the Chamber.

Atlantic General Hospital conducting survey

Business Journal • November 2009

In mid-October, Atlantic General Hospital conducted a two-week long community needs assessment. The hospital secured the assistance of RKM

Research and Communications, Inc., a market research firm to conduct the research on the hospital’s behalf. The 15-minute telephone survey was administered to randomly selected households in Worcester County and portions of lower Sussex County, Del., eastern Wicomico County, and northern Accomack County in Virginia. The purpose of the survey is to obtain opinions concerning healthcare in our communities so that Atlantic General Hospital and Health System can better plan to meet residents’ healthcare needs in the future. Atlantic General will receive only summary information with statistics in its report from RKM. The information is crucial for planning strategic initiatives and for providing health education to the public. “We want to know what residents think about their healthcare options and what services they would like to see offered in the future,” said Kim Justice, vice president of planning and operations.

AGH plans annual conference

No one can deny the powerful debate that has taken hold of America regarding the state of our healthcare system. Atlantic General Hospital’s Visions for Total Health Program, which strives to empower individuals and help communities improve their overall health through education and disease prevention, selected the keynote speaker for this year’s annual health conference with the healthcare debate in mind. Sarah Jones, an award winning playwright and performer, will bring her one-woman show, “A Right to Care,” to Stephen Decatur High School’s auditorium. She tours the country with her cast of characters, giving a voice to the social, ethnic and economic inequities that influence an individual’s access to healthcare. “We have a wonderful event planned this year, with educational speakers, free screenings including blood draws, demonstrations and mini therapy sessions,” said Dawn Denton, the community education manager at Atlantic General Hospital and chair of the Visions for Total Health Committee. Scheduled for Saturday, Nov. 14, the conference will be held at Stephen Decatur High School from 8 a.m. to 1 p.m. Jones’ performance will begin at 10:30 a.m. There will be more than 60 vendor displays and six different health talks. Demonstrations of chair yoga, healthy cooking and ballroom dancing will also be available. Attendees can take advantage of free massages, reflexology and Reiki therapy treatments. For a complete agenda or to preregister for the event, visit www.atlanticgeneral.org/visions.

AGH, Rite Aid offer clinics

Rite Aid Corporation and Atlantic General Hospital and Health System have announced an agreement to open Atlantic ImmediCare clinics inside three Rite Aid stores in Ocean Pines and Pocomoke City, and Millsboro, Del., this fall. The clinics, which will be open daily, will provide extended hours for care in the evening and on weekends. At Atlantic ImmediCare, certified nurse practitioners will provide patients with quality care for common illnesses such as strep throat, ear infections, tick bites, flu, bladder infections, bronchitis and allergies, as well as school and employer physicals, laboratory tests, adult immunizations and health screenings. The Atlantic ImmediCare clinics in select Rite Aid locations are open to anyone. They are especially beneficial, however, to those who are already patients of any of the existing providers within Atlantic General Health System and cannot secure an appointment with their regular provider. With the patient’s permission, Atlantic ImmediCare can provide treatment information to the patient’s primary care provider to ensure continuity of care.

Because of the affiliation with the hospital and health system, records of Atlantic ImmediCare visits for individuals who are existing patients of an Atlantic General Health System provider will immediately be available to that provider through the electronic medical record, ensuring a continuous, up-todate medical history and more comprehensive care.

Apple Discount Drugs

They say “an apple a day keeps the doctor away,” so it follows that Apple Discount Drugs can help you get well and stay healthy. “We offer one-stop shopping for your health,” said Jeff Sherr, pharmacist and company president of the independently owned business in Salisbury and Fruitland. At Apple Discount Drugs you’ll find a complete pharmacy, equipped to custom compound medications for you or your pet, including 30 flavors so good your kids will ask to take their medicine. Whether you need equipment from a hospital bed to a wheel chair, medical oxygen or intravenous fluids for use at home, Apple Discount Drugs can provide all your needs for home medical Continued to page 22

Now Open!

Atlantic General Hospital brings you

Now open at select Rite Aid stores! There’s never a convenient time to get sick. That’s why there’s Atlantic ImmediCare. All Atlantic ImmediCare locations are staffed by medical professionals who are affiliated with Atlantic General Hospital. So you know you’ll always receive the best possible care.

$10 off any office visit Good at all Atlantic ImmediCare locations. Cash, check, Visa and Mastercard accepted

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Healthcare where you are.

Atlantic ImmediCare – Rite Aid Offices: Millsboro Store 101 East DuPont Highway, Millsboro, DE 19966 302-297-0397

Pocomoke Store 505 Linden Ave., Pocomoke City, MD 21851 410-912-4232

Ocean Pines Store 11011 Manklin Creek Road, Berlin, MD 21811 443-664-0190

Always call 911 for life-threatening emergencies.

www.AtlanticImmedicare.com

When you go to the emergency room, you don’t need more surprises and a long wait. That’s why Atlantic General Hospital has added online wait time information to our 30-Minute ER Promise. Actual wait times are posted on our web site. Most

We put the urgency back in emergency

importantly, you’ll begin receiving care within 30 minutes of coming through our doors – usually much sooner. It’s that simple ... it’s that important. We’re proud to be the first hospital in Maryland to offer online wait time information along with a 30-minute ER promise. It’s just one more way we put the urgency back in emergency.

New ... current wait

Business Journal • November 2009

PAGE 22

Technology can help stop spread of the flu By Ira S. Wolfe

Imagine that 10% of your employees are too sick to come to work on any given day. Imagine that over the course of several months to a year 15% or more of your workforce is absent for weeks. Imagine that the other businesses you rely on are decimated by high absentee rates. Fortunately, most cases of H1N1 flu are relatively mild -- generally a week of fever, sore throat, runny nose and fatigue. But to minimize its spread, the Centers for Disease Control and Prevention (CDC) has recommended that anyone with symptoms stay home. Another CDC recommendation to minimize the spread of H1N1 is known as social distancing - avoiding conferences, group meetings and face-to-face transactions. Such advice will likely present a disruptive challenge at companies that depend on personal interaction to conduct business. With employees taking time off to care for themselves or family members, the chief concern for most businesses is: Who will be minding the store? But CDC recommendations only carry so much weight unless enforced by employers. No matter how much the CDC says it, and no matter how much we all know it makes sense, how many people will actually stay home when they are sick - let alone for seven days? Many employees, financially strapped by layoffs, furloughs and cut-backs, can ill afford to abide by

Continued from page 20

the CDC’s recommendation to stay home unless the employer creates some accommodation for remote access. History tells us that past influenza epidemics have been battled with face masks and vaccinations. But as the nation begins its match with H1N1, computers and smart phones may prove equally valuable, as communicators use electronic and social media to help spread the word about flu risks, prevention and treatment. Equally important, technology can be used to keep employees connected to co-workers and customers. The CDC (and other health care organizations) have embraced social media and are going viral with the news about the virus. As of last September, tens of thousands of people viewed CDC videos on YouTube and listened to podcasts. Over 1 million people follow CDC tweets from Twitter and 30,000plus people are fans of the CDC Facebook page. What the CDC has learned is that social media can help a business: • Provide timely, accurate, and credible information • Increase public awareness, knowledge and adoption • Guide public expectations • Incorporate consumer, employee and public feedback Every business can take a lesson from the playback of the CDC. While technology and social media can’t immunize a business or its employees against the effects of a pandemic, it can help minimize business disruption caused by high

equipment. Apple Infusion, a licensed pharmacy providing home IV therapy and enteral therapy works closely with the physician, social worker, discharge planner, nursing agency and third party insurers to provide a team that ensures continuity of care in the comfort and familiar surrounding of the client’s home. You’ll find the facilities visually appealing, well organized and well stocked. Shop in a pleasurable, familylike atmosphere where helpful employees want to provide an excellent customer experience. “We hire, train and give employees the proper tools to solve customers’ problems,” Sherr said. “We really want to help people. That’s what we should be there doing.” Apple Discount Drugs has four locations to serve you: at 404 North Fruitland Boulevard and 1500A Pemberton Drive, Salisbury; 314 Franklin Ave., Suite 600 in Berlin and Snow Hill Pharmacy in Snow Hill. For more information, call (410) 749-8401.

and extended rates of absenteeism. Now is the time to prepare employees and customers. In addition to using social media sites like Twitter and Facebook to stay connected with customers and employees, virtual private networks or remote access software like GoToMyPC makes telecommuting an affordable and convenient solution for businesses of all sizes to keep individual employees and teams working. And in taking a lesson book from the classroom, innovative teachers have introduced Skype, a free voiceover-Internet application, to their students. When students are absent, the teacher sets up a webcam in the classroom and absent students call in to “attend” class. Employees too can stay in touch with co-workers and customers even when they are forced to stay home to take care of children or feeling under the weather themselves. Social media, often blamed for siphoning off work-productivity, is actually providing a booster shot for business. Electronic and social media technologies can help inoculate almost any business and minimize against the severe loss of productivity due to high absenteeism should the H1N1 virus attack your employees or their families.

About the author Ira S Wolfe is the president of Success Performance Solutions, a workforce management consulting firm with offices in Ocean Pines and Lancaster, Pa.

Health Care Topics

Eastern Shore Pharmacy

Eastern Shore Pharmacy got its start in Salisbury, Md., nine years ago in October. “We’re the bestest little drug store in town,” said Bob Elliott, owner, pharmacist and generally jovial person. “We guarantee a smile before you leave, no matter how sick you feel, because that’s the best medicine there is,” Elliott insists. In addition to prescription medicines, Eastern Shore Pharmacy carries diabetic supplies, low carb food, Jobst stockings, Yankee Candles, Russell Stover candies and a full line of Burt’s Bees products. “We also offer counseling to diabetics and free delivery,” Elliott said. Eastern Shore Pharmacy is located at 400 Eastern Shore Drive, across from Peninsula Regional Medical Center, telephone (410) 749-5253.

Tri-County health survey

During November and December, the Somerset, Wicomico and Worcester County Health Departments, Atlantic

Online sites that can help

The H1N1 virus is posing a significant threat to our communities and businesses. The following websites will help you learn more about the prevention, symptoms, treatment and spread of the H1N1 virus. Share these sites with your employees and customers. “Spread” the word. Center for Disease Control (CDC) and Red Cross www.cdc.gov/swineflu/ http://sn.im/redcrossflu The World Health Organization and federal government sites are also excellent sources. www.who.int/csr/don/2009_04_24/en/index. html www.pandemicflu.gov/ Excellent business sites with communication kits: www.cdc.gov/SocialMedia/Campaigns/H1N1 www.facebook.com/CDC Communication Toolkit for Businesses and Employers www.flu.gov/professional/business/toolkit.pdf 2009 H1N1 Flu Resources for Businesses and Employers www.cdc.gov/h1n1flu/business Map outbreaks At Google Maps, you’ll see a swine flu map. Cases are plotted on the map. There’s also HealthMap. It plots disease outbreaks from the past 30 days. By default, it shows a variety of different diseases. http://sn.im/flumapgoogle www.healthmap.org/en Free assessment The IBHS has also created a free Pandemic Flu Business Assessment. It’s a quick survey to evaluate your preparedness in case the swine flu strikes your business. www.disastersafety.org/resource/resmgr/pdfs/ pandemic

General Hospital, McCready Memorial Hospital and Peninsula Regional Medical Center will be sponsoring a TriCounty Community Health Assessment. The survey will be conducted by Professional Research Consultants of Omaha, Nebraska. These six partners have been sponsoring this survey once every five years since 1995. The survey is administered by telephone and will include a randomly selected number of households from throughout the Lower Shore. If your household is chosen to participate, please take time to answer. Your responses will be completely confidential and your participation will help identify adult, child and adolescent health needs in the tri-county area. If you would like more information regarding the survey, you may call the Somerset, Wicomico or Worcester County Health Departments during regular business hours. Somerset County residents may contact Lori Conklin at 443-523-1740. If you live in Wicomico County, contact Tammy Griffin at 410-

334-3480. Those living in Worcester County may contact Dr. Jennifer Shultz at 410-632-1100, ext. 1234.

Diabetes Awareness Month

November is National Diabetes Awareness Month. To celebrate, on Tuesday, Nov. 10, Apple Drug’s Fruitland location will offer: a cooking demonstration, healthy eating class, foot screenings, eye exams, and a meter exchange. Also from 9 a.m. to noon, a Health Across America bus will offer free diabetes screenings to the public. For details call 410-749-8401.

Record-setting flu clinic

Peninsula Regional Medical Center’s recent Drive-Thru Flu Clinic at Arthur W. Perdue Stadium in Salisbury on Oct. 1-2, set a record for the number of people vaccinated. Nurses administered 6,740 adult vaccinations to people 18 and above and 233 pediatric vaccinations others to those between the age of 13 and 17 for a grand total of 6,973 vaccinations. That number is the largest amount in the 16 year history of the Medical Center’s Drive-Thru Flu Clinic.

Business Journal • November 2009

PAGE 23

Apple Discount Drugs opens a Diabetes Resource Center Apple Discount Drugs is “going the extra mile” for patients with diabetes with the opening of the new Diabetes Resource Center at the Fruitland location. The center provides basic diabetes instruction for meal planning and exercise. Patients can also receive injection instruction and medication management as well as confidential one-onone counseling and monthly supports groups. The trained staff at Apple provides educational items, new product information and web site support links as well as blood glucose meter instruction, custom fitting for diabetic shoes, support hose fittings and the handling of Medicare and insurance billing. “We know physicians and their staff can get very busy with the day-to-day operations of a doctor’s office,” said Jeff Sherr, President, Apple Discount Drugs. “We are offering them help and support with their diabetes patients by providing an educational resource and personalized care.” So far, Apple has received rave reviews from their diabetic customers. “I am 66-years-old and did not know I was a diabetic until I went into Apple

for a screening,” said Lawrence Miller of Salisbury. “I thought I was having trouble with my kidneys but it turned out my blood sugar was so high I could have had a stroke at any minute.” When John, Apple’s diabetes resource pharmacist, saw the reading on Lawrence’s glucose levels he immediately called his doctor to get him an appointment. The doctor wasn’t in the office that day but that didn’t stop John. He called the doctor at home to tell him how serious the situation was for Lawrence. The doctor met Lawrence at the office to give him a fast-acting shot of insulin. “John saved my life. If it weren’t for him I could have suffered a stroke or went into a coma. After the incident John taught me how to check my blood sugar. Now I check it at least twice a day. He also helped me understand how to manage my diabetes by eating healthy. I’ve lost 10 pounds in the last four weeks because of the changes I made and I feel great.” For more information about the Apple Diabetes Resource Center, call 410-749-8401, option 5 or email john@ appledrugs.com.

Minimally invasive procedures Continued from page 17

PILARS surgeons perform nearly 40 different types of minimally invasive general, gynecologic, bariatric, urologic and cardiac procedures - 1,500 annually - some featuring the da Vinci High Definition Surgical System Robot. PILARS surgical benefits include less pain and less chance of post-operative infection, less blood loss during surgery, shorter hospital stays, faster healing and a faster return to normal, and improved cosmetic results Laparoscopic surgery Laparoscopic, or minimally invasive, surgery consists of making small incisions and placing instruments through those incisions to perform procedures that would otherwise be done though a larger incision. The first laparoscopic procedure to become widely accepted was laparoscopic cholecystectomy (removing the gall bladder). Since then, surgeons have adopted and mastered the techniques, and now perform most abdominal procedures laparoscopically versus the traditional open fashion. At PRMC, these include: robotic prostate removal, robotic coronary bypass surgery, laparoscopic lap band weight reduction surgery, laparoscopic colon surgery, laparoscopic acid reflux surgery, laparoscopic gallbladder, spleen and adrenal gland removal, laparoscopic hernia repair and laparoscopic uterine surgery. Robotic surgery The da Vinci Surgical System Robot is another key PILARS component. Peninsula Regional Medical Center

pioneered da Vinci use on the Delmarva Peninsula. It allows our urologic and cardiothoracic surgeons to be less invasive and bring surgical precision to a whole new level. From a control console, every hand a finger movement is translated into corresponding micro-movements by the robot. Specialized laparoscopic instruments, controlled by the surgeon, perform the surgery with extraordinary accuracy. Cameras transmit back to the surgeon a magnified, three-dimensional, full color look inside the patient that is 10 times larger than the actual surgical area, with a 360-degree field of vision and the ability to zoom in and out and move side to side. Ask your surgeon If you’re considering surgery or have been scheduled for an upcoming operation, ask your surgeon about your minimally invasive options at the Peninsula Institute for Laparoscopic and Robotic Surgery at Peninsula Regional Medical Center. Urologist Mark Edney, MD, one of the surgeons to pioneer the use of the da Vinci Surgical System Robot on the Delmarva Peninsula, serves as its medical director. “We’re very fortunate to have a group of 30 surgeons of this caliber who are actively involved in PILARS and dedicated to its success,” said Dr. Edney. For a complete list of the Delmarva surgeons participating in PILARS and the procedures they’re performing, visit www.peninsula.org/PILARS or call 1-877-456-6350 or 410-912-6350

Discover

DELMARVA Don’t miss this chance to be featured in the 2009 Discover Delmarva magazine & directory. Advertising discounts are offered to Salisbury Chamber of Commerce members. Contact Emily Rantz for advertising information

410.749.0144 email: erantz@mspublications.com

PAGE 24

Business Journal • November 2009

Smart cars a smart idea for Riverside Pharmacy By John Rankin

When a business offers delivery service and gas costs $4 a gallon, it needs a good strategy to stay in the black. A Salisbury pharmacy met that challenge with a smart idea. Riverside Pharmacy and Milford Street Pharmacy are owned by Fred Batie, who operates the pharmacies with different names to reflect their locations. During 2008, the high price of gas pressured operating margins at a time when the business had old, high-mileage delivery cars. How could the business replace them and reduce its fuel costs? Batie, who is a car buff, heard about super-small vehicles with 3-cylinder engines. The cars, called “smart cars,” are popular in European cities but have limited use here. Smart cars are manufactured by Germany’s Daimler AG and are available at Mercedes-Benz dealerships throughout the United States. After doing some checking, he found that smart cars boast an EPA mileage rating of 33 city and 41 highway. Confident that the cars would reduce his fuel costs, Batie purchased two late last year. Their impact on his fuel costs was clear and immediate. After seeing the benefit of the smart cars, the pharmacy took its investment

one step further. They decided to use the cars to increase the pharmacy’s visibility in the community, contracting with Read Signs, a Salisbury business that specializes in vehicle lettering. Bright, eye-catching decals were applied to the cars to draw attention to the business name. The decal design is the same on both cars except the colors are different. It shouts the business name in angled letters and encourages the reader to “think smart!” Melissa Batie Johnson, who manages the pharmacy’s advertising and marketing, says the response to the new cars has been enthusiastic. “We’ve had so many customers tell us that they’d seen our cars around town and remembered Riverside’s name when they needed a prescription,” she says. “Our drivers have been at red lights and had adjacent drivers wind their windows down to ask questions about the car.” This is the kind of attention that any business would welcome. The response to the smart cars has been so great that Batie Johnson adopted the “smart” concept as the center of the pharmacy’s advertising and marketing campaign. “Think Smart” has become the business motto and now appears on pharmacy smocks, business

Peninsula Regional prepared for expected busy flu season As health care professionals prepare for the flu season, much attention is being focused on the H1N1 (Swine Flu) influenza. Peninsula Regional’s Emergency Management team has been closely monitoring the latest information on the virus and is preparing action plans to respond to what could potentially be a very busy flu season. Members of the Emergency Management team are meeting weekly to develop strategies that will address medication inventory, staffing resources, supply needs and facility logistics in the event of a significant influx of patients into the Emergency Department with flu symptoms. The symptoms of H1N1 flu are no different from the common seasonal flu. If you have flu-like symptoms and are worried that it may be H1N1 flu, stay home and call your doctor before going to the Emergency Department or to the doctor’s office to prevent others from being exposed. Doctors can diagnose influenza most of the time based on a person’s symptoms, so people suffering from flu symptoms do not always need a laboratory test. The Medical Center Laboratory has a

rapid test for influenza, but it cannot tell whether or not the influenza is H1N1. Testing to determine if a person is infected with the H1N1 strain is performed at a state laboratory, which at this time is only performing H1N1 testing on two groups: hospitalized patients and outpatients as directed by the health department. Individuals who come to the Emergency Department with flu-like symptoms will not be tested for H1N1 because regardless of the test results, the recommended treatment is the same for both H1N1 and the seasonal flu. The Centers for Disease Control (CDC) recommends only using antiviral agents such as Tamiflu (Oseltamivir) for those persons who are hospitalized with influenza or for persons at a higher risk of complications. For more information, those interested should check their local Health Department’s website at www.somersethd.org, www.wicomicohealth.org, or www.worcesterhealth.org. Maryland residents may also call the Maryland H1N1 flu hotline at 1-877-MDFLU4U (633-5848) or send questions via email to the Department of Health and Mental Hygiene (DHMH) at www.dhmh.state.md.us/swineflu.

Riverside Pharmacy uses a Smart Car to make deliveries. The pharmacy, which also includes Milford Street Pharmacy, has adopted the “smart” concept as the center of its advertising and marketing campaign.

cards and in radio and TV ads. Batie Johnson is planning more creative ways to use the “think smart” concept in the future. “We want to grow and be environmentally friendly, but keep our personal feel with customers as we grow,” she says.

The “think smart” campaign is a good example of how a business can prosper by considering creative business or marketing strategies. As the recession continues to strain small businesses, considering new ideas can be a smart idea.

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Business Journal • November 2009

PAGE 25

What should you do with a 401(k) after a layoff? By Kelley Selph

Investing

As you’re no doubt aware, the long and deep recession has resulted in the highest ...if you can protect y unemployment rate in our 401 (k) today, you’ll decades. But if you’ve be better off tomorrow. been laid off, or if you fear a layoff may soon be coming, you’re less interested in statistics than in your immediate will be taxed as ordinary income. financial future. How will you And if you’re under age 59½ get by until you land a new job? when you liquidate your 401(k), This is a scary question, of you may also be subject to a 10 course. And it can cause you to percent penalty. And worst of all, look at all your available finanthe money may not be available cial resources — including your to you when you retire. 401(k), which may well be the Obviously, if you have no othlargest single financial resource er financial resources, you may you have. have no choice but to tap into But before you cash out your your 401(k) plan. 401(k), make sure you underHowever, if you can find an stand what’s involved. Your alternative way to tide yourself former employer is required to over until you’re working again, withhold 20% of your account you may be better off in the long balance to prepay federal taxes. run by not cashing in your plan. Also, all your 401(k) proceeds If you decide against the

“cash-out” option, what can you do with your 401(k)? Here are two possibilities: • Keep the money in your former employer’s plan. If your former employer permits it, you may able to leave your money in your 401(k). You won’t have to pay any immediate taxes, and your money can continue to grow tax deferred. But you may no longer be able to add funds to your account. • Roll your money over to an IRA. If you roll over your 401(k) assets to an IRA, you’ll avoid paying immediate taxes, and your money can continue to grow tax deferred. Furthermore, you can fund your IRA with many types of investments, as opposed to a 401(k), which may offer only a handful of choices. And when you can afford it, you can make additional contributions to your IRA. Also, when you retire, you may find that an IRA gives you more flexibility in making withdrawals than a 401(k).

While there are some clear benefits to keeping your 401(k) with your former employer or moving it to an IRA, neither choice helps you answer the question of how you’ll make it, financially speaking, until you’re working again. If you’ve built up a cash cushion in the preceding years, you can turn to it now, of course. And if you’ve created an investment portfolio outside your 401(k), take a close look at it. You can consider adjusting your investment mix to add more income-producing investments, if appropriate. Keep in mind that your portfolio should reflect your risk tolerance, long-term goals and time horizon. A layoff is never easy — and it can force you to make some tough choices. But if you can help protect your 401(k) today, you’ll be helping yourself tomorrow.

PAGE 26

Human Resources Business Journal • November 2009

Hiring people with disabilities takes a bit of creativity By Jackie Gast Have you heard about the The focus shifted from employment successes at the Walgreens distribution center how she cut the boxes in South Carolina? to making sure all the I was fortunate enough to listen to keynote speaker boxes on the checklist Randy Lewis, senior vice were checked off and president of Distribution & Logistics for Walgreens her speed improved. Company, at the USBLN National Conference in Washington, D.C., in September. you’ve seen one person with a disabilTheir center in Anderson, S.C., has ity, you’ve seen one person with a disthe highest quality of output, the lowest ability.” turnover and lowest workplace acciEveryone is different. Some accomdents of all their distribution centers in modations had to be made but one of the U.S. and 30% of their workforce has the surprises was that some accoma disability. Randy Lewis made a commodations benefited everyone. For mitment to hire individuals with disexample, one of their logistics processes abilities because he felt it could work. It did work, and some positive surprises included referring to a computer screen with a lot of small type in a spreadsheet came along with it. format. Information Technology simpliOne quote Randy used that I have fied the screen using icons instead. The repeated several times since is, “If job process became more consistent,

was easier to learn and less ambiguous. Time to accomplish that job and training time to learn how to read the screen for new hires, disability or not, was dramatically reduced. Other accommodations were that training sometimes had to be done differently or may have taken a little longer than usual. Most accommodations cost less than $25 but usually cost $3 or less. One employee worked a station loading the conveyor belt. He was uncomfortable if anyone encroached on his personal space. The accommodation was to put yellow duct tape on the floor designating his space and training employees to respect his work area. The area was about 5’ X 5’. Another employee with a developmental disability was a good worker but tended to stay out on break too long. He was obsessed with Barack Obama so they put up a picture of Obama in his workspace with a conversation bubble saying, “Don’t be late getting back to

your station!” It worked! Another employee with obsessive compulsive disorder was in the box trimming area and her time was not up to standard because she focused on how accurately she cut the boxes. Human Resources developed a pictorial checklist showing the number of boxes she needed to cut in the necessary time frame. The focus shifted from how she cut the boxes to making sure all the boxes on the checklist were checked off and her speed improved to the level required. The center’s atmosphere or culture changed as well. There became an improved sense of purpose, being and teamwork. In this economy, costs needed to be reduced at all the centers. In other centers, people worried about themselves but in the Anderson center, employees asked what they could do to help. To listen to Randy Lewis’s full presentation, visit www.walgreesoutreach.com/aboutus/videos.html.

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Taste of the Town Business Journal • November 2009

PAGE 27

The Young Professionals (YP) Committee of the Chamber hosted their second annual “Taste of the Town” event at Rowen’s Mill Clubhouse. Over 70 people attended and local businesses provided refreshments. Thank you to everyone who donated to the event: Black Diamond Lodge, Bistro 54, Brew River, Evolution Craft Brewing Company, Ikebana, Liquid Assets, Market Street Inn, Peaky’s, Pepsi Bottling Ventures and SoBo’s Wine Bistro. A special thank you to Rinnier Development for the use of the clubhouse again this year and to Rob Korb of Rob Korb Photography for photographing the event. The event was put together by the Networking subcomittee of the YP’s. For more information on the YP’s, visit www.salisburyyoungprofessionals.com or contact Tiffanie at membership@salisburyarea.com.

Kristen Conn and Licia Gliptis of Wicomico Recreation, Parks & Tourism chat with Tom Knorr of Evolution Craft Brewing Company & SoBo’s Wine Bistro.

Members of the YP Committee make the most of the networking opportunities.

Brennan Jones, Sherwin-Williams and Katie Weisner, Weisner Real Estate.

Program matches volunteers RSVP matches volunteers, 55 and older who have the time and skills to offer local non-profit groups. Realizing that many individuals may not have time for long term commitments, RSVP introduces the Pro Bono Consulting Program. Volunteers can sign up for short term opportunities that use their professional skills or hobbies to help local non-profits. Those with technical skills can help set up web pages, install software or trouble shoot. Communications professionals can offer advice, create videos or write articles. Non-profits can also benefit from consultants in human relations, marketing, grant writing and financial planning. Personal interests and hobbies also lend themselves to volunteer opportu-

nities. Gardeners can help landscape a wheelchair garden and those who are good with a hammer can help make minor repairs. If you are retired, semi-retired, between jobs or at the peak of your career, you can contribute to your community. For more information, contact Project Director, Valerie Wagner at 410742-0505, ext. 112 or email rsvp@ macinc.org. While our focus is those who are 55 or older, we will connect volunteers of any age with area nonprofits. RSVP, Your Response to Community Service, is federally funded through the Corporation for National Service and is sponsored by MAC, Inc, the Area Agency on Aging.

PAGE 28

Business Journal • November 2009

New ShoreCAN Volunteer Center opens Volunteering on Maryland’s Lower Eastern Shore is now easier than ever before. A ribbon cutting ceremony on Oct. 14 officially celebrated the opening of the new home of the ShoreCAN Volunteer Center at the Community Foundation of the Eastern Shore in Salisbury. The purpose of the Volunteer Center is to connect local nonprofit organizations that need volunteers with individuals on the Lower Shore who are looking for volunteer opportunities. “This is an exciting time for volunteerism,” said Spicer Bell, Foundation president. “Volunteering connects people to hope and offers a chance to build a stronger community.” The Foundation has taken on the responsibility for operating and promoting the volunteer center in order to increase volunteerism throughout the Lower Shore. The primary means of facilitating the connection between prospective volunteers and the needs of local nonprofit organizations is an interactive website www.shorecan.org that benefits both. To help launch the new center and promote volunteerism, the Community Foundation is being assisted by Jonathan Fitzsimmons, a VISTA Volunteer and Salisbury University senior.

Art Cooley, board chairman of the Community Foundation of the Eastern Shore, cuts the ribbon to officially open the new home of the ShoreCAN Volunteer Center at the Foundation’s offices in Salisbury.

Local nonprofit organizations are currently being introduced to the new ShoreCAN Volunteer Center through a series of training sessions at the Foundation. The ShoreCAN program has the

potential to significantly increase volunteerism on the Lower Shore of Maryland by enabling local nonprofit organizations to match-up their needs with the skills and availability of volunteers who register on the website.

STORAGE TO GO

Individuals seeking volunteer opportunities and local nonprofit organizations needing volunteers are encouraged to visit www.shorecan.org, or call the Community Foundation at 410-7429911 to learn more.

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New Raven’s club at Uno’s to aid charities

When the Baltimore Ravens swooped into Maryland in 1996, Bob and Tammy Weber of Salisbury became huge fans. Since then, the Weber’s children have just about left the family roost. Now the couple has decided to adopt the purple football team and hope other fans will join them. The Weber’s are forming the first Salisbury Ravens Roost. Ocean City and Fenwick Island also have official Ravens Roosts. The Ravens Roost is a non-profit social organization committed to supporting professional football in Baltimore, specifically the Baltimore Ravens. In addition to gathering on Sundays at Chicago Uno’s Bar and Grill in Fruitland to cheer on the Ravens, the roost will provide the opportunity to participate in fundraising events to benefit local charities. The initial letter of interest has been submitted to the Council of Ravens Roosts. “We are now in the process of establishing the initial 25 ‘charter’ members and the officers and Board of Directors of the organization,” says Weber. Additional membership drives will be held at Chicago Uno’s Bar and Grill once they are officially approved by the council. All members must be at least 21 years of age. For more information, contact Bob or Tammy at 443-5215461, or by e-mail, salisburyravensroost@yahoo.com.

Business Journal • November 2009

PAGE 29

ISG HELPS CHILD - ISG International in Cambridge wore blue jeans and green shirts recently in support of eight-year-old David Ryan Jr., who was recently diagnosed with a rare and life-threatening disease, XLP. David, who is the son of ISG employee Tina Ryan and her husband David Sr., will need a bone marrow transplant at Johns Hopkins Hospital in Baltimore. To make a donation in support of David Ryan or for more information, call 800-336-5659 or visit www.isgintl.com.

Federal E-Verify regulations in effect The E-Verify regulation which requires government contractors and subcontractors to verify workers’ employment eligibility is finally in effect after some delays. Federal contractors are now required to participate in E-Verify if: the contract value is $100,000 or more awarded or renewed on or after Sept. 8, and the Federal Acquisition Regulation (FAR) contract specifically requires participation in E-Verify. Federal contractors are required to enroll in E-Verify within 30 days of the contract award date. After enrolling, contractors will have 90 days to implement the program and verify the work eligibility of new hires and some current employees assigned to FAR contracts. Employers do not have to verify

current employees if: those employees were hired before Nov. 6, 1986; employees who provide indirect or overhead functions relating to the contract; individuals with secret, top secret and confidential security clearances; and employees with HSPD-12 credentials. Contract’s exempt from the E-Verify requirement include the following: contracts that include only commercially

available off-the-shelf (COTS) item (or minor modifications to a COTS item) and related services; contracts of less than the simplified acquisition threshold ($100,000); contracts less than 120 days; and contracts where all work is performed outside the United States. For more information on E-Verify, visit www.dhs.gov/e-verify or call 888464-4218.

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RIBBON CUTTING - A ribbon cutting ceremony on Sept. 30 officially opened the new outreach center, Coastal Hospice at the Ocean. The facility, located in Berlin’s Taylorville Center on Route 589, allows Coastal Hospice to expand its services in Worcester County. The outreach center will offer education for volunteers, group meetings for the bereaved, along with resources, and support for family members in the community who are coping with life-limiting illness or the loss of a loved one.

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Business After Hours Business Journal • November 2009

PAGE 30

Bonnie Smith of BB&T welcomes members to the event. Les Dennis, BB&T, Mitchel Marriner, Chesapeake Mortgage Funding, and Martin Coulbourne, MJC Electric Service.

John Morris, Shore Distributors, Mark Greene, BB&T, and Skip Cox, Austin Cox Mechanical.

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Business Journal • November 2009

DILA RECEIVES GRANT - Deaf Independent Living Association, Inc. (DILA) has been awarded a two-year grant, $75,000 per year, from the Maryland State Department of Education’s Division of Rehabilitation Services (DORS) through the American Recovery and Reinvestment Act (ARRA) of 2009 to expand their specialized services. From left, Kevin McGowan, DILA’s Job Seeking Skills instructor, discusses good work traits with students, Albert Rivas and Charles Hunkapiller, in American Sign Language (ASL).

Delmarva Power donates alarms

Delmarva Power’s Emergency Services Partnership Program donated residential smoke alarms to fire safety officials for distribution throughout Maryland’s Eastern Shore. Maryland fire safety officials received 1,000 regular smoke alarms and 80 special needs smoke alarms for the deaf and hearing impaired. “For the past nine years Delmarva Power’s Emergency Services Partnership Program has made smoke alarm donations part of our commitment to public safety,” said John Allen, vice president, Delmarva Power Region. Additional organizations supporting this effort include: The Salisbury Fire Department, Maryland State Firemen’s Association, Fire and Burn Safety Coalition of Maryland, Maryland State Fire

Prevention Commission and Maryland State Chief’s Association. Lowes Home Improvement Warehouse and Harris Communications of Minnesota provided these alarms to Delmarva Power at a reduced cost.

TETC earns LEED silver rating

Salisbury University has earned its first Leadership in Energy and Environmental Design (LEED) certification from the U.S. Green Building Council (USGBC) for its Teacher Education and Technology Center (TETC), opened in 2008. The USGBC is the nation’s leading organization supporting environmentally responsible building. The TETC earned silver certification, one of the top three levels available, following the council’s inspection and analysis.

PAGE 31

WALMART DONATIONS - Wal-Mart in Salisbury recently donated $1,000 to the March of Dimes. Here Store Manager Kevin Fullmer presents a check to Melodie Carter, Board of Directors, March of Dimes. Walmart in Salisbury also donated $1,000 to the Mardela Springs Volunteer Fire Co. A check was presented to Doug Jones, Fire Department chief. And the Salisbury Walmart donated $1,000 to Jen’s Gems with the Ronald McDonald House. A check was presented to Jennifer Benson, coach and founder of Jen’s Gems.

In designing and building the new center, Ayers Saint Gross Architect + Planners and Holder Construction Co. used a set of 69 guidelines established by the USGBC for environmental quality. This included everything from reflective pavings on the roof and sidewalk to reduce heat island effect

to recycling waste materials from construction (more than 72 percent was recycled). All new buildings at SU are being designed with LEED standards. Some of the older buildings, including four residence halls currently undergoing or preparing for renovations, are being retrofitted to meet those standards.

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TEAM SVN-MILLER - Sperry Van Ness- Miller Commercial Real Estate along with friends and family joined the American Cancer Society’s Relay for Life on Sept. 2526. The SVN-Miller team raised over $5,300. The team would like to thank our Team Captain, Christina Rice, Co-Captains, Melanie Griffin and Melissa Marcum and our local business sponsors for their contributions.

PAGE 32

Department receives grant

Salisbury University’s Nursing Department has been awarded $635,601 from the Maryland Higher Education Commission to establish clinical educator partnerships with Peninsula Regional Medical Center in Salisbury and Atlantic General Hospital in Berlin. The grant creates three hospital-based clinical faculty positions. The positions will be filled by nurses employed by each partner hospital. Two SU alumni have already been appointed: Rebecca Skorobatsch (’05) at Peninsula Regional and Julie Long (’93) at Atlantic General. Both will work in the area of adult health for the duration of the three-year appointment. A third, two-year position in women’s and children’s health will be filled at Peninsula Regional next year. The partnership benefits the hospitals by allowing them to retain experienced staff and offer them opportunities to continue their education.

PRMC receives recognition

An independent study by HealthGrades, the nation’s leading independent health care ratings organization, has recognized Peninsula Regional Medical Center for high quality patient care in Cardiac Services, Orthopaedics, Stroke, Pulmonary, Prostatectomy, Gastrointestinal Care, Critical Care, General Surgery and Women’s Health. Peninsula Regional Medical Center’s quality of patient care was cited by HealthGrades’ 12th Annual Hospital Quality in America Study. As the only recipient of the 2009 HealthGrades Distinguished Hospital Award for Clinical Excellence on the Delmarva Peninsula, ranking among the Top 5% of hospitals in the entire nation

Health

Business Journal • November 2009

and one of only 270 hospitals nationwide, Peninsula Regional received several top five-star ratings for the quality of its care in multiple clinical services and treatments. The new 2010 HealthGrades hospital ratings are posted online at www.healthgrades.com.

Best pass rate in the state

Salisbury University nursing students are tops in the state, again. According to the Maryland Board of Nursing, they had the highest pass rate of all baccalaureate programs in Maryland on the National Council Licensure Examination (NCLEX) in 2008-2009, for the second consecutive academic year. With some 96.05 percent of students passing on the first try, SU surpassed peers including Johns Hopkins University and the University of Maryland, College Park. SU also topped its pass rate of 95.45 percent from last year. The statistics represent students in SU’s two undergraduate nursing tracks: traditional first-degree students and accelerated second-degree students. Some 73 out of 76 passed on the first try.

PRMC offers satellite office

Peninsula Regional Medical Center and its Health Information Management (HIM) department announce the opening of a new Medical Records Satellite Office on the first floor of the Medical Center. The new Medical Records Satellite Office, which is located just off the Same Day Surgery/Labor & Delivery Entrance on Vine Street, provides customers an easy to access location where they may obtain copies of their medical record. Hours are Monday through

Friday, 8 a.m. to 5 p.m. Customers must present photo identification at the time of pick up, and request copies of their medical record in advance. An authorization form to release medical records is available online at www.peninsula.org. For more information, call the Health Information Management department at 410-543-7075.

Pharmacy accreditation

Pemberton Pharmacy and Gift announces a Three-Year Accreditation award in durable medical equipment, off-the-shelf orthotics, and comprehensive pedorthics by the American Board for Certification in Orthotics, Prosthetics & Pedorthics, Inc. (ABC) Pemberton Pharmacy and Gift is recognized for achievements in the areas of organizational management, patient care standards, quality assurance, supplier compliance and facility and safety management. This award represents the highest level of accreditation achievable in the profession of orthotics and prosthetics.

Hospice staff attend conference

In partnership with the Hospice and Palliative Care Network of Maryland, Coastal Hospice hosted the End-of-Life Nursing Education Consortium (ELNEC) Train-the-Trainer seminar in September. This conference was presented at the Clarion Resort in Ocean City. Participants had the opportunity to hear from professionals in end-of-life and palliative care. Coastal Hospice staff members Judith Dorsey, RN, CNPN, Marguerite Russo, MS, FNPBC, CHPN and Elizabeth Geeslin Smith, RN, BSN, were among faculty. This course was designed to provide nurses, nurse educators and other professionals with essential training in endof-life and palliative care.

Free hotline available

2-1-1 Maryland, a free confidential information and referral hotline, became accessible in Maryland for all 24 jurisdictions last week. The Life Crisis Center (LCC) in Salisbury, staffs the hotline for the Peninsula region. The hotline is available 24 hours/7 days a week, in several

PROGRAM RECERTIFIED - The Cardiovascular & Pulmonary Rehabilitation Program of the Guerrieri Heart & Vascular Institute at Peninsula Regional Medical Center was recently awarded recertification by the American Association of Cardiovascular and Pulmonary Rehabilitation (AACVPR). The Cardiovascular & Pulmonary Rehabilitation team at PRMC includes: first row, seated, from left: Sue Colliton, Joyce Feetham and Diane Holston. second row, seated: Jeff Voorhees, Ruth Jones, Rebecca Toth, Fran Ray, Susan Miller and Andy Gareis. Back row, standing: Terri Wilcox, Pamela Caldwell, Debbie Downey, Teresa Parsons, Chad Nixon, Liz MacFarlane and Kim Metzger. The program was founded in 1986 and is the largest and most comprehensive program in the state of Maryland, providing services to patients at the Medical Center and at a second location in Berlin.

HENSON FUN WALK - Nearly $30,000 was raised in support of the Richard A. Henson Cancer Institute at Peninsula Regional Medical Center at the first annual Richard A. Henson Cancer Institute 5K Fun Walk on Sept. 19. More than 300 runners and walkers registered, many of them cancer survivors. Among them was 4-year-old Katie Vaughn. Katie, who served as the 5K walk’s princess, was diagnosed last year with leukemia. She is also the greatniece of the Institute’s namesake, local aviation pioneer and philanthropist the late Richard A. Henson of Salisbury. Shown here is Katie with her grandfather Steve Farrow, Henson’s nephew.

languages, and is one of the four call centers in the state to house 2-1-1 Maryland. 2-1-1 Maryland connects individuals with health and human services resources in their community, providing a broad range of services like rent assistance, food banks, emergency shelter, affordable housing, job training, energy assistance and health resources.

Business Journal • November 2009

PAGE 33

Professional property management benefits By Amy Miller, CPM The reality is that commercial real estate properties and portfolios that are As an owner you want actively managed not only to collaborate with the perform better on an operating basis, but in most cases, best professionals in they yield more at disposition any given field to proas well. That said, my quesduce the best possible tion is this: Why is it that so many commercial real estate outcome. principals attempt to manage their own portfolio? you have better things to do, or would While the answers clearly it take you much longer to organically vary on a case-by-case basis, the most manage your property than it would a common reason usually boils down to professional manager? Could you likely the perception that money can be saved incur greater amounts of frustration than by not paying third party management you care to subject yourself to? fees. 2. Competency: Professional managIndeed, the age old dispute between ers are immersed in commercial real “do it yourself” and “do it for you” estate on a daily basis. There may be business models are alive and well in missed opportunities that end-up leavthe commercial real estate industry. In ing money on the table. the text that follows I’ll make the case 3. Cost: I’m certain my accountfor professional management as a value ing firm saves me more in taxes than I added service that will enhance overall pay them in preparation fees. It simply property returns. makes financial sense to use a profesLet’s begin our discussion with the sional. difference between property manageThe same is true with a property ment and asset management. It was manager. Many do-it-yourself owners not too long ago that there were very end up leaving money on the table in distinct differences between these two the form of missed or miscalculated rent disciplines. increases, failure to pass on all mainProperty managers were deemed to tenance charges that are the tenant’s be tactical in nature, focusing on dayresponsibility, or the missed savings to-day operating issues such as routine that can be realized through economies maintenance, minimizing vacancy, colof scale. lection of rent/lease payments, and first Do you prepare your own taxes? tier communication with tenants. Asset managers on the other hand were strate- Do you perform your own legal work? Think about all the areas in your busigic in nature focusing on adding value ness where you choose to seek profesto the property by making positioning sional advice and counsel. decisions that would increase net operWhy would you deviate from a provating income (NOI) and valuation. en model when it comes to managing While these distinctions still exyour commercial real estate assets? The ist among some firms, the increased professionals you select to represent sophistication of professional manageyour interests work for you. ment firms over the past few years You are still in control, you call the have caused the lines to be blurred to shots. You are simply leveraging down the extent that many firms now provide through delegation to a service provider both disciplines in an integrated service who is an industry expert. Why would offering. you choose any other path? As an owner of commercial real As an owner you want to collaborate estate, unless you’re a very large and with the best professionals in any given sophisticated commercial enterprise, field to produce the best possible outattempting to do it yourself or to hire come, managing risk along the way, at a internal staff is not only inefficient reasonable price point. and very expensive, but is often short You utilize and collaborate with sighted. your contractors, architects, engineers, etc.; why not professional management You see, the right question to ask is not can you manage your own portfolio, firms? but should you? The following points are just a few Let me provide an analogy for ilexamples of how you can benefit from lustrative purposes. I could do my own the use of professional management taxes, I have the financial acumen to firms: do so, and who knows my financial 1. Strategic planning – Professional position better than I do? Why should I pay a CPA to do something that I could management firms will collaborate with clearly do myself? The same example is you to determine how your properties should be positioned or repositioned true for professional property managerelative to current market trends and ment. competitive properties. They will ad1. Time: Is managing property the vise on issues that may lower operating highest and best use of your time? Do

Real Estate

expenses, increase NOI or add new sources of NOI. 2. Cost savings – Professional management firms typically offer leverage and economies of scale that individual principals cannot bring to bear. Management firms use the aggregate size of their portfolios to negotiate prices, to assure high quality, and rapid response time. They simply have greater scale than the typical property owner and can deliver bottom line savings as a result thereof. 3. Domain expertise - Professional management firms have the depth and breadth of knowledge, skill sets and competencies to deliver the right turnkey solution as needed. Professional property management firms who have invested in state of the art technology, professional education and the newest tools will provide a far better solution to improving the property performance than an in-house attempt. 4. Regulatory & compliance – Professional management firms are familiar with state and local municipal codes and regulations as well as with federal laws (ADA, EPA, DEQ, etc.) which may impact your property. 5. Responsiveness – Do you really

want to deal with the phone call that comes in the middle of the night or when you’re in a meeting, out with your family, on the golf course, etc.? Professional management firms are on call 24 hours a day - 7 days a week. 6. Vendor management – Using your management firm as a single point of contact to manage vendors is tantamount to found time. Not having to deal with the brain damage of managing multiple vendor relationships is worth its weight in gold. You can go it alone and convince yourself that you’re saving money and spending your time wisely and efficiently, but it is precisely this type of thinking that your competition is hoping you employ. Any reasonable litmus test will reveal that professional management exists for a reason. It improves the lives of property owners, and puts money in their pocket at the same time. About the author Amy Miller, CPM serves as managing director for Sperry Van Ness Miller Commercial Real Estate, Inc. in Salisbury, where she is CFO and director of the Property Management Division. To contact her, call 410-543-2440 or email Amy.Miller@svn.com.

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Business Before Hours Business Journal • November 2009

World Gym

On Wednesday, Sept. 16, World Gym opened the gym for Chamber members at 7:30 a.m. for a Business Before Hours. Attendees were treated to bagels, pastries, coffee, juice, and smoothies as well as an impromptu plank contest by staff members. Trainers were on hand to answer questions and door prizes were given that included tanning, massage therapy and personal training sessions. It was a wonderful way to start a work day. Our thanks to World Gym for letting us share their morning.

Dawn Tilghman, Burnett-White Tire & Auto, and Jon Sherwell, M&T Bank, get their morning started with a “Body Pump” class.

Jane Seagraves, APPI, Micki Kennedy, The Paper People, and Kathi Book, World Gym.

Henriette den Ouden, right, Habanera Farms, and the nutritionist trade information.

The impromptu plank contest with World Gym staff drew many onlookers.

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Business Journal • November 2009

Name

Contact

Business Journal Directory Phone

Fax

Website

ADVERTISING Comcast Spotlight Stephanie Willey 410-341-8950 410-341-8980 comcastspotlight.com stephanie_willey@ 1201 Pemberton Dr., Suite 2B, Salisbury, MD 21801 cable.comcast.com _________________________________________________________________________________________________________________________________________________________________________ ARCHITECTS & ENGINEERS Andrew W. Booth & Associates, Inc. Matthew Smith 410-742-7299 410-742-0273 awbengineers.com msmith@awbengineers.com 1942 Northwood Dr., Salisbury, MD 21801 Debbie Bailey dbailey@awbengineers.com _________________________________________________________________________________________________________________________________________________________________________ Davis, Bowen & Friedel Michael Wigley 410-543-9091 410-543-4172 dbfinc.com mrw@dbfinc.com One Plaza East, Suite 200, Salisbury, MD 21801 _________________________________________________________________________________________________________________________________________________________________________ Dicarlo Precision Instrument & Dicarlo Precision Imaging John Dicarlo 410-749-0112 410-749-9323 dicarlo1.com john@dicarlo1.com 2006 Northwood Dr., Salisbury, MD 21801 _________________________________________________________________________________________________________________________________________________________________________ George, Miles & Buhr, LLC Michelle Everngam 800-789-4462 410-548-5790 gmbnet.com meverngam@gmbnet.com 206 W. Main St., Salisbury, MD 21801 _________________________________________________________________________________________________________________________________________________________________________

AUTO DEALERS Pohanka Automotive Group Chris Hagel 410-749-2301 410-742-5168 pohankaofsalisbury.com chrisrobininc@aol.com 2012 North Salisbury Blvd., Salisbury, MD 21801 ext: 8030 ________________ ________________________________________________________________________________________________________________________________________________________

AUTO PARTS Eden Used Auto Parts George Glovier 410-749-5116 410-742-3930 eden11@comcast.net 14661 Merser Rd., PO Box 43, Eden, MD _________________________________________________________________________________________________________________________________________________________________________ BUILDERS Bud Esham Homes Bud Esham 410-742-1364 410-742-0164 budeshamhomes.com quality@budeshamhomes.com 5966 Williamsburg Pkwy., Salisbury, MD 21801 _________________________________________________________________________________________________________________________________________________________________________

Ruark Builders Connie Ruark, Sleepy Hollow 410-677-3835 410-860-4875 ruarkhomes.com cruark@ruarkhomes.com 4920 Snow Hill Rd., Salisbury, MD 21804 Barbie Hannemann, VP 410-749-0193 410-860-4875 bhannemann@ruarkhomes.com _________________________________________________________________________________________________________________________________________________________________________ COMMERCIAL BROKERAGE Rinnier Commercial Blair Rinnier, CCIM 410-742-8151 410-742-8153 rinnier.com bmail@rinnier.com 218 East Main St., Salisbury, MD 21801 _________________________________________________________________________________________________________________________________________________________________________ DINING/CATERING Market Street Inn Stephanie Bellacicco 410-742-4145 410-742-3687 marketstreetinnsalisbury.com sbellacicco@marketstreetinn 130 W. Market St., Salisbury, MD 21801 salisbury.com _________________________________________________________________________________________________________________________________________________________________________ EMPLOYMENT AGENCY Manpower, Inc. Darlene Smyser 410-742-8861 410-742-9384 us.manpower.com salisbury.md@na.manpower.com 24 Tilghman Rd., Salisbury, MD 21801 _________________________________________________________________________________________________________________________________________________________________________ FINANCIAL The Bank of Delmarva Robert D. Core 410-548-5670 410-742-9588 bankofdelmarva.com bob@bankofdelmarva.com 2245 Northwood Dr., Salisbury, MD 21801 ________________________________________________________________________________________________________________________________________________________________________ Merrill Lynch Robert G. “Bob” Anderson 410-860-2781 410-860-5066 fa.ml.com/bob_anderson bob_anderson@ml.com 224 E. Main St., Suite 1, Salisbury, MD 21801 800-416-8017 ________________________________________________________________________________________________________________________________________________________________________ GLASS

Mr. Go-Glass Dreux Campbell 410-742-1151 410-749-0265 go-glass.com customerfirst@go-glass.com 805 Snow Hill Rd., Salisbury, MD 21804 ________________________________________________________________________________________________________________________________________________________________________ INSURANCE

Allstate Insurance Fred Pastore 410-860-0866 410-860-0869 allstate.com/fredpastore fredpastore@allstate.com 111 Naylor St., Salisbury, MD 21804-4333 ________________________________________________________________________________________________________________________________________________________________________ Atlantic/Smith, Cropper & Deeley Laura Deeley Bren 410-835-2000 410-835-2036 ascd.net lbren@ascd.net 7171 Bent Pine Rd., Willards, MD 21874 ________________________________________________________________________________________________________________________________________________________________________ Avery Hall Insurance Group Kevin Hayes 410-742-5111 410-742-5182 averyhall.com khayes@averyhall.com 308 E. Main St., Salisbury, MD 21801 Bus., Life, Personal, Health ________________________________________________________________________________________________________________________________________________________________________ Gamee Elliott Gamee Elliott 410-749-4725 410-749-4175 statefarm.com gamee.elliott.bvm6@statefarm.com 923 Eastern Shore Dr., Salisbury, MD 21804 ________________________________________________________________________________________________________________________________________________________________________

ISG International Brad Sutliffe 410-901-0736 410-910-0836 isgintl.com Brad_Sutliffe@isgintl.com 204 Cedar St., Cambridge, MD 21613 ________________________________________________________________________________________________________________________________________________________________________

INSURANCE Landmark Insurance & Financial Group Charles McClenahan 410-651-2110 410-651-9288 landmarkinsuranceinc.com charlie@ 30386 Mt. Vernon Rd., Princess Anne, MD 21853 888-651-2111 landmarkinsuranceinc.com ________________________________________________________________________________________________________________________________________________________________________

PAGE 36

Business Journal â&#x20AC;˘ November 2009

Business Journal Advertising Index The following Directory of Business Journal advertisers provides quick reference for your convenience. The number appearing before the name of the business refers to the page number where the ad appears in this edition of the Journal. Advertising 4 Comcast Spotlight . . 341-8950 Architecture / Engineering 27 AWB. . . . . . . . . . . . . 742-7299 32 Becker Morgan. . . . . . . . . . . . . Automobiles & Services 33 Burnett White . . . . . . 742-2222 31 Jiffy Lube . . . . . . . . . 543-4466 14 Pohanka. . 1-877-4-POHANKA

9 Hampton Inn . . . . . . 334-3080 Construction 8 Southern Builders . . 341-3800 29 Gillis Gilkerson . . . . . 749-4821 16 R&R Coatings . .877-543-0700 26 Regional Bldrs.. .443-736-3845

Heating & Air Conditioning Dining

30 Mid-Atlantic Heating. 546-5404

11 Local Owner Restaurant Assoc. Farm & Garden 16 Farmers & Planters . 749-7151

15 Courtyard by Marriott . . . . . . . . 742-4405

Name

Insurance 6 ASC&D . . . . . . . . . . . 10 Avery Hall. . . . . . . . . 16 HK&T . . . . . . . . . . . . 34 IBS . . . . . . . . . . . . . .

5 PNC . . . . . . . . . .888-762-6226 25 Shore Bank . . . . . . . 543-2600

835-2000 742-5111 749-0116 213-8338

20 Accurate Optical. . . . 749-1545

Contact

2 Sperry Van Ness . . . 543-2440 Screen Printing 26 Chesapeake Screen Printing . . . . 749-7660

28 Cubes . . . . . . . . . . . . . 742-2100 Technology 7 Delmarva Document Solutions . . . . . . .800-639-5844

Jewelry 3 Kuhnâ&#x20AC;&#x2122;s . . . . . . . . . . . 742-3456

Utilities

Paving

Health

Real Estate

Storage

Financial

40 Bay National Bank . . 334-3636 Banquet Facilities

17 Apple Discount Drugs 543-8401 21 Atlantic General. 443-664-0190 18 Eastern Shore Pharmacy . . . . . . . . . 749-5253 19 Peninsula Regional . . . . . . . . . . 24 Riverside Pharmacy . . . . . . . . .

30 Chesapeake Paving & Sealing, Inc. . . . . . 742-2330

26 Choptank Elect. .877-892-0001

Business Journal Directory

Phone

Fax

Website

INSURANCE Paulette Arnsparger, Allstate Insurance Co. Paulette Arnsparger 410-677-4774 410-677-4776 allstate.com/12697 PArnsparger@allstate.com 501-C East Naylor Mill Rd., Salisbury, MD 21804 ________________________________________________________________________________________________________________________________________________________________________

PRINTING Delmarva Printing, Inc. Don Hitchens 410-912-0980 410-912-0984 delmarvaprinting.com don@delmarvaprinting.com 2110 Windsor Dr., Salisbury, MD 21801 ________________________________________________________________________________________________________________________________________________________________________ Dicarlo Digital Center. Joey Dicarlo 410-749-9901 410-749-9885 dicarlodigitalcopycenter.com joey@dicarlo1.com 109 South Division St., Salisbury, MD 21801 ________________________________________________________________________________________________________________________________________________________________________

RECYCLING Delmarva Recycling Greg Stein 410-546-1111 410-543-9005 delmarvarecycling.com gstein@delmarvarecycling.com 909 Boundary St., Salisbury, MD 21801 ________________________________________________________________________________________________________________________________________________________________________

SOLAR ENERGY Eastern Shore Solar Ray Emmons 410-543-1924 easternshoresolar.com ray.emmons@easternshoresolar.com 6288 Westbury Dr., Salisbury, MD 21801 ________________________________________________________________________________________________________________________________________________________________________ STORAGE Cubes To Go Betsy Bradford 410-742-2100 410-742-3875 cubestogo.com info@cubestogo.com 102 Broadway St., PO Box 238, Fruitland, MD 21826 ________________________________________________________________________________________________________________________________________________________________________ WATER Sharp Water Lisa Rice 410-742-3333 410-543-2222 sharpwater.com lrice@sharpwater.com 129 Columbia Road, Salisbury, MD 21801 ________________________________________________________________________________________________________________________________________________________________________

To advertise your business in the Business Journal Directory Call 410-740-0144 or Email: erantz@mspublications.com

Business Journal • November 2009

PAGE 37

SU Looks to Greener Future with LEED Certification By Wayne Shelton, Director of Campus Sustainability and Environmental Safety Salisbury University

The north end of Salisbury University’s new Franklin P. Perdue School of Business building (right) includes an entrance to the Perdue Museum and Business Outreach Services Suite (BOSS), as seen from Route 13.

The architectural rendering of the lobby of Salisbury University’s new Franklin P. Perdue School of Business building shows a light and open interior.

New Perdue School Continued from page one

bobbleheads from the Perdue Incorporated archives. During his career Frank Perdue made advertising history with his “It Takes a Tough Man to Make a Tender Chicken” media campaigns. He started a trend of corporate CEOs appearing in television commercials and for years was a national advertising icon. The museum materials also represent decades of Perdue family leadership going back to company founder Arthur W. Perdue and progressing to Jim Perdue today. Exhibits will rotate and spotlight other Eastern Shore businesses as well. The building will have two striking colonnaded entrances. The north entrance for the museum, BOSS and other public services faces the TETC. The second faces inward toward Henson Science Hall and opens into a soaring space for students to gather. It includes a stock market electronic ticker, Internet café and 200-seat auditorium. Specialized business labs will allow students access to resources in their fields of study. The different-sized and

specialized meeting rooms, including a computer lab, a training center, an observation suite for focus groups, executive classrooms and an M.B.A. suite with case rooms, will help students engage in team projects as well as individual research. The building has 25 classrooms and labs including one for distance learning, 63 faculty offices, staff offices and a suite for business student organizations. In keeping with SU’s commitment to sustainability, the University is pursuing LEED Gold Certification for the Perdue School’s new home. “The Perdue School is the largest college-level center for business education and development in the region,” said Dr. Richard Hoffman, interim dean of the Perdue School. “The new building articulates school and University priorities in its use of space, from group work to electronic research and communication, to outreach. It both supports our current efforts and challenges us to expand our vision locally and globally. The world is changing and the Perdue School with it.” For more information, call 410-5436030 or visit www.salisbury.edu.

When Salisbury University President Janet Dudley-Eshbach joined some 400 college and university leaders across the nation in signing the American College and University Presidents Climate Commitment, she placed sustainability at the forefront of SU’s mission. She took a bold step by pledging to move the University toward climate neutrality, with no net greenhouse gas emissions. In attempting to reach this goal, not only has infrastructure in existing buildings been upgraded with more sustainable equipment (at an estimated savings of some $6 million over the next 15 years), but also new buildings are being designed to be greener and more environmentally friendly. Last month, the U.S. Green Building Council (USGBC) announced SU’s Teacher Education and Technology Center (TETC), which opened last year, is the campus’ first Leadership in Energy and Environmental Design (LEED) certified building—as well as the first on the Eastern Shore. The USGBC is the nation’s leading organization supporting environmentally responsible building. The TETC earned silver certification, one of the top three levels available, following council inspection and analysis. In designing and building the new center, Ayers Saint Gross Architect + Planners and Holder Construction Co. used a set of 69 guidelines established by the USGBC for environmental quality. This included everything from a solar reflective roof and sidewalk to reduce heat island effect to recycling waste materials from construction (more than 72 percent—some 1,357 tons—was recycled). Crews returned much of the former parking lot on which the building was constructed to greenscape and softscape materials. The center itself has equipment that heats and cools the building 17 percent more efficiently than minimum standards, and plumbing fixtures that use 32 percent less water than a building of its size with standard fixtures—a savings of more than 100,000 gallons each year. Other highlights include the use of low volatile compounds in materials such as carpet and paint, reducing airbased toxins, and sustainable materials

from bamboo flooring to acoustical ceiling tile with high-recycled content. LEED certification ushers in a new era of sustainable construction on campus. All new buildings are being designed with LEED standards in mind. Some of the older buildings, including four residence halls currently undergoing or preparing for renovations, are being retrofitted to meet those standards. Even SU’s new parking garage— which, as an unoccupied building, is not eligible for USGBC certification— was designed with LEED-based elements such as LED lighting, which uses 60 percent less energy than traditional metal halide lighting. The University’s new Franklin P. Perdue School of Business building, due to open in fall 2011, will set the bar even higher, with gold certification as its target. We are very proud of these achievements. There is a heightened awareness on campus today that resources are limited, and we are building and designing to the highest environmental standards we can. That mindset also spreads into the classroom, where faculty are teaching sustainability practices from environmental philosophy (including the student creation of special gardens for wildlife and organically grown vegetation with enhanced rain collection) to coursework on the cost effectiveness of green buildings like the TETC. Faculty are studying the environment, from local woodlands in the Nassawango Creek Watershed to the Amazon rainforests. SU also has a special Living Learning Community dedicated to sustainability. Students signing up for the program live on a specially designated residence hall floor, where environmental issues are discussed and sustainability is devotedly practiced. Experts predict that within 10 years, green buildings will be the norm for new construction. SU wants to be in the forefront of this trend.

PAGE 38

Whaley named president

Avery Hall Insurance Group announces that Cindy Whaley has been named president of Avery Hall Benefit Solutions, the health and employee benefits arm of the company. Whaley replaces Richard Prettyman who retired in April. Avery Hall Benefit Solutions has offices in Easton and Salisbury with 20 employees. Cindy manages the Easton location while Mary Mengason, vice president, manages the Salisbury benefits office. Whaley lives in Denton with her husband, Dave. They have two sons in college.

Dix named chief lending officer

Thom Dix has been named chief lending officer of Shore Bank. Dix graduated from the University of Virginia in 2001 and began his banking career as a credit analyst with Mercantile Safe Deposit and Trust Co. in Baltimore, Md. During his career, Dix has served as a branch manager, Treasury Management officer and, most recently, as a commercial lender for the Bank of Hampton Roads. He can be reached at Shore Bank’s headquarters at 787-1335. Dix lives in Cheriton, Va. with his wife, Charlene and son, Thomas.

Gast makes presentation

Jackie Gast, director of the Eastern Shore Business Leadership Network (ESBLN) at the Salisbury Area Chamber of Commerce, recently presented at the United States Business Leadership Network’s Gast 2009 Annual National Conference, Connecting the Dots: Business Solutions, in Washington D.C. Gast was asked to address over 300 business, government and non-profit participants about ESBLN’s current and upcoming initiatives and activities. The ESBLN has served as a model for other state and local BLN’s for their programs, initiatives and organizational structure. Gast has been the director of the ESBLN for five years.

LCC names program director

The Life Crisis Center has named Demetra Copeland director of Sexual Assault Services. Copeland, who holds a M.Ed., N.C.C. and L.C.P.C., focuses her clinical practice on adult victims of rape, sexual assault and incest. In addition to individual counseling, support groups and anger management groups, Copeland oversees sexual assault outreach, community education and coordinates the activities of Sexual Assault Aware-

Personnel File Business Journal • November 2009

ness month, including “Take Back the Night” held at Salisbury University. Copeland joined the LCC clinical staff in 2002 as a therapist for sexual assault victims. Copeland Michele Hughes, executive director of LCC, envisions part of Copeland’s new role is to identify methods that will offer smoother communication among law enforcement, the courts and treatment agencies. In this new role, Copeland also hopes to assist in integrating more age appropriate educational materials in elementary schools and across all grade levels.

Lardner receives license

Davis, Bowen & Friedel announces that Ring W. Lardner has been approved for licensure by the Delaware Association of Professional Engineers as a professional engineer. Lardner Lardner’s successful completion of the Professional Engineer Registration Exam demonstrates his knowledge, skills and ability to provide engineering services that meet the recognized standard of competence in the State of Delaware while maintaining the highest levels of health, safety and welfare of the public. Lardner, who has been with DB&F for six years, has a Bachelor of Applied Sciences in Engineering Technology degree from the University of Delaware. He works in the Milford, Del. office.

Wiseman named director

The National League of Junior Cotillions has announced the appointment of Ann Wiseman as the new director for its Eastern Shore Chapter in Wicomico County. The National League Wiseman of Junior Cotillions program, which features character education, etiquette, and social dancing training for 6th through 8th grade students, includes five classes and one ball over a six-month period. Wiseman is vice president of the board of directors and development director for Women Supporting Women. She also assists businesses on the Eastern Shore with marketing and network training as the director of the Business Networking International (BNI) Eastern Shore with eight chapters in her area. Wiseman graduated with a nursing degree from Eastern Shore Community College in Melfa, Va. In 2004, she earned national certification as a legal nurse consultant and started her own

firm, B. Ann Wiseman and Associates working with attorneys through the Mid-Atlantic area. To learn more about the program, contact Wiseman at 410-341-0065, or visit www.nljc.com.

at the firm, supervising a team of survey field crews, CAD technicians and other support staff. Tolley was previously employed at Peninsula Construction; Rauch, Walls and Lane, Inc.; and McCrone, Inc.

Diemel named general manager

Lloyd joins agency

James Diemel of Salisbury has been named general manager at the Exmore, Va. Rommel’s ACE Hardware store. Diemel has worked for Rommel Holdings for four years. He began as a sales associate and left to commit to attend Salisbury University. When Diemel returned two years ago, he showed an interest in learning more about the business. “Exmore is a good fit for me because I really enjoy lawn and garden,” says Diemel. The Exmore store, which can be reached at 757-442-4900, is located at 4102 B Lankford Highway, Exmore.

New owner at BesTemps office

Robert A. Leone, president of BesTemps, announces the acquisition of BesTemps of Georgetown, Del. affiliate office by Donna Franklin. Franklin has over seven years experience with BesTemps in the Salisbury home office as the firms Payroll and Customer Service manager. She has been cross trained in all areas of recruitment and payroll processing operations. Franklin took possession of the BesTemps of Georgetown location on Aug. 1 and is operating under the current name and at the current location. Prior to acquiring BesTemps of Georgetown, Franklin worked in that facility for six months to learn the clients and get involved in the community.

Advisors attend conference

Sperry Van Ness – Miller Commercial Real Estate Advisors, Brent Miller, CCIM, CPM, Henry Hanna, CCIM, SIOR, Wesley Cox, CCIM, and Chris Peek, CCIM recently attended the 2009 Sperry Van Ness Fall Conference at the Mid-America Club in Chicago, Ill. The conference provided the opportunity to network with fellow advisors, learn from expert speakers, and discuss issues that impact business such as how to adapt and offer solutions to clients in this changing market.

Tolley joins firm

Andrews, Miller & Associates, A Division of Davis, Bowen & Friedel, Inc., announces that Eric Tolley has been named an associate. Tolley is a licensed surveyor in Maryland and Virginia and was recently appointed surveyor to the Town of Easton. During his seven year tenure at Andrews, Miller & Associates, he has been in charge of all survey operations

John R. Lloyd has returned to Oceanside Underwriters located at 2801 Old Ocean City Road in Salisbury. Lloyd, who spent 35 years building a local agency which he sold in 2008, can be reached at 410-749-0677 or 410-5484110.

DB&F announces staff changes

Davis, Bowen & Friedel, Inc. announces two staff changes. Charissa E. Sipes has been promoted to marketing coordinator and Grace I. Kimm is the new marketing assistant. Sipes joined DB&F in 2006 as a marketing Sipes assistant. She graduated in 2004 with a bachelor of science degree in business administration with a concentration in marketing from Frostburg State University. Sipes works in the Salisbury office and coordinates marketing Kimm services for all five company locations. Kimm is a 2008 graduate of Boston College with a bachelor of arts degree in communications with a concentration in marketing and a minor in international studies. She brings over three years of marketing related experience as an intern for Massachusetts-based companies: Reebok International, Ltd., Greenough Communications, and Digitas, Inc. Kimm is responsible for proposal research, presentation material development, production assistance, database management, advertising coordination and community outreach.

Wigley earns LEED accreditation

Davis, Bowen & Friedel, Inc. announces that Michael R. Wigley, AIA, was recently recognized by the U.S. Green Building Council (USGBC) as a LEED accredited professional. Leadership in Energy and EnvironWigley mental Design (LEED) is a nationally accepted benchmark for the design, construction, and operation of high performance, environmentally friendly “green” buildings. Wigley currently serves as a principal with Davis, Bowen & Friedel, Inc. and a practicing architect in the Salisbury office. He has more than 28 years of experience in preparing feasibility studies, architectural design, building renovations and land planning.

Business Journal • November 2009

PAGE 39

Peninsula Regional honors Dr. Farouk Sultani On Oct. 1, Farouk Sultani, MD was honored for his three years of dual Board leadership by Peninsula Regional Medical Center President Peggy Naleppa, incoming Peninsula Regional Health System Board and Board of Trustees Chairman, Ray Hoy, Ed.D and the entire Peninsula Regional Health System Board of Directors at their annual meeting. Dr. Sultani has been a member of Peninsula Regional’s Health System Board of Directors since 1999 and Medical Center Board of Trustees since 2001, serving in a number of leadership capacities. “Dr. Sultani set the bar high and will be remembered at our Medical Center for years to come as an outstanding surgeon and chairman who led us through a period of significant change and growth,” added Naleppa. “More importantly, when recalled,

people will speak of him as a true gentleman, a devoted friend, a loving husband and father, and one of the kindest people they will have ever had the privilege of knowing.” Dr. Sultani, who retired from a successful plastic surgery practice last year, joined the Peninsula Regional medical staff in 1982. In 1972, he escaped a political upheaval in his home nation of Uganda, coming to the United States a year later to begin his medical career in Wisconsin. His dedication to Salisbury, both as a physician and a community leader, has been exceptional and impressive. Along with being Peninsula Regional’s dual board chairman, Dr. Sultani currently serves as a member on the Peninsula Regional Quality Oversight Committee. During his tenure as Peninsula Regional’s Board chairman, the Medical Center has been presented nearly 20

Peninsula Regional Medical Center President Peggy Naleppa, left, and Alan Newberry, Peninsula Regional Health System president/CEO, right, present Farouk Sultani, MD with a plaque in honor of his board service.

national awards or certifications for patient care and outcomes, and it grew to the sixth largest health care system by

bed count in Maryland. Dr. Sultani and his wife Shirley live in Ocean City.

WILDLIFE EDUCATION CENTER - Becker Morgan Group, in association with GWWO Architects, recently completed the new DuPont Environmental Education Center at the Russell W. Peterson Urban Wildlife Refuge in Wilmington, Del. This new four-story facility sits on 212 acres overlooking the wildlife refuge and will educate visitors on local urban wildlife. The facility, operated by the Delaware Nature Society, is now open to the public year-round.

Poplar Hill to begin restoration Urban Salisbury is pleased to award the Friends of Poplar Hill Mansion a $57,594 grant for repairs and painting of the exterior, repointing and repair of the chimneys. The restoration has been approved by the Maryland Historic Trust. Urban Salisbury will provide a grant for this project through its façade restoration program. The program operates under the auspices of the Neighborhood Business Works initiative of the Department of Housing and Community Development. Carol Smith, president of the Friends of Poplar Hill, Nancy Marasco, curator and other members of the Mansion Board worked closely with Allan Hope,

executive director of Urban Salisbury to expedite the grant. Bruce Patterson, president of Urban Salisbury, is especially pleased with this award, “This is the third grant of this type we’ve awarded in the past three months.Through this program alone, we have produced a 140% return on the City’s investment in Urban Salisbury. Private property owners are also making applications so, in addition to the benefits of preservation, the economic impact of this program will increase significantly in the near term.” The restoration project will begin almost immediately. For technical reasons, it will proceed in two stages and is expected to be completed in the spring.

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BAY NATIONAL BANK BUILDING SUCCESS THROUGH TEAMWORK

Left to right: Brian DeLawder, Executive Vice President, Southern Builders, Inc.; Greg Olinde, Senior Vice President, Bay National Bank; and David Harkins, President & CEO, Southern Builders, Inc. in front of joint project Shark Finn at 125th Street, Ocean City, MD.

CREATING A NEW STANDARD IN BANKING Hugh W. Mohler, Chairman & CEO Gregory J. Olinde, Senior Vice President 109 Poplar Hill Avenue, Salisbury, Maryland 21801 www.baynational.com

410-334-3636