A D V E R T I S I N G F E AT U R E D I G I TA L M E D I A
THE FAST TRACK TO SUCCESS SOCIAL.LIMITED may be a new internet start-up, but it's already proving to be ahead of the game in the field of digital marketing, so much so, the Bath firm is already planning to expand...
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ocial.Limited, a new internet start-up, has chosen Bath as its base of operations for an exciting new project. The company, founded by entrepreneur Alex Attinger, is set to take on the world of Jeeps, via a unique and revolutionary website www.jpextreme.com, that is set to go live in March. The brand has already gained over one million followers across Facebook, Twitter and Instagram, giving it a head start that other websites could only dream of. Advisor to the company, Solly Solomou the CEO and Founder of TheLADbible Group commented that “The growth of JP has been impressive, by focusing on a specific niche Alex and his team have been able to gain traction quickly.” The new start-up launched officially in January 2017 and now employs six people from its offices in Bath. Harriet, who is Alex's wife and also behind the launch of the company, worked closely with Alex to develop the large social media following the business has amassed in such a short space of time. Alex has tapped into an exciting and vast resource with the Jeep community – the current social channels receive over 200 image and video submissions from fans and followers on a daily basis. The fan-base has been increasing rapidly despite the fact the website itself won’t be launched for another few weeks. There can be no doubt JP Extreme is going to be hugely popular. This exciting growth comes as no surprise to Alex, as he has a rich history with similar
The team behind Social.Limited
“THE BRAND HAS ALREADY GAINED OVER ONE MILLION FOLLOWERS, GIVING IT A HEAD START THAT OTHER WEBSITES COULD ONLY DREAM OF” projects. His last start up, Digitalbox (also Bath-based), was a huge success. It featured in the Sunday Times Tech Track 100, in both 2015 and 2016. “Bath is the perfect place for a business such as this to flourish” explains Alex. “We have this wonderful city that is home to a wealth of talent in the digital marketing sector. And given the success I had with Digitalbox, it just made sense to stay here.” As the start-up moves forward, its momentum continues to grow at an impressive rate. With more content from followers coming in on an hourly basis and interest from companies around the globe increasing, JP Extreme looks set to make a huge splash in the automotive world once it launches. Moving forward, Alex and his team are looking to expand, opening up a number
of exciting opportunities within Bath. With roles across editorial, marketing and web development, Alex explains, “Such is our speed of growth, we’re always on the look-out for the best digital talent in the area”. Social.Limited is fast becoming a name to watch throughout the global online community. Be sure to visit his company’s website, Social.Limited, for current job roles if you want to be a part of something truly exciting.
Alex Attinger aa@social.limited www.social.limited
www.mediaclash.co.uk I BATH LIFE I 121