FITS215 Fashion Article Assignment
Mia Shanley
Oversized Baggy Short
Theoversizedandbaggyshorttrendwasheavilypresentinthe90sandhassinceemergedtobecomeatastefuland fashionforwardstyleagainthislastyearandevenintotheSpring/Summer24season.Thistrendissittingcomfortablyin thepeakofitscycleasalmosteverymajorretailstorehasproducedsomeversionofthebaggyshort.Themesemerging fromthistrendincludestreetwear,hiphopthrowbacks,skatingcultureandgenderinclusivity.Thistrendpulls inspirationfromthrowback90s/2000shiphopicons,workwear,andskatingculturethatwashotinpopcultureinthelate 90s/early2000s.Thistrendisworninmultiplewaysformen,womenandothergenders,butmostoftenwithamore tight-fittingorcroppedtop,asseenonthemodelinthepreviousslide.Thebaggyshortsthemselveshavebeenaccepted ashigherrisebutalsoextremelylowriseinsomecaseswhichagain,nodstotheearly2000s.Thetargetcustomerforthis trendisearlytolateteencasualwearenthusiasts.Thistrendbeinggender-neutralisveryrepresentativeofhow progressiveandacceptingideashavebecomeinsocietytoday.Womenarenolongerconfinedtojustshort,tight-fitting shortsandskirtsbymeansofsomesortofsexappealandmennolongerconformedtojusttight-fittingslacksorjeans withrespecttotraditionandwhatisseenas“proper”. Whilethisbaggyshortlookiswidelypopular,Itwouldstillbe categorizedasamicrotrendasweonlyseecertainagegroupswearingthisandonlycertainoccasionswheretheseare worn.Idothinkthistrendwillonlycontinuetogainmomentumandcontinuetoreachawiderangeofaestheticsand demographicsasitappealstomanydemographicsandifnothingelse,isaparticularlycomfortabletrend.
Micro Bralette Top
Thetrendofmicrobralettesandbralettesingeneral,havemadeahugeimpactontherunwaysfortheupcomingseason butaresomethingthathavebeenstronglyemerginginfashionsince2020-atleastinthesenseofwearingabraletteasa top.Sincethisadoptionofthebralettetrendissomewhatnew,Ibelievethatitisstillontherise.Whilemostmajorand luxuryretailerscarryaversionofthebralettetop,Idothinkthereismorelifetocomefromthistrendwithroomfor moreinnovation/evolution.Wearinglingerieastheouterofyouroutfit,orasitsownfashionstatement,hasbeenaround sincethedawnofcorsets,howeverisemergingagaintodayastheriseofbodypositivitymakesitswaytomainstream mediaandaesthetics.Ialsothinkthemicrobralettetrendbringsacertainamountofacross-dressingaspecttothescene asthesebratopsareoftenwornwithoversizedblazersorbaggyjeans.Inadditiontothat,justasmenmighthavethe privilegeofnotwearingashirtandjustifyingthatunderfashion,thebralettehasgivenwomenthesamefreedom.The targetcustomerforthistrendiswomen18-35,orreallywomenwhoappealtodaringandfashionforwardstyle.Ihaveto believethistrendhastodowiththefurtheremergenceofgenderequalityandfeminismintermsofone’sbody.Inaway thistrendisaboutreclaimingone’sbodyandbeingproudofit.Wehaveseenthemicrobralettetrendonredcarpetsand citystreetwearinfluencersmainlysince2020asamicrotrend.Ibelievethishasbeensubjectedtoamicrotrendbecause whileitcouldpromotebodyconfidence,itcouldatthesametimedeterwomenfromwidelyadoptingthetrendbecause ofhowmuchskinisshown.Idoseeroomforthistrendtokeepemergingandblossomingintodifferentoccasionsof dressasitisasomewhatsimpletrendinandofitself.
Long Cardigan
Thislookencompassesmanytrends,butforthisIwillbefocusingonthelongcardigantrend.Asweknow,cardiganshavebeena longtimetrend,butwehaveseenlongercardigansmainlywornbymorematureagegroupsinthelasteightyears.Inthelastfour yearshowever,celebritieshavebeenaddinglongcardiganstotheircasuallookstogiveitamoreelevatedandsleekfeel. Currently,Ithinkthislongcardiganhaspotentialtobearisingtrendifmarketedinanewlight.Themesemergingfromthistrend includecomfortableelegance,elevatedloungewearandcasualwear.Inspirationsfromthistrendcomefrompreppyandelegant styles,withhintsofthe“Europeansummer”craze.Themesemergingfromthistrendincludeoldmoney,preppy,sophistication, resortwear,andelevatedcasual.Icanseethislongcardiganbeingwornasapartofthree-piecematchingsets,withlowrisejeans andatank,orevenwithheelsandabottommatchingthecardiganinlength.Thetargetcustomerismaturing/maturefemalesfrom 23to60yearsoldbecauseitissosophisticated.Asocialeventthatcontributestothiscurrenttrend,istheriseoftheoldmoney aesthetic.SophiaRichiehastakenthefaceofthenewoldmoneytrendandpieceslikethiscardiganfallunderhersophisticated style.Historically,wehaveseenthislongcardigantrendonmoms,teachers,andtypicallylessfashionforwardindividuals,so lookingatitthroughamorecharmingandluxuriouslensmakesitfreshandmorelikelytobeadoptedincontrasttoitsprevious distastefulnature.Currently,thisisanextrememicrotrend,we’veonlyseenthelongcardiganinaveryselectnumberofoutings, mainlythroughpaparazzishotsofcelebritiesgrabbingtheirmorningcoffeeoronveryfashiondaringrunwaylooks.Ifstayingtrue toamoreelevated,tastefulandluxuriousilk,Ithinkthistrendwouldbewidelyacceptedandevenbecomeaclosetstaple.
Preppy Rugby Top
ThislookpullsinspirationfromtheRugbytoptrendwhichhasbeenpopularforquitesometimebuthasbeenmaking recurringappearancesontheSpring/Summer24runway.TheRugbytoptrendnodstothesportswearorathleisuretrend thathasexistedonrunwayssincetheearly70s.Thisrunwaylookalsotouchesonthe“NewPrep”trendseenalloverthe NYFWrunwaythisseasonandforthelastfiveseasons.Istillbelievethis“NewPrep”Rugbytoptrendisstillinitspeak aswehaveseennotonlynumerousdesignersreimaginethisfortheirowncollections,butalsomainstreamstoreslike Forever21adoptthislookaswelloverthelastfiveyears.Thistrendisinspiredbysportswear,athleisure,prepandeven nowstreetwear.Inpastfashion,wehaveseentherugbytopwornoversizedwithbaggycargos,corduroy,orevenpleated skirts,butthisseasonweareseeingitworncroppedwithshorts,low-risepants,andevenslacks.Thetargetaudiencefor thisnewprep,rugbytopismainlytheyoung,trendy,andcasualgroupsaroundages16-24.Whilethereisadeephistory withsportswearandtherugbytop,runwaysandmainstreamstoresstartedtoadoptthispieceagainbackin2019whenall things90sfashionweretrending.Wehaveseenthistrendonpreppycollegekidsasearlyasthe50sallthewaytomiddle schoolstudentsin2019.Giventhislargetimespanandwidespreadacceptance,thisnewpreprugbylookisdefinitelya macrotrend.Iseethisrugbytrendplayingacrucialroleinthisnextseason,buttakingonideasclosertoitspreppyroots ratherthanwhatwe’veseenittransformintowithstreetwear.
Enhanced Neutrals
Theenhancedneutralstrendistakingoverrunwaysnotonlyforitsgenderinclusivityundertones,futuristicappeals,but alsoforitssophisticationandeffortlesssleekness.It'snoquestionthatneutralshavebeenaroundforeternity,butthe newfoundpopularityofsuch,intoday’scontext,arejuststartingtoriseagaintobewidelyacceptedbyallretailers.The appealandinspirationforsuchanemphasisonneutralsspansfromutilitarianism,togenderinclusivity,totransseasonal, toevenskintoneinclusivity.Thetrendofneutralsismostoftenwornexclusivelywithotherneutrals,butisnota limiting trendasthelistofwhatisdeemedenhancedneutralsrangesfromgraytoolive.Thetargetcustomerfortheenhanced neutralsisanyonewhoprioritizesfluidity,sleekness,futuristicfeels,contemporaryaestheticsandmaturity.Often, neutralsareassociatedwithsustainabilityduetotheearthytones,andalsofuturismwiththeirsleekandsimplisticfeel. Weareconstantlyemergingintothefuture,andwiththatcomestopicslikeclimatechange,progressofgenderandracial equalityandurbanism.Enhancedneutralsencompassallofthesethings.Wehaveseenanapproachoffuturism throughoutfashiontimebutusuallyinaveryflashy,alienlikemanner,soitisinterestingtoseetheevolutionofthisidea appliedtotodaymoresubtly.Itisalsoimportanttonotethattransseasonalisatermwidelyassociatedwithenhanced neutralsandthatpeopleareemphasizingthislikelytoprotesttheideaoffastfashionthathastakenovermainstream retailinthelasttenyears.Byinvestingintransseasonalcolorsandpieces,theconsumermaynothavetopurchaseso manyclothesatsucharapidpace-theirpieceswillbetrendyforlonger.Ibelievethisisamacrotrendbecauseyoucan findneutralseverywhereandareincreasinglyfindingthemeverywhereinvariouscollectionsandretailstores.Ican predictthistrendemergingmoreaspeoplebegintoemphasizeminimalism,cleanliness,genderinclusivityandgenerally moretimelessfashionsenses.