8. OBJECTIVE 3 - DESIGN & CHARACTER POLICY 3a. HIGH QUALITY DESIGN POLICY 3b. SUPPORTING DOCUMENT - DESIGN GUIDE
Development will be of high-quality design and will need to be sensitive to the existing Character of the Area, large parts of which are covered by Conservation Areas. The proportion, scale, massing, materials and rooflines of new developments shall have regard to the buildings in character area. Outside the Growth Area, there shall be a clear presumption in favour of preserving the distinct character and appearance of the Area, as well as the views across it. In the Growth Area, development shall be sensitive in creating a new layer of place identity for the Area.
44