Mexico Talent Forum 2018 Impact Report

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IMPACT REPORT

PRODUCED BY

2018


EXEC UT I V E SUMMA RY

Mexico Talent Forum is among Mexico Business Event’s suite of nine annual industry events that bring together the business and government thought leaders shaping each sector. These summits and forums are greatly anticipated by industry participants because they provide a high-profile platform for the exchange of ideas and the opportunity to network with decision-makers from both the public and private spheres. The reach of these exclusive conferences also extends beyond the conference hall into the realm of digital and social media, with visitors viewing the highlights of the conferences in the days and weeks after the event. On average, visits to an event’s webpage top 1,000 in the week following the conference, for example.

Profile of Attendants

43% C-Level 29% Upper Management 25% Middel Level 3% Media Reps

112 COMPANIES REPRESENTED (not counting speakers)

Media Reps

Neutral

Ne

Middle Level

Satisfied

Qu

Upper Management

Very Satisfied

Satisfaction Level

C-Level

45% Very Satisfied 49% Satisfied 6% Neutral

Most Valuable Element

57% Relevance of Topics 34% Quality of Speakers 9% Networking Opportunities

Re


2018

152 PARTICIPANTS

24 Speakers 5 Media Reps 55 C-Level 37 Upper Management 32 Middle Level

5 MEMBERS OF THE PRESS

126 VIEWS ON LIVESTREAM

24 SPEAKERS

4,885 VISITS TO MBE WEBSITE AND 407 VISITS TO OUR BUSINESS BLOG


PR OG RA M A N D S P E A K E R S

07:30 REGISTRATION 08:30

NURTURING LEADERS WHO CAN DEAL WITH RAPID CHANGES IMPOSED BY MEGATRENDS

Presentation: Michelle Ferrari, CEO of Great Place to Work Mexico 09:00

VALUE CREATION PRACTICES FOR A NEW WORKFORCE

Moderator:

Jaime Cardoso, Marketing Director at Kronos Latin America

Panelists:

Paola Carranco, Founding Director and Consultant at Talent Lab

Gustavo Linares, Director General of Human Resources at UN Development Program

Diana Salinas, Director of Human Capital at Grupo Posadas

Jonathan Reyes, Head of Recruitment for Latin America at Uber

Miriam Dávila, Learning Manager Latin America at WeWork

10:00

NETWORKING COFFEE BREAK

10:30

GROWING THE TALENT MEXICO DEMANDS THROUGH ACADEMIA AND INDUSTRY ASSOCIATIONS

Moderator:

Marta Román, Academic Director of Collective Academy

Panelists:

Juan Manuel Romero, Innovation and Development Coordinator at UNAM

Katia Villafuerte, Executive Coach and Professor at ITESM

Norma Muñóz, Academic Secretary at UNAQ

Zinia Padilla, Director of Culture and Change Management at ITESM

Mariana Monge, COO of Generation Mexico

11:30

NETWORKING COFFEE BREAK


2018 12:00

THE ROLE OF CHINA IN THE GLOBAL TALENT MARKET: HOW ARE CHINESE COMPANIES TRANSFORMING THE LABOR MARKET?

Presentation: Sergio Masse, Partner and COO of China Campus Network 12:30

HOW TO MANAGE TALENT IN THE 'GIG' ECONOMY

Moderator:

Jaime Morfín, Partner at CD Consultores

Panelists:

Alberto Mondelli, Director of Global Services and Solutions for Latin America at Willis Towers Watson

Roberto Miramontes, Director of Operations at Easy Mexico

Guido van der Zwet, General Manager America at IPS Powerful People

Gabriel Aparicio, Country Manager at Kelly Services Mexico

13:30

NETWORKING LUNCH

15:00

THE CEO CHALLENGE: STRATEGIES FOR TALENT DEVELOPMENT IN A TECHNOLOGY-BASED ECONOMY

Moderator:

Patricio Bichara, Co-Founder and CEO of Collective Academy

Panelists:

Joao Nunes, Executive Director of Michael Page

Jan Frowijn, Director of Business Collaboration at Rosen Mexico and Central America

Javier García, Co-founder and Director General of IOS Offices

16:00

THE SAVVY RECRUITER: ARE HR DEPARTMENTS READY FOR THE TASK AHEAD?

Presentation: Oscar Harada, Senior Relationship Manager for LinkedIn Latin America 16:30

NETWORKING COCKTAIL


COMPA N Y AT T EN DA N C E

Company name

Edf Renewables Mexico

Agile One

Emerson

ALPHA DEEPWATER SERVICES S DE RL DE CV

Énestas

American Industries

Envision

Anfitriones

ERM

ASTRUM

Extrategia

ATCO

First Majestic Silver Corp

Autotraffic

FOA Consultores

AXON Interconex

GDI

Baker & McKenzie

Generation México

Bancomext

Gobierno de Chihuahua

BASF

GoldCorp

BPF

Great Place to Work

Brivé

Grupo Alden

CAAAREM

Grupo Industrial Águila

Capgemini

Grupo Posadas

Carlson Wagonlit Travel

GRUPO SACSA

CD Consultores

Grupo Viso

China Campus Network México & Latam

Gympass

Coba Events

Helmut Fischer

Coconal

Hermes Systems

COLDWELL BANKER COMMERCIAL

Hogan Lovells

Collective Academy

INKPR

Consejo de Desarrollo Económico de Zacatecas

IOS OFFICES

Cyanco

iPS Powerful People

Délégation générale du Québec à Mexico

IQVIA

DG

ITESM

DVA Méxicana S.A. de C.V.

Iuyet

Easy Taxi

Ixaya Business S.A de C.V


2018 JATO

Sánchez Devanny

Kelly Services

SantaMarina Steta

Kepler Constructora, S.A. de C.V.

Schneider Electric México, SA de CV

KPMG

SCOTIABANK

Kronos

Seadrill

Latin American Rainmakers

SENER

Linet Group

SGS

Linkedin

STP

Mabasa

Stratascan México

Maillard Abogados

TalentLab

McKinsey & Company

Tec de Monterrey

Mercuria

Transportes Aereos Pegaso

Michael Page

Trina Solar

Mitsubishi

Uber

Motorola Solutions

UNAM

Multilatin Advisors

UNAQ

Murguia

Unifin

NEOLPHARMA

United Nations Development Program

Panalpina

Universidad Aeronáutica en Querétaro

PICACHO GRUPO AUTOMOTRIZ

VALVULAS WORCESTER DE MEXICO S.A. DE C.V.

Pierre Fabre Farma

Vestas

PPG MEXICO SA DE CV

Vulkan Do Brasil

Protiviti

WeWork

QTA

WILLIAMS SCOTSMAN MEXICO

Reliability and Risk Management México

Willis Towers Watson

Renaissance Oil Corp.

ZF Services

Rengen Rosen Group Safran Landing Systems Services Americas


M EXICO BUSI N E SS E V E NTS Mexico Business Events organizes high-level conferences where business and political leaders meet to discuss the key topics that are defining Mexico’s economic future. By connecting each industry’s key stakeholders, our events are accelerating the exchange of vital industry information, crucial to capitalize on Mexico’s economic potential, and creating new business opportunities in an unparalleled networking environment. Our conferences are organized in cooperation with the leading publications in each sector: Mexico Oil & Gas Review, Mexico Energy Review, Mexico Automotive Review, Mexico Mining Review, Mexico Health Review, Mexico Infrastructure & Urban Sustainability Review, Mexico Business Review and Mexico Aviation & Aerospace Review. By leveraging the industry expertise,

Besides highquality networking opportunities, the contributions from prestigious panelists and speakers allow attendees to broaden their vision to make better decisions” Luis Vega, President of Sustentabilidad para México (SUMe)

reputation and networks of these publications, Mexico Business Events presents key speakers discussing the leading topics and trends in front of an audience of the top industry stakeholders.

The organization was very executive, the program balanced and well thought out and the speakers with solid backgrounds in all areas” Armando Ortega, Vice President Latin America of New Gold


MEASURING IMPACT SURVEYS Very Dissatisfied

Mexico Business Events measures the impact of its conferences primarily through surveys of event participants.

Dissatisfied

These allow us to gain insights that help us deliver even greater value with each event. For example, of 462 participants surveyed during 2017's events, 45.3 percent responded “Very Satisfied” and

Satisfaction Level

48.7 percent said they were “Satisfied,” representing 94

45.3% Very Satisfied Neutral 48.7% Satisfied 4.7% Neutral Satisfied 1.1% Dissatisfied Very Satisfied Dissatisfied 0.2% Very

percent of respondents. This shows an overwhelming rate of satisfaction among participants and is consistent across all our annual events.

DIGITAL TRAFFIC Furthermore, Mexico Business Events maintains a digital presence online to monitor a conference’s reach after the event concludes. These figures illustrate the traffic generated online as a result of our digital outreach.

Unique Page Visits:

370,000 total visits per year (all sites)

Social Media Followers:

8,790 6,604 LIVESTREAM TRAFFIC:

2,309

total views in 2017

NETWORKING A key added value of the summits and forums organized by Mexico Business Events is in the networking opportunities presented to each participant during coffee breaks, lunch and the closing networking cocktail. These provide attendees the perfect opening to discuss strategies and opportunities with their peers and potential clients.

Good level of speakers and moderators, live streaming”

Jesus M. Gomez, Coorporate Communications, Siemens



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